The Fitz & Franson Show

Fitz and Franson
  • 5.0 (3)
  • MARKETING

The Fitz and Franson Show is a bold, no-fluff podcast where two business leaders break down real-world strategies for success, marketing, and growth. With raw conversations and practical takeaways, it’s designed to motivate builders, challenge mindsets, and deliver value without the BS.  👇🏼 CHECK OUT OUR WEBSITE 👇🏼https://fitzandfransonshow.com

  1. The “F-Word” Contractors Avoid… and It’s Costing You Deals | Jennifer Hatcher

    3D AGO

    The “F-Word” Contractors Avoid… and It’s Costing You Deals | Jennifer Hatcher

    Financing isn’t a “cost.” It’s a sales tool—and if you’re not making payments normal early and often, you’re losing margin and leaving deals on the table. Jennifer Hatcher breaks down the sales process shift, how to handle price objections, and why “take rate” matters more than approval rate. Full episode is LIVE now. What’s your take... Are you leading with payment options or still leading with the big number?🚀 READY TO SCALE YOUR BUSINESS? Book your call now → https://api.leadconnectorhq.com/widget/form/zKxLXqfU7G06U9jWUhyn🎧 Listen or Watch Anywhere:📺 YouTube → https://www.youtube.com/@fitzandfransonshow🎧 Spotify → https://open.spotify.com/show/2Yra40xvXxnV9iuP86P2dR?si=78bf89a6077d40fe🍎 Apple → https://podcasts.apple.com/us/podcast/ffs-fitz-franson-show/id1828462403📩 Connect with us:🌐 Website → https://fitzandfransonshow.com | https://powrful.com📩 Email → info@powrful.com📆 Sign up for Coaching → https://link.apisystem.tech/widget/form/w4mlaKkybLz5p60qyoYt🚀 See how Matt helped grow a $4M company to $20M → https://powrful.com/fitz-sales-strategy#ContractorSales #HomeImprovement #Financing #SalesProcess #Leadership

    59 min
  2. The Hard Truth About Scaling a Dealer Network with Jake Thomas

    5D AGO

    The Hard Truth About Scaling a Dealer Network with Jake Thomas

    Building a network that scales isn’t about hype... it’s about standards, leadership, and the people you trust to carry the flag.In this episode, Penntek VP of Sales Jake Thomas talks real leadership lessons from scaling a national dealer network, why “work-life balance” is mostly a myth, and what legacy actually looks like when you’ve got four kids watching how you lead. You’ll hear: • Why the best leaders build the smartest room (and check their ego) • The dealer model tension: empowerment + standards • Why competing on price is a trap (and how premium brands win) • How to set non-negotiables at home while leading at a high level • The leadership skill that keeps you sane: ruthless prioritizationWhat’s harder for you right now.... building business or protecting the non-negotiables at home? Apply / book your call → https://link.apisystem.tech/widget/form/w4mlaKkybLz5p60qyoYtLearn more → https://powrful.com OR https://fitzandfransonshow.com/ 🎧 Listen or Watch Anywhere:📺 YouTube → https://www.youtube.com/@fitzandfransonshow🎧 Spotify → https://open.spotify.com/show/2Yra40xvXxnV9iuP86P2dR?si=78bf89a6077d40fe🍎 Apple → https://podcasts.apple.com/us/podcast/ffs-fitz-franson-show/id1828462403📩 Connect with us:🌐 Website → https://fitzandfransonshow.com | https://powrful.com📩 Email → info@powrful.com (mailto:info@powrful.com) 📆 Sign up for Coaching → https://link.apisystem.tech/widget/form/w4mlaKkybLz5p60qyoYt 🚀 Interested in working directly with Matt to scale your business?See how he helped grow a $4M company to $20M → https://powrful.com/fitz-sales-strategy Kick today’s butt by…🔗 Following us on LinkedIn → https://linkedin.com/company/fitz-franson-show/🔔 Hitting the bell on YouTube → https://youtube.com/@fitzandfransonshow?si=jzUvMuVn5j9qcGuX👍 Liking us on Facebook → https://www.facebook.com/fitzandfransonshow🎥 Checking out our TikTok → https://www.tiktok.com/@fitzandfransonshow🎧 Subscribe & review!#Leadership #SalesLeadership #Entrepreneurship #BusinessGrowth #WorkLifeBalance

    56 min
  3. The Silent Killer Isn’t the Market… It’s You.

    FEB 19

    The Silent Killer Isn’t the Market… It’s You.

    The Silent Killer in Your Business (It’s Not the Economy) You’re blaming leads. You’re blaming price shoppers.But the real leak in your business? Your team. In this episode, we break down how toxic high performers, poor training, and lazy hiring quietly destroy growth—and how to build your own A-Player factory with a 90-day system. If this one stings… it’s probably for you. 🚀 READY TO SCALE YOUR BUSINESS? Apply or book your call now → https://link.apisystem.tech/widget/form/w4mlaKkybLz5p60qyoYtLearn more → https://powrful.com 🎧 Listen or Watch Anywhere:📺 YouTube → https://www.youtube.com/@fitzandfransonshow🎧 Spotify → https://open.spotify.com/show/2Yra40xvXxnV9iuP86P2dR?si=78bf89a6077d40fe🍎 Apple → https://podcasts.apple.com/us/podcast/ffs-fitz-franson-show/id1828462403📩 Connect with us:🌐 Website → https://fitzandfransonshow.com | https://powrful.com📩 Email → info@powrful.com📆 Sign up for Coaching → https://link.apisystem.tech/widget/form/w4mlaKkybLz5p60qyoYt🚀 Interested in working directly with Matt to scale your business?See how he helped grow a $4M company to $20M → https://powrful.com/fitz-sales-strategyKick today’s butt by…🔗 Following us on LinkedIn → https://linkedin.com/company/fitz-franson-show/🔔 Hitting the bell on YouTube → https://youtube.com/@fitzandfransonshow?si=jzUvMuVn5j9qcGuX👍 Liking us on Facebook → https://www.facebook.com/fitzandfransonshow🎥 Checking out our TikTok → https://www.tiktok.com/@fitzandfransonshow🎧 Subscribe & review!

    20 min
  4. Jimmie Keas: The Relentless Entrepreneur

    FEB 13

    Jimmie Keas: The Relentless Entrepreneur

    What does it take to walk away from corporate security and build multiple home service businesses? Jimmie Keas did it... and he didn’t look back. From Keas Concrete Coatings to Gutter Helmet Denver to Roof Maxx, Jimmie breaks down trust, marketing, leadership, family support, and why “the customer isn’t always right.” This one’s real. No fluff. What’s your take... is work-life balance a choice? 🚀 READY TO SCALE YOUR BUSINESS? Book your call now → https://link.apisystem.tech/widget/form/w4mlaKkybLz5p60qyoYtLearn more → https://fitzandfransonshow.com 🎧 Listen or Watch Anywhere:📺 YouTube → https://www.youtube.com/@fitzandfransonshow🎧 Spotify → https://open.spotify.com/show/2Yra40xvXxnV9iuP86P2dR?si=78bf89a6077d40fe🍎 Apple → https://podcasts.apple.com/us/podcast/ffs-fitz-franson-show/id1828462403 🔥 Connect with Jimmie Keas:Keas Concrete Coatings → https://www.keasconcretecoatings.com/Gutter Helmet Denver → https://www.gutterhelmetdenver.com/Roof Maxx Colorado → https://roofmaxx.com/find-a-dealer/colorado/littleton/LinkedIn → https://www.linkedin.com/in/jimmiekeas/ 📩 Connect with Us:🌐 Websites → https://fitzandfransonshow.com | https://powrful.com📩 Email → info@powrful.com📆 Sign up for Coaching → https://link.apisystem.tech/widget/form/w4mlaKkybLz5p60qyoYt

    45 min
  5. Most Contractors Will FAIL This Spring... Here’s Why!!

    FEB 10

    Most Contractors Will FAIL This Spring... Here’s Why!!

    Spring is coming fast... and for contractors, this market is anything but normal. Some regions are on fire. Others are ice cold. And if you’re using the same sales, marketing, and pricing strategy everywhere, you’re already behind. In this episode of The Fitz & Franson Show, we break down: - How to win in hot vs slow markets - Why capacity and systems matter more than leads - How to use AI to buy back your time (without tech overwhelm) - The truth about hearing “your price is too high” - Why saying NO might be the most profitable move you make this year This is a real-world, no-BS conversation for contractors heading into the Spring Selling Season — because opportunity without preparation will destroy your business faster than a bad economy. If you want to scale without burning out, this episode is required to listen to. 🚀 READY TO SCALE YOUR BUSINESS? Apply or book your call now → https://link.apisystem.tech/widget/form/w4mlaKkybLz5p60qyoYtLearn more → https://fitzandfransonshow.com🎧 Listen or Watch Anywhere:📺 YouTube → https://www.youtube.com/@fitzandfransonshow🎧 Spotify → https://open.spotify.com/show/2Yra40xvXxnV9iuP86P2dR🍎 Apple → https://podcasts.apple.com/us/podcast/ffs-fitz-franson-show/id1828462403

    20 min
  6. The Leadership Code: Understanding Your Style, Knowing Your Strengths, and Leading Your Team

    FEB 4

    The Leadership Code: Understanding Your Style, Knowing Your Strengths, and Leading Your Team

    Most leaders don’t choose how they lead, they default. And that’s where friction, burnout, and stalled growth begin. In this episode of The Fitz & Franson Show, we break down The Leadership Code.... how to understand your natural leadership style, identify your real strengths, and adapt to what your team actually needs from you. We cover: - Why leadership is a verb, not a title- The 6 most common leadership styles (and when each one works) - How emotional intelligence beats raw IQ every time - Why “extreme ownership” changes everything - The situational leadership mistake most owners keep making - How to lead without micromanaging — or disappearing If you want a team that thinks, executes, and grows without you babysitting them, this episode is required listening. 👇 Watch or listen now and lead better starting this week. 🚀 READY TO SCALE YOUR BUSINESS? Apply or book your call now → https://link.apisystem.tech/widget/form/w4mlaKkybLz5p60qyoYtLearn more → https://fitzandfransonshow.comSponsor/partner → https://powrful.com🎧 Listen or Watch Anywhere:📺 YouTube → https://www.youtube.com/@fitzandfransonshow🎧 Spotify → https://open.spotify.com/show/2Yra40xvXxnV9iuP86P2dR🍎 Apple → https://podcasts.apple.com/us/podcast/ffs-fitz-franson-show/id1828462403 #Marketing #BusinessGrowth #Leadershipstyles #Howto #podcast

    22 min
  7. Bigger Before Better: Shaun Hilgart

    JAN 29 · BONUS

    Bigger Before Better: Shaun Hilgart

    Most businesses don’t fail because they can’t grow... they fail because they grow before they’re ready. In this episode, we sit down with Shaun Hilgart, owner of White Cloud Concrete Coatings, to unpack why getting better before getting bigger is the difference between sustainable growth and constant chaos. Shaun shares unconventional lessons from scaling national operations, building leadership benches, setting ruthless standards, and why face-to-face marketing is quietly outperforming digital for local brands. If you’re chasing scale but feel stuck firefighting, burning out your team, or losing your culture — this one’s for you. 👉 What hit hardest for you — leadership, standards, or marketing? Drop it in the comments. 🚀 READY TO SCALE YOUR BUSINESS? Apply or book your call now → https://link.apisystem.tech/widget/form/w4mlaKkybLz5p60qyoYtLearn more → https://powrful.com🎧 Listen or Watch Anywhere:📺 YouTube → https://www.youtube.com/@fitzandfransonshow🎧 Spotify → https://open.spotify.com/show/2Yra40xvXxnV9iuP86P2dR🍎 Apple → https://podcasts.apple.com/us/podcast/ffs-fitz-franson-show/id1828462403 #LeadershipDevelopment #BusinessGrowth #HomeImprovement #Entrepreneurship #Scaling #ContractorLife #EntrepreneurMindset #HomeServices #Podcast #PodcastGuest

    49 min
  8. Everyone Says Facebook Ads Are Dead. They’re Wrong.

    JAN 25

    Everyone Says Facebook Ads Are Dead. They’re Wrong.

    Facebook is “dead”… until you look at the data. 👀 Returning guest Justin Plante from Epic Concrete Coatings (based in Fargo, ND expanding into SD) is back to break down how lead sources really evolve... and why shutting off legacy channels like Facebook is usually a mistake. We cover: - Why Facebook still matters (even when it’s not the final click) - The 60–90 day rule for testing lead sources - Tracking what actually matters: booked appointments, - CAC, and revenue - Goldmining old leads you already paid for - How brand awareness feeds Google, web traffic, and more Powrful Media worked with Epic for years. Epic grew so much, they now run marketing in-house. Justin shares what he’s learned along the way (and why he’s thankful for his internal team). If you’d like to connect with Justin or ask a follow-up question, reach out to Fitz & Franson and we’ll pass it along. What lead source are you tempted to turn off right now—and should you? 🚀 READY TO SCALE? Book your call now → https://link.apisystem.tech/widget/form/w4mlaKkybLz5p60qyoYtLearn more → https://powrful.comWork/Sponsor → jay@powrful.com✅ Scale with Matt → matt@powrful.com🎧 Listen or Watch Anywhere:📺 YouTube → https://www.youtube.com/@fitzandfransonshow🎧 Spotify → https://open.spotify.com/show/2Yra40xvXxnV9iuP86P2dR?si=78bf89a6077d40fe🍎 Apple → https://podcasts.apple.com/us/podcast/ffs-fitz-franson-show/id1828462403📩 Connect with us:🌐 Website → https://fitzandfransonshow.com | https://powrful.com📩 Email → info@powrful.com💼 Work/Sponsor → jay@powrful.com📆 Sign up for Coaching → https://link.apisystem.tech/widget/form/w4mlaKkybLz5p60qyoYt🚀 Fitz’s Sales Strategy Case Study → https://powrful.com/fitz-sales-strategyKick today’s butt by following us🔗 LinkedIn → https://linkedin.com/company/fitz-franson-show/🔔 YouTube → https://youtube.com/@fitzandfransonshow?si=jzUvMuVn5j9qcGuX👍 Facebook → https://www.facebook.com/fitzandfransonshow

    46 min
See All (43)

Ratings & Reviews

5
out of 5
3 Ratings

About

The Fitz and Franson Show is a bold, no-fluff podcast where two business leaders break down real-world strategies for success, marketing, and growth. With raw conversations and practical takeaways, it’s designed to motivate builders, challenge mindsets, and deliver value without the BS.  👇🏼 CHECK OUT OUR WEBSITE 👇🏼https://fitzandfransonshow.com

Information

  • Creator
    Fitz and Franson
  • Years Active
    2025 - 2026
  • Episodes
    43
  • Rating
    Clean
  • Copyright
    © 2026 Fitz and Franson
  • Show Website
    The Fitz & Franson Show