Success Genius: Where Science Meets Entrepreneurial Success

Neill Williams
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Success Genius: Where Science Meets Success Unlock the secrets of peak performance for thriving female entrepreneurs with productivity and performance coach, Neill Williams.  Each week, Success Genius brings you cutting-edge insights from performance psychology, neuroscience, and behavioral economics, translated into actionable strategies for your business and life.  Discover evidence-based techniques to boost productivity, optimize team performance, and achieve work-life balance. Whether you're just starting out or leading an established business, Success Genius equips you with the tools to elevate your entrepreneurial game.  Tune in and unleash your inner genius with scientifically-proven methods for success.

  1. HÁ 11 H

    Why More Never Feels Like Enough

    What if the life you’re trying so hard to build… is already here, waiting for you to slow down enough to notice it? As entrepreneurs, we’re conditioned to keep reaching—another milestone, another level, another “next.” But rarely do we stop to question whether the pursuit itself is steering us away from the very fullness we’re craving. In this week’s episode of Success Genius, we’re unpacking the cultural obsession with more—and how it quietly rewires your goals, your energy, and even your sense of worth. Inside this Wanting Well instalment, we explore the myth that growth always requires adding something new. You’ll hear the neuroscience behind why the chase feels addictive, why the dopamine dip after achievement leaves you restless, and how the constant pursuit of the next win tricks your brain into believing you’re falling behind—even when you’re not. We’ll also dive into the psychology of “enoughness,” why it’s not a number but a relationship, and how your beliefs about time, money, energy, and success shape the kind of goals you choose for 2026. And most importantly, you’ll learn how to design goals from wholeness—not scarcity, not fear of stagnation, and definitely not the pressure to outperform last year’s version of you. Join me as we rethink what meaningful growth really looks like. Because when your ambition becomes rooted in fulfillment—rather than in proving, performing, or producing—you don’t just set healthier goals… you build a life that actually feels like the one you’ve been working toward. Topics covered in this episode include: Why the “myth of more” keeps high achievers stuck in an endless chaseHow dopamine drives the thrill of pursuit—and the crash that followsThe psychology behind feeling “not enough,” even when you hit big goalsPractical shifts for designing 2026 goals from wholeness, not scarcityReady to set goals that feel grounded, spacious, and genuinely aligned? Tune in and learn how to break free from achievement addiction and build a life that feels full before you add anything new. Resources Mentioned: Get The Book:  https://book.neillwilliams.com/book Learn More About TEAM90:  https://neillwilliams.com/team90 Book A Team Turnaround Call:  https://neillwilliams.com/team-turnaround-call Contact Us: support@neillwilliams.com

    15min

  2. 3 DE DEZ.

    Why Comparison Hurts and How to Heal It

    What if the goals you’re chasing aren’t actually yours? As driven entrepreneurs, it’s so easy to get pulled into someone else’s momentum—someone else’s milestones, someone else’s version of success. But have you ever stopped to wonder whether comparison is quietly steering your next big move? In this episode of Success Genius, we’re digging into the subtle, powerful force of mimetic rivalry—the way your brain mirrors someone else’s desires without you even realizing it. You’ll hear why comparison feels so gripping (and sometimes so painful), how it hijacks clarity, and what it costs when your 2026 goals start looking more like someone’s highlight reel than your own. We’ll also break down the neuroscience behind envy, why your brain reacts the way it does, and the three-step reflection that transforms comparison into direction, alignment, and emotional freedom. Join me as we explore how to rewrite your goals from a place of ownership—not pressure, not performance, and definitely not someone else’s blueprint. Because when you shift from rivalry to reverence, you don’t just design better goals…you design a life that finally feels like yours. Topics covered in this episode include: Why comparison feels so emotionally intenseHow mimetic desire shapes the goals we chaseThe hidden cost of letting others define our directionA simple process for turning envy into clarity and self-alignmentLooking to build goals that feel like freedom—not pressure? Dive into this episode and discover how to shift comparison into a compass that points you back to what you truly want. Resources Mentioned: Get The Book:  https://book.neillwilliams.com/book Learn More About TEAM90:  https://neillwilliams.com/team90 Book A Team Turnaround Call:  https://neillwilliams.com/team-turnaround-call Contact Us: support@neillwilliams.com

    16min

  3. 26 DE NOV.

    Why the Best Marketing Tells People NOT to Buy (The ChipDrop Story)

    What if your marketing didn’t rely on hype, perfection, or selling a fantasy—but instead on telling the honest, slightly uncomfortable truth? In a world where we’re used to glossy promises and “this will change your life” sales pages, there’s something radically refreshing about being upfront. In this week’s episode of Success Genius, we dive into the surprisingly brilliant “anti-marketing” strategy behind Chip Drop—a company that wins customers by openly sharing the messy, inconvenient, unfiltered parts of their service. Joined by the always insightful Mark Butler, we explore why honesty builds more trust than idealized testimonials ever could, how setting realistic expectations can eliminate refund drama, and why the best clients are the ones who know exactly what they’re signing up for. If you’ve ever struggled with how transparent to be in your marketing, felt pressure to “prove your value,” or wished selling could feel more grounded and human—this episode will shift how you think about attracting the right people. Topics covered in this episode include: Why “anti-marketing” can build more trust than polished promisesHow Chip Drop wins customers by highlighting objections instead of hiding themWhy honest expectation-setting can eliminate refund drama altogetherWhat coaching looks like when you stop selling perfection and start selling realityIf you’ve ever wondered how to market your work without hype, felt pressured to make everything sound flawless, or wished you could attract clients who are truly the right fit, this episode is for you. Tune in for a refreshing, candid conversation about transparency, trust, and why telling the truth (even the unglamorous parts) might just be your strongest marketing strategy. Resources Mentioned: Visit Mark’s Bookkeeping Service: https://letsdothebooks.com Check Out Mark’s Coaching Resources: https://markbutler.com Listen to A Podcast for Coaches: https://podcastforcoaches.transistor.fm Connect with Mark: support@markbutler.com Get The Book:  https://book.neillwilliams.com/book Learn More About TEAM90:  https://neillwilliams.com/team90 Book A Team Turnaround Call:  https://neillwilliams.com/team-turnaround-call Contact Us: support@neillwilliams.com

    30min

  4. 19 DE NOV.

    The Quiet Influence of a Well-Lived Life

    What does it really mean to live in a way that inspires others—without trying so hard to be inspiring? In a world that glorifies hustle, noise, and visibility, we often forget that the most powerful leaders are the ones who lead quietly. The ones who don’t perform, but simply are. In this episode of Success Genius, we’re diving into the art of becoming a model of desire, the kind of person whose calm presence sparks courage, peace, and authenticity in others. You’ll learn how imitation shapes our goals, why awareness is the key to true leadership, and how to live your values so deeply that others feel it just by being around you. Join me as we explore how to move from performance to presence, from comparison to congruence. Because the most magnetic people aren’t the loudest in the room, they’re the ones most aligned with who they truly are. Topics covered in this episode include: How desire spreads through imitation — and why awareness mattersThe difference between external and internal models of influenceHow to curate the models that shape who you’re becomingWhat it means to live authentically and lead by quiet exampleYou don’t have to chase inspiration to be inspiring. Tune in to learn how to live, lead, and love in a way that invites others to rise, just by being who you are. Resources Mentioned: Get The Book:  https://book.neillwilliams.com/book Learn More About TEAM90:  https://neillwilliams.com/team90 Book A Team Turnaround Call:  https://neillwilliams.com/team-turnaround-call Contact Us: support@neillwilliams.com

    25min

  5. 12 DE NOV.

    Would You Still Want It If Nobody Knew You Had It?

    Would you still want what you want if no one ever found out? So much of what we chase—success, validation, recognition is quietly shaped by the world watching us. But not all desires are created equal. Some are borrowed, fragile, and fleeting; others are grounded, peaceful, and deeply our own. In this episode of Success Genius, I explore the difference between “thin” desires that thrive on approval and “thick” desires that grow from purpose. You’ll learn how to tell when your goals are performative versus personal and how to reconnect with what’s truly meaningful to you. Because true fulfillment doesn’t come from what everyone sees, it comes from the quiet that wants to stay, even when no one’s looking. Topics covered in this episode include: The difference between thin desires and thick desires and how to recognize eachWhy some goals leave us feeling empty even after we achieve themHow social comparison and validation shape what we think we wantQuestions to uncover your truest motivations and build a life rooted in meaningAre your goals truly yours or borrowed from someone else’s expectations? Join this episode of Success Genius and discover how to trade fleeting, performative desires for ones that keep you grounded, fulfilled, and deeply aligned with who you really are. Resources Mentioned: Get The Book:  https://book.neillwilliams.com/book Learn More About TEAM90:  https://neillwilliams.com/team90 Book A Team Turnaround Call:  https://neillwilliams.com/team-turnaround-call Contact Us: support@neillwilliams.com

    14min

  6. 5 DE NOV.

    The Illusion of Authenticity: What We Get Wrong About “Being Ourselves”

    How do you know if what you want is truly yours? We live in a world overflowing with influence where what we desire is often shaped by what we see others achieving, owning, or celebrating. But have you ever paused to ask yourself: Are these my true desires, or borrowed ones? In this episode of Success Genius, I uncover the illusion of authenticity and why so many of our “original” ambitions may actually be inherited from the people around us. You’ll learn how mimetic desire shapes our goals, how to recognize when imitation replaces inspiration, and how to reclaim the freedom to want on purpose. Together, we’ll explore the science and self-awareness behind choosing desires that align with your integrity so you can live, lead, and build a business that’s truly your own. Because the freedom you’re looking for doesn’t come from having everything you want, it comes from knowing why you want it Topics covered in this episode include: Why the belief that our desires are self-made is actually a “romantic lie”How mimetic desire shapes what we think we want—and why that mattersThe hidden influence of others on our goals, dreams, and valuesPractical steps to uncover what’s truly yours so you can live authenticallyAre your dreams really yours—or someone else’s? Join this episode of Success Genius and learn how to separate imitation from inspiration so you can live, work, and create with genuine integrity. Resources Mentioned: Get The Book:  https://book.neillwilliams.com/book Learn More About TEAM90:  https://neillwilliams.com/team90 Book A Team Turnaround Call:  https://neillwilliams.com/team-turnaround-call Contact Us: support@neillwilliams.com

    12min

  7. 29 DE OUT.

    Why You Want What You Want (And Don’t Even Know It)

    Have you ever stopped to wonder if the things you’re chasing are actually yours to want? As entrepreneurs and high achievers, we often set goals that sound impressive — the revenue milestones, the dream house, the next big launch. But how many of those desires were truly chosen, and how many were simply borrowed from the world around us? In this episode of Success Genius, we’re diving into the hidden force that shapes what we want: mimetic desire — the unconscious imitation of others’ ambitions. You’ll discover why so many of our goals are influenced by comparison, how to spot when you’re caught in borrowed wants, and most importantly, how to begin wanting well. Join me as we explore how to reclaim your authentic desires and design a life that’s truly your own. Because success isn’t just about reaching the next milestone — it’s about making sure the life you’re building actually belongs to you. Topics covered in this episode include: The hidden force behind our wants — mimetic desireWhy many of our goals and dreams are borrowed, not chosenHow imitation fuels comparison, competition, and burnoutSimple ways to uncover what you truly wantHow to shift from chasing others’ dreams to creating your ownReady to stop borrowing desires and start wanting well? Tune in and learn how to choose goals that actually feel like you — so you can design a life and business that align with your authentic values and fulfillment. Resources Mentioned: Get The Book:  https://book.neillwilliams.com/book Learn More About TEAM90:  https://neillwilliams.com/team90 Book A Team Turnaround Call:  https://neillwilliams.com/team-turnaround-call Contact Us: support@neillwilliams.com

    18min

  8. 22 DE OUT.

    Living the Time Rich Legacy

    How do you move beyond managing your time—and start mastering your life? So many of us try to squeeze more into our schedules, believing productivity is the ultimate goal. But what if the real transformation happens when time stops being something you control… and becomes something you live in harmony with? In this episode of Success Genius, we’re closing out the Time Rich series by diving into what it truly means to evolve from time management to time mastery. I’ll walk you through the 90-day path—from building your foundation, to integrating systems, to reaching intuitive mastery—where productivity becomes second nature, and alignment becomes your way of life. Join me as we explore how living Time Rich isn’t about doing more—it’s about becoming more. Because when you align your energy, purpose, and values with your natural rhythm, success no longer costs your wellbeing. You’re not just managing your time anymore—you’re mastering your life. Topics covered in this episode include: How to evolve from managing your time to mastering your lifeWhy aligning with your natural rhythms leads to effortless productivityThe 90-day Time-Rich Mastery Path: from foundation to intuitive flowThe shift from doing “time management” to becoming “time rich”How living in harmony with time can ripple out to transform culture itselfReady to stop fighting the clock and start living in flow? Tune in to learn how to make time your ally, and master the art of living by design, not default. Resources Mentioned: Get The Book:  https://book.neillwilliams.com/book Learn More About TEAM90:  https://neillwilliams.com/team90 Book A Team Turnaround Call:  https://neillwilliams.com/team-turnaround-call Contact Us: support@neillwilliams.com

    21min
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Success Genius: Where Science Meets Success Unlock the secrets of peak performance for thriving female entrepreneurs with productivity and performance coach, Neill Williams.  Each week, Success Genius brings you cutting-edge insights from performance psychology, neuroscience, and behavioral economics, translated into actionable strategies for your business and life.  Discover evidence-based techniques to boost productivity, optimize team performance, and achieve work-life balance. Whether you're just starting out or leading an established business, Success Genius equips you with the tools to elevate your entrepreneurial game.  Tune in and unleash your inner genius with scientifically-proven methods for success.

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