Courses and Funnels Podcast

Lucas Spinella

Welcome to the Courses and Funnels Podcast, the ultimate destination for entrepreneurs, digital marketers, and course creators seeking to master the art of building profitable online courses and effective sales funnels. In each episode, Lucas and his guests dive deep into the strategies, insights, and success stories from the industry's brightest minds. From crafting engaging course content to perfecting your marketing funnel, this podcast is your one-stop resource for turning your knowledge and expertise into a thriving online business.

  1. He Made $325 MILLION with THIS Affiliate Marketing Strategy | #27 with McWilliams

    23.05.2024

    He Made $325 MILLION with THIS Affiliate Marketing Strategy | #27 with McWilliams

    "The Affiliate Guy" Matt McWilliams reveals his secrets to building wildly successful affiliate programs that have generated over $325 million in revenue. In this episode, Lucas sits down with Matt McWilliams, known as "The Affiliate Guy." Matt pulls back the curtain and shares his incredible journey - from being a struggling golf instructor to building multiple million-dollar affiliate empires. With over 20 years of experience running affiliate programs for Tony Robbins, Kevin Harrington, Jeff Walker and other online marketing legends, Matt dishes out a trove of actionable strategies. You'll learn his step-by-step system for finding a never-ending stream of new affiliates, crafting irresistible swipe copy that converts, and creating buzz that has affiliates lining up to promote your offers. From ninja affiliate recruitment hacks to contest ideas that light a fire under your partners, this is a masterclass in the art and science of affiliate marketing. Whether you already have an online course or are just getting started, this episode is an absolute must-listen for anyone looking to exponentially grow their business with the power of affiliates. For more information about Courses and Funnels, head to: https://coursesandfunnels.com/ Faceboook: https://www.facebook.com/courses.and.funnels Instagram: https://www.instagram.com/coursesandfunnels/ YouTube: https://www.youtube.com/channel/UCce7KMUpUlCNaFKqkLxaZJg Listen to the Courses and Funnels Podcast: Apple Podcasts: https://podcasts.apple.com/ph/podcast/courses-and-funnels-podcast/id1712988006   Follow Matt McWilliams Website: https://www.mattmcwilliams.com/

    57 мин.
  2. YouTube Hacks Every Course Creator Needs to Know | #24 with Nate Woodbury

    18.04.2024

    YouTube Hacks Every Course Creator Needs to Know | #24 with Nate Woodbury

    In this episode, I have an in-depth discussion with Nate Woodbury, the founder of Be the Hero Studios, about leveraging YouTube to generate high-quality leads and scale online businesses. Nate shares his extensive experience and strategies for creating successful YouTube channels, from optimizing video content and thumbnails to building a powerful subscriber base and converting viewers into customers.   Key topics covered include: ·  The advantages of YouTube over other platforms like LinkedIn and TikTok for lead generation ·   The importance of keyword research and finding "leaf" video topics that directly answer searchers' questions ·   Effective video structure, including grabbing attention in the intro, using curiosity hooks, and providing a strong call-to-action ·   Practical tips for overcoming camera shyness and delivering a natural, conversational on-camera presence This episode provides a comprehensive blueprint for course creators, coaches, and online entrepreneurs looking to harness the power of YouTube to drive high-intent traffic and new business opportunities. Nate's expertise and real-world case studies offer a detailed roadmap for launching and scaling a successful YouTube presence. For more information about Courses and Funnels, head to: https://coursesandfunnels.com/ Listen to the Courses and Funnels Podcast: Apple Podcasts: https://podcasts.apple.com/ph/podcast/courses-and-funnels-podcast/id1712988006 Follow Nate Woodbury Website: https://www.betheherostudios.com/

    54 мин.
  3. $15M in 1 Year | Tekmatix CEO Reveals Secrets | #22 with Sarah Cordiner

    04.04.2024

    $15M in 1 Year | Tekmatix CEO Reveals Secrets | #22 with Sarah Cordiner

    ‘Female Entrepreneur of The Year 2023’, award winner Sarah Cordiner, is the Founder of the all-in-one CRM and course creation platform TekMatix, taking on Silicon Valley giants with the most feature-rich CRM & business platform on the market. Sarah is a Postgraduate Qualified Course Creation Specialist and Ed-Tech Consultant with over 280,000 student enrolments in her online education programs, from 181 countries. Sarah was listed by the Huffington Post as "The Top 50 Must-Follow Female Entrepreneur 2017", has had her course creation work cited in Forbes and Times Higher Education, and was listed as the Number 1 e-Learning Blog on 'e-Learning Feeds'. In this episode, I speak with Sarah Cordiner, who is the CEO of TekMatix. She will share her expertise on automating content delivery to generate passive income and how emerging AI bot technology can revolutionize your business by cloning your expertise across multiple platforms. We'll tap into the inspiring success stories of her students who have skyrocketed in online course sales, and we will dissect the strategies that converted viewers into paying customers. Stay with us as we tackle the essential topics of pricing models, the value of transformational content, and effective marketing funnels that can significantly increase your course's impact and profitability. Sarah has been there, starting from scratch to achieve her monumental success, and she's here to guide you on setting audacious goals and being relentlessly financially-focused to succeed in today's competitive online course market. For more information about Courses and Funnels, head to: https://coursesandfunnels.com/  Listen to the Courses and Funnels Podcast: Apple Podcasts: https://podcasts.apple.com/ph/podcast/courses-and-funnels-podcast/id1712988006 Spotify: https://open.spotify.com/show/16jVUT67JxRkfq219RFS6U Amazon Music: https://music.amazon.com.au/podcasts/3170835e-889b-4066-9af4-f3aeab59272b/courses-and-funnels-podcast   Social Media: Facebook: https://www.facebook.com/courses.and.funnels Instagram: https://www.instagram.com/coursesandfunnels/ TikTok: https://www.tiktok.com/@coursesandfunnels LinkedIn: https://www.linkedin.com/company/coursesnfunnels/   Follow Sarah Cordiner Website: https://sarahcordiner.com/ Tekmatix: https://www.tekmatix.com/ YouTube: https://www.youtube.com/channel/UCeIhDlxzROUgTpNMijJsjvQ Instagram: https://www.instagram.com/sarahcordiner_

    54 мин.
  4. #1 VSL Campaign: He made $40 million in 12 months with VSL | #21 with Peter Kell

    14.03.2024

    #1 VSL Campaign: He made $40 million in 12 months with VSL | #21 with Peter Kell

    In this episode, I am joined by my guest, Peter Kell, who is a marketing maverick and one of the world's top advertisers. He has achieved the remarkable feat of going from $0 to $40 million in revenue not once, but twice, through his mastery of video sales letters or VSLs. In October 2022, Peter created the world's #1 VSL campaign, cementing his reputation as a pioneer in the field of online advertising.  But Peter isn't resting on his laurels. He's now the founder of VSL.ai, a groundbreaking tool that promises to revolutionize the world of online advertising. VSL.ai is the world's first platform that can create push-button advertising campaigns that convert on cold traffic using cutting-edge AI technology. With his proven track record of success and his innovative approach to marketing, Peter Kell is poised to shake up the advertising industry once again. Join us as we pick his brain on the secrets behind his success, the future of AI in advertising, and how VSL.ai is set to disrupt the status quo. For more information about Courses and Funnels, head to: https://coursesandfunnels.com/  Listen to the Courses and Funnels Podcast: Apple Podcasts: https://podcasts.apple.com/ph/podcast/courses-and-funnels-podcast/id1712988006 Spotify: https://open.spotify.com/show/16jVUT67JxRkfq219RFS6U Amazon Music: https://music.amazon.com.au/podcasts/3170835e-889b-4066-9af4-f3aeab59272b/courses-and-funnels-podcast   Social Media: Facebook: https://www.facebook.com/courses.and.funnels Instagram: https://www.instagram.com/coursesandfunnels/ TikTok: https://www.tiktok.com/@coursesandfunnels LinkedIn: https://www.linkedin.com/company/coursesnfunnels/ Follow Peter Kell Website: https://www.peterkell.com/ YouTube: https://www.youtube.com/channel/UCbP0cukcAA-eYTjKvqAZs9Q Instagram: https://www.instagram.com/peterkell/

    53 мин.

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Welcome to the Courses and Funnels Podcast, the ultimate destination for entrepreneurs, digital marketers, and course creators seeking to master the art of building profitable online courses and effective sales funnels. In each episode, Lucas and his guests dive deep into the strategies, insights, and success stories from the industry's brightest minds. From crafting engaging course content to perfecting your marketing funnel, this podcast is your one-stop resource for turning your knowledge and expertise into a thriving online business.