GrowthLoop

Multiple Sales Level Consulting Inc.
  • 5.0 (1)
  • BUSINESS

The GrowthLoop Podcast is your go-to resource for strategies, insights, and stories to help you fuel sustainable growth for your business and personal career. Whether you're a startup looking to scale or an established company seeking new avenues for expansion, our mission is to provide you with actionable tips and inspiration to propel your growth journey forward. We will dive into the GrowthLoop framework and feature expert interviews, case studies, and actionable advice to help you unlock the full potential of organic growth.

  1. JUL 18

    Build It Now: AI, Value, and the Power of Showing Your Work

    Send us a text In this special restart episode of The GrowthLoop Podcast, Corey Tomlinson and Tish Looper catch up after a short break between episode with a candid, unscripted conversation about innovation, AI, and the value of moving fast. Inspired by Liza Adams’ recent article on AI-driven content creation and "vibe coding," Corey and Tish unpack how the speed of execution has changed the game—from pitching ideas to building prototypes. They explore the shift from asking for permission to demonstrating early value, and why showing a clickable, tangible version of your idea is more effective than presenting a concept alone. Other topics include: How AI tools accelerate content creation and expand audience reachThe difference between vibe coding and agentic AI in operationalizing ideasBalancing AI automation with authentic human experienceWhy building faster creates more opportunity for growthAs usual, expect plenty of baseball metaphors (including thoughts on the first-ever MLB All-Star Game swing-off) and a behind-the-scenes look at how Corey and Tish think about GrowthLoop’s evolution. If you’ve been sitting on an idea, this episode will challenge you to stop waiting—and start building. Check out the Liza Adams article here: https://www.linkedin.com/pulse/dont-sit-idea-build-ai-liza-adams-lhfbc/

    31 min

  2. MAY 16

    From Rejection to Redirection: Sam Lancashire on Mindset, Resilience, and Imperfect Action

    Send us a text In this empowering episode of GrowthLoop, hosts Tish Looper and Corey Tomlinson and welcome Sam Lancashire—award-winning trainer, bestselling author, and Chief Everything Officer at Creating Lightbulb Moments—for a candid conversation about overcoming adversity and transforming your mindset. Sam shares her personal journey of launching a business, only to face a serious injury that forced her to rethink everything. Through it all, she embraced what she calls “rejection as redirection,” reframed no’s into 'not-yets,' and built a thriving coaching and training practice. You’ll hear practical insights on: Letting go of the need to control outcomesBreaking free from overthinking and perfectionismUsing mindset shifts to turn setbacks into growthEmbracing feedback—and feedforward—as a path to improvementWhether you're leading a team, running a business, or navigating personal challenges, Sam’s story will inspire you to reframe obstacles and take meaningful action—imperfectly, but purposefully.

    37 min

  3. APR 5

    Building a Business That Lasts: Sustainable Growth in Cybersecurity

    Send us a text In this episode of the GrowthLoop Podcast, Corey and Tish welcome Scott Kuffer, co-founder and COO of Nucleus Security, for an honest and energizing conversation about what it really takes to build a company designed to last. Scott shares the story of Nucleus’s accidental origin—how a solution born out of personal frustration became a fast-growing cybersecurity platform by popular demand. Scott explains why Nucleus has always rejected the “blitzscaling” mindset in favor of intentional, sustainable growth—and how that approach has become a competitive advantage in an oversaturated market. He reflects on why alignment between founders, customers, and investors is critical, and how a clear-eyed focus on solving real problems for real people helped Nucleus grow from a side project to a commercial success. They also get into hot takes on AI hype, the dangers of over-consuming startup advice, and the number one reason startups fail (spoiler: it’s not product-related). Whether you're a founder, builder, or curious listener, this episode delivers insight, candor, and just enough baseball talk to keep things interesting.

    44 min

  4. FEB 26

    Selling AI: Understanding the Four Key Buyer Personas

    Send us a text Selling AI solutions and other innovative technologies isn’t just about showcasing a groundbreaking product—it’s about aligning with the right stakeholders and addressing their distinct motivations. In this episode of GrowthLoop, hosts Corey and Tish sit down with Harry Powell, SVP of Data & AI at Endava, to break down the four essential buyer personas influencing AI adoption: Business Executives – Focused on outcomes and ROIAnalysts – Driven by meaning and insightsEngineers – Concerned with data movement and reliabilityIT Managers – Focused on risk, security, and process stabilityHarry shares how simplifying persona targeting can streamline go-to-market strategies, reduce friction in AI adoption, and improve long-term customer engagement. The conversation explores how to overcome resistance from risk-averse stakeholders, the role of experimentation in AI implementation, and the importance of crafting the right message for the right audience. Along the way, the discussion takes a fun detour into AI-powered PowerPoint generation, the risks of chasing “shiny object” trends, and Harry’s personal take on the perfect gin and tonic ratio. If you’re in sales, marketing, or leading an AI-driven transformation, this episode will help you refine your approach to selling AI by focusing on what truly matters to each decision-maker.

    39 min

  5. JAN 24

    AI for Scalable Growth and Sustainable Success

    Send us a text In the Season 2 premiere of Growth Loop, hosts Corey and Tish dive into the transformative role of AI in driving business and career growth. Joined by guest Andy Nester, a seasoned marketing leader, the episode explores how AI and automation are reshaping traditional growth strategies. Andy shares insights from his two decades in B2B SaaS, emphasizing how tools like AI can enhance efficiency, streamline workflows, and unlock team creativity. Key discussion points include: The Growth Loop Continuum Model: A data-driven framework aligning marketing, sales, and customer success to fuel scalable growth.AI's "Superpowers": How businesses can leverage AI for ideation, content generation, data analysis, and feedback loops.AI Adoption Challenges: The importance of cultivating curiosity and breaking complex tasks into actionable steps for meaningful AI integration.Leadership and Culture: How fostering a supportive, experimental approach to AI empowers teams and enhances customer outcomes.Real-World Applications: Examples of AI in product strategy, customer success, and creating personalized, impactful experiences at scale.The conversation underscores the need for organizations to embrace AI as a tool to amplify human talent, not replace it. Andy also highlights the rapid pace of AI innovation, urging businesses to act now to stay competitive. Listen for actionable advice on navigating AI adoption, balancing automation with human connection, and fostering a culture of innovation within your organization. Don’t miss Andy’s practical tips for using AI to achieve faster, more sustainable growth while maintaining data security and compliance.

    35 min

  6. 12/20/2024

    2024 GrowthLoop Year-End Recap

    Send us a text In this special year-end episode, co-hosts Corey Tomlinson and Tish Looper reflect on their inaugural year of the Growth Loop podcast. They revisit highlights from 2024, including valuable insights from guest contributors like Sandor Kovacs and Sarah Hartland, who discussed themes such as accountability, growth through failure, and humanizing business with AI-driven transformation. The duo also candidly share their personal growth, from overcoming fears to embracing new tools like AI to streamline production. Tish emphasizes the core principle of GrowthLoop: a customer-centric approach that aligns marketing, sales, and customer success to achieve sustainable growth. Looking ahead to 2025, Corey and Tish tease their plans for expanding the podcast, hosting diverse guests, and evolving GrowthLoop from a concept into an actionable framework and new content for businesses. Their commitment to authenticity, learning, and community engagement promises an exciting journey for listeners in the coming year.

    26 min

  7. 11/20/2024

    Unlocking Leadership: Following Up with Sandor Kovacs

    Send us a text In this follow-up episode of GrowthLoop, hosts Corey and Tish welcome back Sandor Kovacs of Run Rhino to delve deeper into the critical role of accountability in leadership. Drawing from nearly three decades of business experience, Sandor explores the concept of being "cause in the matter," emphasizing the power of owning outcomes, whether in professional projects or personal growth. Key topics include: Defining accountability as the sole responsibility for outcomes, irrespective of external circumstances.How adopting accountability transforms team dynamics and fosters mutual respect and trust.Practical advice for leaders to instill a culture of accountability within their organizations, including the importance of setting unwavering standards and avoiding the pitfalls of excuses.The relationship between accountability, integrity, and effective leadership, with examples from Sandor's coaching experiences.Simple, actionable frameworks for holding yourself and others accountable, such as focusing on facts over excuses and asking pivotal questions like, "What could you do differently?"This episode offers relatable anecdotes, actionable strategies, and a profound perspective on what it takes to lead with integrity and accountability. Whether you're managing a team, mentoring an employee, or working on personal development, Sandor’s insights will inspire you to rethink your approach to accountability.

    27 min

  8. 10/24/2024

    Unlocking Leadership: Integrity, Accountability, and Growth with Sandor Kovacs

    Send us a text In this episode of Growth Loop, hosts Corey and Tish welcome back Sandor Kovacs, the founder of Run Rhino, to dive deeper into the topics of leadership, accountability, and integrity. Sandor shares insights from his 28 years of business experience, including a personal transformation where he realized he was not fully stepping into his potential as a leader. He discusses the importance of staying true to one’s values and commitments, revealing how his renewed focus on integrity led to the creation of his new venture, DorWay. The conversation covers key lessons about maintaining accountability, handling failure, and the challenging journey of embracing success, all framed within Sandor’s experiences of navigating leadership. Listeners will hear practical strategies for holding themselves and others accountable, including creating clear agreements and fostering growth through tough conversations. Sandor’s reflections on integrity as the foundation of empowerment and fulfillment provide a compelling takeaway for leaders looking to operate at their peak potential. Whether you're leading a business or striving for personal growth, this episode offers actionable wisdom on how to stay aligned with your goals and lead with purpose.

    56 min
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About

The GrowthLoop Podcast is your go-to resource for strategies, insights, and stories to help you fuel sustainable growth for your business and personal career. Whether you're a startup looking to scale or an established company seeking new avenues for expansion, our mission is to provide you with actionable tips and inspiration to propel your growth journey forward. We will dive into the GrowthLoop framework and feature expert interviews, case studies, and actionable advice to help you unlock the full potential of organic growth.

Information

  • Creator
    Multiple Sales Level Consulting Inc.
  • Years Active
    2024 - 2025
  • Episodes
    14
  • Rating
    Clean
  • Copyright
    © 2025 GrowthLoop
  • Show Website
    GrowthLoop