Your Marketing SUCKS with Kyle Milan

Kyle Milan

The no-BS podcast for B2B marketing pros who are tired of outdated advice and underperforming strategies. Hosted by Kyle Milan, this show cuts through the noise to reveal exactly what’s working right now to grow pipeline, revenue, and brand authority. Brought to you by Milan Media (M2)—a marketing agency that helps companies dominate their space with marketing that actually works.

  1. 10 JUN

    May 2025 Monthly Marketing News

    In this week’s live session, I’m breaking down the biggest marketing headlines that came out of May 2025 and what they actually mean for industrial companies and B2B marketers. First up, Salesforce just dropped $8 billion to acquire Informatica. I’ll walk you through why that matters, how it’s going to supercharge their AI capabilities, and what it means if you’re using—or competing against—Salesforce. Next, I dig into Google’s latest move: they’re rolling out ads directly into AI search overviews. If you’re wondering how to show up in AI summaries, what this means for SEO and paid search, and where the ad money is going next, I break it all down. I’ve been saying it for a while—this shift is going to redefine digital marketing strategy across the board. And lastly, we talk about Mountain’s IPO, which just brought connected TV advertising front and center. They popped off with a $1.6 billion valuation on day one. That’s huge for small and mid-market advertisers looking to get into streaming platforms like Hulu. This isn’t just a play for big brands anymore—this is where smart companies are heading next. I also touch on geofencing, real-world attribution problems in B2B, and how brands like yours can actually start competing in this new landscape without throwing away your budget. This is the stuff that matters right now if you want to win. If you’re not subscribed, hit the button, turn on notifications, and follow along. We go live every Tuesday at noon Central, no scripts, just real marketing and sales strategy. Let’s get into it. __________ Subscribe For More Video Content : https://www.youtube.com/kylemilan __________ Say Hi on Social: LinkedIn : https://www.linkedin.com/in/kylemilan/ Instagram: https://www.instagram.com/kylejmilan Facebook: https://www.facebook.com/KyleJMilan/ __________ Connect For Business: MFG Tribe: https://milanmedia.com MFG Tribe on LinkedIn: https://www.linkedin.com/company/milanmedia/ Technical Sales University: https://training.technicalsalesu.com/enroll

    15 min
  2. 29 ABR

    From Click to Close: Creating a Full-Funnel Marketing System

    What’s up guys, it’s Tuesday, and that means it’s time to fix your marketing funnel. In this episode, I break down the real reason your leads aren't converting—and it’s not your product, your price, or your pitch. It’s your funnel stages. I walk through the full sales and marketing funnel, step by step, from Attract to Ask, Trust, Solution, and Close. And no, this isn’t your typical fluffy funnel BS with vague labels. I’m talking about the actual actions that need to happen at every stage, and why most of you are losing opportunities way before the close. Here’s what I cover: Why getting attention is only the beginning—and how most people botch itThe critical difference between search-based and interruption-based marketingEmail deliverability, inbox warm-up, and why your cold outreach isn’t landingWhat your sales team needs to do in the Ask stage to avoid ghosting laterWhy trust must be earned before you ever drop a proposalHow to automate follow-ups so no deal falls through the cracksIf you're only focusing on closing deals, you're missing the bigger picture. You need a full strategy that keeps people moving through every single step of the funnel. I’ve built this process out across hundreds of industrial companies, and I’m telling you: the winners are the ones who have automation, discipline, and zero tolerance for bottlenecks. Subscribe, leave a review, and share it with someone who needs to clean up their damn funnel. __________ Subscribe For More Video Content : https://www.youtube.com/kylemilan __________ Say Hi on Social: LinkedIn : https://www.linkedin.com/in/kylemilan/ Instagram: https://www.instagram.com/kylejmilan Facebook: https://www.facebook.com/KyleJMilan/ __________ Connect For Business: MFG Tribe: https://milanmedia.com MFG Tribe on LinkedIn: https://www.linkedin.com/company/milanmedia/ Technical Sales University: https://training.technicalsalesu.com/enroll

    20 min
4.9
de 5
9 calificaciones

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The no-BS podcast for B2B marketing pros who are tired of outdated advice and underperforming strategies. Hosted by Kyle Milan, this show cuts through the noise to reveal exactly what’s working right now to grow pipeline, revenue, and brand authority. Brought to you by Milan Media (M2)—a marketing agency that helps companies dominate their space with marketing that actually works.

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