Fractional Frequency

Amy Crook and Erin Todus
  • 5.0 (1)
  • CAREERS

Welcome to Fractional Frequency: The STRATIVIS Sessions. Real conversations about scaling a business in an economy that keeps re-writing the rules.  We talk with founders and operators about navigating challenges, leading authentically, and staying relevant in a complex market. No corp-speak. No recycled advice. Just honest insights from people building, adapting, and figuring it out in real time. Brought to you by the team at STRATIVIS, working alongside companies as they grow and evolve. 

  1. Guard Your Humanness: Leading Consciously Through the AI Shift with Kim-Elisha Proctor

    2H AGO

    Guard Your Humanness: Leading Consciously Through the AI Shift with Kim-Elisha Proctor

    Healthcare, finance, education, hiring. AI is reshaping every system we touch. But according to Kim-Elisha Proctor, the real risk isn’t the technology itself. It’s what happens when leaders adopt it without reflection, intention, or humanity. In this episode of Fractional Frequency, we explore Conscious AI Adaptation: a framework challenging organizations to think beyond speed, automation, and efficiency and instead ask harder questions about identity, leadership, empathy, and the future of human work. From the hidden parallels between AI and the early social media era to the rise of new workplace hierarchies, this conversation sits at the intersection of philosophy and operational reality. We unpack what it means to “guard your humanness” in a world increasingly optimized for output and why HR leaders may be the most important voices in shaping what comes next. This is not a conversation about fear. It’s a conversation about responsibility.

    53 min
  2. The End of Search As We Know It: Building for the AI Discovery Era with Jon Mest

    6D AGO

    The End of Search As We Know It: Building for the AI Discovery Era with Jon Mest

    AI is fundamentally changing how companies are discovered online and Jon Mest is building at the center of that shift. In this episode, we sit down with Jon Mest, Founder and CEO of ChatRank, an AI-driven platform helping companies improve how they appear in AI-powered search results. A former Wall Street investment banker turned operator and entrepreneur, Jon brings a grounded, practical perspective to one of the biggest transformations happening in marketing and search today. We talk about Jon’s leap from finance into entrepreneurship, the decision to bootstrap ChatRank while raising a growing family, and why building the product first for internal use shaped the company’s rapid growth trajectory. Jon also shares his philosophy on sustainable growth, long-term value creation, and why he believes the future of marketing will require a more human-led approach even in an increasingly agentic AI world. From AI search disruption to founder conviction and modern brand strategy, this conversation explores what it really takes to build thoughtfully in a landscape changing faster than ever.

    38 min
  3. AI vs Hippocrates: Fixing 2,400 Years of Bad Habits with Dr Ish

    MAY 7

    AI vs Hippocrates: Fixing 2,400 Years of Bad Habits with Dr Ish

    Healthcare isn’t broken, it’s just built for the wrong outcome. It’s optimized for treatment, not health. Dr Olusegun Ishmael saw that up close as a physician and instead of working around it, he decided to rebuild it. In this episode, we get into the real shift: from reactive, episodic care to continuous, AI-driven engagement. Not theory, actual behavior change, real patient patterns, and what it takes to keep people healthy before they hit the system. We talk about where AI actually works in healthcare (and where it doesn’t), why patient behavior is the hardest problem in the room and what it looks like to design care that’s always on—not just when something goes wrong. Because the future of healthcare isn’t more treatment. It’s fewer reasons to need it.

    32 min
  4. The Currency of Trust: Building an AI Consultancy on Practicality with Myles Harrison

    APR 30

    The Currency of Trust: Building an AI Consultancy on Practicality with Myles Harrison

    AI is everywhere. Execution isn’t. We sat down with Myles Harrison to talk about what works and why most companies are lighting money on fire pretending they “have an AI strategy.” We get into: Why bad AI consulting feels like getting your watch stolen then sold back to you What has to be true before AI does anything useful How to build workflows that actually perform (not just look good in a deck)And also… serious question: Has Mark Zuckerberg replaced himself with a very calm, very consistent AI agent? If your AI isn’t driving outcomes, it’s not strategy. It’s cosplay.

    56 min
  5. The Anti-Career Path to Solopreneur Success: Finding Your Rhythm and Defining Success with Cara Laban

    APR 23

    The Anti-Career Path to Solopreneur Success: Finding Your Rhythm and Defining Success with Cara Laban

    NY Times featured Cara Laban sits down with us to share what it really looks like to build something from nothing and to do it on your own terms. In this episode, we talk to Cara, a solopreneur and the founder of Travelreddi.com, a platform designed to take the stress out of international travel by curating personalized prep tasks and actions for travelers. But this isn’t just a founder story, it’s a story of evolution. From aspiring actress to waitress, entertainer and now early-stage tech founder and author, Cara’s path is anything but linear. That’s exactly what makes it compelling. We love her and we know you will too.

    30 min

  6. APR 16

    The Thinking Gap Is Widening. Don't Fall Behind with Mike Reading

    In this follow-up with Mike Reading, we get real about his build journey since we last talked. Mike's now part of a founder lab, working to refine his approach to scaling {RDT} DevAI, and operating inside the pressure of building something that matters. In this conversation we dive a little deeper and break down the art of critical thinking, why it’s a muscle, why it’s at risk and why leaders who stop training it will fall behind fast. Because better tools don’t make better decisions. Better thinking does.

    52 min

  7. APR 9

    Traditional Talent Pipelines Are Dead. Ecosystems Win with Brano Vargic

    The future of talent won’t be hired. It will be built. In this episode, we explore how TalentSquare is redefining talent acquisition, moving beyond jobs, beyond pipelines, and toward a connected ecosystem designed for speed, quality, and scale. Brano Vargic shares the origin story, the technology behind the platform, and the leadership principles required to disrupt an industry that’s long overdue for change. This is a conversation for operators who care about impact over effort when scaling hiring.

    1h 4m

  8. APR 2

    Why I Walked Away From the Safe Option with Joe Silva

    Joe Silva doesn’t do theory. He’s built his career in the real world of cybersecurity, across both defense and private sectors, where the stakes are high and the margin for error is zero. Now, as Founder & CEO of Spektion, he’s channeling that experience into building something of his own and it shows. Some people are wired to lead, to build, to take the risk. Joe is one of them. In this episode, we get into what it actually looks like to make that jump from operator to founder and the mindset shift that comes with it. We also (of course) put HR under the microscope. Joe’s take? Let’s just say he’s got opinions. And they’re not the ones you hear in HR echo chambers. Even though we’re building completely different products, the overlap in how we think about people, performance, and building something that actually works is real. Tune in for this candid conversation on leadership, building in high-stakes environments, and what it really takes to scale something from the ground up.

    43 min
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About

Welcome to Fractional Frequency: The STRATIVIS Sessions. Real conversations about scaling a business in an economy that keeps re-writing the rules.  We talk with founders and operators about navigating challenges, leading authentically, and staying relevant in a complex market. No corp-speak. No recycled advice. Just honest insights from people building, adapting, and figuring it out in real time. Brought to you by the team at STRATIVIS, working alongside companies as they grow and evolve. 

Information

  • Creator
    Amy Crook and Erin Todus
  • Years Active
    2K
  • Episodes
    22
  • Rating
    Explicit
  • Copyright
    © 2026 Amy Crook and Erin Todus
  • Show Website
    Fractional Frequency