Down and Dirty with Dr. T.

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Down & Dirty with Dr. T. is Poocho's (a user research company) flagship podcast, showcasing everyday workflows and favorite tools of power users trying to “get the job done.” Learn more about our research shenanigans: Website:  ⁠⁠⁠⁠⁠⁠https://www.poocho.co/⁠⁠⁠⁠⁠⁠ Blog: ⁠⁠⁠⁠⁠⁠https://www.blog.poocho.co/⁠⁠⁠⁠⁠⁠ LinkedIn: ⁠⁠⁠⁠⁠⁠https://in.linkedin.com/company/justpoocho⁠⁠⁠⁠⁠⁠ YouTube: ⁠⁠⁠⁠⁠⁠https://www.youtube.com/@justpoocho⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠https://www.instagram.com/justpoocho⁠⁠⁠⁠⁠⁠ Contact us: podcast@poocho.co

  1. How does this founder use ChatGPT to create high-impact LinkedIn content and build digital products?

    14 NOV

    How does this founder use ChatGPT to create high-impact LinkedIn content and build digital products?

    Down & Dirty with Dr. T is back with a new episode featuring Neeraj Shah, LinkedIn Faculty on GeniusU and founder of Titan Masterminds. A people-savvy and business-savvy leader, Neeraj helps entrepreneurs use LinkedIn and AI to attract the right clients and build consistent systems for growth. His journey has been anything but linear, from running his family business to trading commodities, to building India’s largest business networking organization, and now coaching entrepreneurs to build purposeful, scalable businesses. In this episode, he sits down with Dr. Taapsi Ramchandani to talk about how he stays on the cutting edge of LinkedIn strategy and generative AI, and how he’s built ChatGPT into his daily workflow to design lead magnets, write LinkedIn profiles, and even create digital products that power his coaching business. Highlights from the episode: A day in the life of Neeraj Shah: Neeraj shares how he divides his day into four parts – mornings for learning and deep work, afternoons for client sessions and content creation, and evenings for reflection with family. It’s a simple system that helps him stay balanced, productive, and curious about what’s next in the world of generative AI and LinkedIn. Solving business problems with AI: Neeraj talks about how many entrepreneurs get caught up doing repetitive tasks like writing outreach messages, creating lead magnets, or updating their LinkedIn profiles. Through his AI Mastermind, he teaches them how to use ChatGPT and custom GPTs to handle this busywork, so they can spend more time focusing on growing their business. How Neeraj uses ChatGPT for LinkedIn: Neeraj shares his screen and walks through how he uses ChatGPT to improve LinkedIn profiles. He shows how custom GPTs can write profile headlines, “About” sections, and banner pitches that fit each person’s brand, hence throwing light on how AI can make personal branding simpler and more consistent. Learn more about our research shenanigans: Website:  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.poocho.co/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Blog:⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.poocho.co/resources/blog/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://in.linkedin.com/company/justpoocho⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@justpoocho⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/poochonetwork⁠⁠⁠ Chapters: 00:00:00 A day in the life of Neeraj Shah 00:05:14 Energy rhythms and productivity 00:08:17 Responsibilities and generative AI 00:10:07 Lead magnets and ChatGPT 00:12:46 Challenges and strengths 00:16:54 Neeraj Shah as a business coach 00:18:03 Daily tools and AI engagement 00:19:52 ChatGPT’s impact on marketing and course creation 00:22:00 AI mastermind and problem-solving approach 00:25:09 Using AI for LinkedIn optimization 00:27:10 Ecosystem of tools and strategies 00:30:15 LinkedIn profile optimization 00:33:07 Custom GPTs for LinkedIn profiles 00:36:23 Strategic use of LinkedIn for personal branding 00:38:56 AI’s role in enhancing personal expertise 00:41:16 Prompting strategies for ChatGPT 00:45:31 Building a personal brand with ChatGPT 00:48:00 Avoiding detection when using ChatGPT 00:50:23 Closing thoughts

    51 min
  2. How does this Creative Business Consultant use Toggl to log her work and track time across projects?

    30 OCT

    How does this Creative Business Consultant use Toggl to log her work and track time across projects?

    Down & Dirty with Dr. T is back with a new episode featuring Nishita Mohta, Creative Business Consultant, Design Educator, and author of the book “Inspired: The A–Z of Creative Unblocking”. In this episode, Nishita explains what a Design Operations Consultant does and why design studios are increasingly looking for project management expertise. She shares how her work focuses on bringing structure to creative processes so founders can focus on growth and strategy. Sitting down with Taapsi, she talks about how simple tools like Toggl can make time management easier, not by enforcing productivity, but by helping her stay aware of how her time is being used. Highlights from the episode: Project Planning and Tracking Systems: She discusses how she creates custom project planning and tracking systems, translating founders’ subconscious ways of working into usable frameworks for their teams and clients. Each setup is tailored to the studio’s specific needs. Tools That Bring Structure to Creativity: To gain visibility into how her time is spent, Nishita turns to Toggl, valuing its intuitive interface and simple design. Alongside Google Calendar and Notion, it helps her manage anxiety and stay organised. Hands-on with Toggl: Nishita walks us through Toggl, the time-tracking tool she uses every day. She explains how she logs projects, adds descriptions, pauses for breaks, and uses detailed reports to track the time spent on client work. From stopping the timer when she takes a 15-minute break to pulling up project-wise reports, Nishita shows how Toggl fits naturally into her work routine. Learn more about our research shenanigans: Website:  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.poocho.co/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Blog:⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.poocho.co/resources/blog/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://in.linkedin.com/company/justpoocho⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@justpoocho⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/poochonetwork⁠⁠⁠ Chapters: 00:00:00  Introduction to Nishita Mota  00:04:28  Project planning & tracking systems  00:08:16  A consultant's daily structure  00:11:58  Essential tools & rituals for work  00:14:03  The importance of rituals & mindfulness  00:17:58  Mindfulness in practice & single-tasking  00:23:08  Why Toggle: design, functionality & reporting  00:27:06  Toggle's timer & reporting features  00:30:34  Goals feature (beta) & web/mobile sync 00:35:43  Feature request: distraction free mode  00:40:22  Google calendar vs. Toggle: intent vs. reality  00:41:43  Toggle's ideal user

    44 min
  3. How does this co-founder use Copilot to make Microsoft 365 work smarter?

    16 OCT

    How does this co-founder use Copilot to make Microsoft 365 work smarter?

    Down & Dirty with Dr. T is back with a new episode featuring Sai Dheeraj, co-founder at Sigmaverse. Sai walks us through how he leverages Microsoft 365 Copilot to boost productivity, streamline workflows, and make data-driven decisions across his team. From automating Excel operations and creating presentations to generating new ideas and strategy documents, he shares how Copilot has become an integral part of his daily work. In this episode, he sits down with Taapsi to talk about managing cross-platform workflows, balancing Google Sheets and Excel with Copilot, using the tool to generate ideas and making professional productivity smarter and more efficient. Highlights from the episode: A day in Sai’s workflow: Sai shares how he manages his work on a Mac while collaborating with teams using Microsoft 365. His mornings involve checking dashboards, Google Sheets, and planning strategy documents before diving into client work. Using Copilot to simplify work and analysis: Sai explains how Microsoft 365 Copilot helps him turn documents and PDFs into presentations, summarize videos, and handle large data sets. It also simplifies Excel tasks like creating pivot tables or pulling subsets of data without worrying about formulas, saving time on repetitive work and making complex analysis more accessible. Streamlining collaboration and workflows: Sai talks about how integrating tools like Copilot with existing platforms and sharing outputs with team members helps coordinate work across different devices and software, reducing duplication and keeping projects on track. Learn more about our research shenanigans: Website:  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.poocho.co/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Blog:⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.poocho.co/resources/blog/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://in.linkedin.com/company/justpoocho⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@justpoocho⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/poochonetwork⁠⁠ Chapters: 00:00:00 A day in the life of the founder 00:03:37 Morning routine and team management 00:05:20 Continuous learning and marketing trends 00:07:01 Job responsibilities at Sigmaverse 00:08:17 Leveraging AI with Copilot for efficiency 00:13:37 Copilot vs. ChatGPT and prompt engineering 00:16:00 Introduction to Copilot and prompt engineering 00:18:26 Demonstration of Copilot for product launch planning 00:20:57 Integrating Copilot with Microsoft 365 and export functionality 00:23:45 Copilot vs. ChatGPT and its advantages 00:26:03 Practical applications and cost efficiency of Copilot 00:29:11 Workflow integration and the role of Google Sheets 00:32:02 Excel vs. Google Sheets with large datasets 00:33:49 Copilot integration and cross-platform use 00:36:00 AI tools: precision, flexibility, and creative inspiration 00:38:31 Rapid fire round 00:40:48 Closing remarks

    41 min
  4. How does this Consumer Insights Manager use ChatGPT to turn messy data into actionable insights?

    12 SEP

    How does this Consumer Insights Manager use ChatGPT to turn messy data into actionable insights?

    Down & Dirty with Dr. T is back with a new episode featuring John Richard, former Consumer Insights Manager at Practo (now at United Breweries Ltd). With nearly a decade of experience in brand research, John has worked across FMCG, healthcare, and now beverages, helping brands make smarter decisions by understanding what consumers really think and feel. Known for his strength in brand advocacy and voice-of-consumer work, John brings a researcher's eye to business performance and cultural nuance. In this episode, he sits down with Taapsi to talk about how researchers can make their work more actionable, how to align teams around the consumer journey, why not every research output needs to prove ROI and how he’s been using ChatGPT to bring more structure and scalability to the research function. Highlights from the episode: A day in John’s life: John starts his day at 5:30am with a 10k run, followed by planning and clearing out his inbox. As someone who manages multiple stakeholders across the org, his mornings are about getting grounded before jumping into meetings and insight-sharing. Making insights usable across teams: John walks us through how Practo built a central tracker to log and reference previous studies, so teams don’t redo the same work twice. It’s a small shift that’s helped drive bigger impact across functions. Using ChatGPT to cut research time and make insights usable: John explains how he takes thousands of open-ended survey responses and with ChatGPT, quickly organizes them into themes, creates word clouds and generates process maps. This helps him save hours of manual work and makes it easier for product, marketing and service teams to use the research. Challenging the ROI mindset in research: He reflects on the pressure researchers face to prove ROI, and why expecting a measurable outcome from every single insight is unrealistic, especially when no one asks finance or SaaS teams for the same. Learn more about our research shenanigans: Website:  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.poocho.co/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Blog:⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.poocho.co/resources/blog/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://in.linkedin.com/company/justpoocho⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@justpoocho⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/poochonetwork⁠⁠ Chapters: 00:00:00 Introduction to John Richard 00:01:39 A day in the life of a consumer insights manager 00:04:35 Stakeholder and agency management 00:07:30 Lean six sigma and research 00:09:38 Applying lean in research 00:12:33 Data challenges, ChatGPT, and the 5S methodology 00:16:49 Introduction to 5S methodology 00:20:04 Standardization and sustaining improvements 00:21:40 Real-world application of methodologies 00:23:42 Lean six sigma and data analysis 00:25:44 Introduction to ChatGPT for research 00:29:06 Enhancing desk research with ChatGPT 00:31:49 Strategic thinking and ChatGPT 00:33:47 Using ChatGPT for consumer data analysis 00:37:30 Generating process images with ChatGPT 00:39:55 Data validation and pictorial representation 00:44:36 Analyzing course data and visualizing processes 00:47:48 Integration with lean tools and personal efficiency 00:51:17 Closing remarks

    52 min
  5. How has Raycast become this Design Director's personal Jarvis?

    8 AGO

    How has Raycast become this Design Director's personal Jarvis?

    Down & Dirty with Dr. T is back with a fresh episode featuring Abhimanyu Sirothia, Design Director at Designit! With nearly 15 years of experience designing for everything from early-stage startups to large corporations, Abhimanyu is a design leader who blends craft, clarity, and curiosity. Known for his expertise in accessible design, design systems, and intuitive UIs, he brings an engineering mindset to every project and a deep passion for productivity. In this episode, he sits down with Taapsi to talk about how he leads his design teams in high-pressure environments and how Raycast helps him manage his time better. He also shares his daily rituals and how he juggles multiple clients and parenthood. Highlights from the episode: A day in Abhimanyu’s life: Abhimanyu walks us through his weekday flow, starting with dropping his child to playschool, followed by a quiet hour of focused work before calls begin. With 10+ projects across 4 to 5 clients, he shares how he structures his day to stay on top of priorities and support his team effectively. Using Raycast to save time: Abhimanyu explains how Raycast helps him cut down on small repetitive tasks like launching Figma files or switching Slack workspaces, so he can focus better and move faster without breaking flow. For him, Raycast is not just a launcher but a tool that enables smoother task switching and deeper focus. Making time for focused work and intentional collaboration: Abhimanyu shares how he carves out focused work blocks in his schedule and avoids back-to-back meetings. He talks about designing a rhythm that helps his team collaborate without constantly being in calls. Mentoring and team support: Abhimanyu shares how he supports his team by helping define project goals clearly and then stepping out of the way. He reflects on how trust, clarity, and fewer meetings create an environment where the team can do meaningful work without micromanagement. Learn more about our research shenanigans: Website:  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.poocho.co/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Blog:⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.poocho.co/resources/blog/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://in.linkedin.com/company/justpoocho⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@justpoocho⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/poochonetwork⁠⁠ Chapters: 00:00:00 Introduction to Abhimanyu Sirothia   00:01:25 A day in the life of a design director   00:03:27 Team dynamics and work-life challenges   00:06:05 Finding personal time and hobbies   00:08:09 Enablers for professional success   00:10:43 Challenges and obstacles   00:12:31 Daily tools and operating systems   00:16:19 Introduction to Raycast   00:17:52 Raycast value proposition and use cases   00:21:48 Raycast as a time-saving tool   00:25:12 Raycast in action: features and usage   00:28:47 Advanced features and availability   00:32:44 Introduction to Raycast   00:34:58 Raycast capabilities and use cases   00:37:27 Raycast as a personal assistant and future potential   00:40:25 Final thoughts and rapid fire

    45 min
  6. How is the Lead UX researcher at ShareChat using its own audio chatrooms for research?

    24 JUL

    How is the Lead UX researcher at ShareChat using its own audio chatrooms for research?

    Down & Dirty with Dr. T is back with a fresh episode featuring Rachita Bisht, Lead UX Researcher at ShareChat and Moj! Rachita is a UX leader who’s passionate about understanding user behavior and always working to improve her research through real-world practice and new tools. With a journey in UX research that began as an intern in 2019, Rachita has explored the depths of research in real world environments, working on everything from consumer apps to building live business units. In this episode, she opens up about her daily rituals, her unique approach to meet her users and how she's leveraging AI tools like Dot and Claude to make the design process smoother and smarter. Highlights from the episode: A day in Rachita’s life: Rachita walks us through her hybrid routine: checking Slack, planning her day on Notion, jumping into standups, and collaborating with cross-functional teams. She talks about balancing meetings, project updates, and deep work as a lead researcher at ShareChat and Moj. From chatrooms to insights: Rachita talks about how she has made ShareChat itself her research base, tapping into the platform’s vast and active user communities to run fast, contextual research. She shares one example of a women-only focus group she ran inside a live ShareChat chatroom which was spontaneously set up and conducted within two hours. The story shows how she meets users where they already are and why in-context research matters. Using AI to stay efficient: Rachita shares how tools like Dot, Claude, and Notion help her stay on top of her work. She uses them to plan studies, take notes, synthesize findings across multiple projects, and stay organized while managing overlapping timelines. Crafting research that drives impact: Rachita explains how she works end to end, from planning and recruiting to synthesis and delivery. She highlights the importance of collaborating with PMs and designers to make research useful, not just insightful. Learn more about our research shenanigans: Website:  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.poocho.co/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Blog:⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.poocho.co/resources/blog/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://in.linkedin.com/company/justpoocho⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@justpoocho⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/poochonetwork⁠⁠ Chapters: 00:00:00 Introduction to Rachita Bisht 00:01:21 A day in the life of a UX Researcher 00:02:56 Research team structure and collaboration 00:05:37 Using AI tool 'Dot' for self-reflection 00:07:45 Tech touchpoints and creative user engagement 00:10:27 Tools and platforms for research 00:12:25 Personal creative outlets: digital collages and YouTube 00:16:11 Early experiences and the power of user feedback 00:18:17 The importance of user perspectives and research challenges 00:22:27 ShareChat chat rooms as a research tool 00:27:14 Using ShareChat chat rooms for targeted research and feedback 00:30:38 Evolution of chatroom usage and user comfort 00:33:29 Use cases for chat rooms 00:36:16 Alternative research tools 00:38:37 Suitability for external researchers 00:39:56 Chat rooms for live interaction and social listening 00:41:14 Social learning and community building 00:42:19 Introduction to AI tool Dot 00:43:46 Dot for brainstorming and writing 00:46:01 Dot vs ChatGPT 00:47:24 The evolution of AI tools 00:48:41 AI as a companion 00:51:30 Rapid fire and closing remarks

    52 min
  7. How does this UX designer use ChatGPT to turn stakeholder input into personas?

    11 JUL

    How does this UX designer use ChatGPT to turn stakeholder input into personas?

    Down & Dirty with Dr. T is back with a fresh episode featuring Sarath Nair, Senior Associate Experience Design at JPMorganChase and former UX Lead at Divami Design Labs. Sarath is a design leader, mentor, and early morning cyclist who’s shaping thoughtful digital experiences while leading a fast-paced design team. With over a decade in the UX space, he’s worked on everything from enterprise platforms to consumer apps. In this episode, he opens up about his leadership style, daily rituals, and how he’s using AI tools like ChatGPT to make the design process smoother and smarter. Highlights from the episode: A day in Sarath’s life: Sarath shares his daily routine - from 6 AM group rides in Hyderabad to a focused 9-to-5 schedule. He talks about managing scrums, reviewing work, attending client calls, and wrapping up in time to spend evenings with his wife and their pup, Frenchie. ChatGPT in the UX workflow: Sarath gets into the nitty-gritty of how he uses ChatGPT to- ✅ Create user personas from stakeholder interviews ✅ Turn those personas into KPIs and dashboards ✅ Speed up research synthesis and ideation ✅ Train his team to use AI as a thinking partner, not a shortcut Leading by empathy and clarity: Sarath reflects on what it takes to manage a design team today. From giving actionable feedback to making sure he’s not a bottleneck, he shares how empathy, patience, and time management help him support his team while staying hands-on with the craft. Learn more about our research shenanigans: Website:  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.poocho.co/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Blog:⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.poocho.co/resources/blog/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://in.linkedin.com/company/justpoocho⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@justpoocho⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/poochonetwork⁠⁠ Chapters: 00:00:08 Meet Sarath Nair 00:01:37 A day in the life of a UX lead 00:03:08 Designing around life 00:04:15 Leading by design 00:05:37 What makes a good leader 00:08:18 Tools of the trade 00:09:38 Onboarding smarter with ChatGPT 00:13:05 Fast-tracking personas with AI 00:15:35 Dashboard design with a brain 00:17:05 Designing for clarity 00:19:16 Building personas (live) 00:22:11 Turning personas into action 00:26:08 Templates, tools, and truths 00:31:04 Time management & leadership tools 00:33:59 Lessons learned & rapid fire 00:35:10 Wrapping up

    36 min
  8. How does this AI startup founding member turn YouTube into his personal learning ecosystem?

    27 JUN

    How does this AI startup founding member turn YouTube into his personal learning ecosystem?

    Down & Dirty with Dr. T. is back with another episode and this time our featured guest is Abhimanyu Shekhawat.  Abhimanyu is a seasoned leader in the consumer tech space with over two decades of experience across e-commerce, fintech and AI. He's currently building Nurix, a generative AI startup focused on reimagining customer experience for enterprises.  In this episode, Abhimanyu shares how tools like YouTube and his organized approach to content consumption help him stay ahead of tech trends while managing the constant ambiguity and challenges of building an AI company from the ground up. Highlights from the episode: A day in the life – What does a day in the life of a founding member generative AI startup look like? Abhimanyu takes us through his routine — from checking WhatsApp and Slack at 7:30 AM, to managing sales calls, product meetings, and client solutioning for a 20–25 person team. He shares how tools like Slack, Google Workspace, HubSpot, and ChatGPT help streamline operations, and how he evolved from a hands‑on “get it done” approach to a highly organized one. YouTube as his indispensable content platform – For Abhimanyu, YouTube is his "one indisposable item"—a platform for consuming diverse content from AI trends to movie trailers. He shares how he consumes podcasts during Bangalore traffic, multitask during work, and stay updated through creators like Lex Friedman and Think School. His highly organized channel subscription system helps him quickly navigate to different content categories. As for why he sticks with YouTube Music instead of Spotify? You’ll never guess. Challenges in startup life – It’s not all smooth sailing in the startup world. Abhimanyu talks openly about the shift from structured corporate roles to the ambiguity of joining a founding team, where prioritization is a constant challenge, resources are limited, and every team member has to wear multiple hats. In this environment, “there’s no concept of time” as weekdays and weekends blend, and cross‑functional collaboration becomes vital. Scaling from a team of 10 to 25 adds its own complexity, making resilience and focus essential in the fast‑paced AI space. Learn more about our research shenanigans: Website:  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.poocho.co/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Blog:⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.poocho.co/resources/blog/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://in.linkedin.com/company/justpoocho⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@justpoocho⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/poochonetwork⁠ Chapters: 00:00:00 Welcome and introduction 00:00:48 Transition to generative AI startup 00:03:53 Structured vs. unstructured work 00:05:38 A day in the life at Neurix 00:08:42 Enablers for effective work 00:11:36 Task management and personal growth 00:12:59 Challenges and opportunities in a startup 00:15:06 Tech touchpoints and tools 00:16:59 Morning routine and app usage 00:19:27 Entertainment habits: YouTube and cooking 00:21:03 YouTube as an indispensable tool 00:23:37 YouTube features and content preferences 00:26:46 YouTube’s role in daily life 00:28:48 Entertainment: trailers, soundtracks, and YouTube Music 00:30:27 YouTube organization and consumption patterns 00:33:53 YouTube Premium and its benefits 00:35:53 Contextual recommendations and algorithmic understanding 00:37:16 Evolution of media consumption 00:39:24 The power of long‑form content for brand building 00:41:20 Rapid‑fire questions and reflections 00:42:42 Conclusion and farewell

    43 min
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Down & Dirty with Dr. T. is Poocho's (a user research company) flagship podcast, showcasing everyday workflows and favorite tools of power users trying to “get the job done.” Learn more about our research shenanigans: Website:  ⁠⁠⁠⁠⁠⁠https://www.poocho.co/⁠⁠⁠⁠⁠⁠ Blog: ⁠⁠⁠⁠⁠⁠https://www.blog.poocho.co/⁠⁠⁠⁠⁠⁠ LinkedIn: ⁠⁠⁠⁠⁠⁠https://in.linkedin.com/company/justpoocho⁠⁠⁠⁠⁠⁠ YouTube: ⁠⁠⁠⁠⁠⁠https://www.youtube.com/@justpoocho⁠⁠⁠⁠⁠⁠ Instagram: ⁠⁠⁠⁠⁠⁠https://www.instagram.com/justpoocho⁠⁠⁠⁠⁠⁠ Contact us: podcast@poocho.co

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  • Años de actividad
    2024 - 2025
  • Episodios
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    Down and Dirty with Dr. T.