39 episodes

Getting to YES boils down to two things: Saying the right things and saying those things consistently. What if you could spend time with leaders from all walks of life, ask them about their successes, mistakes, and lessons learned in influence, persuasion, and getting others to say ”yes” -- and then take an insight or two to help you achieve greater things? That’s what we do here on the Getting To YES podcast. Brought to you by Dr. Uli Iserloh, a marketing strategist (and former scientist), Uli invites you to the most thought-provoking and insightful conversations on persuasion, influence and how the brain makes decisions so you can get the highest buy-in from those around you and soar far beyond your goals.

Getting To YES Uli Iserloh

    • Business
    • 5.0 • 3 Ratings

Getting to YES boils down to two things: Saying the right things and saying those things consistently. What if you could spend time with leaders from all walks of life, ask them about their successes, mistakes, and lessons learned in influence, persuasion, and getting others to say ”yes” -- and then take an insight or two to help you achieve greater things? That’s what we do here on the Getting To YES podcast. Brought to you by Dr. Uli Iserloh, a marketing strategist (and former scientist), Uli invites you to the most thought-provoking and insightful conversations on persuasion, influence and how the brain makes decisions so you can get the highest buy-in from those around you and soar far beyond your goals.

    038: Building Your Dream Practice With Jennifer Wheeler

    038: Building Your Dream Practice With Jennifer Wheeler

    How do you build your dream practice?That's the question we're exploring in the latest episode of Getting To YES – examining the key ingredients needed to create a practice that you feel passionate about, that lights you up, and that supports how you want to live your life.As you will discover in my conversation with Jennifer Wheeler, there's a smarter approach to either launch your first practice or reinvent your existing practice... without years of trial-and-error.For those that don’t know Jennifer Wheeler, she’s the founder and CEO of MNDSHFT Health - a practice aligned around high-level functional medicine programs.A family nurse practitioner and clinical physiologist by training, Jennifer completed advanced studies with the Institute for Functional Medicine and the School of Applied Functional Medicine – and she’s also mentoring countless practitioners on how to create a dream practice that’s aligned with the practitioner's values.Listen in to learn:
    Her advice to her younger self... on how to build with intention, creating a practice that integrates & supports how you want to live
    How to decide between a lower-volume boutique-style practice vs. a higher-volume conventional practice
    The importance of setting up the practice for "flow"... with streamlined systems, processes and programs
    How to pick your strategy to attract your ideal dream clients
    The mindset shift needed to evolve from "selling" to "serving" – and the critical importance to define your vision, values and beliefs.
    The importance of mentorship – and how to decide whether a more intimate 1:1 mentorship or group coaching is what you need
    Quotes
    We have to create a practice that's built upon what we value, what we're good at, what we're passionate about teaching. (09:17 | 09:27 Jennifer)
    As a practitioner, you can start a practice that's higher, or somewhere in the middle, or that's smaller volume. And whether which road you choose to go down is going to be based upon what your vision is, what you wanna bring to life. (10:54 | 11:08 Jennifer)
    The important thing to the success of creating the practice is honing in on the vision. And the vision is always gonna be grounded in who you are, what you value, & what you're good at. (11:32 | 11:47 Jennifer)
    Decide what you value, what you wanna create, and then move forward with the choice to honor that. (29:29 | 29:35 Jennifer)
    Connect with Jennifer Wheeler:
    Website: https://jenniferwheeler.co/
    Facebook: https://www.facebook.com/jenniferwheeler.np/
    Facebook Page: https://www.facebook.com/MNDSHFThealth
    Instagram: https://www.instagram.com/jenniferwheeler.np/
    LinkedIn: https://www.linkedin.com/in/jenniferwheelernp/
    ==== 
    Thank You For Listening!
    If you enjoyed this episode, please leave a review! Your positive review helps others find this podcast and increase its visibility.Getting to YES boils down to two things: Saying the right things and saying those things consistently… so if you want to go deeper, check out Uli’s one-page “Getting to YES” blueprint and training with the essential 9 persuasion prompts you need to leverage: https://uliiserloh.com/blueprint
     
    Connect With Uli
    Website: https://uliiserloh.comFacebook: https://facebook.com/uliiserloh  Instagram: https://instagram.com/uliiserlohYoutube: https://youtube.com/uliiserloh Tiktok: https://tiktok.com/@uliiserloh Linkedin: https://linkedin.com/in/uliiserloh/
    If you’d like to learn more about Uli’s marketing agency and available services, visit https://bigboost.marketing

    • 31 min
    037: Growing Your Business With One-Day Summits With Dr. Mark Wade

    037: Growing Your Business With One-Day Summits With Dr. Mark Wade

    Online summits have been a proven vehicle to grow your email list, connect with influencers, build your authority, and generate revenue!Personally, I’ve been involved in a number of summits, including the first ever summit on Cannabis back in 2017 - where we enrolled more than 250,000 registrations and generated over 3 million dollars in about a month.Yet virtual summits can work just as well on a much smaller scale, and that’s what I invited Dr. Mark T Wade on the podcast – to share what health practitioners need to consider when it comes to one-day summits.For those that don’t know Dr. Mark, he’s the founder of Virtual Summits Software and the visionary behind the evolution of summits over the last decade - having created six, seven and multi-seven figure companies using virtual summits.  Listen in to learn:
    The basic structure of online summits, and some of the success stories from health practitioners
    Why a smaller, more engaged list can be more profitable than a larger, less engaged one – and how this principle applies to virtual summits
    How the One-Day Summit Formula helps health practitioners attract engaged and quality leads into their community
    The importance of alignment in solving a singular problem throughout the customer journey, with specific examples of one-day summits
    How the role of virtual summits is likely evolving in the future, especially considering the rapid changes in the digital landscape
    Quotes
    “You don't need tens of thousands of people to be successful- whether it's financially or with impact and service. You need qualified and engaged people.” (09:05 | 09:15 Mark)
    “As healthcare professionals, referrals are very important. Why not reach out to the person who's best suited to send you referrals ongoing because you are giving them an opportunity to be on your summit as well as an opportunity to get to know you.” (15:46 | 16:10 Mark)
    “There are really no bad topics. The only mistake you can make is doing a topic that doesn't align with your product, program, or services.” (21:26 | 21:33 Mark)
    “When you get specific on your problem, you can get specific on the topic, which is gonna be specific with the information, which is gonna show the people who are listening that you're the expert and you know what you're talking about.” (24:07 | 24:18 Mark)
    “The goal is relationship-building because now that we have the relationship, we can move to the next step, which is monetization.” (27:38 | 27:45 Mark)
     
    Connect with Dr. Mark Wade:
    Website
    Podcast
    Facebook
    Facebook
    Instagram
    Twitter
    YouTube
     
    ==== 
     
    Thank You For Listening!
    If you enjoyed this episode, please leave a review! Your positive review helps others find this podcast and increase its visibility.Getting to YES boils down to two things: Saying the right things and saying those things consistently… so if you want to go deeper, check out Uli’s one-page “Getting to YES” blueprint and training with the essential 9 persuasion prompts you need to leverage: https://uliiserloh.com/blueprint 
     
    Connect With Uli
    Website: https://uliiserloh.comFacebook: https://facebook.com/uliiserloh  Instagram: https://instagram.com/uliiserlohYoutube: https://youtube.com/uliiserloh Tiktok: https://tiktok.com/@uliiserloh Linkedin: https://linkedin.com/in/uliiserloh/If you’d like to learn more about Uli’s marketing agency and available services, visit https://bigboost.marketing

    • 37 min
    036: Launching & Growing A Successful Practice With Scott Rattigan

    036: Launching & Growing A Successful Practice With Scott Rattigan

    In today’s episode with Scott Rattigan, co-founder of Origins Incubator and Functional Lawyer, we’re unpacking what it takes to launch and grow a successful private practice in the integrative and functional medicine space.Along with his wife Linda - a board certified family medicine DO, they grew a successful private practice at Origins Functional Medicine - learning firsthand what goes into running a successful practice… ... and that experience in turn led to the creation of Origins Incubator, a mentorship program for health practitioners looking to strike out on their own.So whether you’re looking to start a practice from scratch or you’re already in business for a while, today’s episode carries a lot of nuggets!Personally, I've known Scott since 2015 when he joined the Evolution of Medicine team – and over the years, he's made many valuable contributions to our ecosystem...... whether it's through his book "The Practice Of Telemedicine" - the quintessential guide to navigating the legal landscape – or through his educational videos.
    Quotes
    “One of our core values is, it's not a quick fix. It's not a magic pill.  It'll still take work. Leverage your time to get the most bang for your buck.” (09:44 | Scott)
    “Most of the things that keep people from growing or progressing are mental.” (13:54 | Scott)
    “When you reach a certain level of removing all the barriers in the physical person's body,  then some of the trauma or the emotional things will come up that were buried for a long time.” (19:20 | Scott)
    “It really is about you and your story, because people will identify with your story. They want to see themselves in you.” (24:42 | Scott)
    Connect with Scott Rattigan:
    Website: https://www.functionallawyer.com/
    Book: https://www.functionallawyer.com/practice-of-telemedicine
    Facebook: https://www.facebook.com/functionallawyer
    Instagram: https://www.instagram.com/functionallawyer/
    YouTube: https://www.youtube.com/functionallawyer
    Twitter: https://twitter.com/functionallawyr
    ==== 
    Thank You For Listening!
    If you enjoyed this episode, please leave a review! Your positive review helps others find this podcast and increase its visibility.Getting to YES boils down to two things: Saying the right things and saying those things consistently… so if you want to go deeper, check out Uli’s one-page “Getting to YES” blueprint and training with the essential 9 persuasion prompts you need to leverage: https://uliiserloh.com/blueprint
     
    Connect With Uli
    Website: https://uliiserloh.comFacebook: https://facebook.com/uliiserloh  Instagram: https://instagram.com/uliiserlohYouTube: https://youtube.com/uliiserloh TikTok: https://tiktok.com/@uliiserloh LinkedIn: https://linkedin.com/in/uliiserloh/If you’d like to learn more about Uli’s marketing agency and available services, visit https://bigboost.marketing

    • 30 min
    035: How To Better Coach Patients With Andrea Nakayama

    035: How To Better Coach Patients With Andrea Nakayama

    There's a lot of overwhelm when patients experience health challenges… and oftentimes, health practitioners unknowingly add to the overwhelm.In their quest to identify and resolve the underlying root causes for a patient, health practitioners frequently jump straight to protocols and treatment – without allowing enough time for a patient to “get ready” for treatment.In this episode with Andrea Nakayama, one of the leading functional nutritionists in the world,  we’ll unpack how health practitioners can better coach their prospective clients or patients to a decision to seek professional help.As the host of the 15-Minute Matrix Podcast and the founder of Functional Nutrition Alliance, Andrea has been leading thousands of students and practitioners around the globe in a revolution to offer better solutions to the growing chronic illness epidemic. After losing her young husband to a brain tumor in 2002, she discovered a passion for using food as personalized medicine and is now regularly consulted as the nutrition expert for the toughest clinical cases in the practices of many world-renowned doctors. You’ll learn why we need to prioritize cultural competency, trauma-informed care, and patient education when working with clients – and why it’s so critical to focus on the three root factors of genetics, digestion, and inflammationPlus, we discussed the importance of a true therapeutic partnership, understanding that the patient is the other expert in the room, and that practitioners should focus on educating them on why they are making the recommendations they are, creating a more sustainable approach to health.
    Quotes
    “We have to slow our role as practitioners and recognize this is about the person. We're not fixing them. It's not our job to fix them. Patients are coming in feeling broken.” (10:28-10:41 | Andrea)
    “So what I also find in the world of trauma out there is a lot of patients are looking for the root. We have to actually change where the roots live, which is in the soil, in the terrain.” (13:31-14:11 | Andrea)
    “I invite people to sit in that discomfort. That's where we learn, that's where we grow, and that's how we serve.” (21:25-21:33 | Andrea)
    “I'm just gonna remind people, yes, everything is connected, but who we are and what we do also informs what's happening in the body.” (27:07-27:18 | Andrea)
     
    Connect with Andrea Nakayama:
    Website: https://www.andreanakayama.com/
    Podcast: https://podcasts.apple.com/us/podcast/15-minute-matrix/id1325256647
    Twitter: https://twitter.com/AndreaNakayama
    Instagram: https://www.instagram.com/andreanakayama/
    YouTube: https://www.youtube.com/user/ReplenishPDX
    Facebook: https://www.facebook.com/AndreaNakayama.page
    Linkedin: https://www.linkedin.com/in/andreanakayama/
    Substack: https://andreanakayama.substack.com/
     
    ==== 
     
    Thank You For Listening!
    If you enjoyed this episode, please leave a review! Your positive review helps others find this podcast and increase its visibility.Getting to YES boils down to two things: Saying the right things and saying those things consistently… so if you want to go deeper, check out Uli’s one-page “Getting to YES” blueprint and training with the essential 9 persuasion prompts you need to leverage: https://uliiserloh.com/blueprint
     
    Connect With Uli
    Website: https://uliiserloh.comFacebook: https://facebook.com/uliiserloh  Instagram: https://instagram.com/uliiserlohYoutube: https://youtube.com/uliiserloh Tiktok: https://tiktok.com/@uliiserloh Linkedin: https://linkedin.com/in/uliiserloh/
    If you’d like to learn more about Uli’s marketing agency and available services, visit https://bigboost.marketing

    • 29 min
    034: The Never Alone Project With Steve Reiter

    034: The Never Alone Project With Steve Reiter

    Steve Reiter shares in this episode what let him to create the NEVER ALONE project... and the legislation he’s currently fighting for in Washington and across the US.

    • 28 min
    033: The Organized Entrepreneur: Building Systems for a Balanced Life With Chelsea Brinkley

    033: The Organized Entrepreneur: Building Systems for a Balanced Life With Chelsea Brinkley

    “To change your results, you must change your systems. Success is merely a series of systems working together.” (T Harv Ecker)Putting systems in place may not sound sexy, but it sure does make life a lot easier. Yet the majority of entrepreneurs struggle with project management and file organization, which in turn needlessly drain their cognitive reserves…. forcing them to fly by the seat of their pants!So in this podcast episode with Chelsea Brinkley, an in-demand consultant for entrepreneurs who want to get their systems and processes on track and more organized, we’re unpacking what it takes to become an “organized” entrepreneur.Chelsea believes that it is crucial for entrepreneurs to have systems in place so they can get their time back, stop feeling overwhelmed, and help them monetize more. Chelsea's background as an executive assistant for a multimillion dollar company led her to discover the missing link of having systems and processes in place in order to delegate tasks. Common challenges that entrepreneurs face include missing project management and file organization systems, both of which can lead to disastrous consequences. Chelsea emphasizes the importance of having a cloud software program to keep all of their files organized and concise, and to have a good project management system in place.During the episode, we also talked about Chelsea’s favorite software tools she can’t live without, and other helpful tips she’s recommending for entrepreneurs looking to communicate and work more effectively.And while entrepreneurs often know where their pain points are in terms of disorganization, they may not have the time or capacity to implement changes themselves – so if that's you, see if working with Chelsea’s team is right for you at this time.
     
    Quotes
    I'll tell you what is sexy and it's having your life be easier and being able to monetize more, which both can be accomplished if you have the proper systems and processes in place. It gives you your time back. (02:32-02:54 | Chelsea)
    So my rule of thumb is when you hop into your cloud software program, your file organization, you should be able to find the document – whatever you're looking for – within two minutes or less, otherwise, you're wasting precious time. (10:35-10:54 | Chelsea)
    I love creating videos of certain steps in a process and putting a link to it in the standard operating procedure because some people are visual learners. (24:19-24:29 | Chelsea)
    Please don't share passwords via text or email, or even in Slack. Use a tool. (25:54-26:00 | Chelsea)
    Having a system in place actually gives you more freedom to be in that creative space because this is all running in the background. There's a process. (29:14-29:23 | Chelsea)
    Connect with Chelsea Brinkley:
    Website: http://www.chelseabrinkley.com Facebook: https://www.facebook.com/chelseabrinkleybizFacebook Group: https://www.facebook.com/groups/workfromwifi/Instagram: https://www.instagram.com/chelseabrinkleyLinkedIn: https://www.linkedin.com/in/chelseabrinkley
    ==== 
    Thank You For Listening!
    If you enjoyed this episode, please leave a review! Your positive review helps others find this podcast and increase its visibility.Getting to YES boils down to two things: Saying the right things and saying those things consistently… so if you want to go deeper, check out Uli’s one-page “Getting to YES” blueprint and training with the essential 9 persuasion prompts you need to leverage: https://uliiserloh.com/blueprint
     
    Connect With Uli
    Website: https://uliiserloh.comFacebook: https://facebook.com/uliiserloh  Instagram: https://instagram.com/uliiserlohYoutube: https://youtube.com/uliiserloh Tiktok: https://tiktok.com/@uliiserloh Linkedin: https://linkedin.com/in/uliiserloh/
    If you’d like to learn more about Uli’s marketing agency and available services, visit https://bigboost.marketing

    • 32 min

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