The Google Ads Podcast

Solutions 8
  • 4.6(11개의 평가)
  • 마케팅
  • 주 2회 업데이트
The Google Ads Podcast

The Google Ads Podcast is here to help you achieve your business goals with Google Ads! Brought to you by Solutions 8, the global authority in the Google Ads space and one of the world's leading PPC agencies. Listen in to get the best PPC strategies, tutorials, tips, tricks, hacks, best practices, and REAL case studies. Go to Sol8.com to get help with your Google Ads

  1. 6월 24일

    Is The Marketing Funnel DEAD in 2025?

    With the massive changes in digital marketing giving us less control than before, is funnel marketing still relevant? Our Meta Ads Manager, Jonathan Paquin, shares his insights on the topic. He also shares how the heavy targeting through creatives is changing the marketing funnel, how long you should run L1 (awareness) video ads, and effective ad strategies for accounts with smaller budgets ($1,000 to $2,000). Watch this video now. Our Marketing Director, Bryan Caranto, asks our Meta Ads experts your questions! So don't hesitate to type away in the comment section below. The viewer's question is from this video:     • 💣 Quick Guide on the Meta Ads L0, L1, L2, ...   Related videos: 💰 Top of Funnel Strategies: Audience Targeting for New Businesses:     • 💰 Top-of-Funnel Strategies: Audience Targe...   💰 Master Your Marketing Funnel: Budget Allocation, L2/L3 Link, & Key Metrics:     • 💰 Master Your Marketing Funnel: Budget All...   ✅ The Best Way to Track Shopify Sales for Meta Ads and Google Ads:     • ✅ The Best Way to Track Shopify Sales for ...   💰 Boost ROI: Using KPIs to Diagnose Meta & Google Ads Issues Like a Pro:     • 💰 Boost ROI: Using KPIs to Diagnose Meta &...   👉 Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/ 🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ 🔥 Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Ads here: a...

    7분

  2. 6월 20일

    Top-of-Funnel Strategies: Audience Targeting for New Businesses

    Starting a new business is exciting, but getting your first customers can be tough. In this quick video, our Meta Ads Manager, Jonathan Paquin, will explain how to reach new people, what kind of ads to show those who already know you, and the best ways to build your audience from scratch to turn viewers into loyal customers. Our Marketing Director, Bryan Caranto, asks our Meta Ads experts your questions! So don't hesitate to type away in the comment section below. The viewer's question is from this video:     • 💣 Quick Guide on the Meta Ads L0, L1, L2, ...   Related videos: 💰 Master Your Marketing Funnel: Budget Allocation, L2/L3 Link, & Key Metrics:     • 💰 Master Your Marketing Funnel: Budget All...   ✅ The Best Way to Track Shopify Sales for Meta Ads and Google Ads:     • ✅ The Best Way to Track Shopify Sales for ...   💰 Boost ROI: Using KPIs to Diagnose Meta & Google Ads Issues Like a Pro:     • 💰 Boost ROI: Using KPIs to Diagnose Meta &...   👉 Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/ 🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ 🔥 Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Ads here: https://sol8.com/book/ 📈 ARE YOU LOOKING TO GROW AND SCALE YOUR BUSINESS WITH PPC? Sign up for a FREE Growth Plan today: a...

    6분

  3. 6월 5일

    Master Your Marketing Funnel: Budget Allocation, L2/L3 Link, & Key Metrics

    Want to master your marketing funnel? Our Meta Ads Manager, Jonathan Paquin, shares how to budget effectively, understanding the important link between L2 and L3, and the key metrics to track for optimal results. Our Marketing Director, Bryan Caranto, asks our Meta Ads experts your questions! So don't hesitate to type away in the comment section below. The viewer's question is from this video:     • 💣 Quick Guide on the Meta Ads L0, L1, L2, ...   Related videos: 🧐 Using the Same Meta Pixel for Different Ad Accounts:     • 🧐 Using the Same Meta Pixel for Different ...   🧐 Meta Ads Optimization: Should You Enable Advantage+ Custom Audience?     • 🧐 Meta Ads Optimization: Should You Enable...   ✅ The Best Way to Track Shopify Sales for Meta Ads and Google Ads:     • ✅ The Best Way to Track Shopify Sales for ...   💰 Boost ROI: Using KPIs to Diagnose Meta & Google Ads Issues Like a Pro:     • 💰 Boost ROI: Using KPIs to Diagnose Meta &...   👉 Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/ 🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ 🔥 Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Ads here: a...

    6분

  4. 5월 24일

    How to Analyze Low-Performing Search Terms Beyond the Google Ads Dashboard

    Watch this video as John Moran with Dean Largaespada analyzes an account with a low-performing search term. John also shares how to analyze your Google Ads performance without relying solely on what you see on your Google Ads account. With his approach, you might be surprised that some underperforming campaigns are doing better than they appear. Connect with our Google Ads experts here: John Moran:    / johnmorangads   Dean Largaespada:    / deanlargaespada   Melissa Nodding:    / melissanodding   👉 Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/ 🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: a...

    12분

  5. 5월 17일

    💰 Reducing Customer Acquisition Costs (Case Study Breakdown)

    Struggling with Google Ads performance? In this client case study, our Google Ads and Meta Ads experts, Nick Ewing, Glen Wilson, and Melissa Nodding, break down how to use KPIs to spot what's going wrong—from high CPAs to low ROAS. Watch as the team analyzes through real metrics, and the exact fixes they recommend, like performance creative, better email marketing, and landing page optimization to reduce customer acquisition costs and scale the account. Related videos: 💰 Boost ROI: Using KPIs to Diagnose Meta & Google Ads Issues Like a Pro     • 💰 Boost ROI: Using KPIs to Diagnose M...   💣 Free Media Efficiency Ratio (MER) Tracker Sheet:     • 💣 Free Media Efficiency Ratio (MER) T...   💣 The Key Performance Indicators (KPIs) You Should Share to Clients:     • 💣 The Key Performance Indicators (KPI...   📊 The KPI For Measuring Brand Lift:     • 📊 The KPI For Measuring Brand Lift   📊 The Most Important Marketing KPI You’re Not Measuring: Cost Per Content:     • 📊 The Most Important Marketing KPI Yo...   👉 Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/ 🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ 🔥 Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Ads here: a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbDRRb2lwMTFYem1ITmFCUzY5MXdoaFBnUFpmd3xBQ3Jtc0tuOXFMWDJ3ZTkyNjdQR3pxMTlvM3VXeEZ5aGVqdVdRTk1YRUpnZ01ZQ3ZfQUxKdXpsc2oyNFR3ODczWXkwY2p3VXdKTkVZd2pPMU05V0VKQmVsVmROTmVKWXlDYy1hYVhCZ0hvbm9Hcm4zVE5MRDd5NA&q=https%3A%2F%2Fsol8.com%2Fbook%2F&v=9htKRhkNZng" rel="noopener noreferrer"...

    18분

  6. 5월 12일

    Custom Labels in Google Ads: Activation Time, Using Multiples & What If Product Titles Change?

    Discover how custom labels work in Google Ads. Our Account Manager, Tressy Dsouza, talks about how long custom labels take to activate, how to use multiple labels for advanced product segmentation, and what happens if your product titles change. She also highlights the best practices for setting up dynamic feed rules that automatically adjust as your product data evolves. Our Marketing Director, Bryan Caranto, asks our Google Ads experts your questions! So don't hesitate to type away in the comment section below. Connect with Tressy on LinkedIn:    / tressy-dsouza-81964784   Related video : 🔥 How to Create Custom Labels Using Google Merchant Center:     • 🔥 How to Create Custom Labels Using G...   0:00 Intro 0:18 Custom Labels in Google Ads Activation Time, Using Multiples & What If Product Titles Change 1:52 How to use multiple custom labels 2:51 What happens to my custom labels if my product titles change? 👉 Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/ 🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ 🔥 Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Ads here: a...

    6분

  7. 5월 8일

    Boost ROI: Using KPIs to Diagnose Meta & Google Ads Issues Like a Pro

    Struggling with ad performance on Meta or Google Ads? Learn to use Key Performance Indicators (KPIs) to diagnose and solve ad account issues. In this video, our Meta Ads Manager, Nick Ewing, breaks down two practical models that aim to optimize budget allocation, improve CPA, and hit your revenue goals. Watch this video now. Related videos: 💣 Free Media Efficiency Ratio (MER) Tracker Sheet:     • 💣 Free Media Efficiency Ratio (MER) T...   💣 The Key Performance Indicators (KPIs) You Should Share to Clients:     • 💣 The Key Performance Indicators (KPI...   📊 The KPI For Measuring Brand Lift:     • 📊 The KPI For Measuring Brand Lift   📊 The Most Important Marketing KPI You’re Not Measuring: Cost Per Content:     • 📊 The Most Important Marketing KPI Yo...   0:00 Intro 0:18 Boost ROI: Using KPIs to Diagnose Meta & Google Ads Issues Like a Pro 1:45 Version 1: Calculating ad spend based on set Average Order Value (AOV) and Cost Per Acquisition (CPA) 3:13 Version 2: Works from a set budget to determine the cost distribution needed to meet revenue goals 6:26 Solving AOV and CAC issues 👉 Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/ 🧠 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/ 🔥 Get your FREE copy of You vs. Google: The (Very) Unauthorized Guide to Google Ads here: a...

    10분

  8. 4월 26일

    Google Ads Aficionados Insights on Generative AI in Performance Max & AI Tools Like Grok

    Our Google Ads Aficionados share their experiences with Google’s generative AI, and spoiler: the results aren’t great. This includes the lack of control over Google’s automatic asset creation tool. They also talk about other AI developments like Grok, the AI model by Elon Musk. Watch this video as Colby, Usama, and Glen discuss (with skepticism and excitement) the future of marketing with AI. Connect with The Google Ads Aficionados on LinkedIn: Usama Khan:    / usama-khan-mk   Colby Doyle:    / colbycdoyle   Glen Wilson:    / glenmwilson   Curry, Cheese, and Vegemite: The Google Ads Aficionados videos:     • Curry, Cheese, & Vegemite: The Google...   Related videos: 🚀 The Future of Marketing with AI: Tools to Look Out for in 2025:    a href="https://www.youtube.com/watch?v=Cf8SxxVwTc4" rel="noopener noreferrer"...

    18분
모두 보기(483개)

평가 및 리뷰

4.6
최고 5점
11개의 평가

소개

The Google Ads Podcast is here to help you achieve your business goals with Google Ads! Brought to you by Solutions 8, the global authority in the Google Ads space and one of the world's leading PPC agencies. Listen in to get the best PPC strategies, tutorials, tips, tricks, hacks, best practices, and REAL case studies. Go to Sol8.com to get help with your Google Ads

정보

  • 제작진
    Solutions 8
  • 방송 연도
    2022년 - 2025년
  • 에피소드
    483
  • 등급
    전체 연령 사용가
  • 저작권
    © Copyright 2025 Solutions 8
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    The Google Ads Podcast

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