Female Further

Aimee Bateman
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Female Further is the podcast for women leaders ready to reconnect to who they are and unlock where they are going. Hosted by Aimee Bateman, an executive coach, keynote speaker, and exited founder who built and sold the UK's number one career development platform, reaching over 10 million professionals across 42 countries. Aimee has spent 23 years helping women leaders get clear on who they truly are, uncover their superpower, and land the recognition and opportunities they deserve.

  1. 2d ago

    Ep.15 How to Choose Your Niche (It’s Not What You Think)

    If you’re struggling to choose your niche — or wondering whether it’s time to pivot — this video will help you think about it differently. Most people approach niche selection as a marketing decision: What’s profitable? What’s in demand? What’s working for other people? But the truth is, the right niche doesn’t start with the market — it starts with you. In this video, I break down why choosing your niche is really an identity decision, not just a business one. I share my own experience of building, scaling, and selling a company, choosing the wrong niche for a season, and what I learned about alignment, timing, readiness, and building a business that truly fits who you are. If you’re an expertise-led founder, coach, consultant, or personal brand business owner trying to find your direction, this will help you get clearer on: how to choose the right niche when to pivot your niche why some niches look right on paper but feel wrong in reality how to find the overlap between your brilliance, energy, commercial value, and identity I also share a practical exercise to help you find a niche that feels aligned, sustainable, and commercially viable. If this resonates, leave a comment and let me know: Are you choosing your niche for the first time, pivoting, or just feeling like something no longer fits? If you’d like to go deeper into this work, check the link below to learn more about working with me. 👉 Work with me to unlock your next level as a founder: https://www.aimeebateman.com/femalefurther

    12 min

  2. Jun 10

    EP.14 Find Your Superpower and Stand Out.

    Aimee Bateman shares a practical framework to help founders, entrepreneurs, and business owners discover what makes them uniquely valuable. If you’ve been comparing yourself to others, struggling to stand out, or feeling unsure how to position yourself in the market, this video will help you identify your natural strengths and turn them into your biggest business advantage. You’ll learn how to uncover the strengths that come naturally to you, recognize the value other people already see in you, and use your superpower to improve your messaging, offers, client experience, and positioning. This episode is especially helpful if you want to build a more aligned business, attract better-fit clients, and grow your income without burning out. You’ll discover: • what your superpower really is • why comparison keeps founders stuck • how to identify your natural strengths • the 5-step framework to uncover your unique value • how to build your brand and offers around your strengths • how to attract better clients and charge more with confidence 👉 Work with me: https://www.aimeebateman.com/femalefurther 👉 Find me on Instagram: https://www.instagram.com/aimee_bateman 👉 Connect with me on LinkedIn: https://www.linkedin.com/in/aimeebateman

    15 min

  3. Jun 10

    Ep.13 How to Raise Your Prices…Confidently.

    If you’re a female founder, coach, or woman in business who knows you deliver real results but still struggles with undercharging, this video will help you understand why. We explore the real reasons women undercharge in business, including money mindset, self-worth, people-pleasing, imposter syndrome, pricing fears, and the conditioning that makes it hard to charge what you’re worth. You’ll learn how to raise your rates, set stronger boundaries, stop charging for time, price for transformation, and build a profitable business that reflects your value and expertise. 👉 Work with me: https://www.aimeebateman.com/femalefurther 👉 Find me on Instagram: / aimee_bateman 👉 Connect with me on LinkedIn: / aimeebateman

    14 min

  4. Jun 10

    Ep.12 5 Business Mistakes I Made (so you don't have to)

    I built a company from scratch, raised VC funding, scaled a team, and exited, but I nearly lost myself in the process. If you're a founder who's ever felt burnt out, stretched too thin, or like you're not "enough"... this one's for you. In this raw, honest episode, I'm sharing the 5 biggest mistakes I made building my company from 2010-2017. These lessons cost me time, money, relationships, and almost my health. But they taught me what it really takes to build sustainable success. THE 5 MISTAKES: 1️⃣ Sacrificing my life for the business (I took 4 days off in 2017—and paid the price) 2️⃣ Saying yes to everything (and becoming mediocre at everything) 3️⃣ Avoiding the financials because I told myself I was "bad with numbers" 4️⃣ Losing myself in the founder role (and forgetting who I was) 5️⃣ Comparing my journey to everyone else's highlight reel 👉 Work with me: https://www.aimeebateman.com/femalefurther 👉 Find me on Instagram: https://www.instagram.com/aimee_bateman 👉 Connect with me on LinkedIn: https://www.linkedin.com/in/aimeebateman/

    20 min

  5. Jun 10

    EP.11 Why You’re Not Showing Up Online (even though you know you should)

    In this episode, Aimee Bateman explores why visibility online is often not a content problem, confidence problem, or consistency problem, but a safety problem. She unpacks the internal resistance that stops smart, capable women from fully showing up online, and shares a 4-step framework to help them move from self-protection to self-trust.  What This Episode Covers Why visibility can feel emotionally unsafe The difference between being visible and being truly seen How identity, past experiences, and nervous system patterning affect online presence The hidden cost of staying “professionally present” but not fully known A 4-step framework to build safer, more truthful visibility online 👉 Work with me: https://www.aimeebateman.com/femalefu... 👉 Find me on Instagram: / aimee_bateman 👉 Connect with me on LinkedIn: / aimeebateman

    15 min

  6. Jun 10

    Ep.10 Your Business Is Growing, So Why Do You Doubt Yourself?

    You have clients. You’ve made money. Your business is working. So why do you still feel uncertain, not good enough, or like someone’s about to find out you’re a fraud? In this episode, I’m talking about the hidden gap so many founders experience when their business grows faster than their identity catches up. This isn’t just about confidence. It’s about impostor syndrome, self-trust, business growth, founder mindset, and the identity shift required to lead at your next level. If you’re a business owner, coach, consultant, or female founder who looks successful on the outside but still feels shaky on the inside, this conversation is for you. In this episode, we cover: - why success doesn’t automatically create self-belief the identity patterns that keep high-achieving women stuck - why over-preparing, over-functioning, and over-proving can hold you back - how to stop shrinking in your business - what it really takes to lead with confidence at the next level 👉 Work with me: https://www.aimeebateman.com/femalefurther 👉 Find me on Instagram: / aimee_bateman 👉 Connect with me on LinkedIn: / aimeebateman

    11 min

  7. Apr 24

    Ep.9 Understanding how you're perceived by others.

    Female Further

    17 min

  8. Apr 23

    Ep.8 Building your career design matrix.

    Female Further

    19 min
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About

Female Further is the podcast for women leaders ready to reconnect to who they are and unlock where they are going. Hosted by Aimee Bateman, an executive coach, keynote speaker, and exited founder who built and sold the UK's number one career development platform, reaching over 10 million professionals across 42 countries. Aimee has spent 23 years helping women leaders get clear on who they truly are, uncover their superpower, and land the recognition and opportunities they deserve.

Information

  • Creator
    Aimee Bateman
  • Years Active
    2024 - 2026
  • Episodes
    15
  • Rating
    Clean
  • Show Website
    Female Further