Fresh Takes On Tech International Fresh Produce Association

Today Suzy Friedman, Senior Director of Food Policy at the World Wildlife Fund (WWF), joins the show to share the organization's commitment to sustainability. In this episode, Suzy emphasizes that the ability to sustain our food sources relies fundamentally on healthy ecosystems and biodiversity. Suzy explains the urgency of adopting quick and accessible solutions for broader adaptation and explores how cutting-edge technologies are discovered to reach these sustainability goals.
You will learn the value of collaboration and collective effort in turning sustainability commitments into tangible actions. Suzy also sheds light on the disproportionate impact of climate change on vulnerable communities and advocates for drawing wisdom from indigenous traditional ecological knowledge in climate-smart agriculture. Listen in as we dissect the critical considerations of equity and access in the pursuit of sustainable agriculture, emphasizing the need to restructure programs to address infrastructural requirements and ensure products reach the market effectively.
Key TakeawaysThe sustainability commitments of WWF.Why climate-smart agriculture is essential for the future of our planet.The importance of measuring our progress in sustainable agriculture.Why these solutions must be quick and easy for broader adaptation.How new technologies are found.How climate change impacts vulnerable communities.The benefit of learning from indigenous traditional ecological knowledge.How we can make sustainable agriculture more accessible.
Guest ResourcesSuzy Friedman: LinkedIn
Show LinksInternational Fresh Produce Association - https://www.freshproduce.com/
Fresh Takes on Tech - https://www.freshproduce.com/resources/technology/takes-on-tech-podcast/
Facebook - https://www.facebook.com/InternationalFreshProduceAssociation/
Twitter - https://twitter.com/IntFreshProduce/
LinkedIn - https://www.linkedin.com/company/international-fresh-produce-association/
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Join Bayer leaders, Cristiane Lourenço and Josh VanDeWalle, as they unveil Bayer Crop Science's commitment to sustainability and regenerative agriculture. They break down how sustainability aligns with Bayer's mission, exploring practical strategies for optimizing resources and leaving a positive impact on soil and communities.
You will learn about the transformative role of breeding techniques, offering growers sustainable production pathways. Listen in as they share the innovative business models contributing to climate-smart agriculture and how we can actively engage in practical solutions to global challenges.
Key TakeawaysWhat Bayer’s primary sustainability commitments are. The difference between regenerative and climate-smart agriculture.How breeding is being used in vegetable seeds.The new business models that aim to contribute to climate-smart agriculture.The importance of making steps towards solutions rather than just talking about them.
Guest ResourcesCristiane Lourenço: LinkedIn
Josh VanDeWalle: LinkedIn
Show LinksInternational Fresh Produce Association - https://www.freshproduce.com/
Fresh Takes on Tech - https://www.freshproduce.com/resources/technology/takes-on-tech-podcast/
Facebook - https://www.facebook.com/InternationalFreshProduceAssociation/
Twitter - https://twitter.com/IntFreshProduce/
LinkedIn - https://www.linkedin.com/company/international-fresh-produce-association/
Instagram - https://www.instagram.com/intlfreshproduceassn/

Today we are talking to Eric Morgan, Vice President of Environmental Science and Resources at Braga Fresh, and Charlie Dubbe, Head of Regenerative Partnerships at Agrology, winners of the IFPA Science and Tech Circle of Excellence Award. Their collaboration in regenerative agriculture has earned them this prestigious recognition. In this episode, they share insights on enhancing soil health, increasing CO2 respiration, and the broader positive effects on the environment.
Listen in to discover how their innovative approaches are addressing the growing demand for sustainable produce, driven by the changing climate and retailer pressures. You'll learn about the fascinating dynamics of soil respiration, carbon measurement, and the crucial role soil health plays in the pursuit of a greener, more sustainable future.
Key TakeawaysHow they are working to increase CO2 respiration.How carbon is measured.The importance of soil health.How their companies are working to solve this problem.What they are most excited about for the future.
Guest ResourcesEric Morgan: LinkedIn
Charlie Dubbe: LinkedIn
Show LinksInternational Fresh Produce Association - https://www.freshproduce.com/
Fresh Takes on Tech - https://www.freshproduce.com/resources/technology/takes-on-tech-podcast/
Facebook - https://www.facebook.com/InternationalFreshProduceAssociation/
Twitter - https://twitter.com/IntFreshProduce/
LinkedIn - https://www.linkedin.com/company/international-fresh-produce-association/
Instagram - https://www.instagram.com/intlfreshproduceassn/

Discover the future of sustainability with Paul Lightfoot, the General Manager at Patagonia Provisions, in this episode. Paul's passion for sustainability, health and the well-being of our planet shines through as he explores the current state of sustainability efforts and the changes he believes are crucial for our planet. A shift towards climate-smart produce agriculture, emphasizing whole organic foods, and moving away from factory-farmed, meat-heavy and processed foods is at the forefront of this discussion. 
Organic produce plays a pivotal role in this transformation, promoting sustainability by avoiding synthetic inputs, enhancing farmer profits, fostering biodiversity, improving nutrition and protecting waterways. Listen in to learn about the benefits of regenerative organic produce, discover the pathways to secure funding and understand the certification process.
Key TakeawaysHow Paul began thinking about sustainability.What he thinks we are doing right in sustainability right now.What he believes we need to change or upgrade in terms of sustainability.The importance of shifting away from factory meats and processed foods.How organic produce can help the produce agriculture industry.The benefit of producing regenerative organic produce.
Guest ResourcesPaul Lightfoot: LinkedIn
Show LinksInternational Fresh Produce Association - https://www.freshproduce.com/
Fresh Takes on Tech - https://www.freshproduce.com/resources/technology/takes-on-tech-podcast/
Facebook - https://www.facebook.com/InternationalFreshProduceAssociation/
Twitter - https://twitter.com/IntFreshProduce/
LinkedIn - https://www.linkedin.com/company/international-fresh-produce-association/
Instagram - https://www.instagram.com/intlfreshproduceassn/

Marta Baptista, Global Director of Strategic Research and Technology Adoption at Driscoll’s, joins the show to share the core sustainability commitments of the renowned berry producer. Driscoll’s has dedicated itself to the principle of "more berries, less resources," highlighting specific global priorities. They aim for a remarkable 30% increase in water use efficiency, measured in liters of water per kilogram of fruit. This episode unravels Driscoll’s plans to navigate the challenges of water use within these sustainability goals, considering regional variations and climate-smart agriculture practices. 
Listen in as Marta highlights the importance of testing and implementing these climate-smart tools to meet the ambitious objectives. With the growing prevalence of extreme weather events, this discussion emphasizes the need for resilient production methods and economically viable solutions, all while maintaining a steadfast focus on sustainability goals. Discover the strategies, challenges, and innovations that will shape the future of berry farming in an ever-changing climate.
Key TakeawaysDriscoll’s primary sustainability commitments.How they plan to increase their water use efficiency.Where pesticides will fit into these goals.How they plan to be net neutral by 2030.The differences regionally.How climate-smart agriculture fits in with what Driscoll’s is doing.The importance of taking it one step at a time.
Guest ResourcesMarta Baptista: LinkedIn
Show LinksInternational Fresh Produce Association - https://www.freshproduce.com/
Fresh Takes on Tech - https://www.freshproduce.com/resources/technology/takes-on-tech-podcast/
Facebook - https://www.facebook.com/InternationalFreshProduceAssociation/
Twitter - https://twitter.com/IntFreshProduce/
LinkedIn - https://www.linkedin.com/company/international-fresh-produce-association/
Instagram - https://www.instagram.com/intlfreshproduceassn/

How do we usher in a more sustainable and climate-resilient future for agriculture? This season, we embark on a journey through climate-smart agriculture (CSA) to explore the solutions and innovations driving change. In our inaugural episode, we dive deep into the world of CSA with Renée Vassilos, Director of Agriculture Innovation at The Nature Conservancy. Renée addresses fundamental questions about CSA, such as the importance of rebuilding soil health for its role in climate change mitigation, freshwater systems, and biodiversity support.
You'll learn about the distinction between climate-smart and regenerative agriculture, the challenges and risks involved, and the critical need to align new technologies with business outcomes to drive adoption and scaling. Listen in to discover the profound link between soil health and human well-being, where soil microbiomes are key to physical and mental health.
Key TakeawaysThe difference between climate-smart and regenerative agriculture.The challenges and risks Renée sees in this line of work.How Renée’s team gets involved in testing solutions.What needs to happen in order for solutions to be adopted and scaled.How we can encourage farmers to adopt these climate-smart products.The importance of soil health.
Guest ResourcesRenée Vassilos: LinkedIn | Website
Show LinksInternational Fresh Produce Association - https://www.freshproduce.com/
Fresh Takes on Tech - https://www.freshproduce.com/resources/technology/takes-on-tech-podcast/
Facebook - https://www.facebook.com/InternationalFreshProduceAssociation/
Twitter - https://twitter.com/IntFreshProduce/
LinkedIn - https://www.linkedin.com/company/international-fresh-produce-association/
Instagram - https://www.instagram.com/intlfreshproduceassn/