Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast

How the Try Before You Buy Approach Transforms Shopping — Benjamin Davis | The Value in Giving Online Shoppers a Trial Period, How the "Try Before You Buy" Model Impacts Conversion Rates, How Brands can handle their Return Volume Strategically (#289)

In this podcast episode, we talk about why your "Buy Now" button might be broken and why you should let your shoppers try before they buy. Our featured guest on the show is Benjamin Davis, Founder and CEO of TryNow.com


Topics discussed in this episode:

  • How "try before you buy" impacts the ecommerce world
  • What's the value in giving online shoppers a trial period for ordered products
  • How does the "try before you buy" model impact conversion rates
  • What measures are implemented to remind shoppers about their trial periods

Links & Resources

Website: https://www.trynow.com/
Shopify App Store: https://apps.shopify.com/trynow
LinkedIn: https://www.linkedin.com/in/benjamin-davis-1010a821/
X/Twitter: https://twitter.com/trynowusa


Get access to more free resources by visiting the podcast episode page at
t.ly/V-tqW


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