Franchise Euphoria

Josh Brown
Franchise Euphoria

Josh Brown, an Indiana-based franchise attorney and entrepreneur, shares his insights, strategies, frameworks, and best practices gained through more than 15 years of experience in the franchising industry. Franchise Euphoria sheds light on how to design the right business plan for you and your business, avoid the most common and costly mistakes, manage growth, and achieve your business dreams. You will hear from leading franchise and business experts as well as many franchisors who are in the process of growing their franchised businesses. Josh’s approach to business and the franchise world is honest, real, and authentic.

  1. 4 ЯНВ.

    The Melting Pot with Collin Benyo

    Founded in 1975, Melting Pot has offered a unique fondue dining experience for more than 45 years. As the premier fondue restaurant franchise, Melting Pot has 94 restaurants in 31 U.S. states and Canada. Known for offering a variety of fondue cooking styles and unique entrées, Melting Pot’s menu also features cheese fondues, salads, fine wines, spirits and chocolate fondue desserts. Melting Pot is an affiliate of Front Burner Brands, a restaurant management company headquartered in Tampa, Florida.  Today’s guest is Franchise Growth Strategist, Collin Benyo. He assists potential franchisees in their journey to ownership. Having worked for Melting Pot for almost 15 years, he knows the ins and outs of the day-to-day process and strives to convey the success and wins he obtained to a new chapter of entrepreneurs and business leaders.   Key Takeaways: [2:10] - Collin shares the story of Melting Pot’s beginning. [3:32] - Starting out as a dishwasher for Melting Pot is the current CEO of the company. [4:45] - At the height, Melting Pot had roughly 130 locations. But their growth retracted a bit for a time. [6:39] - Currently, Melting Pot has 4 corporate locations. [8:30] - Josh shares his impression of Melting Pot from many years ago. [10:27] - Melting Pot’s previous reputation was as a fancy dining experience that customers only went to once or twice a year. Their look and feel is different now. [13:50] - Collin completed his Master’s degree internship at Melting Pot and loved the experience. [16:09] - What sets Melting Pot apart from other hospitality franchises? [18:59] - The focus for growth is primarily in the Southeast United States, but franchisees can come from anywhere and usually come as a Melting Pot fan. [21:54] - The selling point for franchisees is Discovery Day. [23:09] - An goal for Melting Pot is to partner with hotels and be present as hotel restaurants.   Mentioned in This Episode: Melting Pot Website Melting Pot Franchise Site

    26 мин.
  2. 4 ЯНВ.

    Pivotal Growth Partners with Casey Cooley

    Pivotal Growth Partners is known for their ability to identify, prepare, and develop emerging brands into best in class growth concepts. Pivotal is deeply engaged in fostering the growth of any brand they engage with, actively contributing insights, systems and processes, expertise, and resources (both human and financial). They bring 40 years of experience in franchise strategy, growth implementation, real estate site selection/acquisition, design/construction management, and best in class market launch and new store opening (NSOs) strategies and techniques to any emerging brand they work with. Today, Casey Cooley, the President of Pivotal Growth Partners joins me to talk about their expertise in franchise growth and expansion.   Key Takeaways: [1:48] - Casey shares the start of Pivotal Growth Partners and what the mission has been since its inception. [3:12] - Emerging brands are franchises with 0-20 locations. They have some systems that have been tested and vetted and have some experience under their belt. [4:53] - Many business owners are looking to franchise, but growth can be a huge challenge. [7:08] - One thing that Pivotal Growth Partners guides clients through is the journey of growing pains in building a franchise brand. [9:42] - A common challenge is founders needing to give up a little bit of control to allow the brand to grow. [11:59] - Pivotal helps brands with both human and financial resources. [14:17] - Covid certainly changed the approach in brand growth, but Pivotal came out of it with new strategies to handle unusual variables. [17:04] - Replicable concepts are the key and are attractive to franchisees and brand growth. [18:56] - The brands that stick around are the ones with a system that allows an average person to become a franchisee and experience success. [20:37] - Casey shares some of the upcoming goals for Pivotal Growth Partners as well as some of the emerging brands that he’s excited about.   Mentioned in This Episode: Pivotal Growth Partners Website

    25 мин.
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Josh Brown, an Indiana-based franchise attorney and entrepreneur, shares his insights, strategies, frameworks, and best practices gained through more than 15 years of experience in the franchising industry. Franchise Euphoria sheds light on how to design the right business plan for you and your business, avoid the most common and costly mistakes, manage growth, and achieve your business dreams. You will hear from leading franchise and business experts as well as many franchisors who are in the process of growing their franchised businesses. Josh’s approach to business and the franchise world is honest, real, and authentic.

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