FutureProof You

Aaron Makelky, Dan Yu, John Lovig

FutureProof You is a team comprised of: Career Pivot Expert Dan Yu, Recruiting Master John Lovig, and AI Consultant Aaron Makelky. Listeners will hear discussions of job trends, career advice, and actionable tips for making sure their careers are future proof!

  1. 4D AGO

    Layoffs

    In this episode, Aaron Makelky, Dan Yu, and John Lovig cover how to navigate layoffs, whether you're watching them happen around you or going through one yourself. Dan shares the numbers: over 1.1 million layoffs in 2025, a 54% jump year-over-year, making it the worst since COVID and the 2008 financial crisis. Tech, telecom, retail, airlines, and food service have all been hit. Amazon, Verizon, IBM, Starbucks, Meta, Microsoft, and UPS have made cuts, and seasonal hiring is down by about half compared to previous years. The hosts offer practical advice for those seeing colleagues get let go. Dan recommends downloading your contacts, performance reviews, and any kudos emails while you still have access. These documents become critical when job searching. John emphasizes starting to network before you need to: coffee chats, reaching out to recruiters, or posting content on LinkedIn. Aaron's mental test: ask yourself what you'd wish you were doing right now if it had been you on that list. John introduces the concept of "layoff fatigue"—the psychological and emotional toll of either enduring a prolonged job search or surviving multiple rounds of cuts at your company. The hosts discuss how this fatigue shows up in interviews (recruiters can spot cynicism immediately) and offer strategies for combating it, including finding joy outside of work, getting accountability partners, and maintaining perspective on what's actually within your control. The episode wraps with a discussion on outplacement services—what they actually provide, the right questions to ask, and how to maximize their value, including the tip to pause services during slow hiring periods like the holidays. For more resources, visit futureproof-yu.com. Timestamps 0:00 – Intro0:49 – The state of the 2025 job market: 1.1 million layoffs, 54% year-over-year increase2:08 – Which job market numbers to trust (government data vs. ADP reports)3:10 – Industries hit hardest: tech, telecom, retail, airlines, federal government4:29 – Seasonal hiring down by half—what it signals about consumer spending5:10 – What to do when you see colleagues get laid off5:59 – Download your contacts, performance reviews, and KPIs while you can7:32 – Start networking before you need to9:25 – The difference between a transactional reach-out and a genuine one11:10 – Dan's story: calling a laid-off client every few weeks for 18 months13:02 – Take your laid-off boss out for a drink13:51 – Update your LinkedIn profile during any company change14:59 – Keep a file of thank-you notes for tough days15:51 – What is "layoff fatigue"?17:30 – Finding joy outside of work to reduce stress18:33 – Layoff buddies: accountability partners for your job search19:35 – Start a corporate alumni networking group on LinkedIn20:28 – Can recruiters spot layoff fatigue in interviews? (Yes, immediately)22:30 – "Bitter, angry, sad, and despondent is not sexy"24:00 – Separating your identity from job search outcomes25:40 – Locus of control: what you can and can't hold yourself accountable for27:26 – Increasing your surface area for good things to happen27:49 – Give LinkedIn recommendations as "lotto tickets with extra juice"29:00 – Outplacement services: what they actually do (and don't do)31:17 – Questions to ask about outplacement: success rates, coaching, databases32:22 – Tip: pause outplacement services during slow hiring periods32:35 – Outro and wrap-up We’re thrilled to be sponsored by IXL.  IXL’s comprehensive teaching and learning platform for math, language arts, science, and social studies is accelerating achievement in 95 of the top 100 U.S. school districts. Loved by teachers and backed by independent research from Johns Hopkins University, IXL can help you do the following and more:Simplify and streamline technologySave teachers’ timeReliably meet Tier 1 standardsImprove student performance on state assessments🚀 Ready to see why leading districts trust IXL for their educational needs? Visit IXL.com/BE today to learn more about how IXL can elevate your school or district.

    35 min
  2. NOV 15

    Q4 Hiring Trends

    Join recruiters Dan Yu and John Lovig as they share insights from the trenches on Q4 2025 hiring trends, AI's impact on recruitment, and essential strategies for job seekers navigating today's market. Timestamps & Topics [0:00] Introduction & Q4 Hiring Trends Overview Aaron introduces the episode topic and the team discusses what's happening in Q4 hiring across the market. [0:36] AI's Impact on Hiring Tech companies hiring for AI-enabled rolesAI-first recruiting: companies seeking candidates who use AI in their workflowsExecutive-level searches indicating company growthSurge in tech recruiter postings [2:13] Seasonal Hiring Patterns & Budget Spending Q4 as a strategic hiring periodBudget constraints driving year-end hiring decisions"No fire, no hire" trend discussionCompanies becoming more mindful about talent acquisition [4:25] Job Hugging Trend Explained Definition: Doing anything to stay in your current jobBehaviors: Taking on extra work, managing up, demonstrating valueConnection to AI adoption and productivity increasesImportance of being prepared for unexpected layoffs [6:00] LinkedIn Profile Optimization for AI Search Building a robust LinkedIn presenceDocumenting accomplishments publiclyDownloading contacts and memorializing achievementsPreparing for potential career transitions [8:00] Agentic AI in LinkedIn Recruiting LinkedIn's new AI agents for candidate search and messagingHow AI search differs from traditional recruiting methodsImportance of profile visibility for AI algorithmsRisk of being overlooked without proper optimization [9:39] Keyword Strategy for Visibility Using ubiquitous, industry-standard keywordsBalancing specific and common terminologyKeyword frequency and recency matterStrategic placement in current role and about section [10:01] Using Pinned Posts Effectively Three pinned posts appear prominently on profilesConfirming expertise through contentRecruiter attention span: 6-8 seconds to engageExamples of strategic post pinning [11:11] LinkedIn Profile Knockout Mistakes Creative roles without portfolio examples in postsMissing professional profile pictures for client-facing rolesLack of background/banner imagesNot showcasing work you're proud of [13:10] Closing & Course Information LinkedIn optimization live course: November 6thDownloadable/asynchronous course options availableVisit futureproofyou.com for more information Key Takeaways AI skills are becoming essential across roles, not just technical positionsQ4 is an active hiring period driven by budget cyclesYour LinkedIn profile must be AI-search optimized with strategic keywordsRecruiters spend 6-8 seconds scanning profiles—make every element countDocument your accomplishments and maintain an up-to-date professional presence Resources Mentioned FutureProofYou.com - Course information and resourcesLinkedIn Optimization Course - Live (Nov 6) and downloadable formats Connect with the Hosts Find Dan Yu, John Lovig, and Aaron Makelky on LinkedIn to learn more about hiring trends and career optimization strategies. We’re thrilled to be sponsored by IXL.  IXL’s comprehensive teaching and learning platform for math, language arts, science, and social studies is accelerating achievement in 95 of the top 100 U.S. school districts. Loved by teachers and backed by independent research from Johns Hopkins University, IXL can help you do the following and more:Simplify and streamline technologySave teachers’ timeReliably meet Tier 1 standardsImprove student performance on state assessments🚀 Ready to see why leading districts trust IXL for their educational needs? Visit IXL.com/BE today to learn more about how IXL can elevate your school or district.

    14 min
  3. SEP 1

    EP 19 Career Pivots with Terri Dien

    Terri Dien went from White House Press Office to campaign wins to culinary school at 30-something, then stacked skills across restaurants, teaching, corporate dining, four cookbooks, and now voiceover. We cover: how to test and iterate, translate strengths into new lanes, use networks instead of blind applying, design better learning with simple takeaways, and why failing in public is often the fastest teacher. Speed round at the end (Zuni roast chicken fans, unite). 00:00 Intro 02:00 White House → campaigns 07:00 Burnout + food as signal 13:00 Culinary school pivot 20:30 Imposter syndrome → street cred 23:00 How she designs classes that stick 26:30 Risk and safety nets 28:00 Networking > applying 31:00 Mentors + “permission to fail” 33:30 Advice if you feel stuck 36:00 Voiceover 3- and 5-year plan 41:00 Cookbooks 44:00 Bon Appétit opportunity 48:00 400 kids/day, food safety 51:30 Speed roundCheck out futureproof-you.com for free resources to help you take control of your career today! We’re thrilled to be sponsored by IXL.  IXL’s comprehensive teaching and learning platform for math, language arts, science, and social studies is accelerating achievement in 95 of the top 100 U.S. school districts. Loved by teachers and backed by independent research from Johns Hopkins University, IXL can help you do the following and more:Simplify and streamline technologySave teachers’ timeReliably meet Tier 1 standardsImprove student performance on state assessments🚀 Ready to see why leading districts trust IXL for their educational needs? Visit IXL.com/BE today to learn more about how IXL can elevate your school or district.

    55 min
  4. AUG 24

    The Seasons of Hiring

    FutureProof You Podcast — EP 18: “Seasons of Hiring” One‑liner When should a job seeker push hard versus play the long game? Aaron Makelky, John Lovig, and Dan Yu map the hiring year—late summer slowdown, Q4 surge, bonus-season churn, and spring steadiness—and give a practical playbook for each. TL;DR Takeaways Late summer is slower (vacations, back‑to‑school), so expect longer response times—use the window to upgrade the profile, post consistently, and pre-seed networking for September. Signals that the market’s waking up: more job postings, noticeable LinkedIn activity, and companies hiring recruiters (hiring follows recruiters). Q4 moves fast: “use‑it‑or‑lose‑it” budgets, pockets of holiday slowdowns—win with “politeful pestering,” clear availability, and transparent timing across parallel processes. Year‑end to Q1: bonus visibility and payouts trigger candidate movement; January is quiet, then momentum builds—by March through May, hiring is steady and planned. Always be networking and creating social proof (content, recommendations); the work done today often pays off quarters later.Chapter Guide 00:00 — Welcome + why “seasons of hiring” matter 01:07 — Late summer slowdown: vacations, back‑to‑school, two‑week decision drag 02:30 — What to do now: still apply to active roles, and always apply on the company site (ATS searchable) 04:05 — Signs of the turn: more postings, more LinkedIn activity, recruiter job counts as a health gauge 05:24 — Q4 dynamic: budgets, “use it or lose it,” and holiday slowdowns to plan around 07:08 — Content still works in “dead zones” (algorithms serve later); prep for the fall push 08:30 — Natural holiday networking + plotting the rest of the year 09:16 — Client win: from placeholder profile to offer in ~60 days through optimization + posting 12:00 — Social proof: help your network (and yourself) with better profiles and recommendations 17:20 — October tactics: “time kills all deals,” sequence outreach to newly hired recruiters 19:19 — “Politeful pestering,” follow‑ups, and being mindful of varied holiday calendars 20:32 — Share real timing across processes to create urgency (without games) 22:00 — “Sell to the no”: fast no beats a slow maybe 23:03 — Bonus season timing: when movement spikes and how to plan 24:33 — Q1/Q2 cadence: January quiet → March–May steady, with quarterly headcount plans 27:03 — The long game: groundwork in Q3 pays off in Q4/Q1/Q2 28:00 — Parting mindset: network when you have a job as if you don’t The Seasonal Playbook Late Summer (now → early September) Expect slower scheduling; keep applying where signals are active (recent views, engaged recruiters). Always apply on the corporate site in addition to Easy Apply to get searchable in the ATS. Post consistently—algorithms will surface good content when the audience returns. Pre‑seed September: identify target teams, warm up intros, and reconnect with recruiters. Fall/Q4 (late September → mid‑December) Budgets drive urgency; hiring velocity increases. Sequence outreach to newly hired recruiters: congrats note → light check‑in week 2/3 → request informational. “Politeful pestering”: short, specific follow‑ups with ready‑to‑book availability to reduce friction. Be transparent about timelines if in mid‑rounds elsewhere; it gives partners permission to accelerate. Plan around holiday gaps (e.g., Thanksgiving week and other cultural/faith calendars). Year‑End/Bonus Season (late Dec → Q1) Understand bonus timing in the target industry; movement often starts at visibility, spikes post‑payout. If moving, get pipelines warmed ahead of payout so interviews land just‑in‑time. Q1/Q2 (Jan → May) January is quiet but directional; executive and strategic hires form early. By March–May, hiring is steady and planned across quarterly headcount—network before roles post. Social Proof & Profile Moves Upgrade from “placeholder” to discoverable: banner, headline, outcomes in experience, relevant skills, and consistent posting. Give and request recommendations to create undeniable social proof. “Conference commando” strategy: follow speakers, send thoughtful pre‑event DMs, and be top‑of‑mind offline. Power Lines to Steal “Time kills all deals.” “Politeful pestering.” “Sell to the no.” “Use‑it‑or‑lose‑it budgets.” “The algorithm will serve good content when the audience returns.” Hosts Aaron Makelky - John Lovig - Dan Yu Call to Action Want help tuning up a LinkedIn profile, building a simple content engine, or navigating interviews the way recruiters actually work? Find FutureProof You on LinkedIn and grab our 5‑step profile spring‑clean checklist. For coaching, workshops, and courses on career pivots and AI‑powered job search, connect with the FutureProof You team on our website: https://futureproof-you.com We’re thrilled to be sponsored by IXL.  IXL’s comprehensive teaching and learning platform for math, language arts, science, and social studies is accelerating achievement in 95 of the top 100 U.S. school districts. Loved by teachers and backed by independent research from Johns Hopkins University, IXL can help you do the following and more:Simplify and streamline technologySave teachers’ timeReliably meet Tier 1 standardsImprove student performance on state assessments🚀 Ready to see why leading districts trust IXL for their educational needs? Visit IXL.com/BE today to learn more about how IXL can elevate your school or district.

    31 min
  5. JUL 1

    Developing an AI First Mindset

    Adapting to the AI-First Era: Trends, Tools, and Strategies Check out the Futureproof-You website for more resources, courses, and our free guide: 5 Tips to Improve Your LinkedIn Profile In this episode of Future Proof You podcast, hosted by Dan Yu, John Lovig, and Aaron Makelky, the focus is on the growing impact of AI in the business world. The hosts discuss the transition from AI experimentation to an 'AI-first' strategy, emphasizing the importance of integrating AI deeply into business processes. They share insights on the evolving job market, particularly the demand for AI fluency and emotional intelligence. Specific examples from marketing and job roles highlight the rapid adoption of AI. The hosts also talk about their favorite AI tools and upcoming workshops designed to help individuals and companies embrace an AI-first mindset. 00:00 Introduction to the Future Proof Use Podcast00:43 Understanding the AI Transition02:14 Real-World Examples of AI Integration05:13 The Importance of AI Fluency in Hiring10:31 Tools and Trends in AI16:55 Final Thoughts and Resources Don't forget to check out the Futureproof-You website for more resources, courses, and our free download: 5 Tips to Improve Your LinkedIn Profile We’re thrilled to be sponsored by IXL.  IXL’s comprehensive teaching and learning platform for math, language arts, science, and social studies is accelerating achievement in 95 of the top 100 U.S. school districts. Loved by teachers and backed by independent research from Johns Hopkins University, IXL can help you do the following and more:Simplify and streamline technologySave teachers’ timeReliably meet Tier 1 standardsImprove student performance on state assessments🚀 Ready to see why leading districts trust IXL for their educational needs? Visit IXL.com/BE today to learn more about how IXL can elevate your school or district.

    20 min
  6. MAY 30

    6 Job Search Myths

    Debunking Job Search Myths: Insights from Recruiters Check out the Futureproof-You website for more resources, courses, and our free resource: 5 Tips to Improve Your LinkedIn Profile In this episode of the Future Proof You podcast, hosts Aaron Makelky, Dan Yu, and John Lovig demystify common myths in the job search process. They address six myths: AI in applicant tracking systems causing quick rejections, the effectiveness of the Easy Apply button on LinkedIn, the importance of quantity over quality in applications, identifying ghost jobs, ageism affecting job opportunities, and the value of proactive networking. The hosts share insights from their recruiting experience and offer practical advice on how to navigate the job market effectively. 00:00 Introduction and Episode Overview01:13 Myth 1: AI in Applicant Tracking Systems04:27 Myth 2: The Easy Apply Button on LinkedIn07:07 Myth 3: Quantity Over Quality in Applications10:47 Myth 4: Identifying Ghost Jobs14:45 Myth 5: Ageism in the Job Market19:16 Myth 6: The Importance of Networking25:21 Conclusion and Resources Check out the Futureproof-You website for more resources, courses, and our free resource: 5 Tips to Improve Your LinkedIn Profile We’re thrilled to be sponsored by IXL.  IXL’s comprehensive teaching and learning platform for math, language arts, science, and social studies is accelerating achievement in 95 of the top 100 U.S. school districts. Loved by teachers and backed by independent research from Johns Hopkins University, IXL can help you do the following and more:Simplify and streamline technologySave teachers’ timeReliably meet Tier 1 standardsImprove student performance on state assessments🚀 Ready to see why leading districts trust IXL for their educational needs? Visit IXL.com/BE today to learn more about how IXL can elevate your school or district.

    28 min
  7. MAY 21

    Jobs of the Future

    Exploring Emerging Jobs and AI's Role in the Future Workforce Check out the Futureproof-You website for more resources, courses, and our free resource: 5 Tips to Improve Your LinkedIn Profile In this episode of the Future-Proof You podcast, hosts Dan Yu, Aaron Makelky, and John Lovig discuss the emergence of new job titles, such as Chief Automation Officer, and their implications in today's job market. They explore how AI advancements are creating roles like Generative AI Associates, the ethical concerns surrounding AI-generated content, and its potential to replace entry-level jobs. The conversation highlights the importance of personal branding, creating content on LinkedIn, and leveraging AI to enhance job security. The episode concludes with practical advice on navigating career changes and utilizing AI tools effectively. Upcoming events and resources offered by Future-Proof You are also featured. 00:00 Introduction and Welcome00:20 Emerging Job Titles in AI01:13 Automation and Business Operations02:31 Generative AI Roles04:28 Ethics and Implications of AI06:26 AI in the Medical Field07:17 Vibe Coding and Marketing09:00 AI Content Creation and IP Issues19:37 Personal Branding and Networking27:19 Conclusion and Community Invitation Check out the Futureproof-You website for more resources, courses, and our free resource: 5 Tips to Improve Your LinkedIn Profile We’re thrilled to be sponsored by IXL.  IXL’s comprehensive teaching and learning platform for math, language arts, science, and social studies is accelerating achievement in 95 of the top 100 U.S. school districts. Loved by teachers and backed by independent research from Johns Hopkins University, IXL can help you do the following and more:Simplify and streamline technologySave teachers’ timeReliably meet Tier 1 standardsImprove student performance on state assessments🚀 Ready to see why leading districts trust IXL for their educational needs? Visit IXL.com/BE today to learn more about how IXL can elevate your school or district.

    30 min
  8. MAY 7

    Job Market Trends May of 2025

    Navigating Economic Uncertainty and AI's Impact on Job Market Check out the Futureproof-You website for more resources, courses, and our free resource: 5 Tips to Improve Your LinkedIn Profile In this episode of the Future-Proof You podcast, hosts discuss the current state of the economy and its implications for job seekers and companies. They delve into recent news, including the shrinking GDP, decreased consumer spending, and the impact on major corporations like Amazon and UPS. The conversation shifts to the role of AI in hiring and its potential to replace certain jobs, emphasizing the importance of human relationships and networking. They also highlight the AI-first mentality in companies and how it affects recruitment and job search strategies. The episode concludes with practical advice for job seekers, the importance of diversifying skills, and upcoming classes and community events offered by Future-Proof You. 00:00 Introduction and Episode Overview00:19 Economic News and GDP Discussion01:54 Consumer Spending and Corporate Reactions03:22 Impact on Job Market and Hiring Trends05:39 AI's Role in the Workforce12:59 Future of Recruiting and Candidate Experience20:39 Practical Advice for Job Seekers21:04 Upcoming Events and Final Thoughts Check out the Futureproof-You website for more resources, courses, and our free resource: 5 Tips to Improve Your LinkedIn Profile We’re thrilled to be sponsored by IXL.  IXL’s comprehensive teaching and learning platform for math, language arts, science, and social studies is accelerating achievement in 95 of the top 100 U.S. school districts. Loved by teachers and backed by independent research from Johns Hopkins University, IXL can help you do the following and more:Simplify and streamline technologySave teachers’ timeReliably meet Tier 1 standardsImprove student performance on state assessments🚀 Ready to see why leading districts trust IXL for their educational needs? Visit IXL.com/BE today to learn more about how IXL can elevate your school or district.

    26 min
5
out of 5
19 Ratings

About

FutureProof You is a team comprised of: Career Pivot Expert Dan Yu, Recruiting Master John Lovig, and AI Consultant Aaron Makelky. Listeners will hear discussions of job trends, career advice, and actionable tips for making sure their careers are future proof!