Hey Docs!

Jill Allen
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Welcome to the Hey Docs! Podcast – your all-in-one resource for achieving orthodontic excellence at every stage of your practice journey. Hosted by Jill Allen of Jill Allen & Associates, each episode offers practical tips, expert interviews, and inspiring stories that empower you to build, grow, and refine your practice—whether you’re just starting out, expanding your reach, or fine-tuning a well-established operation. Join us as we sit down with forward-thinking entrepreneurs and industry experts who share their insights, experiences, and actionable strategies for driving success in your practice. Tune in weekly. Episodes drop every Thursday!

  1. Adapting to the Digital-First Era with Bidview Marketing Founder Cameron LiButti

    1 GIỜ TRƯỚC

    Adapting to the Digital-First Era with Bidview Marketing Founder Cameron LiButti

    "Get comfortable asking for reviews."   Connect With Our Sponsors Solventum - https://go.solventum.com/clarity GreyFinch - https://greyfinch.com/jillallen/ A-Dec - https://www.a-dec.com/orthodontics SmileSuite - https://getsmilesuite.com/ Summary   In this episode of Hey Docs!, Cameron LiButti of Bidview Marketing shares his unique journey from engineering to marketing, emphasizing the importance of market positioning, pricing strategies, and the evolving role of AI in marketing. He discusses how transparency in pricing is becoming crucial for patient engagement and the need for healthcare practices to adapt to competition. The conversation also delves into the significance of operations in marketing success and the future implications of AI on search and marketing strategies. Jill and Cameron also discuss effective strategies for attracting patients to new medical practices, the importance of understanding generational differences in marketing, budgeting for marketing efforts, and the significance of personal branding in healthcare. They emphasize the need for a robust online presence, effective review strategies, and the use of social media to connect with potential patients. Connect With Our Guest Bidview Marketing - https://www.bidviewmarketing.com/ Takeaways Cameron's unique background as an engineer informs his marketing strategies.Transparency in pricing is becoming increasingly important for patient engagement.Understanding your competition is key to developing effective marketing strategies.AI is reshaping the landscape of marketing and search optimization.Businesses should focus on good PR and community involvement to enhance visibility.Traditional SEO practices remain relevant despite the rise of AI.Understanding generational differences is crucial for effective marketing.A robust online presence is essential for new practices.Review strategies should be consistent and well-planned.Investing in quality photography can significantly enhance a practice's brand.Marketing budgets should be tailored to the specific goals of the practice.Data-driven marketing strategies are essential for success.Social media can be a powerful tool for personal branding in healthcare.Humanizing the doctor-patient relationship can improve patient engagement. Chapters   00:00 Introduction 06:20 Pricing Transparency Debate 13:53 Calls and Conversion Systems 15:19 AI Search and SEO Reality 25:09 Personalized AI Results 28:22 Beating Competition Basics 32:52 Reviews Strategy That Works 35:23 Marketing Across Generations 36:47 AI Search And Lead Sources 40:39 Budgeting Marketing Spend 45:07 Paid Ads Market Share Math 48:08 Contact Info  Episode Credits:   Hosted by Jill Allen Produced by Jordann Killion Audio Engineering by Garrett Lucero Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.      New episodes drop every Thursday!

    52 phút
  2. Understanding Ortho Partnerships & Transitions with Doug Copple

    14 THG 5

    Understanding Ortho Partnerships & Transitions with Doug Copple

    "It's not just a transaction." Connect With Our Sponsors GreyFinch - https://greyfinch.com/jillallen/ A-Dec - https://www.a-dec.com/orthodontics SmileSuite - https://getsmilesuite.com/ Summary   In this episode of Hey Docs!, Jill sits down with Doug Copple to discuss the evolving landscape of orthodontic partnerships, highlighting trends in the transition market, the structure of partnerships, the buy-in process, and the financial and tax implications involved. He emphasizes the importance of understanding the dynamics of partnerships and the necessity for both parties to act like owners to ensure a successful collaboration. Jill and Doug also go over the complexities of family practice transactions and the importance of aligning treatment philosophies. They also delve into the financing aspects of partnership buy-ins, emphasizing the need for clear communication and understanding between partners to ensure successful collaborations. Connect With Our Guest Bentson Copple Patterson & Associates - https://bcp-advisors.com/ Takeaways Doug has been in the orthodontic industry since 2004.The DSO market has significantly impacted orthodontic practices.Partnerships are becoming more common among younger doctors.Partnership deals can take years to form and require careful planning.The buy-in process typically involves an association period before ownership is transferred.Financial modeling is crucial for understanding partnership dynamics.Both parties must be comfortable with the financial outcomes to avoid resentment. Doctors should consider tax implications in family practice transactions.Effective communication with CPAs is crucial for financial planning.Partnerships require clear agreements on decision-making authority.Understanding treatment philosophies is essential for successful partnerships.Financial transparency is key to avoiding conflicts in partnerships. Chapters   00:00 Introduction 02:01 Doug’s Background and Firm 05:08 Why Partnerships Are Rising 09:10 How Partnerships Are Structured 14:13 Buy In Timeline and Profit Split 22:39 Modeling the Deal on Paper 25:45 Tax and Entity Structure Basics 27:39 Family Transactions Tax Traps 31:17 CPA Communication Gaps 32:29 Partnership Control Rules 35:40 Discretionary Spending Fights 38:34 Treatment Philosophy Clashes 41:15 Financing and Real Estate In The Deal 46:15 Contact Info  Episode Credits:   Hosted by Jill Allen Produced by Jordann Killion Audio Engineering by Garrett Lucero Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.      New episodes drop every Thursday!

    52 phút
  3. Mastering Inventory: Transforming Practice Efficiency with UpTracker

    7 THG 5

    Mastering Inventory: Transforming Practice Efficiency with UpTracker

    "You don't fix a $30,000 problem with a discount."   Connect With Our Sponsors GreyFinch - https://greyfinch.com/jillallen/ A-Dec - https://www.a-dec.com/orthodontics SmileSuite - https://getsmilesuite.com/ Summary   In this episode of Hey Docs!, Kira Woods shares her journey in creating UpTracker, a web-based platform designed to improve inventory management in orthodontic practices. She discusses the importance of understanding both macro and micro aspects of inventory management, the evolution of systems from manual tracking to technology-driven solutions, and the need for customization based on practice size and needs. Kira emphasizes the significance of purchasing habits and the often-overlooked process of verifying vendor invoices as critical components of effective inventory management. The discussion also covers common areas of overspending, particularly in bonding materials and disposables, and offers strategies for startup practices to establish a solid foundation for inventory management. Connect With Our Guest UpTracker - https://www.up-tracker.com/ Takeaways Kira Woods started Uptracker to address inventory management issues.Doctors need to see both macro and micro inventory data.Many practices rely on one staff member for inventory management.Purchasing habits can significantly impact supply spending.Invoice verification can lead to quick returns on investment.Clerical errors in invoices are common and costly.Understanding true costs includes more than just product prices. If you don't check invoices, you're agreeing to whatever they decide to charge you.The right amount to spend right now is crucial for staying on goals.Incentivizing staff can lead to better budgeting outcomes.Bonding materials can be a significant area of overspending.Startups should prioritize visibility in inventory management.The goal isn't less inventory, it's smarter inventory. Chapters   00:00 Introduction 04:58 Why Inventory Gets Ignored 06:21 Macro vs Micro Inventory 08:52 From Sticky Notes to Scanning 15:02 Customizable Inventory Strategy 16:26 Purchasing Habits and Spend 24:23 Verifying Vendor Invoices 29:57 Real Time Budgeting Basics 32:56 Staff Incentives And Culture 34:29 Common Spend Leak Examples 37:50 Startup Inventory Playbook 41:34 Cross Training And Controls 44:40 UpTracker Contact Info  Episode Credits:   Hosted by Jill Allen Produced by Jordann Killion Audio Engineering by Garrett Lucero Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.      New episodes drop every Thursday!

    51 phút
  4. Rethinking New Patient Calls: Elevating Orthodontic Practices with SmileSuite

    30 THG 4

    Rethinking New Patient Calls: Elevating Orthodontic Practices with SmileSuite

    “It’s a business killer.”   Connect With Our Sponsors GreyFinch - https://greyfinch.com/jillallen/ A-Dec - https://www.a-dec.com/orthodontics SmileSuite - https://getsmilesuite.com/ Summary In this episode of Hey Docs!, Jill Allen interviews Dr. Anthony Bonavoglia, an orthodontist and founder of SmileSuite, about the evolution of patient communication in orthodontics. They discuss the importance of managing new patient inquiries effectively, adapting to modern communication preferences, and the role of automation and bots in enhancing patient experiences. Anthony shares insights on how SmileSuite has streamlined the new patient call process and the significance of providing a human touch in patient interactions. They dive into the importance of human interaction in patient communications, the evolution of call handling in dental practices, and the impact of technology on patient satisfaction and practice efficiency. The discussion also covers innovative strategies for improving new patient acquisition and the overall growth of orthodontic practices. Connect With Our Guest SmileSuite - https://getsmilesuite.com/ Takeaways Dr. Anthony Bonavoglia is an orthodontist with 20 years of experience.SmileSuite focuses on handling new patient phone calls for practices.The importance of quickly converting leads into appointments is vital.Many practices struggle with managing patient inquiries effectively.Patients prefer various communication methods, including text and online forms.Automation can enhance efficiency but should not replace human interaction.Understanding generational communication preferences is essential.Creating a positive first impression is crucial for patient retention.Data shows a significant increase in patient bookings with effective call handling.Practices can benefit from outsourcing call management to improve efficiency.Patient satisfaction is directly linked to how calls are handled.Asking about additional needs during calls can increase patient bookings.Virtual consultations can qualify patients without taking up doctor time. Chapters   00:00 Introduction 01:35 Anthony Background and SmileSuite 04:18 Missed Calls = Lost Patients 06:19 From Contact to Contract 08:31 Speed to Lead Systems 11:48 Generational Communication Shifts 15:08 Call Scripts and Consistency 21:49 Automation Bots and Human Touch 24:11 AI Assisted Humans 26:47 Conversion Lift Data 30:47 Triage Beats Voicemail 32:59 Referral Slip Save 34:34 Call Tips That Convert 37:15 Contact Info  Episode Credits:   Hosted by Jill Allen Produced by Jordann Killion Audio Engineering by Garrett Lucero Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.      New episodes drop every Thursday!

    40 phút
  5. From SEO to AI: Reshaping Orthodontic Marketing with Kaleidoscope

    23 THG 4

    From SEO to AI: Reshaping Orthodontic Marketing with Kaleidoscope

    AI is replacing Google as the first stop for orthodontic patient research, and most practice websites are invisible to it. In this episode of Hey Docs!, host Jill Allen sits down with Mary Kay Miller, Owner and CEO of Kaleidoscope AI™, and Jeff Slater, VP of Operations, to unpack what's changing, why traditional SEO alone no longer protects your practice, and how the new KAL™ AI Growth System helps orthodontists get recommended by ChatGPT, Google AI Overviews, Perplexity, and Gemini. Kaleidoscope AI™ is launching KAL™ at the AAO Annual Session in Orlando, May 1 to 3, 2026. Stop by BOOTH #1115 to scan the QR code and request a free AI Visibility Audit. WHAT YOU'LL LEARN Why showing up in AI results today does not mean you are safe tomorrow (the "false security" problem)The shift from rankings to recommendations and what that means for orthodontic marketingA quick AI readiness self-check any practice can run in 10 minutesWhat AI engines actually look for: content depth, trust signals, structured authority, review dataWhy the average orthodontic practice scores below 40 out of 100 on AI visibilityHow KAL™ audits, optimizes, and monitors your practice across AI search platformsWhy early movers in any market will lock out competitors who wait KEY QUOTE "Early adopters will have a decided advantage." — Mary Kay Miller, Kaleidoscope AI™ ABOUT THE GUESTS Mary Kay Miller is Owner and CEO of Kaleidoscope AI™, the digital marketing agency widely credited with introducing SEO to the orthodontic industry nearly two decades ago. She leads the development of KAL™, the AI Growth System purpose-built for orthodontic and dental practices. Jeff Slater is VP of Operations at Kaleidoscope AI™, where he leads client services and the rollout of KAL™ across the orthodontic industry. CONNECT WITH KALEIDOSCOPE AI™ Website: https://kaldental.ai Free AI Visibility Audit: https://kaldental.ai/audit RESOURCES MENTIONED - The AI Referral Shift (blog): [https://kaldental.ai/ai-rreferral-shift-orthodontists-2026/] - KAL AI Visibility Guide (free download): [https://kaldental.ai/ai-visibility-guide/] CHAPTERS 00:00 Introduction 02:20 A new AI audit coming to AAO 2026 05:48 From rankings to recommendations 08:54 Quick AI readiness self-check 12:32 Website content and trust signals 16:22 Showing up now isn't enough 23:18 What AI looks for next 27:01 Review data and trust 29:00 Authority and site structure 31:28 The KAL™ Audit System 38:44 SEO vs. AI visibility 43:00 Startup advantage and speed 44:35 How to contact Kaleidoscope A™ and request a KAL™ audit SPONSORS GreyFinch: https://greyfinch.com/jillallen/ A-Dec: https://www.a-dec.com/orthodontics SmileSuite: https://getsmilesuite.com/ EPISODE CREDITS Hosted by Jill Allen Produced by Jordann Killion Audio Engineering by Garrett Lucero Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.      New episodes drop every Thursday!

    51 phút
  6. Future-Proofing Your Practice: Proactive IT with Cornerstone Computer Solutions

    16 THG 4

    Future-Proofing Your Practice: Proactive IT with Cornerstone Computer Solutions

    “IT is not set it and forget it.”   Connect With Our Sponsors GreyFinch - https://greyfinch.com/jillallen/ A-Dec - https://www.a-dec.com/orthodontics SmileSuite - https://getsmilesuite.com/ Summary   In this episode of Hey Docs!, Jill sits down with Jordan Janz from Cornerstone Computer Solutions to share his expertise on crafting a solid IT foundation for dental and orthodontic practices. He discusses the importance of early technology planning during the startup phase to prevent costly delays and ensure smooth operations. Jordan highlights the need for tailored IT infrastructure, including cabling and network security, to support practice growth. He also explores the differences between cloud-based and server-based management software, emphasizing the importance of network security to ensure a practice’s long-term success. The episode covers ongoing cybersecurity best practices, such as Zero Trust architecture, and the benefits of proactive IT support models.   Connect With Our Guest   Cornerstone Computer Solutions - https://cstonesolutions.net/ Takeaways Start IT planning during the startup phase to avoid delays and save money.Tailor your IT setup, including cabling and security, to fit your practice's needs and growth.Understand the differences between cloud-based and server-based software for better security.Wired connections can provide from reliable internet than Wi-Fi.Implement ongoing cybersecurity measures like “Zero Trust” architecture.Regularly assess your current IT systems to identify vulnerabilities and upgrade safely.Opt for proactive over “reactive” IT support models to minimize downtime and enhance efficiency. Chapters   00:00 Introduction 02:46 Startup Tech Priorities 05:08 Four Phases of IT 06:49 Engage IT Early 09:24 Launch and Support 12:51 Cloud Networks and Cabling 17:55 Internet Speed and Redundancy 23:24 Downtime in Established Practices 29:30 Proactive vs Reactive IT 31:50 Monitoring Standards Explained 34:57 Cybersecurity Zero Trust 37:17 Startup Budget Options 40:43 IT Red Flags Checklist  44:21 Contact Cornerstone  Episode Credits:   Hosted by Jill Allen Produced by Jordann Killion Audio Engineering by Garrett Lucero Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.      New episodes drop every Thursday!

    52 phút
  7. AI, Cloud, and Beyond: Modernizing Practice Management with Planet DDS

    9 THG 4

    AI, Cloud, and Beyond: Modernizing Practice Management with Planet DDS

    "You don't have to be physically connected to something that’s in your office."   Connect With Our Sponsors GreyFinch - https://greyfinch.com/jillallen/ A-Dec - https://www.a-dec.com/orthodontics SmileSuite - https://getsmilesuite.com/ Summary   In this episode of Hey Docs!, Jill sits down with Reid and Kevin Simmons from Planet DDS to dive into the evolution of orthodontic technology and practice management. They discuss the transformation from the early days of software development to the cutting-edge advancements in cloud-based solutions, particularly with Cloud 9. The conversation highlights how AI and industry shifts are reshaping the landscape of orthodontics, offering new opportunities for efficiency and growth. Reid and Kevin stress the importance of continuous training and consultation to ensure successful technology adoption. Connect With Our Guest Planet DDS - https://www.planetdds.com/ Takeaways Reid started Orthotrac, which served a pioneering role in ortho software since the 1980s.There’s been a shift from traditional to cloud-based systems.Cloud 9, now part of Planet DDS, has been at the forefront of cloud-based solutions.Cloud technology can reduce cost and improve accessibility.AI has a growing influence in scheduling, documentation, and financial management.Integrated software ecosystems can benefit multi-specialty practices.Continuous training and consultation is essential in new technology adoption. Chapters   00:00 Introduction 02:06 Reid Simmons’ Journey 07:35 Kevin Simmons’ Journey 11:01 Planet DDS Merger Vision 15:44 Industry Shifts Since 2010 24:30 AI and API Ecosystems 26:48 AI Beyond Email Hacks 27:50 Transcription to Treatment Plans 29:09 Roadmap Driven by Customers 30:54 True Cloud Explained 36:18 Next Five Years of Tech 38:28 Training and Staying Current 41:52 Where to Learn More  Episode Credits:   Hosted by Jill Allen Produced by Jordann Killion Audio Engineering by Garrett Lucero Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.      New episodes drop every Thursday!

    47 phút
  8. Building a Digital Orthodontic Ecosystem with Solventum’s Marylee Maendler

    2 THG 4

    Building a Digital Orthodontic Ecosystem with Solventum’s Marylee Maendler

    "Digital is here, it's not the future.”   Connect With Our Sponsors GreyFinch - https://greyfinch.com/jillallen/ A-Dec - https://www.a-dec.com/orthodontics SmileSuite - https://getsmilesuite.com/ Summary   In this episode of Hey Docs!, Marlee Maendler from Solventum shares her journey from a chemistry background to leading a digital orthodontics company. The discussion covers the evolution of Solventum from 3M, the importance of practice systems, and the integration of digital workflows in orthodontics. Marylee emphasizes the benefits of digital transformation, patient monitoring, and telehealth in modern practices, offering insights into building a cohesive digital ecosystem for enhanced practice efficiency and patient care. Connect With Our Guest Solventum - https://www.solventum.com/en-us/home/ Takeaways Transitioning from 3M to Solventum has allowed for strategic brand evolution and focus on digital orthodontics.Implementing practice systems and digital workflows is crucial for improving efficiency and patient care.Startups have a unique advantage in adopting advanced systems early in their development.Digital orthodontics encompasses aligners, bonding, retention, and monitoring, offering comprehensive care solutions.Emphasizing value per visit rather than cost can lead to better practice outcomes.The future of orthodontics focuses on improving clinicians' quality of life through sustainable practice models. Chapters   00:00 Introduction 01:39 Marylee’s Career Journey 07:54 From 3M to Solventum 11:28 Solventum Name Explained 15:36 Systems Over Products 18:00 Bonding Efficiency Examples 22:04 Startup Practice Advantage 25:21 Startup Systems Matter 26:47 Digital Shift Explained 28:24 Four Pillars of Digital 30:38 Patient Monitoring Mindset 32:15 Differentiating With Tech 35:04 One Ecosystem Advantage 38:26 Efficiency Over Headcount 40:34 Contact Info  Episode Credits:   Hosted by Jill Allen Produced by Jordann Killion Audio Engineering by Garrett Lucero Are you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice? Reach out to me- www.practiceresults.com.     If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.      New episodes drop every Thursday!

    47 phút
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Giới Thiệu

Welcome to the Hey Docs! Podcast – your all-in-one resource for achieving orthodontic excellence at every stage of your practice journey. Hosted by Jill Allen of Jill Allen & Associates, each episode offers practical tips, expert interviews, and inspiring stories that empower you to build, grow, and refine your practice—whether you’re just starting out, expanding your reach, or fine-tuning a well-established operation. Join us as we sit down with forward-thinking entrepreneurs and industry experts who share their insights, experiences, and actionable strategies for driving success in your practice. Tune in weekly. Episodes drop every Thursday!

Thông Tin

  • Nhà sáng tạo
    Jill Allen
  • Năm hoạt động
    2022 - 2026
  • Tập
    197
  • Xếp hạng
    Sạch
  • Bản quyền
    © Copyright Jill Allen
  • Trang web chương trình
    Hey Docs!

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