How to Get Media Coverage for Your Business (Even Without a Big Following)

Think PR is only for celebrities and big brands? Think again. In this episode, Megan Tobler sits down with publicist Mercedes Barba to uncover how small business owners can use the power of media to get visible and drive real results.

Mercedes shares her journey from journalist to publicist and reveals the strategies behind effective pitching, why your story is your strongest asset, and how visibility can directly impact your bottom line. She also gets candid about the personal loss that shaped her entrepreneurial path and the role of divine timing in building a business. If you’ve ever wondered how to break into the media world—or whether it’s even worth it—this conversation will change the way you think about PR.

Learn more about Mercedes: 

Check out her website

Follow her on Instagram  @mercedesandmedia

Connect with her on LinkedIn

DOWNLOAD HER FREE GUIDE: 3-Step Guide to Landing Media Today

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