🎙️ Hoffman Hour Podcast | Episode 43 – Darren Conkleton (Round 2) Hosted by Robert Hoffman | The Hoffman Agency Insurance Darren Conkleton returns—this time as a brand-new agency owner. After completing the Protege Program at The Hoffman Agency, Darren steps into ownership and joins Robert Hoffman for a real, behind-the-scenes look at what the first phase of building an insurance agency actually feels like. This episode goes beyond theory—it’s about execution, pressure, growth, and what happens when it’s finally your name on the door. We unpack the transition from producer to owner, what changed immediately, and what it takes to survive—and win—through your first full quarter in business. This episode breaks the mold. Instead of staying high-level, Robert and Darren go deep into the mechanics of insurance, client relationships, and what it really means to deliver suitable recommendations. From life insurance planning to risk advising based on a client’s assets, they dissect how top agents think, communicate, and serve at a high level. You’ll also hear real production benchmarks—Someone wrote 71 life applications in 25 days and over $100,000 in annual premium— recently. Along the way, they share lessons from mentors like Brett Vance and David Porter, and what it takes to qualify for Topper’s Club—the top 10% of agents nationwide. In this episode, we cover: The transition from Protege to agency owner—and what hits you first What it’s like opening your doors and owning the outcome Life insurance fundamentals: what you actually need to know to build a personalized plan How a client’s assets shape risk advising and recommendations Training, mentorship, and making complex topics digestible Real production metrics: appointments, applications, and closing ratios Breaking down lead conversion by source (AgencyZoom insights) Hiring: how to identify true “hunters” and A-level players What to ask when interviewing—and what to avoid Investing in your business and leading with gratitude The reality of juggling clients, growth, and unexpected moments (including getting that call mid-meeting) This is a tactical, unfiltered look at what it takes to build something from the ground up—and do it the right way. If you’re in sales, insurance, or building a business, this episode will give you a clearer picture of what it actually takes to level up. About The Hoffman Agency Insurance At The Hoffman Agency, we specialize in protecting what matters most—offering commercial, home, auto, life, and specialty insurance solutions. If you're looking for a fast, no-obligation quote backed by exceptional customer service, call us today at 505-771-3035. Sponsored by Falcon Land Falcon Land helps people own land in New Mexico through owner financing—no credit checks required. If you’ve been thinking about buying land but didn’t think it was possible, this is your opportunity. 👉 Check them out at FalconNM.com If you're serious about growth, ownership, and mastering your craft—this is an episode you can’t afford to miss.