Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast

Claus Lauter
  • 5.0(21개의 평가)
  • 마케팅
  • 매주 업데이트

Welcome to the Ecommerce Coffee Break podcast, where we help online sellers, DTC brand owners, and aspiring ecommerce entrepreneurs master digital marketing and online sales so they can boost revenue and build thriving brands.    Starting an online store is simple; profiting takes strategy.    We bring you what works right now to sell on Amazon, Shopify, and other platforms—from ecommerce apps and MarTech to social media, dropshipping, paid ads, AI, and entrepreneurship.    Hear from top eCommerce and marketing experts sharing proven strategies and methods for business growth.    Whether you're dreaming of being your own boss, launching a side hustle, or scaling an existing online store, this podcast delivers the insights you need to succeed and grow an ecommerce business.   With 450+ free episodes, we provide your roadmap to success as an online merchant.    🎧 Short episodes, ideal for listening on the go. New episodes are released each week.

  1. How To Succeed In Europe’s Fragmented Ecommerce Market — Nicolas Appert | Why Europe Is 30 Unique Markets, What Marketplaces Exist Beyond Amazon, What True Localization Requires, How To Select The Best Entry Market, What AI Agents Mean For Search (#

    1일 전

    How To Succeed In Europe’s Fragmented Ecommerce Market — Nicolas Appert | Why Europe Is 30 Unique Markets, What Marketplaces Exist Beyond Amazon, What True Localization Requires, How To Select The Best Entry Market, What AI Agents Mean For Search (#

    In this episode, we dive into the challenge of selling products across the diverse markets of Europe. Nicolas Appert, CEO of Lengow, shares why Europe is a huge market of 30 small, unique countries with different rules, languages, and payment habits. He explains how localization is key, going beyond simple translation to include cultural understanding and regulatory needs like VAT and sizing. Nicolas also reveals strategies for smaller brands to find success by working with niche marketplaces and how Lengow's automation platform helps sellers navigate this complexity to expand across the continent. Topics discussed in this episode:   Why Europe is a constellation of 30 small, different markets.What localization is beyond simple product translation.Why cultural DNA impacts product descriptions and details.How to choose the right European country as an entry point.What marketplaces besides Amazon offer niche opportunities.How Lengow's AI adapts pictures and handles catalog conversion.What the future of product search looks like with AI agents.Why brands need a stable home business before European expansion.How understanding competitor pricing drives sales strategy.What the NetAmplify and NetMarket tools simplify for sellers. Links & Resources  Website: https://www.lengow.com/ LinkedIn: https://www.linkedin.com/company/lengow/ LinkedIn: https://www.linkedin.com/in/nicolas-appert-98a85/ Get access to more free resources by visiting the show notes at https://tinyurl.com/4rtwh5dx ______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/

    26분
  2. From Chat To Checkout: How WhatsApp And AI Are Shaping The Future Of Ecommerce — Giorgio Pagliara | Why Commerce Shifts To Conversational AI, How AI Creates Personal Shopping Journeys, What Makes WhatsApp Key For Ecom, How Spoki Grew A Brand By 50% (#

    6일 전

    From Chat To Checkout: How WhatsApp And AI Are Shaping The Future Of Ecommerce — Giorgio Pagliara | Why Commerce Shifts To Conversational AI, How AI Creates Personal Shopping Journeys, What Makes WhatsApp Key For Ecom, How Spoki Grew A Brand By 50% (#

    In this episode, we explore how to boost engagement and recover sales by moving from clicks to conversations.  Giorgio Pagliari, CEO of Spoki, shares how his platform uses WhatsApp and AI to deliver instant customer support, automate communications, and drive revenue growth for ecommerce businesses.  He also explains how AI is creating a new era of conversational commerce. Topics discussed in this episode:   Why transactional emails are no longer an effective way to communicate with customers.What makes WhatsApp a powerful communication tool for e-commerce.How to use AI to automate 80% of customer support inquiries.What Spoki does to recover abandoned carts and increase sales.How AI can create a personalized shopping experience for customers.Why the future of commerce is conversational and AI-driven.How to train Spoki's AI agent with your brand's specific language.How a food e-commerce brand increased its revenue by 50% using Spoki.Why a merchant needs a dedicated phone number to get started with Spoki.What a customer-centric approach means for e-commerce success. Links & Resources  Website: https://spoki.it/en/ LinkedIn: https://www.linkedin.com/company/spokiapp/ Instagram: https://www.facebook.com/spokiapp Facebook: https://www.facebook.com/spokiapp Get access to more free resources by visiting the show notes at https://tinyurl.com/m4c8wsvn ______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/

    26분
  3. Why Ecosystem-First Matters On Shopify — Anton Ekström | Why Shopify Is The Commerce OS, How AI And Shopify Sidekick Support Merchants, Why Paid Beats Free Shopify Themes, What To Check In A Shopify Theme, How To Build A B2B Store On Shopify (#434)

    9월 22일

    Why Ecosystem-First Matters On Shopify — Anton Ekström | Why Shopify Is The Commerce OS, How AI And Shopify Sidekick Support Merchants, Why Paid Beats Free Shopify Themes, What To Check In A Shopify Theme, How To Build A B2B Store On Shopify (#434)

    In this episode, we explore why a Shopify ecosystem-first approach is key for e-commerce growth.  Anton Ekström, an entrepreneur and expert at Iggy Agency, explains why merchants should see Shopify as a powerful operating system, not just a simple store builder.  He also shares tips on how to choose the right theme, avoid app clutter, and leverage Shopify for both B2B and DTC brands. Topics discussed in this episode:   Why Shopify is now an operating system for commerce.How merchants should focus on sales, not code complexity.What to look for in a Shopify theme to avoid app clutter.Why a paid theme can be cheaper than a free one.How working within the ecosystem speeds up projects.What makes a Shopify theme mobile-friendly.How to build a successful B2B store on Shopify.Why you should talk to a Shopify partner early.What an agency's typical onboarding process looks like.How AI and Shopify Sidekick can help merchants.  Links & Resources  Website: https://iggy.agency/ LinkedIn: https://www.linkedin.com/in/anton-ekstrom/ Get access to more free resources by visiting the show notes at https://tinyurl.com/ypx7996f ______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/

    25분
  4. How To Boost Ecommerce Retention And LTV With No-Code Mobile Apps — Gaurav Parvadiya | Why AI Powers E-commerce Growth, Why Retention Beats Acquisition, Why Push Notifications Win, How To Use App Data Smartly, How To Build No-Code Apps (#433)

    9월 17일

    How To Boost Ecommerce Retention And LTV With No-Code Mobile Apps — Gaurav Parvadiya | Why AI Powers E-commerce Growth, Why Retention Beats Acquisition, Why Push Notifications Win, How To Use App Data Smartly, How To Build No-Code Apps (#433)

    In this episode, we dive into the challenge of keeping customers coming back to online stores. Gaurav Parvadiya, founder and CEO of Twinr.dev, shares how mobile apps are changing the game for brands. He explains how apps can drive engagement, repeat purchases, and long-term loyalty by reaching customers directly and offering a more personal shopping experience. He also reveals strategies for using mobile apps to boost customer retention and explains how no-code tools make creating an app easy and affordable. Topics discussed in this episode:   Why customer retention is more important than acquisition. What makes mobile apps different from mobile websites. How to get customers to download your app. Why push notifications are a powerful marketing tool. What a no-code app development process looks like. How to build an app in just 2-3 weeks. What the perfect customer for an app development is. How to use app data for informed decisions. What role loyalty programs play in a mobile app. Why AI is becoming vital for e-commerce.  Links & Resources  Website: https://twinr.dev/ Shopify App Store: https://apps.shopify.com/twinr-mobile-builder LinkedIn: https://www.linkedin.com/in/gaurav-parvadiya/ X/Twitter: https://x.com/twinrbuilder Get access to more free resources by visiting the show notes at https://tinyurl.com/4mf8nk7b ______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/

    23분
  5. Ecommerce Advertising: A Comprehensive Guide — Noah Wickham | Why Brand Building Is Crucial, Why You Need An Ads Budget, How To Stand Out On Amazon, How To Optimize Your Listings, How To Use Data To Grow Sales, Why Diversifying Channels Is Smart (#432

    9월 15일

    Ecommerce Advertising: A Comprehensive Guide — Noah Wickham | Why Brand Building Is Crucial, Why You Need An Ads Budget, How To Stand Out On Amazon, How To Optimize Your Listings, How To Use Data To Grow Sales, Why Diversifying Channels Is Smart (#432

    In this episode, we explore the challenges of standing out in crowded marketplaces and driving real e-commerce growth. Noah Wickham, Vice President of Sales and Marketing at My Amazon Guy, shares his approach to helping brands succeed by focusing on differentiation, understanding the competitive landscape, and creating a strong brand identity.  He also gives actionable advice on advertising, keyword research, and using data to boost sales. Topics discussed in this episode:   Why building a brand is crucial for long-term growth. What goes wrong when brands don't plan for a launch. How to differentiate your brand in a crowded market. What to do before your product launch on Amazon. How to optimize your product listing for customers and search. Why good design and imagery are so important. What advertising strategies to use for a new product. How to use a launch strategy for early sales success. What the four pillars of holistic growth are. Why investing in growth is essential for business.  Links & Resources  Website: https://myamazonguy.com/ YouTube: https://www.youtube.com/myamazonguy LinkedIn: https://www.linkedin.com/in/noahwickham/ X/Twitter: https://x.com/myamazonguy Get access to more free resources by visiting the show notes at https://tinyurl.com/44c74nhf ______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/

    30분
  6. How AI Is Changing Ecommerce Accounting — Barbara Malisz-Talha | What Bad Data Does To Your Finances, Why Multi-Channel Selling Creates Messy Data, How To Use Automation To Clean Up Your Books, Why You Need A Single Source Of Truth For Data (#431)

    9월 10일

    How AI Is Changing Ecommerce Accounting — Barbara Malisz-Talha | What Bad Data Does To Your Finances, Why Multi-Channel Selling Creates Messy Data, How To Use Automation To Clean Up Your Books, Why You Need A Single Source Of Truth For Data (#431)

    In this episode, we explore why many e-commerce brands struggle with tracking their finances and what they can do to fix it.  We are joined by Barbara Malisz-Talha, Product Manager at Synder, who shares how her company helps businesses turn messy, complex financial workflows into clean, intuitive automation.  She explains the risks of "flying blind" with your numbers and how automation, AI, and proper data management can provide a clear, accurate picture of your business's financial health. Topics discussed in this episode:   How to avoid driving blind with your business's numbers. Why multi-channel selling complicates financial tracking. What messy data does to your financial statements. How to handle multiple payment processors. Why automation is key to accurate bookkeeping. What to do when reconciling different data sources. How to onboard and clean up your finances. Why a cash settlement is not the same as revenue. What AI brings to the world of financial tracking. How to use financial data to optimize your business.  Links & Resources  Website: https://synder.com Shopify App Store: https://apps.shopify.com/synder LinkedIn: https://www.linkedin.com/company/synder/posts/?feedView=all Facebook: https://www.facebook.com/SynderHQ/ Get access to more free resources by visiting the show notes at https://tinyurl.com/c3cjjdb5 Support the show MORE RESOURCES Get Free Insights: https://newsletter.ecommercecoffeebreak.com/ Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/ Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!

    24분
  7. Why AI Optimization Is The Next Growth Lever For Ecommerce — Dr. Jonathan Snow | How To Optimize Your Brand For AI Search, What Drives Performance On Each AI Model, How To Use AI For Retention, How To Track AI-driven Sales And Referrals (#430)

    9월 8일

    Why AI Optimization Is The Next Growth Lever For Ecommerce — Dr. Jonathan Snow | How To Optimize Your Brand For AI Search, What Drives Performance On Each AI Model, How To Use AI For Retention, How To Track AI-driven Sales And Referrals (#430)

    In this episode, we explore why AI is the next big business lever for e-commerce.  Dr. Jonathan Snow, Chief Innovation Officer at Avenue Z, shares how brands can leverage AI for media buying, content creation, and search optimization to boost visibility, conversions, and retention.  He also explains the biggest risks for brands that aren't adapting to AI and how a new "AI Search Visibility Index" helps businesses stay ahead. Topics discussed in this episode:   Why brands need to launch 500-1000 ads per month. What the AI Search Visibility Index reveals. How AI search traffic converts at higher rates. Why most AI search traffic is invisible to tracking. What three pillars drive AI search optimization. How brands can use AI for retention marketing. What results a TikTok Shop brand achieved. Why brands need eight-figure revenue budgets. How brands risk being left behind. What post-purchase surveys reveal about AI traffic.  Links & Resources  Website: https://avenuez.com/ LinkedIn: https://www.linkedin.com/in/drjonsnow/ X/Twitter: https://x.com/drjonathansnow Blog: https://www.blog.jonathansnow.com/ Get access to more free resources by visiting the show notes at https://tinyurl.com/35459nas Support the show MORE RESOURCES Get Free Insights: https://newsletter.ecommercecoffeebreak.com/ Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/ Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!

    21분
  8. 11 Years Of Facebook Advertising Expertise In 30 Minutes — Sam Piliero | Why Scaling Ad Spend Hits Limits, What Role AI Plays In Advertising, Why Behavior Analysis Drives Better Optimization, Why Brands Need Scaling Readiness First (#429)

    8월 31일

    11 Years Of Facebook Advertising Expertise In 30 Minutes — Sam Piliero | Why Scaling Ad Spend Hits Limits, What Role AI Plays In Advertising, Why Behavior Analysis Drives Better Optimization, Why Brands Need Scaling Readiness First (#429)

    In this episode, we dive into the challenge of scaling ads profitably and avoiding wasted spend.  Sam Piliero, CEO and founder of The Moonlighters, shares how his M3 method helps brands break through growth plateaus by betting on the best-performing channels, structuring campaigns the right way, and using cost controls to drive predictable results.  He also reveals strategies for scaling faster, creating winning ad creatives, and preparing for Q4 growth. Topics discussed in this episode:   Why brands hit scaling walls with ad spend. How doubling down on winning ads works. What role AI plays in advertising today. How to balance new creative concepts with iterations. What the M3 method reveals about campaign performance. Why understanding user behavior drives optimization. How proper agency onboarding sets success. What compensation structure aligns agency goals. Why brands need scaling readiness first. How proactive Q4 planning determines success.  Links & Resources  Website: https://themoonlighters.com/ LinkedIn: https://www.linkedin.com/in/sampiliero/ X/Twitter: https://twitter.com/SamPiliero Instagram: https://www.instagram.com/sampiliero/ YouTube: https://www.youtube.com/@SamPiliero Get access to more free resources by visiting the show notes at https://tinyurl.com/25rmx7hw ______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/

    31분
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Welcome to the Ecommerce Coffee Break podcast, where we help online sellers, DTC brand owners, and aspiring ecommerce entrepreneurs master digital marketing and online sales so they can boost revenue and build thriving brands.    Starting an online store is simple; profiting takes strategy.    We bring you what works right now to sell on Amazon, Shopify, and other platforms—from ecommerce apps and MarTech to social media, dropshipping, paid ads, AI, and entrepreneurship.    Hear from top eCommerce and marketing experts sharing proven strategies and methods for business growth.    Whether you're dreaming of being your own boss, launching a side hustle, or scaling an existing online store, this podcast delivers the insights you need to succeed and grow an ecommerce business.   With 450+ free episodes, we provide your roadmap to success as an online merchant.    🎧 Short episodes, ideal for listening on the go. New episodes are released each week.

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