Own Your Lane™ - Personal Branding & PR for Experts

Own Your Lane™ is the go-to podcast for subject matter experts who are ready (but may struggle) to position their brilliance, clarify their message, and grow their visibility and thought leadership to land clients, speaking and media opportunities. Hosted by Michelle B. Griffin, founder of Brand Leaders, each episode shares clear, actionable steps to help you communicate your value, elevate your presence, and become the go-to voice in your space. Each power-packed episode gives you a piece of Michelle’s proprietary Own Your L.A.N.E.® Recognition Roadmap, her 4-part visibility operating system. This podcast will help you turn clarity into clients, speaking and media: Define your difference and nail your message so the right people say yesLeverage LinkedIn® to grow your authority-focused personal brandLearn how to start garnering PR & publicity to grow your brand/businessStep into authority with speaking, books and thought leadership  Short episodes and real insights with solo and guest episodes to give you the clarity and momentum you need to  Own Your Lane™ and become known for what you do best. ABOUT MICHELLE Michelle B. Griffin is a TEDx speaker, PR strategist, and LinkedIn® visibility expert helping experts build brands that grow businesses that lead their industries. As the founder of Brand Leaders and architect of the Own Your Lane™ Recognition Roadmap, Michelle teaches a proven personal brand communications system to position your difference, clarify your message and grow strategic visibility to build trust and authority in a crowded, AI-saturated world. With a master’s degree in public relations and executive experience in communications, marketing, and B2B events, Michelle brings deep expertise across corporate, agency, and association leadership. She’s helped Fortune 500 companies, start-ups, small businesses and industry thought leaders elevate their brands and expand their reach through clarity, connection and human-centered visibility. A keynote speaker, author and podcast host, Michelle has been featured in Forbes, Entrepreneur, Inc. and Authority magazines and is regularly interviewed on industry podcasts. She is the author of Position Yourself and The LinkedIn® Branding Book, and hosts the Own Your Lane™ and The LinkedIn® Branding Show podcasts.When she’s not helping professionals get clear and visible, you’ll find Michelle walking and working out to ’80s music, connecting with new people and places, and recharging outdoors under the Florida sun. Ready to Own Your Lane™ of Opportunity, Profit and Impact?To work with Michelle or book her to speak, learn more at MichelleBGriffin.com.