On today's episode we welcome Chance Moquett, who leads Strategic Projects for Equibase. We go over the current and future state of racing's data and much more. Interested in owning your own sports team? Learn more at firstrodeoracing.com The biggest untapped opportunity in horse racing is not a new horse, a new track, or a new bet - it is modernizing how the sport uses data, builds products, and tells its story. Chance S. Moquett, Head of Strategic Projects at Equibase, breaks down the new ratings handicap system, the upcoming Equibase overhaul, and why the sport needs to think less like a relic and more like a platform. Chance and Matthew Scull get into the real mechanics behind the ratings races already being rolled out - what the data says about field size, horse participation, wagering, and how the right structure can keep horses running, help owners make smarter decisions, and create more compelling races for bettors. They also preview a redesigned Equibase experience that finally surfaces tools and information that have been buried for years, from horse histories and workout data to race-planning features built for trainers, stable managers, and racing offices. You'll discover: -Why ratings races are designed to help horses run more often without forcing them into the wrong spots -How handle per runner, field size, and race competitiveness are showing early signs of impact -What the new race planning hub could mean for condition books, nominations, and virtual stables -Why Equibase wants to make more of its data easier to access, use, and build on -How better storytelling and better fan capture could turn Derby-level attention into long-term fandom -Chance also makes the case that racing's real problem is not a lack of ideas - it's a lack of focus, project management, and follow-through. -From attendance tracking to customer data to new incentives for smaller breeding and ownership operations, he lays out a vision for a sport that stops hiding its best tools and starts using them to grow. This is essential listening if you care about the future of horse racing, the business behind the game, or how better data can create better races, better decisions, and a better fan experience. Speaker coverage: Chance S. Moquett, Head of Strategic Projects at Equibase, explains the data strategy, product vision, and ratings initiative. Matthew Scull, host of First Rodeo Radio, pushes the conversation with ownership, handicapping, and industry-growth questions, adding the horseplayer and stable-side perspective throughout.