In this episode, Adam sits down with Elsie Rivera, a movement-driven community builder, martial artist, and leader whose work is rooted in connection, discipline, and intentional impact. Born and raised in the Bronx and now deeply embedded in the Westchester and New York–Connecticut fitness communities, Elsie's story is a powerful example of how movement can become a vehicle for purpose, leadership, and service. A second-degree black belt and lifelong martial artist, Elsie shares how her early exposure to discipline, structure, and community shaped her worldview. From training in traditional martial arts at a young age, to teaching children and adults, to building community through group fitness, run clubs, and brand leadership, Elsie has always believed that when people move together, they grow together. At the heart of this conversation is family, responsibility, and alignment. Elsie opens up about growing up in the Bronx, being raised by a single mother, and stepping into a protector-and-mentor role for her younger brother at just 18 years old. She shares why advocating for him, guiding his athletic journey, and pursuing an education in sports management became part of her purpose — not out of obligation, but out of love. This episode also dives deep into what it really means to build community — not for clout or visibility, but for impact. Elsie speaks candidly about being selective with relationships, protecting her energy, and prioritizing alignment over access. Whether through martial arts, run clubs, Hyrox competitions, or her leadership work with Lululemon, her mission remains the same: create safe, intentional spaces where people feel seen, supported, and energized. We dive into: ✨ Growing up in the Bronx and knowing it wasn't the final destination ✨ Martial arts as a foundation for discipline, confidence, and leadership ✨ Stepping into responsibility early and becoming an advocate for her brother ✨ Education, sacrifice, and balancing work, school, and family ✨ Why community must be intentional, not transactional ✨ The importance of alignment over clout ✨ Movement as a tool for grounding, mental clarity, and connection ✨ Hyrox training, endurance, and embracing physical challenge ✨ Purpose as a road — not a destination Elsie also shares her definition of purpose as an intentional path toward a meaningful goal, shaped by the people you care for and the impact you leave behind. Her advice is simple but powerful: stay grounded, protect your energy, and keep returning to what truly centers you. This is a deeply human conversation about movement, leadership, family, and building a life that feels aligned — not just impressive. Connect with Elsie Rivera Instagram: https://www.instagram.com/elsiejrivera/ Production & Creative Partner This episode was produced by Claudio and the team at Cayivisions, the creative studio behind the Finding Purpose Podcast. If you're looking to launch a podcast, elevate your brand, or create high-impact content, check them out here: 👉 https://www.cayivisions.com/ Connect with the Finding Purpose Podcast Follow on Instagram: @findingpurposepod Host Instagram: @adamvohra_ Website: www.adamvohra.com Subscribe on YouTube: Finding Purpose Podcast Listen on Apple Podcasts & Spotify — and if this episode resonated, leave a review, share it, and join the conversation. Work With Adam — Core Shift Program If you're feeling called to slow down, tune out external noise, and realign your life with what actually matters, the Core Shift Program is a 1:1 coaching experience designed to help you ground yourself — in your work, your relationships, and your relationship with yourself. Spots are intentionally limited. Learn more or apply at www.adamvohra.com or reach out directly.