GreenBusinessImpact Billy Fetzner

Let’s cut out all the confusion around carbon footprints, and let’s make a carbon literate society. Especially for our world leaders.
And if you want to comprehend carbon in a way that is fun and easy to understand, then definitely go check out https://clevercarbon.io/quiz/
It is so simple on there.
But what Michelle mentions during this interview, and what is even more important is what you do after you find out what your Carbon Footprint is.
Your goal is to reduce it, but how?
During this interview Michelle provides a heuristic for you to use as you are going about your day making decisions, and how to choose something that has less of a carbon footprint. You have to think about the life cycle of the product.
And if you don’t know, some really progressive companies are starting to place Carbon labels on their products to show how much of a carbon footprint it has.
Which is really exciting for expanding the number of people who are carbon literate worldwide.
Chapters


0:00 - Fun, Easy way to discover your carbon footprint




1:29 - Clever Carbon Intro




2:19 - How carbon footprint is defined




4:44 - Gray areas




5:44 - Increasing carbon literacy




6:33 - Carbon literacy journey


8:04 - 80/20 rule


11:36 - Global Carbon Atlas




12:27 - Quiz questions




14:01 - response to the quiz so far




14:56 - International response




15:28 - Carbon footprint workshops for organizations




17:20 - Response to the workshop




18:05 - How to determine what has a higher carbon footprint




18:20 - Wired vs Wireless headphones (which has a higher carbon footprint?)




19:35 - Clever Carbon goals




22:38 - Water and Waste footprints




24:23 - What Michelle is currently learning




26:15 - How close we are to meeting our NetZero goals




27:05 - We need to ask hard questions




28:57 - Tip for ecopreneurs




30:25 - How to get in touch with Michelle


 
 
Check out Clever Carbon’s website:
https://clevercarbon.io/quiz/
Find Michelle Li on LinkedIn:
https://www.linkedin.com/in/michellelimba/
Check out this interview with CarbonBook that I mention at the end of the episode:
YouTube: https://youtu.be/DMgAa9EetDc
or
Audio: https://podcast.greenbusinessimpact.com/e/indoor-farmers-this-is-how-you-calculate-your-carbon-footprint-carbonbook-interview/?token=42014880870c5ed84dea08812def568b
Subscribe to receive GreenBusinessImpact episodes straight to your inbox here: https://greenbusinessimpact.aweb.page/subcribe-to-gbipodcast
Looking to start your own podcast, but don’t know which platform to use to distribute your message to the world? Check out Podbean → It is the podcasting platform that I have used to host every episode of GreenBusinessImpact, and I would highly recommend it to anyone looking to start their own podcast, or for experienced podcasters needing an upgrade from their current platform:
https://www.podbean.com/GBIpodbean
https://www.podbean.com/pro/GBIpodbean
GreenBusinessImpact is a proud partner of OneTreePlanted to help spread the word on OneTreePlanted and to help plant more trees visit onetreeplanted.org
Transparency is important to me. As you might imagine, sometimes these descriptions contain links that are affiliate links, and if you sign up, I make a commission as a Partner. I only recommend products that I know, love, and use personally; and think you will benefit from.

There are so many different opinions on the right way to fund your business. But in the end you need to consider your business and what works best for you. So to give you some sound advice on business financing, I have Bob Hunter CEO at My Business Credit as my guest on the GreenBusinessImpact podcast.
And you will absolutely love the perspective he provides on business financing and what you must consider before applying for a business loan.
So no matter which way you are leaning for receiving funding for your business, make sure you stay tuned for this entire episode with Bob Hunter.
Chapters


0:00 - RIGHT Path to Funding Your DREAM Green Business




1:23 - My Business Credit Intro




2:45 - Pre-qualification




3:17 - Common things entrepreneurs get denied for




6:03 - Length of the process




7:35 - Business Credit Building Course




8:31 - Bob’s story




10:24 - Glory of Entrepreneurship…




11:09 - Comparison to other funding options




14:36 - Bootstrap funding




15:17 - Money is expensive




17:56 - Pros and cons




19:57 - The biggest struggle




22:36 - Getting the information you need




23:57 - Business Financing industry prospective




25:22 - Chat GPT




26:55 - Gold rush for AI




28:54 - Goals for next 6 months




30:02 - What Bob is currently learning




31:08 - Atomic Habits by James Clear




32:38 - Psychology of Selling by Brian Tracy




32:53 - Tip for Ecopreneurs




35:24 - Best way to reach Bob: mybusinesscredit.com


 
 
Check out My Business Credit’s website:
https://mybusinesscredit.com/
Check out this interview that I mention at the end of the episode with Fundr:
YouTube: https://youtu.be/WmvN3X_RLf4
or
Audio: https://podcast.greenbusinessimpact.com/e/raising-capital-for-green-businesses-which-option-is-best-for-you-fundr-interview/?token=76db18a9ec4beba2ec61f0e59d569c0b
Subscribe to receive GreenBusinessImpact episodes straight to your inbox here: https://greenbusinessimpact.aweb.page/subcribe-to-gbipodcast
Looking to start your own podcast, but don’t know which platform to use to distribute your message to the world? Check out Podbean → It is the podcasting platform that I have used to host every episode of GreenBusinessImpact, and I would highly recommend it to anyone looking to start their own podcast, or for experienced podcasters needing an upgrade from their current platform:
https://www.podbean.com/GBIpodbean
https://www.podbean.com/pro/GBIpodbean
GreenBusinessImpact is a proud partner of OneTreePlanted to help spread the word on OneTreePlanted and to help plant more trees visit onetreeplanted.org
Transparency is important to me. As you might imagine, sometimes these descriptions contain links that are affiliate links, and if you sign up, I make a commission as a Partner. I only recommend products that I know, love, and use personally; and think you will benefit from.

Find HempWood here → https://hempwood.com/
HempWood is your perfect sustainable hardwood substitute. Anything that you would normally use hardwoods for, you can use HempWood for. And HempWood is 20% stronger to boot!
Combat deforestation, stop using petroleum, there are so many wins for using HempWood and why it is such a better option for building our world.
Make sure you check out this entire interview to hear exactly how Greg Wilson, CEO of Fibonacci, has created HempWood. The sustainable substitute for hardwoods.
Chapters


0:00 - Sustainable Hardwood Substitute




1:59 - HempWood Intro




4:17 - Manufacturing process




8:43 - Inspiration from bamboo flooring




9:54 - Transition back to the US




11:29 - Using resources in backyard




15:23 - Best applications for HempWood




20:35 - Relationships with Universities




22:06 - Order a sample pack: hempwood.com




23:19 - Goals for next 6 months




25:27 - What Greg is currently learning




26:32 - Price parody




27:45 - Best way to get in touch: hempwood.com


 
 
Check out HempWood’s website:
https://hempwood.com/
Find Greg Wilson on LinkedIn:
https://www.linkedin.com/in/gregory-wilson-994aa29/
Check out this interview that I mention at the end of the episode:
YouTube: https://www.youtube.com/watch?v=ZEl78XI90KI
or
Audio: https://podcast.greenbusinessimpact.com/e/the-softest-most-sustainable-sheets-on-the-market-eucalyptus-lyocell-fabric-sheets-giggles-interview/?token=d1768782e3e416d9945fd64301c25bdf
Subscribe to receive GreenBusinessImpact episodes straight to your inbox here: https://greenbusinessimpact.aweb.page/subcribe-to-gbipodcast
Looking to start your own podcast, but don’t know which platform to use to distribute your message to the world? Check out Podbean → It is the podcasting platform that I have used to host every episode of GreenBusinessImpact, and I would highly recommend it to anyone looking to start their own podcast, or for experienced podcasters needing an upgrade from their current platform:
https://www.podbean.com/GBIpodbean
https://www.podbean.com/pro/GBIpodbean
GreenBusinessImpact is a proud partner of OneTreePlanted to help spread the word on OneTreePlanted and to help plant more trees visit onetreeplanted.org
Transparency is important to me. As you might imagine, sometimes these descriptions contain links that are affiliate links, and if you sign up, I make a commission as a Partner. I only recommend products that I know, love, and use personally; and think you will benefit from.

Ready to turn those sustainable goals into a plan of action for your company? Then check out the Green Link.
Bernard Lebelle and his team have an AI-powered solution to help you find the right solution that you can implement to meet your ESG and sustainability goals.
Chapters


0:00 - Action Plans to Achieve Sustainability Goals




1:50 - The Green Link Intro




2:55 - AI Solution




4:52 - KPIs and metrics




6:36 - More than just CO2




8:05 - Example from the Rubbish Project Interview




9:19 - Considering the problems holistically




11:04 - Who is the best fit within an organization




12:54 - Any user can submit to the platform




14:22 - Client example




17:15 - Bernard’s motivation for starting the Green Link




21:26 - 4 criteria to work with The Green Link




23:52 - 65% of companies don’t know where to start




28:08 - Speed of the government to meet goals




29:41 - Time of restructuring




35:04 - Young generation




35:39 - What Bernard is currently learning




38:54 - Solar panel price exponential curve




40:41 - Tips for ecopreneurs




42:21 - How to get in touch with Bernard


Check out The Green Link’s website:
https://www.thegreenlink.co/
Find Bernard Lebelle on LinkedIn:
https://www.linkedin.com/in/bernardlebelle/
Check out the interview that I mention during the show - The Rubbish Project with Connor Bryant:
YouTube: https://youtu.be/id9vqjoiYqI
or
Audio: https://podcast.greenbusinessimpact.com/e/plastic-is-not-the-issue-circular-economy-solutions-the-rubbish-project-interview/
Check out this interview that I mention at the end of the episode with Frogeex:
YouTube: https://youtu.be/5Uv8ggPDtis
or
Audio: https://podcast.greenbusinessimpact.com/e/pod_frogeex/?token=59058d39aed10433bddc00fd4771bc45
Subscribe to receive GreenBusinessImpact episodes straight to your inbox here: https://greenbusinessimpact.aweb.page/subcribe-to-gbipodcast
Looking to start your own podcast, but don’t know which platform to use to distribute your message to the world? Check out Podbean → It is the podcasting platform that I have used to host every episode of GreenBusinessImpact, and I would highly recommend it to anyone looking to start their own podcast, or for experienced podcasters needing an upgrade from their current platform:
https://www.podbean.com/GBIpodbean
https://www.podbean.com/pro/GBIpodbean
GreenBusinessImpact is a proud partner of OneTreePlanted to help spread the word on OneTreePlanted and to help plant more trees visit onetreeplanted.org
Transparency is important to me. As you might imagine, sometimes these descriptions contain links that are affiliate links, and if you sign up, I make a commission as a Partner. I only recommend products that I know, love, and use personally; and think you will benefit from.

Go purchase your Veggidome here → https://veggidome.com/ and don’t forget to use the coupon code BILLY10 for $10 off your order!
I love this product and the story behind it. Just a Dad trying to get his kids to eat more fruits and veggies and ended up creating a product that helped with reducing food waste!
Make sure you check out this entire episode to here Duncan’s story.
Chapters


0:00 - Reducing fruit and veggie food waste




1:27 - VeggiDome Intro




10:52 - Advertising veggies




11:49 - Cookie Jar of vegetables




13:47 - House rhythm




15:12 - VeggiDome Production




18:57 - Brief history on processed foods




21:50 - Receiving university professors’ input




24:41 - VeggiDome Coupon




25:48 - Plans for 2023




28:37 - What Duncan is learning




31:54 - Tip for Ecopreneurs




33:28 - Best way to get in touch with Duncan: veggidome.com


 
Check out VeggiDome’s website:
https://veggidome.com/
Find Duncan Burns on LinkedIn:
https://www.linkedin.com/in/duncan-burns-veggidome/
Subscribe to receive GreenBusinessImpact episodes straight to your inbox here: https://greenbusinessimpact.aweb.page/subcribe-to-gbipodcast
Looking to start your own podcast, but don’t know which platform to use to distribute your message to the world? Check out Podbean → It is the podcasting platform that I have used to host every episode of GreenBusinessImpact, and I would highly recommend it to anyone looking to start their own podcast, or for experienced podcasters needing an upgrade from their current platform:
https://www.podbean.com/GBIpodbean
https://www.podbean.com/pro/GBIpodbean
GreenBusinessImpact is a proud partner of OneTreePlanted to help spread the word on OneTreePlanted and to help plant more trees visit onetreeplanted.org
Transparency is important to me. As you might imagine, sometimes these descriptions contain links that are affiliate links, and if you sign up, I make a commission as a Partner. I only recommend products that I know, love, and use personally; and think you will benefit from.

Register for the Green Things Summit today! → https://iotmktg.com/green-things-summit/
On this episode of GBI, we explore how IoT marketing has adapted during the pandemic, using webinars as a way to connect people in the technology ecosystem.
They have expanded their focus to cover 29 different industries, discussing challenges, technologies, and providing forward-looking thoughts.
We also dive into their Green Thing Summit, an all-day event dedicated to green-related webinars featuring a diverse range of speakers from various industries discussing green technology and sustainability.
Our guest speaker shares their expertise in green technology strategies and how we can make a truly sustainable impact. In addition, we delve into how companies can promote their green marketing accurately and offset their carbon footprint.
Lastly, we discover the various capabilities of IoT marketing, from hosting events to lead generation, and how they have positioned themselves as leaders in the industry.
Don't forget to subscribe to the Green Business Impact Podcast on your preferred podcast app to stay up to date with the latest interviews in the green industry.
Tiffani Neilson Bio:
Tiffani Neilson is an expert in IoT marketing with a specialty in high tech and a deep industry knowledge. She suggested pivoting from trade shows to webinars when she saw the pandemic approaching, and they expanded their focus from solely IoT to covering 29 different industries. They've had phenomenal speakers and have done green-related webinars, which inspired them to turn it into an all-day summit called the Green Things Summit. Tiffani is passionate about helping people connect with connected solutions and technologies during these difficult times.
Chapters
[00:00:00] - Green Things Summit
[00:01:21] "IoT Marketing Goes Virtual with Green Summit"
[00:02:52] "Incredible Lineup: Experts Discuss Smart Infrastructure, Green Tech, and More"
[00:07:11] "Extended webinar format provides in-depth discussions"
[00:07:52] "Green initiatives and space technology unite"
[00:09:48] "Maximizing Learning with Personalized Content and Networking"
[00:11:16] "IoT Marketing offers end-to-end marketing services"
[00:13:30] "Explore Energy Tech and Sustainability Innovations Today!"
[00:15:07] "Green Tech and IoT: Is it Sustainable?"
[00:17:05] "Greenwashing vs. Green Technologies: What's the Difference?"
[00:21:12] "Green Tech Keynote: Surprising Energy-Saving Tips"
Check out IOT Marketing’s website:
https://iotmktg.com/
Find Tiffani Neilson on LinkedIn:
https://www.linkedin.com/in/tiffanineilson/
Subscribe to receive GreenBusinessImpact episodes straight to your inbox here: https://greenbusinessimpact.aweb.page/subcribe-to-gbipodcast
Looking to start your own podcast, but don’t know which platform to use to distribute your message to the world? Check out Podbean → It is the podcasting platform that I have used to host every episode of GreenBusinessImpact, and I would highly recommend it to anyone looking to start their own podcast, or for experienced podcasters needing an upgrade from their current platform:
https://www.podbean.com/GBIpodbean
https://www.podbean.com/pro/GBIpodbean
GreenBusinessImpact is a proud partner of OneTreePlanted to help spread the word on OneTreePlanted and to help plant more trees visit onetreeplanted.org