Behind Her Empire

Yasmin Nouri

Behind Her Empire is focused on highlighting self-made women leaders & entrepreneurs and how they tackle their career, money, family and life. Each episode covers their unique journey and what it really takes to build an empire with key lessons learned along the way. The goal of the series is to empower you to see what’s possible & inspire you to create financial freedom in your own life. Hosted on Acast. See acast.com/privacy for more information.

  1. Why Women Get PMS, Mood Swings and Bad Periods: What Every Woman Should Know with Dr. Sarah Hill

    HÁ 3 DIAS

    Why Women Get PMS, Mood Swings and Bad Periods: What Every Woman Should Know with Dr. Sarah Hill

    Why do mood shifts, cravings, and PMS happen before your period? Dr. Sarah Hill, author of “This is Your Brain on Birth Control” and “The Period Brain”, breaks down the latest science on hormones, the luteal phase, and how progesterone affects the brain and body. In this episode you’ll learn:  * How to survive and thrive in the luteal phase * Why PMS exists (and its functional purpose) * How progesterone impacts mood and stress * The connection between birth control and attraction * What contributes to postpartum depression * And more… Sarah E. Hill, Ph.D. is an award-winning researcher, consultant, writer, scientist, communicator, and professor. With almost 25 years of research experience, she's authored 100+ research publications, and two books that have changed the conversation about hormones and birth control for women. She earned her Ph.D. in Evolutionary Psychology at the University of Texas at Austin with Dr. David Buss and has called Texas home since moving here for graduate school in 2000. She has used the latest science on the dynamic changes in women’s hormonal states to write her newest book, "The Period Brain" with the goal of helping people feel seen, heard, and understood. This episode is brought to you by beeya:  * Learn more about beeya's seed cycling bundle at https://beeyawellness.com/free to find out how to tackle hormonal imbalances.  * Get $10 off your order by using promo code BEHINDHEREMPIRE10 Follow Yasmin:  * Instagram: https://www.instagram.com/yasminknouri/ * Stay updated & subscribe to our newsletter: https://www.behindherempire.com/ Follow Dr. Sarah:  * Instagram: https://www.instagram.com/sarahehillphd/ * Website: https://www.sarahehill.com/  Hosted on Acast. See acast.com/privacy for more information.

    1h
  2. Losing Her Home, Going 21 Months Without Pay: The Relentless Fight to Keep Her Business Alive with Joan Nguyen, Co-Founder of Bumo

    22 DE SET.

    Losing Her Home, Going 21 Months Without Pay: The Relentless Fight to Keep Her Business Alive with Joan Nguyen, Co-Founder of Bumo

    Joan Nguyen is the co-founder and CEO of Bumo, a platform revolutionizing childcare with flexible, on-demand options for families. Raised by Vietnamese refugee parents who taught her that education was both a privilege and a pathway, Joan’s entrepreneurial journey began at just 20 years old when she founded MeriEducation with $3,000 in savings, eventually growing it into an Inc. 5000 company. Years later, as a working mother, she teamed up with Chriselle Lim to launch Bumo in 2019. From pitching over 200 investors with repeated rejections, to losing her home in the LA wildfires, to pivoting the company into a virtual school in just eleven days during the pandemic, Joan has demonstrated remarkable resilience. Today, Bumo has raised over $10 million and built a nationwide marketplace connecting families with thousands of licensed childcare providers. In this week’s episode, Joan opens up about the pivots that shaped her journey. She shares what it was like navigating survival mode versus thriving mode as a founder, building a supportive community, and finally breaking through with investors. We talk about the challenges of fundraising and adapting quickly during the pandemic to save her business. Joan also shares the lessons she’s learned about resilience, setting boundaries as a parent and leader, and the power of asking for help. If you’ve ever faced setbacks that felt impossible to overcome, this conversation is proof that your hardest seasons can set the stage for your biggest breakthroughs. In this episode, we’ll talk to Joan about: * The power of pivots and why Joan always leads with serving her community. [02:21] * How every job and connection came full circle in her entrepreneurial journey. [04:34] * Lessons in resilience and perspective from her refugee parents. [07:35] * Surviving vs. thriving: the mindset shift as a founder. [09:51] * Losing her home, kids’ school, and 300 daycares in the LA fires. [11:29] * Running a fashion line and tutoring before choosing education. [13:50] * From “glorified intern” to co-founder & CEO of Bumo. [18:57] * Pitching 200+ investors and the early rejections. [23:31] * Building community with the Bumo Digest parenting newsletter. [25:35] * Landing her first lead investor (& literally breaking open doors). [28:16] * Pivoting during the pandemic and launching a virtual school. [30:45] * Why 2022–2023 were some of Bumo’s hardest years. [33:40] * The traction and proof points that led to raising $10M. [40:26] * How Joan has evolved as a leader. [41:28] * The power of focus, hiring right, and clear communication. [51:18] * Setting boundaries as a founder and parent. [47:08] * Why asking for help can change everything. [51:07] This episode is brought to you by beeya:  * Learn more about beeya's seed cycling bundle at https://beeyawellness.com/free to find out how to tackle hormonal imbalances.  * Get $10 off your order by using promo code BEHINDHEREMPIRE10 Follow Yasmin:  * Instagram: https://www.instagram.com/yasminknouri/ * Stay updated & subscribe to our newsletter: https://www.behindherempire.com/ Follow Joan:  * Instagram: https://www.instagram.com/bumoparent/ * Instagram: https://www.instagram.com/joan.bumo/ * Website: https://wp.bumo.com/ Hosted on Acast. See acast.com/privacy for more information.

    54min
  3. Q&A: Top Wellness Fads We Quit, Business Advice That Keeps Us Sane and What We’ve Learned About Marketing & Driving Growth with Yasmin Nouri and Kaya Purohit, Co-Founders of Beeya

    15 DE SET.

    Q&A: Top Wellness Fads We Quit, Business Advice That Keeps Us Sane and What We’ve Learned About Marketing & Driving Growth with Yasmin Nouri and Kaya Purohit, Co-Founders of Beeya

    In this week’s episode, we’re doing a solo episode. I’ve invited my co-founder at beeya wellness and sister-in-law, Kaya Purohit, to join me for a candid conversation where we dive into the top questions from our community. From wellness routines to business strategy, we’re getting real on how we actually live, work, and build behind the scenes. We get into things like:  * The wellness fads we tried (and why they left us drained) * The daily rituals that keep us grounded while running a fast-paced startup * The best business advice we’ve ever received—and how it keeps us sane * The marketing lesson that completely changed the way we grow beeya * The messy truth of building a brand, from product development headaches to customer wins We’re keeping it honest, a little messy, and hopefully super helpful - we hope you enjoy this one!  This episode is brought to you by beeya:  * Learn more about beeya's seed cycling bundle at https://beeyawellness.com/free to find out how to tackle hormonal imbalances.  * Get $10 off your order by using promo code BEHINDHEREMPIRE10 Follow Yasmin:  * Instagram: https://www.instagram.com/yasminknouri/ * Stay updated & subscribe to our newsletter: https://www.behindherempire.com/ Follow Kaya:  * Instagram: https://www.instagram.com/kayapurohit/ Follow Beeya: * Instagram: https://www.instagram.com/beeyawellness/ * Website: https://beeyawellness.com/ Hosted on Acast. See acast.com/privacy for more information.

    53min
  4. “My Plan B Was No Plan B” - Game Shows, Grit & Glamour in Building a Multi-Million Dollar Jewelry Empire with Melinda Maria Spigel, Founder of Melinda Maria Jewelry

    8 DE SET.

    “My Plan B Was No Plan B” - Game Shows, Grit & Glamour in Building a Multi-Million Dollar Jewelry Empire with Melinda Maria Spigel, Founder of Melinda Maria Jewelry

    Melinda Maria Spigel is the founder and Chief Creative Officer of Melinda Maria Jewelry, a leading e-commerce jewelry brand.  From a young age, Melinda was drawn to creativity and jewelry, spending hours sketching and experimenting with designs. What began as a childhood passion quickly evolved into something bigger when, at 23, she moved to Los Angeles to pursue her dreams. She started selling her handmade pieces out of a Starbucks, sometimes making $1,000 a day, until her bold, statement designs began catching the eyes of stylists and celebrities. That early momentum would eventually grow into a namesake brand worn by icons like Beyoncé, Rihanna, and Taylor Swift, and featured in major retailers around the world. In this week’s episode, Melinda opens up about the real journey behind the brand: how she overcame fear of judgment, why authenticity is her biggest competitive edge, and what it really took to build a company from scratch while raising three kids. We talk about the hustle of her early days, the grassroots strategies that got her into celebrity hands, the lessons she learned navigating challenges during key growth stages, and how passion continues to fuel her resilience and long-term success. Melinda’s story is a masterclass in resilience, resourcefulness, and creativity, and a reminder that true success isn’t about a perfect path but about showing up with courage, again and again. In this episode, we’ll talk to Melinda about: * Why authenticity is the foundation of brand-building. [03:03] * Melinda’s relationship with creativity growing up. [07:16] * Discovering her passion for jewelry at a young age. [09:00] * Hustle and scrappiness in the early days. [11:47] * Driving growth through community engagement. [13:46] * Navigating challenges during key growth stages. [19:08] * Lessons on fulfillment and growth. [28:07] * Finding the right manufacturer and why it matters. [38:10] * Content creation and showing up authentically online. [41:32] * Taking time for family and returning full-time. [45:01] * How passion sustains resilience and long-term success. [53:55] This episode is brought to you by beeya:  * Learn more about beeya's seed cycling bundle at https://beeyawellness.com/free to find out how to tackle hormonal imbalances.  * Get $10 off your order by using promo code BEHINDHEREMPIRE10 Follow Yasmin:  * Instagram: https://www.instagram.com/yasminknouri/ * Stay updated & subscribe to our newsletter: https://www.behindherempire.com/ Follow Melinda:  * Instagram: https://www.instagram.com/melindamaria_jewely/ * Website: https://www.melindamaria.com/ Hosted on Acast. See acast.com/privacy for more information.

    57min
  5. Feeling Like Crap? A Doctor’s Guide to Aging Well, HRT, Perimenopause & More with Dr. Amy Killen

    1 DE SET.

    Feeling Like Crap? A Doctor’s Guide to Aging Well, HRT, Perimenopause & More with Dr. Amy Killen

    If you’ve ever felt overwhelmed by the sea of conflicting advice on hormones, aging, and how to truly take care of your body, you’re not alone. From social media trends to quick-fix solutions, it can be hard to know what actually works and what’s just noise. In this conversation, Dr. Amy Killen breaks down complex science into clear, actionable insights. You’ll walk away not only with knowledge, but also with a sense of empowerment to make decisions that support your long-term vitality, energy, and confidence as hormones shift throughout life. In this episode you’ll learn:  * Misconceptions about estrogen * How to navigate hormone shifts in midlife * The latest science on HRT * When hormone testing really matters * The truth about creatine, red light & collagen * When women age the fastest * And more… Dr. Amy Killen is a longevity and regenerative physician, entrepreneur, and international speaker. A former ER doctor, she now helps people look and feel their best through lifestyle medicine, hormones, peptides, and cutting-edge regenerative therapies. She is the founder of the Human Optimization Project and co-founder/Chief Medical Officer of Humanaut Health, while also pioneering advanced stem cell procedures in her Utah-based practice. This episode is brought to you by beeya:  * Learn more about beeya's seed cycling bundle at https://beeyawellness.com/free to find out how to tackle hormonal imbalances.  * Get $10 off your order by using promo code BEHINDHEREMPIRE10 Follow Yasmin:  * Instagram: https://www.instagram.com/yasminknouri/ * Stay updated & subscribe to our newsletter: https://www.behindherempire.com/ Follow Dr. Amy:  * Instagram: https://www.instagram.com/dr.amybkillen/ * Website: https://dramykillen.com/ Hosted on Acast. See acast.com/privacy for more information.

    43min
  6. Outdoor Voices Founder on The Top Lessons Every Entrepreneur Needs to Hear - Ty Haney

    25 DE AGO.

    Outdoor Voices Founder on The Top Lessons Every Entrepreneur Needs to Hear - Ty Haney

    Ty Haney is the founder of Outdoor Voices, the brand that made moving your body feel cool, inclusive, and fun again.. She’s also the founder of Joggy, a natural energy brand, and TYB (“Try Your Best”), a fast-growing platform helping brands build stronger communities through its community commerce model. Ty started Outdoor Voices as a college project, and it ended up becoming one of the most recognizable names in activewear. She had this fresh take on movement and community that made the brand stand out and quickly grow into a national success. At its peak, Outdoor Voices was bringing in over $160 million in revenue under her leadership and became a playbook for how community can drive real growth. After stepping away, Ty didn’t slow down - she launched Joggy and later TYB, which now powers over 200 companies like Rare Beauty, Poppi, and Urban Outfitters. In today’s episode, Ty gets real about the full arc of Outdoor Voices from its scrappy beginnings to becoming a national brand, and then the tough moments that led her to step away. She opens up about the challenges behind the scenes, what it felt like to walk away from something she built, and why she’s now coming back to the company with a fresh perspective. We also dive into what she’s learned launching Joggy from scratch, building TYB with powerhouse brands, and how she rebuilt her confidence through it all. Ty shares the lessons she wishes more founders talked about - why ownership equals control, how to manage your time and energy, and why trusting yourself is everything. This one’s for anyone who’s building, rebuilding, or just figuring it out as they go, Ty’s story is packed with honesty, grit, and the kind of inspiration we all need to hear. In this episode, we’ll talk to Ty about: * Why ownership equals control in business. [02:16] * Childhood influences and early entrepreneurial spirit. [05:16] * The origin story of Outdoor Voices. [07:57] * Outdoor Voices’ unique approach to activewear. [14:08] * Product development challenges behind the scenes. [15:57] * Fundraising and relationship-building lessons. [22:23] * Scaling Outdoor Voices and the biggest lessons she learned. [28:23] * Why a strong team makes all the difference. [29:29] * The decision to leave Outdoor Voices. [30:40] * Motherhood and personal growth. [37:04] * Starting over with Try Your Best and Joggy. [39:52] * Rebuilding her confidence from the ground up. [44:04] * Time management and how Ty sets her priorities, managing three companies. [47:19] This episode is brought to you by beeya:  * Learn more about beeya's seed cycling bundle at https://beeyawellness.com/free to find out how to tackle hormonal imbalances.  * Get $10 off your order by using promo code BEHINDHEREMPIRE10 Follow Yasmin:  * Instagram: https://www.instagram.com/yasminknouri/ * Stay updated & subscribe to our newsletter: https://www.behindherempire.com/ Follow Ty:  * Instagram: https://www.instagram.com/ty_haney/ * Instagram: https://www.instagram.com/outdoorvoices/ * Website: https://www.outdoorvoices.com/ Hosted on Acast. See acast.com/privacy for more information.

    51min
  7. What Your Dentist Isn’t Telling You: Fluoride, Cavities, Mouth Breathing & More with Dr. Staci Whitman

    18 DE AGO.

    What Your Dentist Isn’t Telling You: Fluoride, Cavities, Mouth Breathing & More with Dr. Staci Whitman

    Is your mouth making you sick? Turns out, your mouth is the gateway to your whole body’s health, yet most of us don’t realize just how much our oral care impacts everything from digestion to heart health. Whether you want to prevent cavities, avoid unnecessary dental work, or learn holistic strategies for keeping your mouth healthy, this conversation will open your eyes to the bigger picture of oral wellness. In this episode you’ll learn:  * How oral health is deeply connected to overall health * The role of saliva and minerals in keeping teeth strong * Early signs of poor oral health (and how to address them) * How breastfeeding impacts jaw development in babies * The fluoride debate—what you need to know * Why so many kids (and adults) need braces today * The surprising link between mouth breathing and dental health * And more… Dr. Staci Whitman is a leading authority in functional dentistry. With a unique blend of scientific expertise and compassionate care, she’s dedicated to creating a cavity-free world. Dr. Staci is a triple board-certified in pediatrics, integrative dentistry, and naturopathic dentistry and is one of only five dentists in the world to have her Functional Medicine Certification from the Institute of Functional Medicine. She founded one of the country’s leading Functional Pediatric Dental offices, where she takes a whole-body and holistic approach to her care. She co-founded the Institute of Functional Dentistry, launching in 2025, and lectures globally on Functional Dentistry and the Oral Systemic Connection. This episode is brought to you by beeya:  * Learn more about beeya's seed cycling bundle at https://beeyawellness.com/free to find out how to tackle hormonal imbalances.  * Get $10 off your order by using promo code BEHINDHEREMPIRE10 Get 15% off at fygg.com with code BEEYA. Follow Yasmin:  * Instagram: https://www.instagram.com/yasminknouri/ * Stay updated & subscribe to our newsletter: https://www.behindherempire.com/ Follow Dr. Staci:  * Instagram: https://www.instagram.com/doctor_staci/ * Website: https://linktr.ee/doctorstaci Hosted on Acast. See acast.com/privacy for more information.

    1h3min
  8. Trusting Your Instincts, Learning as You Go & Creating a Brand That Lasts with Kadi Lee, Co-Founder of Highbrow Hippie

    11 DE AGO.

    Trusting Your Instincts, Learning as You Go & Creating a Brand That Lasts with Kadi Lee, Co-Founder of Highbrow Hippie

    Kadi Lee is a celebrity hair colorist and the co-founder of Highbrow Hippie, a luxury beauty and wellness brand rooted in clean ingredients, intentional rituals, and timeless beauty. Growing up in a small town outside New York, Kadi learned to care for her own textured hair at just eleven, sparking a passion for beauty that would shape her life. That passion took her from a college side hustle to training at Aveda and working in some of New York City’s top salons. In 2019, she and her longtime friend Myka Harris brought that experience to Venice Beach, launching Highbrow Hippie — a beauty and wellness destination that embodies clean living and a laid-back California vibe, which we’re going to talk all about today. She’s become a go-to for celebrity clients from Julia Roberts to Meghan Markle to Gwyneth Paltrow. In today’s episode, you’ll hear how Kadi built Highbrow Hippie from the ground up, learning every part of running a business completely from scratch. She went from figuring out fundraising to creating products with zero prior experience — all while trusting her instincts at every turn. We talk about how her early life shaped her independence, the hustle that led to her first big break, and the leap of faith it took to launch a luxury beauty brand in the middle of a global pandemic. Kadi shares powerful lessons on financial literacy, learning to delegate, and staying clear on your vision when the path forward feels uncertain. She also opens up about the emotional rollercoaster of building a business, the moments she almost walked away, and the support that helped her push through. If you’ve ever dreamed of starting something from nothing, Kadi’s story will inspire you to take the leap. In this episode, we’ll talk to Kadi about: * How Kadi’s upbringing shaped her independence. [02:33] * Early jobs and discovering her passion for hair. [06:26] * Kadi’s first big break in the industry. [09:57] * The inspiration behind Highbrow Hippie. [11:10] * Navigating the challenges of starting a business during a pandemic. [21:08] * Trusting your gut when making big business decisions. [24:01] * Why financial literacy is essential for entrepreneurs. [32:00] * Brand vision and the power of visualization. [38:17] * From product iteration to their first official launch. [37:09] * Navigating product development. [39:45] * Lessons from joining an accelerator and raising capital. [45:43] * The emotional impact of receiving support from clients and community. [50:44] * How perseverance and hard work lead to lasting success. [55:46] This episode is brought to you by beeya:  * Learn more about beeya's seed cycling bundle at https://beeyawellness.com/free to find out how to tackle hormonal imbalances.  * Get $10 off your order by using promo code BEHINDHEREMPIRE10 Get 15% off Highbrow Hippie Haircare & Wellness with code Empire15 at highbrowhippie.com Follow Yasmin:  * Instagram: https://www.instagram.com/yasminknouri/ * Stay updated & subscribe to our newsletter: https://www.behindherempire.com/ Follow Kadi:  * Instagram: https://www.instagram.com/highbrowhippie/ * Website: https://highbrowhippie.com/ Hosted on Acast. See acast.com/privacy for more information.

    1h5min
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Sobre

Behind Her Empire is focused on highlighting self-made women leaders & entrepreneurs and how they tackle their career, money, family and life. Each episode covers their unique journey and what it really takes to build an empire with key lessons learned along the way. The goal of the series is to empower you to see what’s possible & inspire you to create financial freedom in your own life. Hosted on Acast. See acast.com/privacy for more information.

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