Gen Z CPG

genzcpgpodcast
  • 4.3 (6)
  • BUSINESS
  • UPDATED MONTHLY

Welcome to Gen Z CPG! Join Katelyn, Mary, & Abbey as they deep dive into the dynamic world of the Consumer Packaged Goods industry. Whether you’re fresh out of college or looking to pivot within the industry, the hosts offer insider tips, career advice, and a behind-the-scenes look at the day to day realities of working in CPG. HAVE A QUESTION OR LOOKING FOR SPECIFIC ADVICE? Email us at genzcpgpodcast@gmail.com or connect with us on Instagram @GENZCPG

  1. JAN 29

    Startup Spotlight: Corpse Reviver ft. Anna Zesbaugh

    In this month’s episode, we welcome Anna Zesbaugh, the founder and CEO of Corpse Reviver. We discuss the hydration and functional beverage category, Anna’s path to entrepreneurship, the evolution of the brand and ingredients, along with trends in hydration and functional beverages.

    29 min

  2. 12/19/2025

    2025 CPG Wrapped

    In this episode of the Gen Z CPG podcast, the hosts discuss significant trends and shifts in the consumer packaged goods industry throughout 2025. The conversation also covers mergers & acquisitions and the hosts’ favorite products of the year. They conclude by discussing CPG trends to look out for in 2026!

    51 min

  3. 11/26/2025

    Expert Series: A Glimpse into CPG R&D ft. Danika Lau

    In this episode of the Gen Z CPG Podcast, we welcome Danika Lau, an MBA Candidate with a background in R&D in the CPG industry. We discuss the role of R&D in product development, the innovation pipeline, and the importance of cross-functional collaboration.

    37 min

  4. 10/31/2025

    Startup Spotlight: Mid-Day Squares ft. Jake Karls

    On this week’s episode of the Gen Z CPG Podcast we welcome the modern day Willy Wonka, Jake Karls who is the Co-Founder of Mid-Day Squares. Jake dives into the power of authentic storytelling & community when building a brand in public.

    28 min

  5. 09/26/2025

    Startup Spotlight: Evergreen Waffles ft. Emily Groden

    From lawyer to CPG entrepreneur, this week’s episode of the Gen Z CPG Podcast features Emily Groden. She is founder of Evergreen waffles & joins us to dive into the journey of landing retail accounts, the importance of balancing taste & health in products & the Good Food Collective.

    37 min

  6. 08/29/2025

    Expert Series: The Power of Internships in CPG ft. Katelyn Pesola & Avery Knoll

    In this episode of the Gen Z CPG Podcast we welcome Katelyn Pesola & Avery Knoll from Western Michigan University. The WMU Food Marketing Students share their incredible internship experiences, how they set themselves apart & the importance of being an intern!    Join the Gen Z CPG community on Instagram and LinkedIn!   https://www.instagram.com/genzcpg   https://www.linkedin.com/company/gen-z-cpg-podcast/

    25 min

  7. 07/24/2025

    Expert Series: Category Management & Beyond ft. Dr. Russell Zwanka

    In this episode of the Gen Z CPG Podcast, we welcome Dr. Russell Zwanka, Director of the Western Michigan University Food Marketing Program & Professor of Category Management.  During this episode we explore CatMan, how it has evolved & what it takes to be a leader in this role!   Join the Gen Z CPG community on Instagram and LinkedIn!   https://www.instagram.com/genzcpg   https://www.linkedin.com/company/gen-z-cpg-podcast/

    36 min

  8. 06/27/2025

    Startup Spotlight: good girl snacks ft. Yasaman Bakhtiar & Leah Marcus

    In this episode of the Gen Z CPG Podcast, we welcome the founders of good girl snacks, Yasaman Bakhtiar & Leah Marcus! During this episode we dive in R&D, marketing, brand strategy & what it takes to be a young female entrepreneur!

    31 min
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Trailer

Ratings & Reviews

4.3
out of 5
6 Ratings

About

Welcome to Gen Z CPG! Join Katelyn, Mary, & Abbey as they deep dive into the dynamic world of the Consumer Packaged Goods industry. Whether you’re fresh out of college or looking to pivot within the industry, the hosts offer insider tips, career advice, and a behind-the-scenes look at the day to day realities of working in CPG. HAVE A QUESTION OR LOOKING FOR SPECIFIC ADVICE? Email us at genzcpgpodcast@gmail.com or connect with us on Instagram @GENZCPG

Information

  • Creator
    genzcpgpodcast
  • Years Active
    2024 - 2026
  • Episodes
    19
  • Rating
    Clean
  • Copyright
    © Copyright 2024 All rights reserved.
  • Show Website
    Gen Z CPG