Guide 2 the Grind

Jonathan Tillger & Geoff Edie

Jonathan Tillger worked his way up from the bottom to own one of the largest Mortgage Brokerages in Canada, and now works as a capital markets advisor on Billion dollar plus deals. Geoff Edie has a background in sales, marketing, and even the film business. A small town boy with humble beginnings, he's graduated to working with Investment Banks, Hedge Funds, Family Offices and a whole bunch of other institutional investors.Together the two offer a unique and offbeat approach to understanding the investment world, understanding the psychology needed, and more importantly, having the right people around you. Whether you're brand new, a rookie investor, or a seasoned pro, these guys and their guests have practical knowledge you can apply today. There's a million different strategies out there, which one actually works for you?

  1. 03/07/2024

    G2G - What's Your Story? w/ Wayne Stanley

    Since the dawn of time one thing has always captured our imagination. From Neanderthals sitting around a campfire, to Hollywood blockbuster movies, we are captivated by stories.   I used to work in the film business. I worked on tons of tv series and feature films. I can recall countless times that I watched directors and lighting technicians spend hours getting a scene to look just right, then spend only a minute or two actually filming. The one thing that always stuck with me in those moments was the thought that no matter how visually pleasing you make the scene, if the content is crap, nobody’s gonna care.   An example that immediately comes to mind is the movie “Locke” with Tom Hardy.   The entire movie is just one person, Locke, driving somewhere in his car and taking phone calls. Not the type of movie that captures your attention with car chases and explosions, but I was totally enthralled by the story. I couldn’t stop watching it.   Why is this important?   Because we as business owners are great at telling our customers every fact, figure, and detail about what we do, but very few of us tell the story of what we do, or how we can matter to our customers.   There’s an old saying in the sales world… “Facts tell, stories sell”.   Yes, our clients need to know that our product or service is going to do what we say it’s going to do, but why is it better for them to do business with us rather than our competitors?   It’s the personal connection they create in their minds that keep them coming back to us. Now, you might think it’s because we create a great relationship through our product and service, but that’s not where it starts. It starts when they feel a reason to pick up the phone, or send an email.   How many people do you know that always vote for the same party regardless of the candidate? Or always drink the same coffee, even though the coffee sucks?   Or drive a Ford?   Or drink Coke?   What’s the first thing that pops into your head when you think of these brands?   Any 80’s kid can remember the polar bear commercials at Christmas. Is there a more heartwarming image? The best way to attract new customers is by creating an emotional connection with them immediately when they discover us. The easiest way to do this is to draw them in with a story.   But it doesn’t have to be super complicated. One of the best “stories” I can recall in advertising are the Motel 6 ads. “I’m Tom Bodett, and we’ll leave the light on for you”.   This is such a simple story, but makes us think of images of home, being a road weary traveler, and being welcomed by a friendly face.   It doesn’t have to be a massive theatrical production, it just has to be good.   Our guest on this episode of “Guide 2 the Grind” understands this completely. Wayne Stanley works with fortune 200 companies and small businesses to help them understand what story they should be telling, and how to get that story out there. This conversation was truly a treat for me, and I’m super glad I had the chance to meet Wayne.   No matter what business you’re in, you need to hear this! www.guidetothegrind.com

    57 min
  2. 01/16/2024

    G2G - The Mindset of an Entrepreneur w/ Archie Merigold

    When I first got started in sales I was encouraged to start reading and listening to personal development greats like Jim Rohn and Zig Ziglar. I remember how much this expanded my mind in the first few years. I learned new philosophies for business and life, but one quote always stood out to me.  “When the student is ready, the teacher appears” To me it was a saying without meaning. Because it hadn’t been proven to me… yet.  Looking back now I can see that I’ve been blessed with many teachers along the way. Some taught me a lot, some a little. Some stayed for years, and some faded away almost as quickly as they appeared.  But I learned from all of them.  At this stage in my life I still listen to the teachers I had early on, but their messages aren’t mind blowing as they once were, for the simple fact that I’ve applied most of what I’ve learned from them. Yes I’ve grown as a person because of it, but I was ready for the next level.  That’s when a new teacher appeared.  Our guest on this episode of “Guide 2 the Grind” is Archie Merigold, the epitome of an entrepreneur. In the 80’s he gave up a good job to start a business. After finding massive success with that he began investing in real estate and eventually got into land development.  I’ve had the good fortune to connect with Archie in my personal life, and I’m learning a ton from him. Trust me when I say you don’t want to miss this interview.  www.guidetothegrind.com

    54 min
  3. 12/31/2023

    G2G - The Secret to Investing Like a Fund Manager w/ Kyle Mowery

    The hardest thing about being an investor is learning. For the average Joe venturing into the world of investing to say that it’s overwhelming is a huge understatement. I know for myself I’ve been in the financial world for over a decade, and I still learn about new strategies and tactics all the time. It’s one of the reasons I’m so grateful we have Guide 2 the Grind.  We get to meet so many brilliant professionals. As we wrap up 2023, and the 3rd season of doing the show, I’m super excited about the coming year. We’ve learned so much this year, and have some pretty big things planned for the near future. … and one massive announcement I’ll get to after I talk about our last guest for season 3.  Kyle Mowery is the Managing Director of Grizzly Rock Capital in Chicago. They’re a small cap equity fund that invests in publicly traded companies. On this episode of “Guide 2 the Grind” Kyle talks about his due diligence process, where he’s seeing opportunity in the market right now, and how you can mimic his process no matter what level of investor you are. Happy New Year!! Oh yeah…  the big announcement… Jonathan and I have been working for the last few months on our brand new “MORTGAGE HACKER” course. We’ve taken all of the best strategies we’ve learned and made them accessible to everyone that either owns a home, or is thinking about buying one in the near future.  We show you how “Hack Your Mortgage” by using a few key strategies the bank won’t tell you about. You’ll learn the 3 secrets of how to keep your payments low, and how to be debt free in half the time.  We’ll be hosting a LIVE event this coming Wednesday night at 7pm. Best of all… it’s absolutely FREE.  All you have to do is go to www.guidetothegrind.com to learn more about it, and get registered for the event.  Have a great New Year and we’ll see you there! www.guidetothegrind.com

    50 min
  4. 12/19/2023

    G2G - Can Investing Really be This Simple? w/ Steve Selengut

    As we approach the end of our third year doing this podcast, I look back on all of the great guests, and the multitude of strategies they’ve shared. We’ve met some incredible people, and learned so much.   But none of them have been able to make investing as simple as this guest.   Most of the time we’re speaking with folks who’ve been in the investing world for a decade, maybe even two, but never have we had the opportunity to chat with someone that has the breadth of knowledge you can only acquire from over 40 years in the business.   In the last 4 decades we’ve seen both the best and worst of times. The market cycles have ebbed and flowed more than a couple of times, and understanding what happens at each stage of those cycles is paramount for investors today.   Admittedly you only need to study the history of these cycles to understand them, but there’s one thing that can only be achieved by living through them… clarity.   Clarity can only be gained through proper perspective, and it takes an intimate knowledge of all of the information available to have that perspective.   Steve Selengut is a man that’s been in the investment business for over 4 decades. He’s seen the rise and fall of markets, the forging of new ones, and protected his clients through all of it. We’re fortunate to have him as our guest on this episode of “Guide 2 the Grind”.   Have a listen to this fascinating episode as Steve breaks down his strategy for investing in close ended funds, and totally blows my mind with just how simple investing really is.   (BTW… this is our most popular episode so far!)   www.guidetothegrind.com

    59 min
5
out of 5
2 Ratings

About

Jonathan Tillger worked his way up from the bottom to own one of the largest Mortgage Brokerages in Canada, and now works as a capital markets advisor on Billion dollar plus deals. Geoff Edie has a background in sales, marketing, and even the film business. A small town boy with humble beginnings, he's graduated to working with Investment Banks, Hedge Funds, Family Offices and a whole bunch of other institutional investors.Together the two offer a unique and offbeat approach to understanding the investment world, understanding the psychology needed, and more importantly, having the right people around you. Whether you're brand new, a rookie investor, or a seasoned pro, these guys and their guests have practical knowledge you can apply today. There's a million different strategies out there, which one actually works for you?