Creative Entrepreneur: A Podcast For Business Growth, Strategy and Monetization

Julie Lokun and Dominick Domasky
  • 5.0 (629)
  • BUSINESS NEWS
  • UPDATED WEEKLY

We are entrepreneurs on the search for real tools that will elevate our brands and business. We build our businesses by becoming authorities in our industries. We write books, we guest on and launch podcastswe speak on stages, create content, network, and more! We continue this journey of growth together because being an entreprenuer can be isolating and confusing. Being a creative entrepreneur in today's digital landscape offers unparalleled opportunities for brand growth and recognition.By leveraging networking, relationships, and creative industries like podcasting, publishing, and public speaking, you can significantly boost your brand's visibility and influence.WHY THESE CREATIVE AVENUES TO BUILD YOUR BUSINESS?Podcasting allows you to connect with a global audience, share your expertise, and build a loyal community. Hosting a podcast, especially one that ranks in the top 1%, positions you as a thought leader in your industry and helps you reach potential clients and collaborators.Publishing articles in reputable outlets like Entrepreneur Magazine enhances your credibility and showcases your knowledge. Written content serves as a powerful tool for SEO, helping your brand rank higher on Google and attract organic traffic.Public speaking at conferences like Cre8tive Con or on platforms like Breakfast with Champions on Clubhouse elevates your brand’s authority. Speaking engagements allow you to share your story, inspire others, and create meaningful connections with your audience.Combining these strategies can drive significant brand growth, establish your authority, and ensure long-term success. Embrace the power of podcasting, publishing, and public speaking to transform your brand and reach new heights.Most of all we support connection, building relationships and networking. Welcome to the Creative Entrepreneur Podcast with Julie Lokun and Dominick Domasky. Looking for an AMAZING LIVE EXPERIENCE-where you will gain access to thought leaders in business, podcasting, publishing and public speaking-- CHECK out Cre8tive Con!⬇️⬇️⬇️⬇️Join Us At Our Flagship Conference: Cre8tive Con in February of 2026 in Chicago! --> ｿ cre8tive con | networking conference Create a Buzz For Your Biz with Julie - www.julielokunconsulting.comMeet Lauren at- www.laurenericksonofficial.comMeet Dom at- www.motivationchamps.comJulie Lokun, JD. a legal eagle and facilitator of dreams, is changing the trajectory of underserved entrepreneurs who are using their voice to make an impact. As a mom of four (4) boys, Julie has learned to leverage her power to lead a bustling household while also serving as the head maven of Crown & Compass Life Coaching. She adeptly "anoints and points" -- directing the strategic growth of businesses and professionals around the globe. Julie has delivered presentations on the big stage, and in virtual events. With a background in law, she teases through complex information and gets to the root of issues, telling deep, compelling stories that resonate with audiences far and wide. She is a celebrated best-selling author of the entrepreneurial series, Hustle Smart, the owner of The Mediacasters Publishing House with several bestselling titles, and is a 5-star business coach. In the spring of 2021, Julie launched a swiftly growing podcast, Obsessed with Humans On The Verge of Change which is already in the top 1% of all podcasts globally.**as reported by Listennotes.Check out Dominick Domasky: www.motivationchamps.comCheck out Lauren Erickson: www.laurenericksonofficial.com Join our Facebook Community: CRE8TIVE CON | Facebook

  1. How to Scale Your Business in 2026: 5 Lessons from an Innovation Co-Pilot Chris Cushing

    1H AGO

    How to Scale Your Business in 2026: 5 Lessons from an Innovation Co-Pilot Chris Cushing

    Are you drowning in daily tasks and losing sight of your creative vision? In this episode of The Creative Entrepreneur, we sit down with Chris Cushing, an Air Force veteran and the founder of VA Victory. Known as the "innovation co-pilot" to high-level executives, Chris shares how she helps entrepreneurs see around corners and regain control of their time. From her roots in basic training to managing complex operations for Creative Con, Chris discusses the vital transition from "hiring a VA" to bringing on an Online Operations Business Manager (OBM). If you’ve ever struggled with the "entrepreneurial bottleneck"—the inability to let go of control—this episode is your roadmap to scaling without the burnout. Key Takeaways & "Jules Rules" for Success The Power of the Loom Video: Stop repeating instructions. Use Loom to record your screen, show exactly how a task is done, and build a library of SOPs (Standard Operating Procedures) for your team. The 24-Hour Rule: Timely communication is a non-negotiable for success. If you can’t reply immediately, an "Out of Office" message is essential to maintain professional integrity. Under-Promise, Over-Deliver: Build trust by setting realistic expectations and then exceeding them. Stop the Inconsistency: The biggest mistake entrepreneurs make is being unwilling to change outdated systems because it's "their baby." Trial Tasks: When hiring, give a small paid task with a hard deadline to see how a candidate operates under pressure before signing a long-term contract. Episode Highlights [00:00] Meet Chris Cushing: The veteran behind the "DAM system" and Air Force veteran. [04:15] Military Discipline in Business: How the Air Force shaped Chris’s leadership and organizational skills. [08:40] From VA to OBM: Why your $25/hour VA might actually be an Online Operations Manager. [12:30] The "Time-Suck" List: A practical exercise to identify which tasks you need to delegate first. [15:50] Jules Rules – Entrepreneurial Pet Peeves: * Lack of substance (the "all talk, no website" syndrome). Being late to Zoom calls. Poor follow-up at networking events. [22:15] Managing the Managers: When you’re too busy "babysitting" your team, it’s time for an OBM. Connect with Chris Cushing Website: www.va-victory.com Meet Chris in Person: Join us at Creative Con this February in Chicago! Get your tickets at www.creativecon.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    20 min
  2. AI in the Workplace: Why Original Intelligence (OIQ) is the New Competitive Advantage with Jonathan Aberman

    3D AGO

    AI in the Workplace: Why Original Intelligence (OIQ) is the New Competitive Advantage with Jonathan Aberman

    JOIN US LIVE AT CRE8TIVE CON- www.cre8tivecon.com The Meat: What We Talked About 1. The Rise of "Work Slop" Jonathan Aberman introduces a term every entrepreneur needs to know: Work Slop. This is the generic, uninspired, and often incorrect content generated when humans "phone it in" with AI. The Red Flag: If you’re seeing six-paragraph LinkedIn posts filled with em dashes and the word "delve," you’re looking at work slop. The Cost: Handing in AI-generated work without a human touch tells your clients or boss that your time is more valuable than theirs. It’s a professional insult. 2. Understanding OIQ (Original Intelligence Quotient) Unlike IQ, which is generally fixed, your OIQ is dynamic. It measures your ability to apply creativity and originality to a task in a way that transcends AI output. Expander vs. Connector: Are you a "Jimi Hendrix" (an expander who breaks the rules) or a "Bar Band Guitarist" (a focal creator who delivers a perfect, narrow product)? Both are valuable, but they use tools differently. The Human Muscle: Creativity is a muscle. The more you drive the AI (rather than letting it drive you), the higher your OIQ becomes. 3. AI as an Assistant, Not a Friend Jonathan breaks down the healthy way to integrate AI into your workflow: Pro Version Only: If you aren’t paying for the tool, your data is the product being used to train the model. Pay for the premium versions for better data protection and higher-quality logic. Task-Specific Models: Use Claude for coding and nuanced writing, and Gemini for deep, hours-long research tasks. Take a Break: AI is designed to be addictive. To stay creative, you must step away from the screen—play an instrument, walk, or watch a "bad movie" to reset your human perspective. Notable Quotes "AI as it's being deployed creates homogeneity of information... It creates sameness. That’s how the models work." "If you give me a document with typos [or work slop], you're telling me that my time was less valuable than yours. You've just insulted me." Resources Mentioned Hupside: hupside.com The OIQ Challenge: A 4-minute game to measure your original intelligence. Connect with Jonathan: Jonathan Aberman on LinkedIn Jonathan shares the Hupside philosophy: the goal isn't to fight AI, but to upside the human role within it. Premium Tools, Premium Thinking: If you aren’t paying for the tool, you are the product. Use premium models to protect your data and access higher-level logic. Break the Interdependency: AI is seductive and can make your brain "soft." To maintain your competitive edge, you must intentionally break the feedback loop. Take a walk, play an instrument, and engage in "analog" curiosity.  ABOUT JONATHAN ABERMAN- Jonathan Aberman is an entrepreneur, investor, and innovation strategist redefining how we measure human potential in an AI-driven world. As CEO and co-founder of Hupside, he is championing a new category—Original Intelligence—that identifies and quantifies originality as a business differentiator. He is also a partner at Ruxton Ventures, where he applies his expertise in venture investing and technology commercialization to support high-growth companies. Jonathan also brings a strong academic track record: he served as dean of the School of Business and Technology at Marymount University from 2019 to 2023 and currently serves as Visiting Entrepreneur and Strategic Advisor to the Frank J. Guardini School of Business at John Cabot University in Rome. He has been named a “Tech Titan” by Washingtonian, included in the Washington Business Journal’s “Power 100,” and recognized by Virginia as one of its “50 Most Influential Entrepreneurs.” Jonathan’s leadership and insight have established him as a trusted guide at the intersection of innovation, entrepreneurship, and originality. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    29 min
  3. You Might Also Like: The CJ Moneyway Show

    FEB 5

    You Might Also Like: The CJ Moneyway Show

    Show Notes: The Creative Entrepreneur Podcast Featured Spotlight: The CJ Moneyway Show In this episode, we are stepping outside our usual studio walls to highlight a fellow creator who is making massive waves in the entrepreneurial space: Corwin “CJ” Johnson, host of The CJ Moneyway Show. If you’re a fan of The Creative Entrepreneur, you know we live for the intersection of passion and profit. CJ takes that a step further by uncovering the "stories behind the success." His show is a masterclass in resilience, documenting the frameworks and "unseen years" of legacy builders, faith-driven leaders, and visionaries. Who is CJ Moneyway? Corwin "CJ" Johnson is a globally recognized podcast host, author, and entrepreneur. Ranked in the top 3% of podcasts worldwide, CJ has built his platform on the belief that every success story is actually a journey of overcoming "paths less traveled." Beyond the mic, CJ is the author of Both Eyes Open and Both Eyes Shut, with a deep background in financial literacy and a passion for helping people take control of their financial futures. Why You’ll Love It While we focus on the creative hustle, CJ dives into the blueprint of greatness. His guests range from music industry moguls like Benjamin Shrader to leadership experts and spiritual visionaries. You can expect: Deep Dives: Conversations that go beyond the surface to explore personal struggles and professional breakthroughs. Actionable Strategy: Mindset moves and tactical advice for entrepreneurs at any stage. Diverse Perspectives: Topics spanning from personal branding and 6-figure frameworks to human-centered leadership. Connect & Listen If you’re looking for your next favorite binge-listen, check out The CJ Moneyway Show at the links below: Listen on Apple Podcasts: The CJ Moneyway Show Watch on YouTube: The CJ Moneyway Show Channel Official Website: cjmoneyway.com Follow CJ on Instagram: @cjmoneyway MEET US LIVE in CHICAGO at Cre8tive Con! www.cre8tivecon.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    54 min
  4. NFL Business Lessons: Marques Ogden on the Audit of a $20M Failure

    FEB 2

    NFL Business Lessons: Marques Ogden on the Audit of a $20M Failure

    MEET US LIVE AT CRE8TIVE CON! www.cre8tivecon.com NFL Business Lessons: Marques Ogden on the Audit of a $20M Failure The high-performance habits that get you to the NFL are the same ones that can lead to a business collapse if your ego takes the wheel. In this episode of the Creative Entrepreneur Podcast, hosts Julie Lokun and Dominic Domasky sit down with former NFL offensive lineman Marques Ogden. Marques didn't just play for the Jaguars, Ravens, and Bills—illegally heavy at 375 lbs—he built a construction empire that reached eight figures before it completely imploded. We are performing a "post-mortem" on a $20 million business failure to extract the specific NFL business lessons that every entrepreneur needs to hear before they scale. Inside the Episode: The Gridiron to the Boardroom The Anatomy of a Collapse: Marques opens up his "audit" of how he spent $3 million in 90 days and why a $20M company vanished, leaving him with $400 and 177 creditors. The Graveyard Shift Epiphany: The raw story of moving from the NFL spotlight to a $8.25/hr custodian job in Raleigh and the "trash bag moment" that sparked his comeback. Active Listening as a Revenue Stream: Why Marques considers "listening" the most profitable skill he took from the NFL to his career as a global keynote speaker. 2026 Super Bowl Preview: A professional's take on the Seahawks vs. Patriots match-up and why the "point of attack" is where games—and businesses—are won or lost. The "Athlete Pivot" Framework Marques outlines the specific strategy he used to transition from professional sports to becoming one of the most sought-after consultants in the country. NFL Discipline Business Application Film Study Post-Mortem Business Audits Active Listening Client Needs Assessment The "Gridiron Grit" Resilience During Market Pivots Standardized Training Scalable Operational Systems Top Takeaways for Creative Entrepreneurs Respect the Grind: Ego is the silent killer of successful startups. The 4 Pillars of Speaking: If you want the big stages, focus on your website, video reels, client logos, and testimonials. Vulnerability is Authority: People don't buy "perfect"; they buy the lessons learned from the "ugly" parts of your story. Connect with Marques Ogden Website: MarquesOgden.com Podcast: Get Authentic with Marques Ogden LinkedIn: Connect with Marques Follow The Creative Entrepreneur: Are you ready to build your skyscraper? Subscribe to the show for weekly deep dives into the minds of icons. Don't forget to Rate and Review—it helps other entrepreneurs find these lessons! NFL Business Lessons: Marques Ogden on the Audit of a $20M Failure The high-performance habits that get you to the NFL are the same ones that can lead to a business collapse if your ego takes the wheel. In this episode of the Creative Entrepreneur Podcast, hosts Julie Lokun and Dominic Domasky sit down with former NFL offensive lineman Marques Ogden. Marques didn't just play for the Jaguars, Ravens, and Bills—illegally heavy at 375 lbs—he built a construction empire that reached eight figures before it completely imploded. We are performing a "post-mortem" on a $20 million business failure to extract the specific NFL business lessons that every entrepreneur needs to hear before they scale. Inside the Episode: The Gridiron to the Boardroom The Anatomy of a Collapse: Marques opens up his "audit" of how he spent $3 million in 90 days and why a $20M company vanished, leaving him with $400 and 177 creditors. The Graveyard Shift Epiphany: The raw story of moving from the NFL spotlight to a $8.25/hr custodian job in Raleigh and the "trash bag moment" that sparked his comeback. Active Listening as a Revenue Stream: Why Marques considers "listening" the most profitable skill he took from the NFL to his career as a global keynote speaker. 2026 Super Bowl Preview: A professional's take on the Seahawks vs. Patriots match-up and why the "point of attack" is where games—and businesses—are won or lost. The "Athlete Pivot" Framework Marques outlines the specific strategy he used to transition from professional sports to becoming one of the most sought-after consultants in the country. NFL Discipline Business Application Film Study Post-Mortem Business Audits Active Listening Client Needs Assessment The "Gridiron Grit" Resilience During Market Pivots Standardized Training Scalable Operational Systems Top Takeaways for Creative Entrepreneurs Respect the Grind: Ego is the silent killer of successful startups. The 4 Pillars of Speaking: If you want the big stages, focus on your website, video reels, client logos, and testimonials. Vulnerability is Authority: People don't buy "perfect"; they buy the lessons learned from the "ugly" parts of your story. Connect with Marques Ogden Website: MarquesOgden.com Podcast: Get Authentic with Marques Ogden LinkedIn: Connect with Marques Follow The Creative Entrepreneur: Are you ready to build your skyscraper? Subscribe to the show for weekly deep dives into the minds of icons. Don't forget to Rate and Review—it helps other entrepreneurs find these lessons! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    29 min
  5. True Crime, Public Branding, and Media Secrets With Karen Conti

    JAN 26

    True Crime, Public Branding, and Media Secrets With Karen Conti

    Meet Karen Conti LIVE (and JULIE AND DOM) at Cre8tive Con IN CHICAGO www.cre8tivecon.com How do you go from defending the world’s most infamous serial killer to hosting a radio show for 30 years? In this episode of The Creative Entrepreneur, we sit down with Karen Conti—veteran criminal defense attorney, WGN Radio host, and author of the gripping new book, "Killing Time." Karen shares the high-stakes reality of joining the final defense team for John Wayne Gacy and how she transformed a controversial, high-pressure legal case into a multi-decade career in national media. Whether you are navigating a PR crisis or looking to build a powerful public brand, Karen’s insights on "the pivot" are essential for every entrepreneur. Inside the Episode: High-Stakes Storytelling The Gacy Files: What it was really like to sit across from a sociopath and why Karen took the case to fight for the bigger picture of legal justice. Controlling the Narrative: How to take a "sink or swim" situation and leverage it into appearances on Fox News, CNN, and MSNBC. The "Camera Ready" Rule: Why being an expert isn't enough—you need to master the visual and verbal polish required for the spotlight. Finding Your Lane: How to identify your unique area of expertise and become the "go-to" source for producers and journalists. The Psychology of Likability: Lessons from Karen’s father (a stand-up comic) on winning over an audience, even when the subject matter is dark. Serial Killer Lore: A "Jules' Rules" Special Julie and Karen dive into the true crime fascination that grips the nation. They discuss the profiles of the most infamous figures in history, including John Wayne Gacy, Jeffrey Dahmer, Ted Bundy, and the mystery of Jack the Ripper. Actionable Tips for Creative Entrepreneurs "There is a very fine line between being courageous and bold and being naively stupid. Stretch your abilities, have confidence, and then work hard to prove you can do what you say you're going to do." — Karen Conti Audit Your Media: Watch your own recordings to check body language and catch "filler words" like um, so, and you know. The "Helper" Strategy: Don't just pitch yourself; offer to explain complex topics to producers without being on camera. Professional Preparedness: Keep a "media kit" in your car—a polished jacket and a grooming kit. You never know when a 45-second window for a national interview will open. Connect with Karen Conti Read the Book: Killing Time: My Experience on the John Wayne Gacy Final Defense Team WGN Radio: The Karen Conti Show Official Website: KarenConti.com Law Firm: CONTI & DOLAN Join the Community Live in Chicago? Don't miss Creative Con! Meet Dom, Julie, and our community of innovators. Click here for Creative Con Links & Tickets. Sponsor Shoutout – Keap This episode of The Creative Entrepreneur Podcast is proudly sponsored by Keap—the all-in-one CRM and automation platform designed to help entrepreneurs work smarter, not harder. From managing contacts and automating follow-ups to streamlining sales and marketing, Keap helps you stay organized, save time, and grow your business with confidence. If you’re ready to stop juggling tools and start scaling with intention, Keap has your back. Why Dom & Julie Are Obsessed with Keap Dom and Julie are obsessed with Keap—because it actually does what entrepreneurs need it to do. Keap keeps their contacts organized, automates follow-ups, and makes running a business feel way less chaotic. When your CRM works as hard as you do, everything changes. If you’re serious about scaling without the stress, Keap is a no-brainer. Learn more at www.keap.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    28 min
  6. How MrBeast, Gary Vee, and Alex Cooper from Call Her Daddy Built Massive Creator Empires: Consistency, Hooks, and the Early Adopter Edge

    JAN 19

    How MrBeast, Gary Vee, and Alex Cooper from Call Her Daddy Built Massive Creator Empires: Consistency, Hooks, and the Early Adopter Edge

    Join Us LIVE at Cre8tive Con and Save $50 with code KWIK50 at checkout www.cre8tivecon.com One dropped out of college; one walked away from a media giant. Together, they have built creator empires worth over $200 million. In this high-impact episode of The Creative Entrepreneur, hosts Julie Lokun and Dominick Domasky break down the psychological "hooks" and relentless consistency behind the world’s most successful creators: Jimmy Donaldson (MrBeast) and Alex Cooper (Call Her Daddy). Whether you are building a boutique brand or scaling a media powerhouse, the blueprint remains the same. We explore how MrBeast treats every YouTube upload like a Super Bowl halftime show—averaging 100 million views per video—and how Alex Cooper turned intimate conversations into a $60M+ Spotify windfall. Inside the Episode: The Power of the Hook: Why your first 5 seconds determine your next 5 years. Consistency vs. Virality: Analyzing MrBeast’s decade-long "grind" before the millions arrived. The Early Adopter (or "Adapter") Debate: How to identify the next big platform (TikTok, AI, or Podcasting) before the crowd arrives. The "Football Widow" Strategy: A special Jules’ Rules segment on balancing high-performance business with family life and personal time. The GaryVee Connection: Why Gary Vaynerchuk’s "Education-First" model is the third pillar of creator success. Featured Thought Leaders: Alex Cooper: Host of Call Her Daddy MrBeast (Jimmy Donaldson): The King of YouTube Gary Vaynerchuk: CEO of VaynerMedia Location Highlight: Recorded at the Cre8tive Con headquarters, serving the global entrepreneur community with high-impact networking and strategic business growth. Join the AMPED Community Don't build in isolation. Join AMPED, our exclusive online community hosted by Brian P. Swift. We meet monthly to curate thought leaders and offer high-impact networking opportunities for creators and entrepreneurs. www.cre8tivecon.com/amped Cre8tive Con & The Creative Entrepreneur Podcast: Expert FAQs About Cre8tive Con What is Cre8tive Con and where is it located? Cre8tive Con is the premier business and networking expo for creative entrepreneurs, authors, and media professionals. The 2026 conference is held at the historic InterContinental Chicago Magnificent Mile on Michigan Avenue. It serves as a high-energy "profit center" where innovators learn to monetize their craft through podcasting, publishing, and public speaking. Who should attend Cre8tive Con 2026? The event is designed for creative entrepreneurs, freelancers, coaches, and content creators who want to scale their brand. Whether you’re an author looking for a book signing opportunity, a podcaster wanting to use our Podcasting Lab, or a business owner seeking high-impact networking, Cre8tive Con provides the tools to turn visibility into revenue. What unique experiences are offered at the conference? Beyond the main stage, attendees can access the Cre8tive Concourse featuring: Media Alcove: For content creation and interviews. Headshot Headquarters (Floor 5): Professional branding photography. Pitch Sessions: A gamified experience in the Grand Ballroom where you can pitch live to experts for a chance to win a guest spot on a top-ranked podcast. MicroCon: Hands-on intensives in the Streeterville Room focusing on AI, monetization, and 2026 media strategies. About the Founders: Julie Lokun & Dominick Domasky Who is Julie Lokun, JD? Julie Lokun is a best-selling author, media strategist, and the CEO of The Mediacasters. With a background in law and journalism, she specializes in helping entrepreneurs anoint and point their strategic growth. She is a contributor to Entrepreneur Magazine and hosts podcasts ranked in the top 1% globally, including Obsessed and The Creative Entrepreneur. Who is Dominick Domasky? Dominick Domasky is a renowned author, motivational speaker, and founder of Motivation Champs. Known for his "masterclass in resilience," Dominick helps others turn their life stories into published works. He has authored several books, including Don’t Double Bread the Fish and The Journey of a Grunt, and is a co-founder of Cre8tive Con. The Creative Entrepreneur Podcast What is the Creative Entrepreneur Podcast about? Hosted by Julie Lokun and Dominick Domasky, the show is a powerhouse for Business News, growth strategy, and monetization. It consistently ranks #1 on Apple Podcasts under Business News. The show features deep dives into creator empires like MrBeast and Alex Cooper, offering actionable blueprints for listeners to build their own $200M brands. How can I become a guest on the podcast? One of the most exclusive ways to secure a guest spot is by participating in the Pitch Sessions at Cre8tive Con. The winner of these sessions earns a coveted interview on the show to share their story with a global audience of high-level entrepreneurs. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    20 min
  7. How to Start a Creative Side Hustle and Become a Successful Entrepreneur in 2026

    JAN 15

    How to Start a Creative Side Hustle and Become a Successful Entrepreneur in 2026

    Join US LIVE AT CRE8TIVE CON : www.cre8tivecon.com Are you ready to join the 40% of Americans turning their passion into a paycheck? Welcome to the Creative Entrepreneur Podcast. If you’ve ever wondered how to transition from a dreamer to a Creative CEO, this episode is your blueprint. Your hosts, Julie Lokun and Lauren Erickson (the "Homegirls" of business growth), break down the exact framework needed to build a brand that resonates and a business that scales. In today’s market, being "talented" isn't enough. You need a Unique Selling Proposition (USP) and a strategy to monetize your ideas. Whether you are looking for a business mentor near you or trying to master digital marketing for creators, we are diving deep into the "Mediacaster" method of building industry authority. What You’ll Learn: Identifying Your Unique Value Proposition: How to stand out in a saturated digital landscape. Side Hustle to CEO: The step-by-step transition to building a sustainable creative business. Monetization for Creators: Practical ways to turn your art into multiple revenue streams. Brand Messaging: How to craft a story that attracts your "Creative Elite" audience. Free Entrepreneur Resources: How to leverage Score.org for expert business mentorship and local growth. Episode Timestamps 00:00 - Introduction: Why 2026 is the year of the Creative Entrepreneur. 05:30 - Defining your Unique Selling Proposition (USP). 12:15 - The Side Hustle Statistics: Why 40% of the workforce is shifting. 18:45 - How to find a business mentor and use free resources. 25:10 - Monetizing creative passions: From "Audiocasters" to high-ticket offers. 32:00 - Joining the Creative Elite community. Connect & Scale Your Business Official Website: Big Better Brand – Start your journey here. Join the Community: (11) CRE8TIVE CON | Facebook– Free for a limited time! Upcoming Event: Cre8tive Con – Create a buzz for your brand. The Book: Audiocasters: How to Launch, Market, and Monetize Your Podcast. Buy it on Amazon! Free Resource: Get expert business mentorship at Score.org. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    17 min
  8. Why Your Work-Life Balance is Failing (And How the 5 Ls Fix It) with Mike Mannix

    JAN 12

    Why Your Work-Life Balance is Failing (And How the 5 Ls Fix It) with Mike Mannix

    JOIN DOM AND JULIE LIVE AT CRE8TIVE CON IN CHICAGO AND SAVE $50 with code KWIK50 at CHECKOUT! www.cre8tivecon.com Is burnout holding you back from your creative potential? As we kick off 2026, the pressure to "do it all" is at an all-time high. In this episode of The Creative Entrepreneur Podcast, we sit down with Michael Mannix, co-founder of Unparalleled Performance and author of the number one bestselling book, The Five Ls: The Gift of a Balanced Life. Mike brings 30 years of high-level corporate experience—including executive board membership for a global BPO—to help entrepreneurs and leaders find resilience through a science-supported framework. Whether you are a business owner in Chicago or a creative professional working globally, this episode provides the roadmap to stop "chasing the dollar" and start changing your life. In This Episode, We Discuss: The Science of Disconnecting: How an "Attitude of Gratitude" releases oxytocin (the happy hormone) to physically change your brain chemistry. The Oxygen Mask Theory: Why self-love is a selfless act and why you are no good to your business or family until you take care of yourself first. The 5 Ls Framework: A deep dive into Love, Laughter, Labor, Leisure, and Leave. Leaving the Corporate Grind: Mike shares the raw story of walking away from a 22-year career during a global pandemic to pursue his purpose. Legacy & Success: A moving tribute to Mike’s father and how a line of hundreds at a funeral redefined what "success" actually looks like. The 2026 Success List: Why you should ditch New Year’s resolutions for a "Success List" that includes things you need to stop doing. The Five Ls Breakdown: Love: It starts with self-love; without it, all else fails. Laughter: Don’t take yourself too seriously—manage stress through positive thinking. Labor: Finding passion and purpose in your work to stay mentally and physically healthy. Leisure: Recharging your "internal battery" with the same urgency you charge your phone. Leave: The power of walking away from what no longer serves you to embrace positive change. Key Quotes from Mike Mannix: "Your company is going to go on without you. If you put yourself in the hospital because you didn't take time for yourself, the world keeps spinning. Plan your time. You are worth it." "The true measure of success is gauged by the amount of lives that you touch and lead for the better." Resources Mentioned: Book: The Five Ls: The Gift of a Balanced Life (Available on Amazon and Barnes & Noble) Website: UnparalleledPerformance.com – Take the Free Self-Assessment to see which of your Ls are out of balance! Upcoming Event: Catch Jim Kwik at Creative Con this February in Chicago! Connect with Mike Mannix: LinkedIn: Michael Mannix Instagram/TikTok/X: @UnparalleledPerformance Connect with The Creative Entrepreneur: Subscribe & Review: If this episode helped you, please leave us a 5-star review on Apple Podcasts! Creative Fridays: Follow Dom’s lead and schedule your creative deep-work time every Friday. What L are you focusing on this week? Reach out to us on social media and let us know! FOLLOW US on INSTAGRAM @cre8tivecon Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    32 min
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We are entrepreneurs on the search for real tools that will elevate our brands and business. We build our businesses by becoming authorities in our industries. We write books, we guest on and launch podcastswe speak on stages, create content, network, and more! We continue this journey of growth together because being an entreprenuer can be isolating and confusing. Being a creative entrepreneur in today's digital landscape offers unparalleled opportunities for brand growth and recognition.By leveraging networking, relationships, and creative industries like podcasting, publishing, and public speaking, you can significantly boost your brand's visibility and influence.WHY THESE CREATIVE AVENUES TO BUILD YOUR BUSINESS?Podcasting allows you to connect with a global audience, share your expertise, and build a loyal community. Hosting a podcast, especially one that ranks in the top 1%, positions you as a thought leader in your industry and helps you reach potential clients and collaborators.Publishing articles in reputable outlets like Entrepreneur Magazine enhances your credibility and showcases your knowledge. Written content serves as a powerful tool for SEO, helping your brand rank higher on Google and attract organic traffic.Public speaking at conferences like Cre8tive Con or on platforms like Breakfast with Champions on Clubhouse elevates your brand’s authority. Speaking engagements allow you to share your story, inspire others, and create meaningful connections with your audience.Combining these strategies can drive significant brand growth, establish your authority, and ensure long-term success. Embrace the power of podcasting, publishing, and public speaking to transform your brand and reach new heights.Most of all we support connection, building relationships and networking. Welcome to the Creative Entrepreneur Podcast with Julie Lokun and Dominick Domasky. Looking for an AMAZING LIVE EXPERIENCE-where you will gain access to thought leaders in business, podcasting, publishing and public speaking-- CHECK out Cre8tive Con!⬇️⬇️⬇️⬇️Join Us At Our Flagship Conference: Cre8tive Con in February of 2026 in Chicago! --> ｿ cre8tive con | networking conference Create a Buzz For Your Biz with Julie - www.julielokunconsulting.comMeet Lauren at- www.laurenericksonofficial.comMeet Dom at- www.motivationchamps.comJulie Lokun, JD. a legal eagle and facilitator of dreams, is changing the trajectory of underserved entrepreneurs who are using their voice to make an impact. As a mom of four (4) boys, Julie has learned to leverage her power to lead a bustling household while also serving as the head maven of Crown & Compass Life Coaching. She adeptly "anoints and points" -- directing the strategic growth of businesses and professionals around the globe. Julie has delivered presentations on the big stage, and in virtual events. With a background in law, she teases through complex information and gets to the root of issues, telling deep, compelling stories that resonate with audiences far and wide. She is a celebrated best-selling author of the entrepreneurial series, Hustle Smart, the owner of The Mediacasters Publishing House with several bestselling titles, and is a 5-star business coach. In the spring of 2021, Julie launched a swiftly growing podcast, Obsessed with Humans On The Verge of Change which is already in the top 1% of all podcasts globally.**as reported by Listennotes.Check out Dominick Domasky: www.motivationchamps.comCheck out Lauren Erickson: www.laurenericksonofficial.com Join our Facebook Community: CRE8TIVE CON | Facebook

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