Her Soft Power

Hutton Salvatore

A podcast for women healing, rising, and leading from within. You were never meant to hustle your way to wholeness. Her Soft Power is a space for the woman who’s done performing — and ready to reclaim her voice, her healing, and her power through softness. Hosted by Hutton Salvatore — a woman who’s built brands, raised babies, and come home to herself in the aftermath of it all. Her Soft Power is where healing meets business, softness meets leadership, and we do it all with honesty, not hustle.

  1. 3d ago

    Episode 14: Creating a Life That Fuels Your Creativity with Luna Westish

    Creativity rarely follows a straight path, and sometimes the biggest breakthroughs happen when we give ourselves permission to rewrite the rules. I sat down with author and creativity advocate Luna Westish to talk about their journey to self-publishing Meet Me at the Ruins, how moving abroad transformed their creative life, and why honoring your own needs can unlock more meaningful work. We also explore the realities of navigating anxiety, long COVID, and neurodivergence while building a life and career that feels aligned with who you are. Topics Covered: Why creativity flourishes when you build a life that supports your unique needs The inspiration behind Meet Me at the Ruins and how fiction became a tool for exploring anxiety, identity, and self-discovery Lessons from self-publishing, book marketing, and bringing a creative vision to life independently How moving abroad created space for personal growth, healing, and a renewed sense of purpose The impact of long COVID on creativity, productivity, and learning to listen to your body Why community, connection, and supportive environments matter for both creative and personal growth Guest Links: Connect with Luna: Website: https://lunawestish.com/  TikTok: https://www.tiktok.com/@lunawestish  Instagram: https://www.instagram.com/lunawestish Facebook: https://www.facebook.com/lunawestish/ BlueSky: https://bsky.app/profile/lunawestish.bsky.social  Resources: Her Soft Power Podcast Website: https://hersoftpowerco.com

  2. Jul 4

    Episode 13: Building a Virtual Assistant Agency Through Soft Power with Liz Rodriguez

    Building a business often starts with saying yes to opportunities you never expected. Liz Rodriguez, a wife, mom, Latina entrepreneur, founder of The Founders Hause, and host of the Mujer Sin Culpa podcast, shares how her entrepreneurial path evolved from network marketing into leading a thriving virtual assistant agency while empowering other moms to build businesses of their own. Throughout the conversation, she and Hutton explore the power of mindset, trusting your intuition, and giving yourself permission to dream bigger. Liz also offers practical encouragement for women who want to grow a business, embrace ambition without guilt, and build a life that reflects both their personal and professional goals. Topics Covered: Liz's transition from MLM into building a successful virtual assistant agency Why soft power and mindset are essential for sustainable business growth Learning to expand your vision and embrace bigger opportunities Balancing entrepreneurship with motherhood and family life Building a business rooted in authenticity and meaningful relationships The role of podcasting in creating connection and growing a brand Encouragement for women who are ready to take the next step in business Guest Links: Follow Liz on Instagram: https://www.instagram.com/soy.liz.rodriguez  Watch the replay of Liz’s Q&A session, What is a Virtual Assistant & Can I Be One?: https://lizrodriguez.myflodesk.com/freevatraining This 30-minute training is built for moms who are curious about Virtual Assistant work but not sure where to start or if it's even real. Resources: Her Soft Power Podcast Website: https://hersoftpowerco.com

  3. Jun 13

    Episode 10: From Teacher to Entrepreneur: Kim Phirman's Success Story

    Kim Phirman knows what it means to start over and build something meaningful from scratch. A former teacher turned successful Arbonne entrepreneur, Kim joins Hutton on Her Soft Power to share the real story behind her business journey, including the mindset shifts, messy beginnings, and bold decisions that made all the difference. She opens up about the power of authenticity in building a network marketing business and why waiting for the "perfect moment" is the one thing guaranteed to hold you back. Whether you are a seasoned entrepreneur or just starting to explore what building your own business might look like, Kim's story is equal parts practical and deeply motivating. Topics Covered: How Kim transitioned from a career in teaching to building a thriving Arbonne business. The mindset shifts that became the foundation of her entrepreneurial success. Using social media and in-person events together to grow your network and reach. Navigating rejection and challenges in network marketing without losing momentum. Balancing motherhood, fitness, and the demands of running a business. Why starting small and starting messy is still starting, and why that matters. Leading with purpose and authenticity rather than pressure or performance. Guest Links: Follow Kim on Instagram: https://www.instagram.com/kphirman/ Follow Kim on Facebook: https://www.facebook.com/kim.phirman Kim’s Arbonne: Kimberlyphirman.arbonne.com Resources: Her Soft Power Podcast Website: https://hersoftpowerco.com

  4. Jun 6

    Episode 9: Your Best Colors, Your Best Self: A Conversation with Ashley Fisher of Perfect Fit Coloring

    In this episode of Her Soft Power, host Hutton Salvatore sits down with Ashley Fisher, founder of Perfect Fit Color, a color analysis and wardrobe styling business helping women look and feel their most confident. Ashley shares how a lighthearted conversation with fellow actresses about what colors to wear for headshots sparked her journey into color analysis, and how she turned that curiosity into a business. Together, Hutton and Ashley explore why dressing in colors and styles that truly suit you goes far beyond aesthetics — it's about the energy you carry, the confidence you project, and the way you show up for yourself and the world. Topics Covered What color analysis is and how Ashley's six-color-code system works. Why the system looks at hair, skin, and eyes holistically rather than undertone alone. How a headshot conversation with actress friends inspired Ashley to launch Perfect Fit Color. The psychological impact of wearing clothes that genuinely flatter you. Why body type styling matters just as much as color. The difference between dressing for others versus dressing to feel like yourself. How women often struggle to accept positive attention without feeling vain. The overlap between personal styling, on-camera presentation, and the digital age. What to do when your favorite colors fall outside your color palette. Navigating a constantly evolving personal style and editing your closet. How Ashley balances her acting career alongside running her business. Guest Links: Follow Ashley on Instagram: https://www.instagram.com/ashleyy_fisherr/ Ashley’s Website: https://perfectfitcoloring.wixsite.com/perfect-fit Resources: Her Soft Power Podcast Website: https://hersoftpowerco.com

About

A podcast for women healing, rising, and leading from within. You were never meant to hustle your way to wholeness. Her Soft Power is a space for the woman who’s done performing — and ready to reclaim her voice, her healing, and her power through softness. Hosted by Hutton Salvatore — a woman who’s built brands, raised babies, and come home to herself in the aftermath of it all. Her Soft Power is where healing meets business, softness meets leadership, and we do it all with honesty, not hustle.