The Matt Gray Show

Matt Gray
  • 5,0 (10)
  • EMPREENDEDORISMO
  • SEMANAL

I create content to help you grow your audience, brand, and community through proven systems. I’ve built 3 profitable companies in the past 10 years, a community of 14 million people, and teams of 50+ people. I now run a portfolio of profitable internet businesses. I am obsessed with helping founders build leverage through content and community - my newsletter, blog, and products will bring you clarity and massive momentum.

  1. The power of delusional self belief (how to build a $1B brand) I EP 107

    HÁ 12 H

    The power of delusional self belief (how to build a $1B brand) I EP 107

    Get the free Iconic Brand Playbook here: https://fos.now/yt-gd-discover-personal-brand-workbook-1 Want to SCALE your business and audience? Go here: https://fos.now/yt-apply-535 In this video, I break down the seven core principles behind every legendary personal brand — the same principles that built Apple, Nvidia, MrBeast, and some of the most unforgettable creators and companies in history. Over the past 15 years, I’ve studied what separates the brands that fade from the ones that stand the test of time. It’s not luck. It’s not timing. It’s a consistent set of principles that anyone can apply to stop playing small and build something extraordinary. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-535 Connect with me: Website: https://fos.now/yt-founder-od-535Twitter: https://twitter.com/matt_gray_LinkedIn: https://www.linkedin.com/in/mattgray1TikTok: https://www.tiktok.com/@realmattgrayInstagram: https://instagram.com/matthgray Chapters: 00:00 Intro 00:40 Principle 1: Consistency 02:26 Principle 2: Suffering and Resilience 04:16 Principle 3: Obsession with Craft 07:02 Principle 4: Creating What You Love 09:07 Principle 5: Delusional Self-Belief 11:02 Principle 6: Mastery 12:39 Principle 7: Simplicity 15:03 Conclusion #onepersonbusiness #creatoreconomy #entrepreneurship

    15min
  2. Content is hard until you build systems like this I EP 106

    HÁ 4 DIAS

    Content is hard until you build systems like this I EP 106

    Get The 3-3-3 Method here: https://fos.now/yt-gd-discover-the-3-3-3-method Want to SCALE your business and join Founder OS? Go here: https://fos.now/yt-apply-546 In this whiteboard session, I sit down with my friend Igor, a founder who was staying up until 2 AM shooting YouTube videos, dreading every piece of content he created, and questioning if any of it was actually worth the burnout. Together, we break down his entire content approach using 3 frameworks that transform founders from exhausted content laborers into strategic content CEOs - creating a clear pathway to consistent content that builds your business without destroying your sanity. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-546 Subscribe to Igor’s YouTube channel, "The AI Advantage", here: https://www.youtube.com/@aiadvantage Video title ideas (for the algo): The CEO Approach to Content Creation Content is Hard Until You Build Systems Like This Why Content Feels Like a Chore (And How to Fix It) From Content Labor to Content CEO (3 Frameworks) Stop Being a Content Laborer (Start Being a Content CEO) Connect with me: Website: https://fos.now/yt-founder-os-546 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 03:03 - The Intentional Content Framework 07:59 - The 3-3-3 Method 16:10 - Personal Media Company Structure #onepersonbusiness #creatoreconomy #entrepreneurship

    29min
  3. How To Build a Profitable Personal Brand (Ultimate Beginner’s Guide) I EP 105

    HÁ 5 DIAS

    How To Build a Profitable Personal Brand (Ultimate Beginner’s Guide) I EP 105

    Get the Complete Personal Branding Toolkit (for free): https://fos.now/yt-gd-discover-personal-brand-workbook Want to SCALE your personal brand into an automated empire? Go here: https://fos.now/yt-apply-532 In this hour-long masterclass, I reveal the complete Personal Branding Blueprint that helped me build a community of 14 million people, grow my newsletter to 172,000 subscribers, and scale multiple businesses to 8 figures - all without spending a single dollar on advertising. This isn’t theory. This is the exact system that transformed my life from working 80-hour weeks chasing clients to running an automated empire while traveling the world. Want to LEARN the complete personal branding system? Go here: https://fos.now/yt-newsletter-532 Video title ideas (for the algo): Full Personal Branding Course (Complete Blueprint) how to build a personal brand FULL COURSE Masterclass How I Built an 8-Figure Personal Brand Working 4 Hours a Day The Personal Branding System That Generated 8-Figures (4+ Hours) How to Build a Profitable Personal Brand (Ultimate Beginner’s Guide) Connect with me: Website: https://fos.now/yt-founder-os-532 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 01:20 - Trust Revolution 01:42 - Matt's Story 02:18 - Power of a Personal Brand 03:27 - Founder Flywheel 03:49 - Rented Audience 04:18 - Owned Audience 05:08 - Monetized Audience 05:58 - Think Long Term 06:35 - Choose Your Platform 06:58 - Where is Your Dream Customer 07:40 - Building Your Moat 10:30 - Clarifying Ideal Customer 12:08 - Content GPS 12:40 - Content Foundation 13:19 - 4 Content Categories 13:35 - Content Idea Machine 15:43 - Creating The Content 16:26 - Content IP 17:50 - Content Multiplication 17:55 - Content Waterfall System 20:39 - Content Distribution 20:50 - YouTube Distribution 21:35 - X Distribution 22:31 - LinkedIn Distribution 23:04 - Instagram Distribution 23:47 - TikTok Distribution 23:54 - Newsletter Distribution 24:14 - Metrics 26:50 - Monetization Systems 28:18 - Bridge No. 1: CTAs 31:00 - Bridge No. 2: Newsletters 35:53 - Bridge No. 3: Conversion system 38:58 - Barrier to Create 39:24 - Procrastination 40:33 - Perfectionism 42:03 - Comparison 43:16 - Feeling Behind 44:33 - People Pleasing 46:48 - Your One Domino 48:32 - Automation And Team 49:16 - AED System 51:23 - Delegation Math 52:23 - Who to Hire 52:50 - Social Media Manager 53:08 - Writer 53:43 - Video Editor 54:41 - Tech Operator 54:57 - Chief of Staff 55:50 - Closer 56:54 - The Art of Intentional Content 57:36 - Taste is The Ultimate Competitive Advantage 58:26 - Best Creators are Curators 01:00:02 - The Forever Game 1:01:17 - Who Succeeds and Who Fails? 1:01:27 - Do The Work 1:01:57 - Consistency Over Perfection 1:02:32 - Daily Shipping 1:02:56 - Just Use The Systems #onepersonbusiness #creatoreconomy #entrepreneurship

    1h4min
  4. how I got 172,000 YouTube subscribers in 100 videos (do this) I EP 104

    16 DE SET.

    how I got 172,000 YouTube subscribers in 100 videos (do this) I EP 104

    Get the How to Create a Killer YouTube Video That Converts Deck here: https://fos.now/yt-gd-discover-youtube-content-gps-system-template Want to SCALE your business and join Founder OS? Go here: https://fos.now/yt-apply-529 In this breakdown, I walk through the approach that helped me grow my YouTube channel to 172,000 subscribers in just 12 months by posting only 2 videos per month with $0 spent on ads. You’ll see the team structure I built, the content strategy I used, and how I assembled A-players to create videos that actually convert. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-529 Video title ideas (for the algo):How I Grew My YouTube to 172,000 SubscribersHow to Create a Killer YouTube Video That ConvertsCopy This YouTube Strategy, It I’ll Blow Up Your Businesshow I got 172,000 youtube subscribers in 100 videos (do this)The YouTube Strategy That Actually Converts (136k in 12 Months) Connect with me:My website: https://fos.now/yt-founder-os-529Twitter: https://twitter.com/matt_gray_LinkedIn: https://www.linkedin.com/in/mattgray1TikTok: https://www.tiktok.com/@realmattgrayInstagram: https://instagram.com/matthgray 00:00 - Intro01:21 - Story System03:24 - Value System04:55 - Production System17:24 - Conversion System #onepersonbusiness #creatoreconomy #entrepreneurship

    23min
  5. how to make profitable content for ANY business I EP 103

    13 DE SET.

    how to make profitable content for ANY business I EP 103

    Get The Content CEO Playbook here: https://fos.now/yt-gd-discover-the-content-ceo-playbook Want to SCALE your business and audience? Go here: https://fos.now/yt-apply-528 In this breakdown, I walk through the complete Content CEO strategy that helped me build businesses focused on trust, distribution, and leverage instead of constant chaos. You’ll see how I overcome the 4 limiting beliefs that keep CEOs stuck, plus the exact Content CEO Stack I use to systematize everything. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-528 Video title ideas (for the algo):How to Make Profitable Content for Any BusinessCopy This Content Strategy, It’ll Blow Up Your BusinessIf I Were a CEO in 2025, This Is How I’d Build My Brand (Full Playbook)Creating Content Like This Gives You an Unfair Advantage in Business Connect with me:My website: https://fos.now/yt-founder-os-528Twitter: https://twitter.com/matt_gray_LinkedIn: https://www.linkedin.com/in/mattgray1TikTok: https://www.tiktok.com/@realmattgrayInstagram: https://instagram.com/matthgray 00:00 - Intro00:24 - Old CEO Vs. Content CEO01:42 - Authority Engine04:28 - Content Waterfall System9:25 - Content to Revenue Bridge13:47 - Team Multiplication System #onepersonbusiness #creatoreconomy #entrepreneurship

    19min
  6. how to easily enter flow state and get sh*t done (do this before you work) I EP 102

    9 DE SET.

    how to easily enter flow state and get sh*t done (do this before you work) I EP 102

    Get The Founder Flow State here: https://fos.now/yt-gd-discover-the-founder-flow-state-1 Want to SCALE your business and audience? Go here: https://fos.now/yt-apply-527 Most of you have productivity completely backwards. I know because I hear it from 87% of founders in my online community on a weekly basis. The harder you work, the less you achieve. In this breakdown, I walk through the complete 28-page Flow State Protocol that helped me go from working 80-hour weeks to 4 hours per day while my business grew 10X. You’ll see the neuroscience behind flow state, why your brain becomes 500% more productive automatically, and the specific 4-hour deep work protocol I use every morning. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-527 Video title ideas (for the algo): how to easily enter flow state on command How I Work 4 Hours a Day Using Flow State The Science of Flow State for Entrepreneurs Why Flow State Is Your Competitive Advantage The Flow State Protocol That 10X’d My Productivity Connect with me: My website: https://fos.now/yt-founder-os-527 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 00:45 - What Is Flow State? 04:40 - The Flow Cycle 06:28 - The 4-Hour Deep Work Protocol 09:40 - The Pre-Flow Routine 10:24 - The Flow Maintenance System 12:05 - The Deep Work Amolifiers 16:38 - The Flow State Troubleshooting Guide 18:22 - What To Do In The Flow State 19:46 - 30-Day Flow State Challenge 20:10 - The Flow State Community #onepersonbusiness #creatoreconomy #entrepreneurship

    21min
  7. how to fire someone without being a d*ck I EP 101

    5 DE SET.

    how to fire someone without being a d*ck I EP 101

    Get The Performance Improvement Plan here: https://fos.now/yt-gd-discover-performance-improvement-plan Want to SCALE your business and audience? Go here: https://fos.now/yt-apply-526 In this breakdown, I walk through the 3-stage firing framework I use to handle difficult personnel decisions without being cruel. This approach helped me learn that the fastest way to hurt your good people is to keep the wrong people around. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-526 Video title ideas (for the algo):How I Fire Fast Without Being CruelThe Founder’s Guide to Firing Without GuiltHow to Fire Someone Without Being a D*ckWhy I Fire Fast and Hire Faster (The Complete System)The 3-Stage Framework for Firing People Respectfully Connect with me:My website: https://fos.now/yt-founder-os-526Twitter: https://twitter.com/matt_gray_LinkedIn: https://www.linkedin.com/in/mattgray1TikTok: https://www.tiktok.com/@realmattgrayInstagram: https://instagram.com/matthgray 00:00 - Intro00:40 - Yellow Stage: Radical Candor Warning02:10 - Orange Stage: Performance Improvement Plan05:44 - Red Stage: The Actual Firing #onepersonbusiness #creatoreconomy #entrepreneurship

    10min
  8. how to make content the easy way (with AI) I EP 100

    2 DE SET.

    how to make content the easy way (with AI) I EP 100

    Get my YouTube Video OS - The Killer AI System: https://fos.now/yt-gd-discover-killer-ai-youtube-video-os-1 Want to SCALE your business and audience? Go here: https://fos.now/yt-apply-525 Get access to Poppy AI here: https://start.getpoppy.ai/mattgray In this breakdown, I walk through the AI content system that took me 4 years to perfect. You’ll see my complete workflow using tools like Poppy.ai and Claude, plus the Content Waterfall framework I use to create consistent, high-quality content while running multiple businesses. Video title ideas (for the algo):How to Create Content the Easy Way (With AI)How I Built a Scalable Content Machine Using AI + Simple SystemsHow I Create High-Quality Content Every Week (Without Burning Out)How to Make a Killer YouTube Video With AI (to Blow Up Your Channel)How I Make Content the Easy Way (While Running an 8-Figure Business) Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-525 Connect with me:My website: https://fos.now/yt-founder-os-525Twitter: https://twitter.com/matt_gray_LinkedIn: https://www.linkedin.com/in/mattgray1TikTok: https://www.tiktok.com/@realmattgrayInstagram: https://instagram.com/matthgray #onepersonbusiness #creatoreconomy #entrepreneurship

    16min
Ver tudo (107)

Classificações e avaliações

5
de 5
10 avaliações

Sobre

I create content to help you grow your audience, brand, and community through proven systems. I’ve built 3 profitable companies in the past 10 years, a community of 14 million people, and teams of 50+ people. I now run a portfolio of profitable internet businesses. I am obsessed with helping founders build leverage through content and community - my newsletter, blog, and products will bring you clarity and massive momentum.

Informações

  • Criado por
    Matt Gray
  • Anos de atividade
    2023 - 2025
  • Episódios
    107
  • Classificação
    Explícito
  • Copyright
    © Matt Gray
  • Site do podcast
    The Matt Gray Show

Você também pode gostar de