The RTO Show "Let's talk Rent to Own"

Pete Shau
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     Ever wondered how a $8.5 billion industry keeps millions of Americans lounging in style? Step into "The RTO Show Podcast" – where the mysterious world of Rent to Own furniture finally spills its secrets! Your host Pete Shau isn't just any industry veteran – he's spent 20 years in the trenches, collecting the kind of stories that'll make you laugh, gasp, and maybe even rethink everything you knew about that couch you're sitting on.      From wild customer tales to industry shake-ups that'll knock your rented socks off, Pete brings the seemingly mundane world of furniture financing to vibrant life. Warning: This isn't your typical business podcast – expect real talk, unexpected laughs, and "aha!" moments that'll have you looking at every lease agreement in a whole new light.      Whether you're an RTO pro who knows your depreciation schedules by heart, or you're just curious about how that fancy sectional ended up in your living room, Pete's got the inside scoop you never knew you needed. Tune in and discover why the furniture business is anything but boring! 

  1. 6 天前

    Legend: Kathy Windsor of Nation TV Sales & Rental

    Send us a text A family credit line, a few sturdy appliances, and a belief that people deserve dignity—that’s where our conversation with Kathy Windsor begins. From Texas beginnings to a Missouri legacy, we trace how National TV Sales and Rental grew on discipline, low collections, and vendor trust rather than bank debt or shortcuts. Kathy takes us inside the early days of rent-to-own when financing was scarce and selection was thin—three living room SKUs, coil stoves, and refrigerators you could count on. Then came the VCR boom, a moment that reshaped demand and taught the team to keep scanning for the next category that could transform the floor. We talk about advocacy and the day policy nearly sank the industry: when the IRS pushed three-year depreciation on products that typically turned in 18 months. Mark Windsor’s direct work with lawmakers helped protect a business model and countless livelihoods, a reminder that relationships and straight talk still move mountains. The hardest chapter hits like a siren: a 13-alarm fire leveled their warehouse the night before a managers’ meeting, wiping out premium inventory. What saved them? Years of paying vendors on time and treating every partner like a stakeholder. Whirlpool and furniture suppliers answered with emergency deliveries, warehouse pricing, and generous dating that kept stores open and teams working. Kathy also shares the human side: a collections culture rooted in fairness, a habit of anonymous giving, and Operation Fresh Start, which furnishes homes for families starting over. Three generations of customers later, loyalty looks like a client choosing to buy a Nintendo through them instead of a big-box store—because loyalty earned the sale. We round out with succession and purpose. Aaron’s journey from routes to president modernized culture while guarding the Windsor non-negotiables: low charge-offs, quality goods, and steady growth. Kathy’s next act—farm-to-table beef—carries the same rigor: non-GMO feed, no antibiotics or growth hormones, and direct sales that reward trust. We look ahead to real headwinds—tariffs, inflation, shifting labor expectations—and explain why staying debt-light, vendor-connected, and essential-first will win the next decade. If this story sparked ideas or gave you courage to lead with conviction, subscribe, share with a friend who needs it, and leave a review with your biggest takeaway. Then email your questions to Pete@theRTOShow Podcast.com and we’ll keep the conversation going. APROAssociation of Progressive Rental Organizations Support the show www.TheRTOshowPodcast.com For swag and information Pete@thertoshowpodcast.com Facebook - The RTO Show Instagram - the_rto_show Linkedin - The RTO Show Youtube - The RTO Show Podcast

    51 分鐘

  2. 11月4日

    Legend: Lyn Leach of Ace Rent to Own

    Send us a text A flip chart, a promise to a father, and a tiny Omaha storefront lit the fuse for a 24-store rent-to-own legacy grounded in dignity and service. We sit down with industry legend Lyn Leach to unpack how a consumer-first mindset—friendly collections, honest agreements, and real return options—can turn a risky startup into a reliable community anchor. From vacuum tubes and rooftop antennas to Atari consoles, VCRs, and modern gaming rigs, this story tracks how products evolved while one mission stayed constant: improve quality of life and help customers reach ownership. Lyn takes us behind the scenes of vendor battles and breakthrough moments—when a few believers extended those first fragile credit lines and proved relationships still power retail. He shares the mentors who simplified collections, the nuts-and-bolts of compliance that APRO made accessible, and the role of loss damage waivers in protecting both customers and stores. We also dig into policy trenches: statehouse wins, near-miss federal legislation, and why inviting lawmakers into stores flips the script on outdated stereotypes. The conversation turns to today’s fault line: virtual rent-to-own models that advertise flexibility without physical service or true return paths. Lyn lays out how brick-and-mortar operators can compete by upgrading websites, tightening lead management, and creating unforgettable in-store events—from cultural celebrations to community food truck nights—that transform shopping into connection. If you care about customer trust, transparent pricing, and the future of rental-purchase, this is a masterclass in doing the right thing, the right way, for the long haul. Enjoyed the conversation? Follow the show, share it with a colleague, and leave a quick review to help more people discover these stories. Your feedback shapes what we explore next. APROAssociation of Progressive Rental Organizations APROAssociation of Progressive Rental OrganizationsDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the show www.TheRTOshowPodcast.com For swag and information Pete@thertoshowpodcast.com Facebook - The RTO Show Instagram - the_rto_show Linkedin - The RTO Show Youtube - The RTO Show Podcast

    57 分鐘
  3. Show Your Face, Adjust Your Sound, And Watch Store Traffic Climb

    10月20日

    Show Your Face, Adjust Your Sound, And Watch Store Traffic Climb

    Send us a text Ready to turn views into visits? We sat down with Jeraud Norman of Jeraud Marketing to get brutally practical about what actually drives people into a rent‑to‑own store: short videos with real humans, clear invitations to try products in person, and simple tracking that proves ROI without fancy software. If you’ve been posting product photos and praying for reach, this conversation shows how to swap static for story and clicks for customers. We start with the basics most teams skip: fix your audio with a cheap mic, add captions for silent scrollers, and use tight 20–30 second scripts so every second serves a purpose. Jeraud breaks down why personality beats polish, how jump cuts and angle changes keep attention, and why celebrating on‑time payers, deliveries, birthdays, and staff quirks builds trust faster than any discount. The goal isn’t viral; it’s familiar. When viewers walk in asking for the person from the video, closing gets easy. We also tackle the “pay to play” reality on Facebook and how even $1 a day to your followers can keep your content visible. Jeraud shares real‑world spend patterns around $300 per store and explains why many sales won’t show up as leads but appear as walk‑ins—if you’re asking every visitor how they found you. Tie a simple check‑box sheet to agreement numbers and review gross sales later to see true returns. To speed creative, we outline AI prompts that generate fresh scripts, hooks, and even fun perspectives like a $10 bill or delivery truck telling the story. If you sell what people sit on, touch, and test, your edge is your front door. Put faces on camera, invite folks to try the sofa, and make it easy for them to meet you by name. Want a jumpstart? Gerard offers a free 30‑second script: email jeraud@jeraudmarketing.com, or book at fastRTOdeliveries.com. If this helped, subscribe, share it with your team, and leave a quick review so more local dealers can turn social views into steady foot traffic. APROAssociation of Progressive Rental Organizations Support the show www.TheRTOshowPodcast.com For swag and information Pete@thertoshowpodcast.com Facebook - The RTO Show Instagram - the_rto_show Linkedin - The RTO Show Youtube - The RTO Show Podcast

    46 分鐘
  4. The Big Beautiful Bill: Discussing RTO’s Finance and taxes with RG Co. CPA's

    10月13日

    The Big Beautiful Bill: Discussing RTO’s Finance and taxes with RG Co. CPA's

    Send us a text What if your business is worth less (or more) than you think—because buyers don’t pay for sentiment, they pay for cash flow? We sit down with CPA Mike Helton and senior tax manager Alicia Holloway from RG & Co. to decode the “big, beautiful bill,” revive your understanding of EBITDA and multiples, and lay out a simple, disciplined operating system for a cash‑intensive RTO model. We get practical fast. You’ll hear why 100% bonus depreciation (effective January 19, 2025) can be a gift or a trap depending on whether you fund inventory with cash or debt. We explain the interest limitation reset from EBIT to EBITDA and how that shift can unlock deductions for leveraged operators. There’s also a timely win for teams: an overtime premium exclusion that puts real money back in employees’ pockets. Along the way, Mike and Alicia translate the tax code into store reality—inventory that comes back, cost of goods through depreciation, and the constant need to reconcile cash and tie your POS to the balance sheet so the P&L can be trusted. If you’re thinking about valuation, this is your blueprint. We walk through normalizing earnings, converting EBITDA to free cash flow, and how risk—customer stability, management depth, documentation, bankability—drives your multiple. You’ll learn what quality-of-earnings reviews test, why clean books raise price and speed deals, and how today’s buyer universe (private equity, family offices, operators) approaches RTO cash flows. For builders and new owners, we share the first tools to buy: a reliable POS, QuickBooks Online, and daily cash reconciliation. For everyone, we emphasize KPIs, margins, and a balanced buy/collect rhythm that keeps growth funded without starving cash. Stick around for candid talk on advocacy with APRO and FRDA, the role vendors play in keeping the industry strong, and why RTO remains resilient through economic cycles. Subscribe, share this with your team, and leave a review with the one KPI you check every day—what would you like us to unpack next? APROAssociation of Progressive Rental Organizations Support the show www.TheRTOshowPodcast.com For swag and information Pete@thertoshowpodcast.com Facebook - The RTO Show Instagram - the_rto_show Linkedin - The RTO Show Youtube - The RTO Show Podcast

    1 小時 41 分鐘
  5. What a Quiet Salesperson Teaches Us About RTO’s Future

    10月6日

    What a Quiet Salesperson Teaches Us About RTO’s Future

    Send us a text A shy new hire walks into rent-to-own, gets labeled “the mute girl,” and ends up becoming a trusted salesperson customers ask for by name. That arc—uneasy beginnings to confident service—is the heartbeat of our conversation with Angelica Felix Damas, and it’s a powerful look at how mentorship, product fluency, and creativity can rewrite what sales success looks like in RTO. We get honest about hiring myths and generational habits. Do you really need extroverts to sell? Angelica shows how knowledge-based selling, empathy, and simple rituals—like greeting customers by name and listening for what a family truly values—can outperform volume tactics. We dig into training that works for quieter reps: safe role-plays, product deep dives, and small wins that build momentum. She shares why trade shows like MRDA and RTO World changed her trajectory, from seeing modern vanities and smart TVs to capturing class notes, summarizing with AI, and teaching teammates what’s next. We also explore how to make social media worth watching. Forget stale promos—lean into human, light humor and practical micro-demos that match mobile-first attention. Angelica breaks down how AI can help non-editors draft captions, trim clips, and turn learnings into posts your community actually uses. For owners and managers, we map a clear path: hire for drive and care, coach for product mastery, and build a creative culture that experiments in public. The result is stronger sales, better collections, and customers who feel seen. If you’re rethinking how to spot potential, train for confidence, and turn your floor into a learning engine, you’ll walk away with concrete steps and renewed energy. Subscribe, share this with a manager who hires, and leave a review with the one thing you’ll try this week—we’ll feature our favorite takeaways on a future show. APROAssociation of Progressive Rental Organizations Support the show www.TheRTOshowPodcast.com For swag and information Pete@thertoshowpodcast.com Facebook - The RTO Show Instagram - the_rto_show Linkedin - The RTO Show Youtube - The RTO Show Podcast

    47 分鐘
  6. From Cleats to Clipboards: Building Effective Leaders in Rent-to-Own

    9月29日

    From Cleats to Clipboards: Building Effective Leaders in Rent-to-Own

    Send us a text When high-performing employees become leaders without proper training, everyone suffers – the promoted employee, their team, and ultimately the customer experience. Will Jackson, Team Development Director at RNR Tire Express, knows this reality firsthand, having made the painful transition from what he describes as a "toxic" leader to someone dedicated to helping others avoid the same pitfalls. In this candid conversation, Will reveals how his personal leadership failures became the foundation for RNR's innovative "Cleats to Clipboards" leadership development program. The metaphor perfectly captures the essential mindset shift required when moving from star player to effective coach – learning that your job is no longer to do the work yourself but to guide and develop others who do the work. What sets RNR's approach apart is their proactive identification of leadership potential. Rather than waiting until positions need filling, they identify and train promising team members before they're thrust into management roles. This creates a leadership bench ready to step up when opportunities arise, dramatically reducing the turmoil of leadership transitions and improving business outcomes. Will shares powerful insights about feedback (the "F-word" in leadership), the danger of echo chambers, and why authenticity trumps perfection. He openly discusses his continuing leadership journey with refreshing honesty that makes leadership principles accessible to everyone. Whether you're a seasoned RTO veteran or new to leadership, Will's story demonstrates how intentional leadership development creates stronger teams, better customer experiences, and sustainable business growth. Ready to transform your approach to leadership development? This episode offers practical strategies for identifying, training, and supporting the next generation of leaders in your organization. The leadership principles shared apply across all roles in rent-to-own, not just management positions. APROAssociation of Progressive Rental Organizations Support the show www.TheRTOshowPodcast.com For swag and information Pete@thertoshowpodcast.com Facebook - The RTO Show Instagram - the_rto_show Linkedin - The RTO Show Youtube - The RTO Show Podcast

    1 小時 14 分鐘
  7. "Grow your business in 40 flushes!" with book author John Preston

    9月22日

    "Grow your business in 40 flushes!" with book author John Preston

    Send us a text What separates successful business owners from those who struggle despite their technical expertise? John Preston tackles this question head-on in this eye-opening conversation with Pete Chow on the RTO Show, introducing his unconventional business guide "40 Flushes to Grow Your Business." Preston shares a fundamental truth that many entrepreneurs aren't ready to hear: your skill level has surprisingly little correlation with business success. "A bad plumber who knows how to run a business is going to be much more successful than a great plumber who doesn't," he explains, challenging listeners to shift their focus from technical expertise to business acumen. The conversation explores five critical metrics that determine business profitability: lead generation, conversion rate, frequency of use, revenue per transaction, and profit margin. Preston emphasizes that pursuing volume (more customers) rather than profitability is a common mistake that can sink a business as quickly as having too few customers. He provides practical frameworks for understanding which of these metrics needs attention in your specific business situation. Perhaps most valuable is Preston's insight on separating personal finances from business finances—creating what he visualizes as a brick wall between two piggy banks. This separation not only leads to better business decisions but also provides emotional stability at home. "Your personal expenses should not dictate your business decisions," he warns, explaining how "lifestyle creep" during good times creates vulnerability when inevitable business fluctuations occur. The discussion takes a surprising turn when Preston reveals that internal struggles—self-doubt, fear, and decision paralysis—often prove more challenging than external business obstacles. His simple experiment with random alarms throughout the workday reveals how much time is spent thinking about work rather than doing productive work that moves the business forward. Ready to transform your approach to business? Visit 40flushes.com to get Preston's book, or check out his free course on handling customer objections at ihateobjectionscom. Subscribe to the RTO Show for more insights that will help you keep collections low and sales high. APROAssociation of Progressive Rental Organizations Support the show www.TheRTOshowPodcast.com For swag and information Pete@thertoshowpodcast.com Facebook - The RTO Show Instagram - the_rto_show Linkedin - The RTO Show Youtube - The RTO Show Podcast

    54 分鐘

  8. 9月15日

    What if your POS system actually made your business better?

    Send us a text What happens when a data analytics expert decides the rent-to-own industry deserves better software? You get Revo POS—a ground-breaking point-of-sale system that's completely reimagining how RTO businesses operate. From the moment you experience Revo's interface, you know it's different. While traditional RTO software cobbles together multiple disconnected systems, Revo seamlessly integrates everything: inventory management, customer data, quoting, digital agreements, even your phone system. The result? A streamlined operation where your team never needs calculators, paper forms disappear, and pre-leased inventory turns 30% faster. Enos Barger, Revo partner and 30-year RTO veteran, takes us behind the curtain to reveal how this software emerged from R&R Tire Express's needs but was designed with flexibility for the entire industry. "We're not writing software for one way of operating," Barger explains. "For every pricing model, there are a hundred variants. We had to customize for that reality." The system's innovations are striking: completely paperless transactions with digital signatures, a VoIP integration that identifies customers when they call, mobile capability for field operations, and an intelligent quoting system that prioritizes inventory you already own. Perhaps most impressive is how the system handles RTO's complexity while remaining intuitive for store staff. Built on modern technology (SQL backend hosted in Azure), Revo's approach represents a fundamental shift in industry thinking. Rather than building everything in-house, they focus exclusively on exceptional RTO functionality while integrating with best-in-class partners for complementary services like texting and review management. Ready to see what next-generation RTO technology looks like? Visit RevoPOS.com or contact Enos directly at enosbarger@revopos.com to learn how this software could transform your operation. APROAssociation of Progressive Rental Organizations Support the show www.TheRTOshowPodcast.com For swag and information Pete@thertoshowpodcast.com Facebook - The RTO Show Instagram - the_rto_show Linkedin - The RTO Show Youtube - The RTO Show Podcast

    1 小時 11 分鐘
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簡介

     Ever wondered how a $8.5 billion industry keeps millions of Americans lounging in style? Step into "The RTO Show Podcast" – where the mysterious world of Rent to Own furniture finally spills its secrets! Your host Pete Shau isn't just any industry veteran – he's spent 20 years in the trenches, collecting the kind of stories that'll make you laugh, gasp, and maybe even rethink everything you knew about that couch you're sitting on.      From wild customer tales to industry shake-ups that'll knock your rented socks off, Pete brings the seemingly mundane world of furniture financing to vibrant life. Warning: This isn't your typical business podcast – expect real talk, unexpected laughs, and "aha!" moments that'll have you looking at every lease agreement in a whole new light.      Whether you're an RTO pro who knows your depreciation schedules by heart, or you're just curious about how that fancy sectional ended up in your living room, Pete's got the inside scoop you never knew you needed. Tune in and discover why the furniture business is anything but boring! 

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