Freelance Writing Coach Kaleigh Moore and Emma Siemasko
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- Business
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Kaleigh Moore and Emma Siemasko have long shared a dream: to build the world’s most fulfilling freelance writing businesses. Over the past 8 years, the two friends have become successful freelance writers, finding new clients (hello Salesforce + Vogue Business); refining their service offerings; building six-figure businesses; and ultimately, creating their dream careers.
Now, they’re sharing everything they know and discussing what they’ve yet to find out. Why? Because they know you can build a great freelance writing business, too. But first, you gotta get real.
On Freelance Writing Coach, Kaleigh and Emma discuss all things related to building a successful freelance writing business. Topics include things like client boundaries, digital products, rates, proposals, loneliness, and much more.
Their promise? To tell it like it is.
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How to expand, broaden, and pivot your offerings
Most of us believe that we can build better businesses if we niche down to become a go-to writer for a particular type of asset in a specific space. Once we do this, however, it can feel hard to expand and grow. What if we want to work in another industry? What if we want to write web copy instead of longform content? In this episode, we offer advice on how to expand, broaden, and pivot your offerings.
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How to find a freelance writing mentor (and what IS a mentor?)
Finding a freelance writing mentor is no easy task: They need to fit in with how you work and take instruction best. In this episode, we share our most impactful mentor experiences and the editors/mentors we learned from the most, plus tips on how to find one for yourself.
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Building email lists and sending newsletters
An email newsletter is a great way to stay in touch with your audience and build your personal brand. But wait…is an email newsletter necessary? Will it actually help you market and sell your freelance services? In this episode, we share how we think about email newsletters and what we’ve seen from our freelance friends: the successes, downfalls, and our personal experiences
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Explaining your freelance writing job when you’re off the clock
What do you say to people when they ask what you do? Does your professional identity as a freelance writer affect how you show up in the world? In this episode, we talk about how to explain what you do when you’re off the clock, surrounded by people who don’t “get it.” We’re also covering what we’re doing outside of work in 2024, what we’re thinking about as freelancers and as people.
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What to do when the market is flooded with freelance writers
You see a post on LinkedIn calling for freelance writers with 750 comments. Is it just you… or does the market seem super saturated? What can you do when it feels harder than ever to differentiate? In this episode, we explore what we’ve been seeing lately and how it’s affected us mentally. We offer advice on how to work around this saturation to continue to build a solid business.
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Is the way we write today efficient? A conversation with Rob Carpenter of ButterDocs
The writing process consists of three steps: (1) researching and outline, (2) productive writing, and (3) editing. But are the tools we use designed for this process? Are we as efficient as we think we are? Is there room to save time and increase our creative output? We sat down with Rob Carpenter, content strategist and Head of Marketing at Butter, to talk about ways to work smarter, not harder.
Customer Reviews
Returning to writing and so excited!
I just found this podcast a couple of weeks ago, and though I haven't even listened to half the episodes, it has already educated and inspired me so much.
I was recently laid off from my corporate job as a Customer Success Manager and I plan to go back to freelance writing and editing, which was my previous career for more than 10 years.
Emma and Kaleigh have updated my knowledge of tools, processes, and so many other aspects of freelance writing, and I honestly can't wait to get back in the game. What I'm learning from them has bolstered my confidence and is instrumental in helping me stay the course and continue to learn!
Fresh takes on questions we’re all asking ourselves
Kaleigh and Emma do a great job of serving up concise, valuable and heartfelt commentary on the questions so many freelance writers are asking ourselves.
Breaking out on your own is a huge decision, and K
Binged 5 episodes and you should too.
As a freelance editor who works both with authors pursuing self publishing and freelance writers who need a managing editor for their subcontractors, Kayleigh and Emma are so relatable, fun to listen to, and full of sage wisdom and advice. These two women are the types of clients I work with and their perspective on the writing process, subcontracting, balancing life and work, editing, and just generally how to exist is such candid and valuable information for all writers, editors, and freelancers in this space. I highly recommend subscribing to this podcast!