Podcasting Secrets

Nathan Gwilliam

The podcasting industry is projected to grow 500% to $130 billion by 2030 providing great opportunity for entrepreneurs and businesses. But breaking into such a booming industry can be overwhelming, leaving many potential podcasters questioning, what is the secret formula for growing and monetizing a successful show? The Podcasting Secrets show aims to reveal the best stories and strategies from successful podcasters and experts. Join us as we dive deep into the world of podcasting, featuring insider strategies you can use to: Choose the perfect niche, Get invited to speak on other shows, Build relationships with influencers and potential customers, Master high-quality audio recording, Build a platform that you own, Boost discoverability on podcast platforms, Turn your passion into profits, Build your credibility, authority, and thought leadership, And so much more! Each week PodUp CEO Nathan Gwilliam interviews successful podcasters and experts and shares their secrets to create, grow, and monetize a next- level podcast with audio, video, blogs, live streams, social media posts, email newsletters, and more.  Whether you're a podcasting newbie or a seasoned pro, our actionable insights will elevate your show. Subscribe for free now at PodcastingSecrets.com so you don’t miss an episode, and level up your podcasting game!

  1. The $600 Sponsored Episode Strategy That Actually Works

    10月7日

    The $600 Sponsored Episode Strategy That Actually Works

    In this episode of the Podcasting Secrets with host Nathan Gwilliam, guest Deborah Anne Coviello reveals her proven podcast monetization strategy on her show, Drop-In CEO that converted cold-pitch guests into $600 sponsored episodes covering 50% of production costs monthly. Discover the exact templated system she uses to filter 30-35 monthly pitches, why raising prices from $150 to $600 increased conversions, and the premium package that makes sponsors say yes. Learn podcast growth strategies that earned top 1.5% ranking through consistent quality over viral tactics, content buffer systems that prevent burnout, and authentic storytelling techniques that build loyal audiences. Plus, get the framework for balancing multiple weekly episodes, charging what your platform is worth, and turning podcast relationships into business opportunities without becoming a prisoner to your publishing schedule. Subscribe to Podcasting Secrets for weekly monetization strategies and growth tactics that work. Share this episode with fellow podcasters ready to turn their platform into revenue. Follow, Like & Subscribe: Podcasting Secrets: Website: https://podcastingsecrets.com/ YouTube: https://www.youtube.com/@podcasting-secrets Instagram: https://www.instagram.com/podcastingsecrets/ LinkedIn: https://www.linkedin.com/company/poduppodcasting/ Nathan Gwilliam: LinkedIn: https://www.linkedin.com/in/nathangwilliam/ Deb Coviello(The Drop-In CEO) LinkedIn: https://www.linkedin.com/in/deborahcoviello/ (Deborah A. Coviello) The Drop-In CEO: Website: https://DropInCEO.com/ Free Gift: https://DropInCEO.com/gift Podcast: https://DropInCEO.com/podcast/ X/Twitter: https://twitter.com/DropInCEO/ Instagram :  https://instagram.com/DropInCEO/

  2. How 'Immigrantly' Podcast Raised $150K with a Network of 7 Shows with Saadia Khan

    10月1日

    How 'Immigrantly' Podcast Raised $150K with a Network of 7 Shows with Saadia Khan

    Discover proven podcast growth strategies and network building techniques that helped Saadia Khan create 7 successful shows and secure $150,000 in funding from American Public Radio. Learn essential podcast tips for authentic storytelling, audience building tactics that work without millions of downloads, and podcast marketing strategies that attract broad audiences from niche topics. Get actionable content creation workflows, podcast monetization methods beyond CPM advertising, and the authenticity framework that builds genuine listener connections. Plus, discover YouTube podcast growth tactics, sponsorship strategies for smaller shows, and the network expansion blueprint that scales podcast businesses sustainably. Follow, Like & Subscribe: Podcasting Secrets: Website: https://podcastingsecrets.com/ YouTube: https://www.youtube.com/@podcasting-secrets Instagram: https://www.instagram.com/podcastingsecrets/ LinkedIn: https://www.linkedin.com/company/poduppodcasting/ Nathan Gwilliam: LinkedIn: https://www.linkedin.com/in/nathangwilliam/ Saadia Khan: Instagram: https://www.instagram.com/itssaadiak/ Twitter: https://twitter.com/swkkhan LinkedIn: https://www.linkedin.com/in/saadia-waqas-khan-bb7a765/ Personal Email: saadia@immigrantlypod.com Immigrantly Podcast Network: Website: https://immigrantlypod.com/ Instagram: https://www.instagram.com/immigrantlypod/ Twitter: https://twitter.com/immigrantly_pod TikTok: https://www.tiktok.com/@Immigrantlypodcast YouTube: https://www.youtube.com/@Immigrantlypods Facebook: https://www.facebook.com/immigrantlypod/

  3. Podcasting Secrets: What '2000+ Episode' Podcasters Do That Most Don't

    9月24日

    Podcasting Secrets: What '2000+ Episode' Podcasters Do That Most Don't

    Most podcasters quit before episode 10, but elite hosts build shows lasting decades with thousands of episodes. In this episode, uncover the exact podcast growth strategies and systems that separate long-term success stories from the 90% who abandon their shows. Learn the time-blocking method that guarantees consistent podcast production, the one-command automation that eliminates hours of editing work, and the counterintuitive approach to podcast marketing that actually strengthens audience loyalty. Top podcasting business owners reveal their secret workflows for staying ahead of deadlines, the podcast monetization tactics that sustained them through years of minimal revenue, and the audience engagement strategies that keep listeners coming back after 20 years. Plus, get the exact framework for building genuine patron support and the simple podcast success metric that determines whether your show will survive year 10. Follow, Like & Subscribe: Podcasting Secrets: Website: https://podcastingsecrets.com/ YouTube: https://www.youtube.com/@podcasting-secrets Instagram: https://www.instagram.com/podcastingsecrets/ LinkedIn: https://www.linkedin.com/company/poduppodcasting/ Nathan Gwilliam: LinkedIn: https://www.linkedin.com/in/nathangwilliam/ Featured Guests: Max Branstetter (Wild Business Growth Podcast) Instagram: https://www.instagram.com/maxbranstetter/ LinkedIn: https://www.linkedin.com/in/maxbranstetter Twitter (X): https://x.com/maxbranstetter Website: https://maxpodcasting.com/ Podcast: https://maxpodcasting.com/wild-business-growth-podcast/ Marissa Eikenberry (Remarkable Leadership Podcast Producer) Instagram: https://www.instagram.com/marisaeikenbrry/ Twitter (X): https://x.com/marisaeikenbrry Company Website: https://remarkablepodcast.com/ Podcast 2: https://kevineikenberry.com/podcasts/ James Cridland (Pod News) LinkedIn: https://au.linkedin.com/in/jamescridland Website: https://james.cridlan.net/ Twitter (X): https://x.com/jamescridland Newsletter: https://podnews.net Pete Turner (Break It Down Show) Instagram: https://www.instagram.com/peteaturner/ Twitter (X): https://x.com/peteexecutive LinkedIn: https://www.linkedin.com/in/peteaturner Facebook: https://www.facebook.com/pete.a.turner/ Website: https://www.breakitdownshow.com/ Personal Site: https://www.peteaturner.com/ Podcast: https://breakitdownshow.libsyn.com/ Chris Christensen (Amateur Traveler) Instagram: https://www.instagram.com/chris2x/ Twitter (X): https://x.com/chris2x Facebook: https://www.facebook.com/chris.christensen/ LinkedIn: https://www.linkedin.com/in/chrisnchristensen/ Website: https://amateurtraveler.com/ Personal Blog: https://chris2x.com/ Podcast: https://amateurtraveler.com/

  4. 9月16日

    Podcasting Secrets: Growth Hacks from Top Podcasters to Skyrocket Audience, Engagement & Revenue

    In this summary episode of Podcasting Secrets with Nathan Gwilliam, discover the strategies that separate successful podcasters from the 90% who quit. We compiled insights from leading hosts and industry veterans to uncover what actually drives growth, audience engagement, and revenue. Learn why brain science proves clarity beats emotion in storytelling, the Disney content wheel strategy that creates unstoppable momentum across platforms, and the counterintuitive truth about letting your audience grow your show instead of chasing vanity metrics. Top hosts reveal why sponsors care about audience synergy over download numbers, the copying framework that helps you find your authentic voice, and why PR investment outperforms SEO tricks every time. Plus, the audacious question strategy used by award-winning documentary podcasters and the simple audience engagement tactics that turn listeners into advocates who promote your show better than any marketing campaign. Featured Experts: JJ Peterson (StoryBrand), Joanna Penn (The Creative Penn Podcast), Andrew Romans (Fireside with a VC), Lindsay McMahon (All Ears English Podcast), Rob Walch (Libsyn VP), Brian Tran (Winners Club Podcast), Pete Turner (Break it Down Show), Danielle Desir Corbett (The Thought Card Podcast), Rob Greenlee (Spoken Life Media), John Biewen (Scene on Radio) Follow, Like & Subscribe: Podcasting Secrets: Website: https://podcastingsecrets.com/ YouTube: https://www.youtube.com/@podcasting-secrets Instagram: https://www.instagram.com/podcastingsecrets/ LinkedIn: https://www.linkedin.com/company/poduppodcasting/ Nathan Gwilliam: LinkedIn: https://www.linkedin.com/in/nathangwilliam/ JJ Peterson (StoryBrand Expert) LinkedIn: https://www.linkedin.com/in/dr-j-j-peterson-1b4011a2 Instagram: https://www.instagram.com/drjjpeterson/?hl=en Story Brand LinkedIn: https://www.linkedin.com/company/storybrand/ Website: https://storybrand.com/ Joanna Penn (Author & Podcaster) YouTube Channel: https://www.youtube.com/watch?v=3kLGYht30Y4 Website: https://www.CreativePennBooks.com Reddit Profile: https://www.reddit.com/r/writing/comments/12uhtr/i_am_joanna_penn_selfpublished_author_of/ Facebook: https://www.facebook.com/TheCreativePenn/ Instagram: https://www.instagram.com/jfpennauthor Andrew Romans (VC & Podcaster) LinkedIn: https://www.linkedin.com/in/romans/ Website: https://www.7bc.vc/ YouTube: https://www.youtube.com/@AndrewRomansVC Lindsay McMahon (All Ears English) LinkedIn: https://www.linkedin.com/in/lindsay-mcmahon-7a6236107 YouTube: https://www.youtube.com/@AllEarsEnglishPodcast Website: https://www.allearsenglish.com/ Instagram: https://www.instagram.com/all_ears_english/ Rob Walch (Podcasting Pioneer) LinkedIn: https://www.linkedin.com/in/podcast411/ Instagram: https://www.instagram.com/robwalch/?hl=en Podcast Website: https://podcast411.libsyn.com/ Brian Tran (Content Creator) Instagram: https://www.instagram.com/mr.briantran/ TikTok: https://www.tiktok.com/@mrbriantran Youtube: https://www.youtube.com/@Mr.BrianTran Podcast: https://podcasts.apple.com/gb/podcast/the-winners-club/id1558733170 Pete Turner (Live Podcast Host) Website: https://www.breakitdownshow.com/ YouTube: https://www.youtube.com/peteaturner LinkedIn: https://www.linkedin.com/in/peteaturner Danielle Desir Corbett (The Thought Card) LinkedIn: https://www.linkedin.com/in/danielledesir Portfolio: https://danielledesir.com/ Podcast: https://thoughtcard.com/podcast/ Rob Greenlee (Podcast Hall of Famer) Website: https://robgreenlee.com Instagram: https://www.instagram.com/robwgreenlee/?hl=en Twitter/X: https://x.com/robgreenlee?lang=en Mastodon: https://podcastindex.social/@robgreenlee YouTube: https://www.youtube.com/@RobGreenlee Professional Profile: https://www.podheros.com/heroes/rob-greenlee John Biewen (Scene on Radio) Podcast Website: https://sceneonradio.org/ LinkedIn: https://www.linkedin.com/in/john-biewen-3b199b13/ TEDx Talk: https://www.youtube.com/watch?v=oIZDtqWX6Fk Seeing White Series: https://sceneonradio.org/seeing-white/ Blog: https://buttondown.com/KeepingScOR #PodcastingSecrets #PodcastingSecretsShow #PodcastingTips #PodcastStrategy #PodcastGrowth #PodcastMonetization #PodcastMarketing #AudienceDevelopment #ContentStrategy #Storytelling #PodcastSponsorship #ContentCreation #PodcastCommunity #IndieCreators #PodcastingIndustry #YouTubePodcast #PodcastingBusiness #PodcastingAdvice #PodcasterLife #PodcastLife

  5. 7月15日

    Holistic Nutritionist Builds 34K Facebook Community Into Paid Podcast Empire

    In this episode of Podcasting Secrets with Nathan Gwilliam, meet Nathalie Niddam, who transformed her declining magazine advertising career into a thriving longevity podcast that attracts premium sponsors within months of launch. After her 34,000-member Facebook community landed in "Facebook jail," Nathalie discovered the hard truth about building on platforms you don't control and pivoted to creating paid membership communities that generate sustainable revenue. She shares her strategy for landing sponsors in just 6-8 months by targeting niche audiences willing to pay premium rates, and reveals the sales skills from her advertising background that helped her negotiate deals most podcasters never achieve. Nathalie explains her transition from managing an overwhelming free community to building two profitable membership tiers, the guest vetting AI tool that saves hours weekly, and the production systems that keep her podcast running smoothly. With her unique blend of scientific expertise and business acumen, Nathalie proves that starting with authentic passion and strategic thinking can create a podcast empire that serves both audience and bottom line. Connect with Nathalie Niddam: Website: https://www.natniddam.com/ Podcast: Longevity with Nathalie Niddam (available on all platforms) LinkedIn: https://www.linkedin.com/in/nathalie-niddam-78b5891/ Instagram: https://www.instagram.com/nathalieniddam/ Follow Nathan Gwilliam: LinkedIn: https://www.linkedin.com/in/nathangwilliam/ Follow Podcasting Secrets: Website: https://podcastingsecrets.com/ YouTube: https://www.youtube.com/@podcasting-secrets Instagram: https://www.instagram.com/podcastingsecrets/ LinkedIn:  https://www.linkedin.com/company/poduppodcasting/

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The podcasting industry is projected to grow 500% to $130 billion by 2030 providing great opportunity for entrepreneurs and businesses. But breaking into such a booming industry can be overwhelming, leaving many potential podcasters questioning, what is the secret formula for growing and monetizing a successful show? The Podcasting Secrets show aims to reveal the best stories and strategies from successful podcasters and experts. Join us as we dive deep into the world of podcasting, featuring insider strategies you can use to: Choose the perfect niche, Get invited to speak on other shows, Build relationships with influencers and potential customers, Master high-quality audio recording, Build a platform that you own, Boost discoverability on podcast platforms, Turn your passion into profits, Build your credibility, authority, and thought leadership, And so much more! Each week PodUp CEO Nathan Gwilliam interviews successful podcasters and experts and shares their secrets to create, grow, and monetize a next- level podcast with audio, video, blogs, live streams, social media posts, email newsletters, and more.  Whether you're a podcasting newbie or a seasoned pro, our actionable insights will elevate your show. Subscribe for free now at PodcastingSecrets.com so you don’t miss an episode, and level up your podcasting game!

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