FuturePrint Podcast FuturePrint

David Stevenson, Product Manager for the Mako Core SDK at Global Graphics Software, will present the use of AI in SmartDFE, the digital front end specially designed for high-speed, single-pass digital inkjet presses. In this podcast discussion we talk about how AI has been used by GGS to achieve huge productivity gains, we also talk about machine learning v AI, narrow v general AI, and how in David's view, the big opportunity for AI is in content curation and creation. David is an expert in software product development and GGS drives some of the world's most famous digital print engines, so his views, vision and opinions are well worth tuning into! Hope you enjoy the talk.
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What is FuturePrint?
FuturePrint is a digital and in person platform and community dedicated to future print technology. Over 15,000 people per month read our articles, listen to our podcasts, view our TV features, click on our e-newsletters and attend our in-person and virtual events.
In 2024, we hope to see you at one of our events:

FuturePrint TECH at IME West, 6-8 February, Anaheim, California, USA
FuturePrint TECH Packaging & Labels, 28-29 February, Valencia, Spain
FuturePrint TECH AI for Print, 16 April, Cambridge, UK
FuturePrint TECH Digital Print for Manufacturing, 6-7 November, Cambridge, UK

 I had a fascinating conversation with Amir about his role in the strategic team at HP, how he got involved in print, the 5 Transitions Driving Print, how the print industry must reinvent itself, and the role of technology in solving one of the biggest challenges of our time, skill shortages. We also talk about how sustainability is finally becoming a defining factor and what kind of purpose AI will provide regarding productivity and automation, but even more interestingly, creativity! We also touch on the recent DScoop in the US, and what people can expect at Drupa. In short, Amir is a fascinating guy! he is generous with his time and insight, and this podcast is well worth a listen. 

Amir Raziel is the Director of Strategy for HP’s Industrial Print. He is a passionate evangelist for value creation in digital print and driving growth for HP and HP’s customers through a combination of technical and commercial innovation. 
Over the last 18+ years he has held various management positions at HP, specializing in Strategy, Product management, Sales, and Key Account Management. Gaining in-depth experience in sales leadership, executive relationship, and market strategy on a global scale. 
Amir holds an M.B.A and B.Sc. in Industrial Engineering, both from the Tel-Aviv University and is based in Israel, his home country, after spending years abroad. Amir is an avid Sci-fi and fantasy fan, loves photography and enjoys spending time with friends and family, ideally over a bottle of wine.
Listen on:

Apple Podcast
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What is FuturePrint?
FuturePrint is a digital and in person platform and community dedicated to future print technology. Over 15,000 people per month read our articles, listen to our podcasts, view our TV features, click on our e-newsletters and attend our in-person and virtual events.
In 2024, we hope to see you at one of our events:

FuturePrint TECH at IME West, 6-8 February, Anaheim, California, USA
FuturePrint TECH Packaging & Labels, 28-29 February, Valencia, Spain
FuturePrint TECH AI for Print, 16 April, Cambridge, UK
FuturePrint TECH Digital Print for Manufacturing, 6-7 November, Cambridge, UK

 In this episode, Marcus talks with Dr Simon Daplyn of Sun Chemical. Simon is both a marketing leader and a scientist with a commercial focus. He is rare in that he can discuss science at a high level but also has a belief in the importance of marketing, storytelling and communication to expedite commercial success and progress for innovative digital print technology for new markets. Simon has experience working in disruptive, innovative businesses such as Xennia who are widely credited with being a key leader in both the digital textile and ceramics printing revolutions.  He brings this considerable experience in his product management and marketing role at Sun Chemical which is one of the largest manufacturers of printing ink and chemicals in the world. In this discussion we talk about how marketing is changing, what this means for the B2B marketing professional, how buying is changing, the power of storytelling and the vitality of being adaptable and aligning our marketing, and sales, to this changing market dynamic. Are trade shows still as important as they once were? Are trade magazines still relevant? I enjoyed this conversation and hope you do too! 
Listen on:

Apple Podcast
Google Podcast
Spotify

What is FuturePrint?
FuturePrint is a digital and in person platform and community dedicated to future print technology. Over 15,000 people per month read our articles, listen to our podcasts, view our TV features, click on our e-newsletters and attend our in-person and virtual events.
In 2024, we hope to see you at one of our events:

FuturePrint TECH at IME West, 6-8 February, Anaheim, California, USA
FuturePrint TECH Packaging & Labels, 28-29 February, Valencia, Spain
FuturePrint TECH AI for Print, 16 April, Cambridge, UK
FuturePrint TECH Digital Print for Manufacturing, 6-7 November, Cambridge, UK

In this podcast, Marcus talks with Brendan about personalisation and whether this is something any print company should invest in. With smartphones, and platforms such as Netflix, Spotify and many others we define our unique consumption of content by creating our playlists to match our taste and personality. This is now normal. So can print also join this party? Is personalisation a mere buzz word or is it an incredibly powerful technique for communication? In an increasingly customised world, how can print align, what examples can we point to? Brendan talks of passive V proactive personalisation and how clever thinking aligned to strategic marketing can achieve amazing results with the printed medium, but only if B2C and B2B marketers have a good grip on data and software. We also talk decor, and how social tribes and consumer and retail change are leading to the growth of expression through print that was never before possible. 
Listen on:

Apple Podcast
Google Podcast
Spotify

What is FuturePrint?
FuturePrint is a digital and in person platform and community dedicated to future print technology. Over 15,000 people per month read our articles, listen to our podcasts, view our TV features, click on our e-newsletters and attend our in-person and virtual events.
In 2024, we hope to see you at one of our events:

FuturePrint TECH at IME West, 6-8 February, Anaheim, California, USA
FuturePrint TECH Packaging & Labels, 28-29 February, Valencia, Spain
FuturePrint TECH AI for Print, 16 April, Cambridge, UK
FuturePrint TECH Digital Print for Manufacturing, 6-7 November, Cambridge, UK

Finn Karsten is the founder of KnowledgeBrief which is a a video explainer media channel that helps you to contextually track important knowledge, ranging from nuclear fusion, brain-computer implants, biodiversity loss and AI all in real-time. Starting from a background in research and film, he has set up a media channel designed to help you break down the social and economic impacts of the world's most consequential innovations, with a strong focus on AI at the moment.


We had a great conversation about AI from Finn's unique insight and perspective on how AI is being applied and developed, the impact it is making, and the likely way it will develop for the printing industry!
Listen on:

Apple Podcast
Google Podcast
Spotify

What is FuturePrint?
FuturePrint is a digital and in person platform and community dedicated to future print technology. Over 15,000 people per month read our articles, listen to our podcasts, view our TV features, click on our e-newsletters and attend our in-person and virtual events.
In 2024, we hope to see you at one of our events:

FuturePrint TECH at IME West, 6-8 February, Anaheim, California, USA
FuturePrint TECH Packaging & Labels, 28-29 February, Valencia, Spain
FuturePrint TECH AI for Print, 16 April, Cambridge, UK
FuturePrint TECH Digital Print for Manufacturing, 6-7 November, Cambridge, UK

In this podcast, Marcus talks with Marketing Manager, Sandra Engel and Partner Success Director, Karl Ciz about the success of Zaikio since their launch in 2020.


I have been struck by how quickly this business has built its brand, unified the market behind a purpose, and overall created a unique persona and brand that is distinct, innovative, vibrant, irreverent and open! 


So I talked with Sandra and Karl about progress to date, the thinking behind the business, the building of the brand, and how they have gone about galvanising the print industry behind their mission. We also talk about how they have brought Zaikio to life by creating culture, why recruiting the right people is so important, and then creating an awesome team and making it happen! I think it is an inspiring story and one all of us in the print industry need to listen to! 
 I refer to an article in the podcast, please also take a look here. 
With Drupa on the horizon, I am also looking forward to seeing how Zaikio comes to life on a show booth!
Listen on:

Apple Podcast
Google Podcast
Spotify

What is FuturePrint?
FuturePrint is a digital and in person platform and community dedicated to future print technology. Over 15,000 people per month read our articles, listen to our podcasts, view our TV features, click on our e-newsletters and attend our in-person and virtual events.
In 2024, we hope to see you at one of our events:

FuturePrint TECH at IME West, 6-8 February, Anaheim, California, USA
FuturePrint TECH Packaging & Labels, 28-29 February, Valencia, Spain
FuturePrint TECH AI for Print, 16 April, Cambridge, UK
FuturePrint TECH Digital Print for Manufacturing, 6-7 November, Cambridge, UK