Conversations with founders about the intersection of brand clarity and startup success with your host, brand strategist, and author Fabian Geyrhalter.
Hydro Flask: Travis Rosbach, Founder
Travis Rosbach founded the world’s most used water bottle brand that took the nation, and the globe, by storm: Hydro Flask. From its iconic icon – pun intended – to its many colors and varied audience, let me take you on a ride from Travis’ background as a pilot, Scuba diver, and marine captain to being presented a 99 designs logo by a pricey marketing agency to his 1-liter bottle launch that in fact held 40 ounces. It is a wild ride, it is an educational ride, it is the ride of HTM 100.
Best Day Brewing: Tate Huffard, Founder
Tate Huffard launched Best Day Brewing last year, an alcohol-free range of craft beers for the fun-loving, hard-charging, adventure-seeking thirsty souls for whom good is just not good enough.
Cheddar Up: Nichole Montoya, Co-Founder & CEO
Nichole Montoya, together with a designer, co-founded Cheddar Up ten years ago. The platform helps over 100,000 groups and organizations collect payments and information to support and grow their communities.
Popup: Matteo Grassi, Co-Founder
Matteo Grassi went from breakdancing in Italy to traveling with a circus across Australia, then overseeing 7 e-commerce brands and lately launching Popup, a no-code online store-building platform that provides flexibility in customers' journeys. All of this said, Matteo also holds a Masters in Psychology and worked as a brand strategist.
Pattern Brands: Suze Dowling, Co-Founder & Chief Business Officer
Suze Dowling is the Co-Founder of Gin Lane, where she helped launch over 50 D2C challenger brands like Harry’s, Hims, and Sweetgreen. She closed shop and the same founding team started Pattern Brands which now acquires and nourishes brands in the home goods space. Pattern's current portfolio of 7 brands includes Poketo, Onsen, and Letterfolk.
Staff: Charlie Weisman, Founder
Charlie Weisman created a company that started by selling plungers, yes, the toilet ones, that are actually desirable. The brand is called Staff and it is quickly growing into a beloved suite of household essentials with bold colors, unique materials, and characters that are eager to help.
expanded my whole idea of branding
Entertaining, insightful, and actionable! 🔥
This is one of the most unique and insightful podcasts that I have ever come across! Fabian does such a great job of sharing his wisdom and I love how he leads meaningful conversations with guests who bring so much experience to the table. This is, without a doubt, one of the best podcasts to add to your lineup if you’re a founder looking for top-notch inspiration, so I highly recommend checking this show out - you won’t be disappointed!
Fabian, host of the Hitting The Mark podcast, highlights all aspects of startups and more in this can’t miss podcast! The host and expert guests offer insightful advice and information that is helpful to anyone that listens!