7 episodes

Ciao and welcome Generation EB!

Let's keep it real – go ahead, make yourself a cappuccino, put on those noise-canceling headphones, and get ready for some honest chats about the ins and outs of Employer Branding. We're not big on formal structures, but we're all about sharing our day-to-day experiences in the world of EB. We'll spill the beans on what we do, who we work with, and why we're so darn invested in it.

So, come on in and join us at Gen EB. Grab a seat and let's dive into this journey together!

Generation EB Generation EB

    • Business

Ciao and welcome Generation EB!

Let's keep it real – go ahead, make yourself a cappuccino, put on those noise-canceling headphones, and get ready for some honest chats about the ins and outs of Employer Branding. We're not big on formal structures, but we're all about sharing our day-to-day experiences in the world of EB. We'll spill the beans on what we do, who we work with, and why we're so darn invested in it.

So, come on in and join us at Gen EB. Grab a seat and let's dive into this journey together!

    From Zero to Hero: The Employee Advocacy Era

    From Zero to Hero: The Employee Advocacy Era

    In this week's episode, we cover everything from appendix surgery to how to set up an Employee Advocacy program. Things are out of order as Sofia is now a tea-drinker but we did our best to make it work. Also, we mention our upcoming AMA episode, send your questions to us via Linkedin (Martin & Sofia) or send good ol' email to generationebpodcast@gmail.com.

    • 45 min
    How to nail your career page in 2024

    How to nail your career page in 2024

    2024 is here, and we're starting the year off by diving into career pages 👀

    How should you tackle them in 2024? What's the ideal application process going to look like? And what's the future holding for career pages? Loads of questions to get through, but we've got most of them covered! 

    Feel free to reach out to us on LinkedIn if you have any questions or feedback 🫶

    ⁠⁠Martin⁠⁠ & ⁠⁠Sofia⁠⁠

    • 48 min
    Employer Branding Metrics and Goals: Are you ready for 2024?

    Employer Branding Metrics and Goals: Are you ready for 2024?

    The last episode of Generation EB for 2023, and of course, we chose to focus on what’s on hold for 2024. It's time to set your goals for 2024 - be concrete, specific, and measurable. But Sofia and Martin, HOW do I measure my employer branding efforts? Tune in, and we'll tell you! As always, don't forget to rate the podcast and connect with us on LinkedIn!

    ⁠Martin⁠ & ⁠Sofia⁠

    • 35 min
    What if TA didn’t have 200 different hats?

    What if TA didn’t have 200 different hats?

    This week, we may be scattered as usual, but our focus is on Teamtailor, recruitment experiences, and crafting the ideal content for Employer Branding. As always, don't forget to rate the podcast and connect with us on LinkedIn!

    Martin & Sofia

    • 46 min
    Casual Wednesday: Trickle, Spotify, and Julia Eklöf

    Casual Wednesday: Trickle, Spotify, and Julia Eklöf

    Casual Wednesday with yours truly. Today we are talking about 2 different companies (Trickle and Spotify) and their employer branding content. But most importantly, Sofia talks about Julia Eklöf and her TikTok account. Also, don't forget to give this podcast a rating if you like it. Enjoy!



    Come hang out with us TikTok: ⁠generationeb⁠ or connect with us on LinkedIn, ⁠Martin⁠ and ⁠Sofia⁠.

    • 48 min
    Here we go!

    Here we go!

    "I’m new to Employer Branding - where do I start?”

    This intro is a doozy, huh? We're not ones to beat around the bush. We're diving headfirst into the world of Employer Branding and throwing in some real-life examples to sweeten the deal.

    Oh, and in case you're wondering who's rambling on behind these mics, we'll give you the lowdown on us – just a couple of regular folks with a podcasting addiction.

    Speaking of fun, we all love audio, right? But you know what's even cooler? Mixing audio with video! So, don't forget to hit that little star on this platform and come hang out with us TikTok: generationeb or connect with us on LinkedIn, Martin and Sofia.

    • 37 min

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