Host: Nicole Donnelly Guest: Shauna Van Mourik - Founder of SLA Marketing Confidence In this powerful and deeply honest episode of Hello Moxie, host Nicole Donnelly sits down with Shauna Van Mourik, marketing strategist and founder of SLA Marketing Confidence, to explore what it truly means to build a business rooted in authenticity, confidence, and sustainability. Shauna challenges hustle culture and outdated, masculine marketing frameworks, offering a refreshing approach designed especially for women entrepreneurs, coaches, therapists, and service-based business owners. Together, Nicole and Shauna dive into topics like personal branding, lifestyle-aligned business systems, CEO retreats, confidence-building, and why authenticity paired with simplicity is the key to long-term success. This episode is a must-listen for women who want their business to support their life—not the other way around. 🌟 What You’ll Learn in This Episode Why traditional, hustle-driven marketing strategies don’t work for many womenHow to build marketing confidence without burning out or performing onlineWhat it means to bring your full self into your personal brandThe difference between authenticity and consistency—and why both matterHow Shauna uses 12-week CEO planning to reduce overwhelm and create clarityWhy your lifestyle should come first when planning business growthHow authenticity and simplicity work together to make marketing easierWhy you don’t need to be on every platform to build a strong personal brandHow Taylor Swift exemplifies powerful branding, belonging, and feminine leadershipWhat “Moxie” really means when it comes to confidence, values, and impact✨ Memorable Moments & Themes “Authenticity + simplicity = confidence.”The idea of grounded luxury—being ambitious while honoring real-life capacityCEO retreats as a powerful ritual for clarity and alignmentMarketing belonging instead of just selling productsWhy personal branding doesn’t mean performing or pretending👩💼 About the Guest: Shauna Van Mourik Shauna Van Mourik is the founder of SLA Marketing Confidence, where she helps women entrepreneurs ditch outdated marketing tactics and build brands rooted in confidence, clarity, and authenticity. She specializes in supporting coaches, therapists, and service-based business owners who want marketing strategies that feel aligned, human, and sustainable. 🔗 Contact & Connect with Shauna Van Mourik LinkedIn: https://www.linkedin.com/in/shaunavanmourik-slamarketingconfidence/Website: https://www.shaunaleigh.com/Instagram: https://www.instagram.com/sla.marketingconfidence/🎧 Listen & Subscribe If this episode resonated with you, be sure to subscribe to Hello Moxie and leave a review. Your support helps amplify conversations that empower women to lead, create, and live with confidence. Share your thoughts and questions Join the Community Become a member and to stay up to date on the latest and greatest from Hello Moxie, plus get access to exclusive bonus content from our guests with every episode https://hellomoxie.us/member-registration/