
13 episodes

Fuel Growth Fuel Growth
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- Business
Product, brand, customers, employees. What is the right growth for your company? Join the Fuel Growth Podcast as we interview CEOs, CMOs, entrepreneurs, and seasoned executives to explore what it takes to propel your business into growth .
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Succeeding with Channel-Led Growth with Sugata Sanyal, ZINFI Technologies
Sugata Sanyal is the CEO and founder of ZINFI Technologies, a leader in Unified Channel Management (UCM) that enables vendors and their channel partners to achieve profitable growth predictably and rapidly on a worldwide level.
On this episode of Fuel Growth, learn more about acquiring new customers through a channel-led growth strategy, and the role of technology in the channel-led model.
Get the recap of this episode, or check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM. -
Embracing a People-First Culture with Terese Lam, 6sense
Terese Lam is the Chief People Officer at 6sense, a revenue AI platform for marketing and sales. Terese leads the People Team and is passionate about driving impact through empowering, developing, and challenging people to be the best version of themselves.
On this episode of Fuel Growth, learn how to develop a growth mindset while adopting a people-first culture, and how to enable employees to grow in their roles.
Get the recap of this episode, or check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM. -
Driving Growth through Marketing with James Norwood, isolved
James Norwood is the Chief Strategy Officer at isolved, a human capital management cloud provider focused on helping organizations transform employee experience for a better today and a better tomorrow.
On this episode of Fuel Growth, learn what it takes to drive growth through a marketing-led strategy, and how to build a well-oiled engine to provide pipeline to feed and grow your organization.
Get the recap of this episode, or check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM. -
Finding the Winning Self-Service Secret with Esben Friis-Jensen, Userflow
Esben Friis-Jensen is the co-founder and Chief Growth Officer at Userflow, a no-code builder for in-app onboarding and surveys, allowing SaaS businesses to drive more product-led growth. Since its creation, Userflow has raised millions of USD in ARR with its 3-person team.
On this episode of Fuel Growth, learn how Esben and his team successfully applied a product-led growth strategy to Userflow by focusing on improving user experience (UX) and self-service without growing the team.
Get the recap of this episode, or check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM. -
Nurturing a Culture of Growth with Rachel Spasser, Accel-KKR
Rachel Spasser is a Managing Director and CMO for the Accel-KKR Consulting Group, where she leads the operating team and provides oversight in the areas of strategy, sales and marketing, and operations across Accel-KKR’s portfolio companies.
On this episode of Fuel Growth, learn the ingredients behind a successful culture of growth, how businesses can put growth at the forefront, and the main pitfalls to avoid when embarking on the journey of growth culture.
Get the recap of this episode, or check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM. -
Building a Customer Acquisition Strategy with Bret Piatt, CyberFortress
Bret Piatt is the CEO of CyberFortress and a career technologist with decades of experience in roles that range from hands-on research and development to executive leadership and board oversight.
On this episode of Fuel Growth, learn why putting the customer first is key to growing your business, and Bret’s tips on building customer-centric sales processes in any industry—even in cybersecurity, and how to improve your customer acquisition strategy.
Get the recap of this episode, or check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM.