hippoBrain

HippoBrain
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Welcome to hippoBrain :) This is where we have hippo-sized conversations with hippo-sized brains! Join Rajesh Jain and Jaimit Doshi as they speak to mammoths in the world about various hot button topics ranging from data analytics to Martech to economy and government policy!

  1. E49: Everyone can act with Shaun Williams, Founder, The Cellar Door

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    E49: Everyone can act with Shaun Williams, Founder, The Cellar Door

    Do you remember the famous Flipkart ad where children acted like adults?  Do you remember the Seagrams 'Men will be men' ad?   Listen to the man instrumental in both ads, Shaun Williams, in this week's episode of hippoBrain. He talks to Jaimit Doshi and Rajesh Jain about what it takes to teach and train kids to act (especially act like adults), and the nuances around it.

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  2. E48: Mere pass idea hona chahiye - Understanding a creative mind with D Ramakrishna, Founder, Cartwheel Creative

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    E48: Mere pass idea hona chahiye - Understanding a creative mind with D Ramakrishna, Founder, Cartwheel Creative

    "What makes you a 'creative' (guy)? A creative is not about having an idea. It's about 'having to have' an idea... Only the creative people in the room have the responsibility of having to have an idea. The others don't have that pressure," says Ramki or Ramakrishna Desiraju, the Founder of one of the largest Ad agencies in the country, Cartwheel Creative. Listen to the Creative guru talk about what makes a 'creative', the challenges they face, how they inherently understand 'strategy' as the Ad planners know it, the pressure to come up with grand ideas that work, and interestingly--how does a 'creative' function as a CEO. Don't miss out on part where he talks about the making of the Kotak ad featuring Ranveer Singh!

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  3. E47: Untangling the knot - Why we need a coach at work - Ruchira Chaudhary, Leadership Coach & Author

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    E47: Untangling the knot - Why we need a coach at work - Ruchira Chaudhary, Leadership Coach & Author

    This week, we speak to Ruchira Chaudhary, Leadership Coach, Academic and Author of the book, Coaching the Secret Code to Uncommon Leadership. She speaks to Rajesh Jain and Jaimit Doshi about coaching managers into becoming good leaders at work; how organisations can nourish and encourage good managers and leaders, and more.

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  4. E46: The Broken Toaster: Making a loyalty program that works; Ajay Row, Founder, The Row Partnership

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    E46: The Broken Toaster: Making a loyalty program that works; Ajay Row, Founder, The Row Partnership

    This week, we have the Guru of Loyalty & Direct Marketing, Ajay Row, talk to us about an important topic: "Do loyalty programs really work?"  Listen to the guru narrate epic anecdotes from his experience on good loyalty programs and tips on how to build a program that works.

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  5. E45: Ek bura saal nahi nikala toh kya Dhandha kiya? With Sowmya Iyer, Founder & CEO of DViO Digital

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    E45: Ek bura saal nahi nikala toh kya Dhandha kiya? With Sowmya Iyer, Founder & CEO of DViO Digital

    "Not an agency. We are an independent, integrated marketing services company that is digital first." That's how Sowmya Iyer, founder & CEO of DViO Digital would describe her company. In this episode of hippoBrain listen to her as she spills the beans on building DViO from scratch; how tough is it to be independent and survive in a cut-throat environment; how she bought DViO from the investors, and most importantly, the 'Zone to win' Framework.  Interesting insights for business owners and executives!

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  6. E44: When Sherlock looked at the Indian Economic data with Mahesh Vyas, MD & CEO of CMIE

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    E44: When Sherlock looked at the Indian Economic data with Mahesh Vyas, MD & CEO of CMIE

    Once you eliminate the impossible, whatever remains, no matter how improbable, must be the truth.  Listen to Mahesh Vyas, MD & CEO of CMIE (Centre for Monitoring Indian Economy) talk about how to interpret the data in an effort to find meaning behind the numbers.  Did you know that employment figures went up during demonetisation and went down during the pandemic? How would these reconcile without throwing up aspersions on the data sets? Why did this happen, how did this happen, which other data filled in the missing piece? Where are the missing 15% of Indian women who seem employed but are not? Why are women absent from the labour force in India? What can we do about it? How does one collect data across the country? How do you analyse it? What is the most important data to be seen when you see the health of the Indian economy?  Listen to the master as he patiently explains, how a private firm, monitoring Indian economic data is critical to the functioning of the economy and its democracy; how rigour and honesty is critical to his job and how does one become a data storyteller. Because without a story, data is just a bunch of numbers.

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  7. E43: When Fairies Give You a Chance to Read with Shruti Sharma, Founder, Books on the Delhi Metro

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    E43: When Fairies Give You a Chance to Read with Shruti Sharma, Founder, Books on the Delhi Metro

    “Take it. Read it. Return it” Imagine you were travelling on the Delhi Metro, and found a beautiful fresh new copy of a book you've been eyeing lying around. You take the book and find a cute note inside. And it says: “Take it. Read it. Return it”. Such joyous serendipity, right? That's what our hippoBrain guest does with her mobile library. With over 5,000 books in circulation, Shruti Sharma, founder of Books on the Delhi Metro and her 'book fairies' have spread the joy of reading over the last 4 years.  Listen to her story, her struggles and the learnings in this episode of hippoBrain. At one poignant point she says: “You cannot scrap an idea just because you cannot believe in people. You have to believe in people.”

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  8. E42: The Compass and the Radar with Nigel Morris, ex-CEO of Dentsu Aegis, Americas and EMEA

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    E42: The Compass and the Radar with Nigel Morris, ex-CEO of Dentsu Aegis, Americas and EMEA

    In this episode of hippoBrain, listen to Nigel Morris, a doyen from the field of marketing and business strategy talk about the challenges that companies face in keeping up with times, especially in a digital era.

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Welcome to hippoBrain :) This is where we have hippo-sized conversations with hippo-sized brains! Join Rajesh Jain and Jaimit Doshi as they speak to mammoths in the world about various hot button topics ranging from data analytics to Martech to economy and government policy!

المعلومات

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    HippoBrain
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    ٢٠٢٠ - ٢٠٢١
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    ملائم
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    © HippoBrain
  • موقع البرنامج على الويب
    hippoBrain