Hustle Inspires Hustle with Alex Quin

Alex Quin

A podcast for entrepreneurs and those who hustle Elevate your entrepreneurial game with actionable advice and inspiring interviews from high-level entrepreneurs, business owners, and overall badasses in the game. Join our host, Alex Quin, as we make navigating the Entrepreneurial Journey a little bit easier with real-life stories and lessons from guests like Tony Robbins, Nicky Jam, Andy Frisella, Randi Zuckerberg, Grant Cardone, Chris Voss, and Neil Patel to name a few. Whether you're just starting out or experienced in the know-how, our podcast is made to empower your drive, fuel your grind, and inspire your hustle. Globally trending in over 95 countries, see why we’re the podcast everyone is talking about.

  1. 8月27日

    Greg Vetter: Losing It All and Writing It Down - #195

    In this episode of Hustle Inspires Hustle, Alex Quin sits down with Greg Vetter, founder of Tessemae’s, to discuss how a stolen bottle of his mom’s homemade salad dressing sparked the creation of a national clean-food brand. Greg shares the realities of building a business from scratch, including cold-calling executives for insights, inventing clean manufacturing, and scaling Tessemae’s to a $300–$500 million valuation—only to later face investor conflict and a complete collapse of the company. He opens up about writing his book Undressed, launching new ventures like Altaresh, Quenchers, and Tushies, and how staying grounded through family, routine, and faith helped him rebuild and support other entrepreneurs through his brand accelerator. Episode Outline: [00:00:04] Greg Vetter joins Alex Quin; summer recap and background [00:01:45] Exposure to wealth at college sparked entrepreneurial curiosity [00:04:22] Cold-calling executives to learn about success [00:05:29] Developing a sales system for tracking daily productivity [00:06:26] How a stolen bottle of dressing sparked a business idea [00:08:02] Early reactions from wife and mom to Tessemae’s concept [00:09:00] First retail demo and 660 bottles sold in 5 days [00:11:35] What made Tessemae’s different: clean ingredients and taste [00:12:55] Early marketing strategies: Facebook, in-store demos [00:14:12] Building a manufacturing plant from scratch [00:15:54] Business valued at $300M–$500M [00:17:27] Investor conflicts, legal battles, and business implosion [00:20:39] Launching the book Undressed after losing the company [00:23:20] Daily routines, mindset, and resilience as a dad and entrepreneur [00:26:33] New venture: Altaresh, and major partnerships with Sam’s Club and Costco [00:28:59] Other businesses: Quenchers (vodka beverage), Tushies (portable toilets & wipes) [00:31:30] Brand accelerator and helping others scale their product companies [00:32:51] Legacy thoughts and personal branding symbols Wisdom Nuggets: Curiosity Fuels Success: Greg’s success started with asking questions—first to wealthy teammates' parents, then to CEOs. Curiosity and the willingness to learn opened massive doors. Track Progress, Not Busyness: By creating a point-based system to track real sales progress, Greg focused on results over appearances. Real productivity drives outcomes, not just effort. Clean Ingredients, Clear Value: Tessemae’s succeeded by removing unnecessary ingredients and offering better taste and transparency. Consumers valued authenticity, especially when paired with a strong story. Chaos Isn’t the End—It’s the Shift: Even after investor lawsuits and the collapse of Tessemae’s, Greg used the experience as fuel to write a book and build new businesses. Failures can spark reinvention. Build Systems That Serve Others: Altaresh streamlined grocery prep with pre-portioned kits. Solving industry pain points and making others' jobs easier can be a path to big wins. Power Quotes "We were the first clean ingredient salad dressing on the market." - Gregory Vetter "We got valued between 300 and 500 million bucks." - Gregory Vetter Connect with Gregory: Website: (https://www.gregoryvetter.com/) Instagram: (https://www.instagram.com/glvetter/) LinkedIn: (https://www.linkedin.com/in/gregvetter/) Connect With the Podcast Host Alex Quin: Instagram: (https://www.instagram.com/alexquin) Twitter: (https://twitter.com/mralexquin) LinkedIn: (https://www.linkedin.com/in/mralexquin) Website: (https://alexquin.com) TikTok: (https://www.tiktok.com/@mralexquin) Our Community Instagram: (https://www.instagram.com/hustleinspireshustle) Twitter: (https://twitter.com/HustleInspires) LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle) Website: (https://hustleinspireshustle.com) *This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.* See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    35 分钟
  2. 8月4日

    Alex Quin & Michelle Chia: Three-Phase Launch Strategy for Restaurants - #194

    Alex Quin and Michelle Chia break down a complete marketing strategy for taco restaurants—from naming and branding to launch tactics, special events, social media content, AI tools, influencer campaigns, and customer retention. Emphasizing the importance of storytelling, consistent brand voice, data-driven decisions, and team culture, they offer actionable advice for creating a successful restaurant brand. With tips for pre-launch hype, engaging content, SEO tactics, and local outreach, the episode is packed with practical insights for anyone in the hospitality space. Episode Outline: [00:00:00] Welcome + Overview: Restaurant Marketing Strategy [00:03:30] Naming, Branding, and Domain Setup [00:10:00] Identifying and Speaking to Your Core Audience [00:15:00] Storytelling Through Decor, Food, and Staff [00:22:00] Menu, Ambiance, and Event-Based Differentiation [00:30:00] The Importance of Brand Voice and Hook Writing [00:36:00] Leveraging AI and Custom GPTs for Content and Analysis [00:44:00] Tech Stack Must-Haves Before Opening [00:48:00] Pre-Launch Timeline and Content Plan [00:55:00] Setting Up Systems for Email, SMS, Reservations [01:01:00] Paid Ad Structure + Organic Content Planning [01:07:00] Customer Retention and Avoiding Common Pitfalls [01:12:00] Final Tips + How to Stand Out Long-Term Wisdom Nuggets: Know Your Audience: You can’t serve everyone. Define specific customer personas and tailor your menu, messaging, and ambiance to those profiles. Brand Voice is Everything: Decide how your restaurant sounds—sarcastic, witty, warm, or blunt—and stay consistent across all platforms and content. Use AI to Scale Smart: Leverage tools like ChatGPT to streamline your content, respond to reviews, and analyze OpenTable data for better marketing decisions. Build Culture, Not Just Food: Great food won’t carry your brand if the team’s morale is low. Happy employees and genuine service are core to customer retention. Create Experience, Not Just Meals: From events and unique cocktails to birthday specials and storytelling, experiences drive loyalty and word-of-mouth buzz. Power Quotes "People come back not just for food, but for how they felt." - Alex Quin "Use your data. That’s where your real marketing edge is." - Alex Quin "Make sure your branding is consistent across everything—domain, socials, emails. - Michelle Chia "Behind-the-scenes content builds trust. Show the human side." - Michelle Chia "If your team isn’t trained, you’re leaving thousands on the table every day." - Michelle Chia Connect with Michelle: Instagram: (https://www.instagram.com/michellechia) Twitter: (https://x.com/michellechiaaa) LinkedIn: (https://www.linkedin.com/in/michelle-chia1/) TikTok: (https://www.tiktok.com/@michellechiaa) Connect With the Podcast Host Alex Quin: Instagram: (https://www.instagram.com/alexquin) Twitter: (https://twitter.com/mralexquin) LinkedIn: (https://www.linkedin.com/in/mralexquin) Website: (https://alexquin.com) TikTok: (https://www.tiktok.com/@mralexquin) Our Community Instagram:(https://www.instagram.com/hustleinspireshustle) Twitter: (https://twitter.com/HustleInspires) LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle) Website: (https://hustleinspireshustle.com) *This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.* See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    1 小时 17 分钟
  3. James Swanwick: Alcohol-Free Living, Better Sleep & Building a Wellness Brand - #193

    7月28日

    James Swanwick: Alcohol-Free Living, Better Sleep & Building a Wellness Brand - #193

    James Swanwick, founder of Swanick Sleep and the Stop Drinking coaching program, joins Alex Quin to discuss how choosing an alcohol-free lifestyle can transform health, wealth, and relationships. James shares the personal and professional milestones that led him to create Swannies blue light blocking glasses and a coaching platform helping professionals take back control of their lives. He breaks down the cultural stigma of sobriety, the financial and cognitive cost of drinking, and the growing wellness trend reshaping consumer habits. Episode Outline: [00:00:03] Introduction & Medellín living [00:04:20] Life before entrepreneurship: ESPN and Bali years [00:08:50] Launching Swannies & Stop Drinking program [00:14:10] Cultural shift toward wellness and alcohol-free lifestyle [00:21:00] Customer transformations and generational impact [00:28:15] The business cost of casual drinking [00:34:40] Why younger generations are skipping alcohol [00:38:30] Swannies: Sleep benefits and productivity explained [00:40:00] Closing thoughts and where to find James Wisdom Nuggets: 1. Alcohol-Free is a Strategic Advantage: Removing alcohol from your life can dramatically enhance clarity, energy, and decision-making—especially for high performers and entrepreneurs. 2. Productivity Isn’t Just Effort—It’s Clarity: You don’t need to work harder, you need to remove the blocks. Alcohol often functions as a productivity brake without you realizing it. 3. Wellness Trends Aren’t a Fad: The shift away from alcohol is part of a broader, long-term cultural move toward wellness. Businesses that ignore this change risk being left behind. 4. Modeling Over Preaching: Kids emulate what they see. If you want future generations to live healthier, show them through your own habits—not just words. 5. Sleep is Non-Negotiable for Peak Performance: Artificial light and alcohol sabotage your rest. Quality sleep, enhanced by tools like Swannies glasses, is foundational to success. Power Quotes “Removing alcohol is a superpower for your love life and business life.” - James Swanwick“Every day you don’t drink is a special occasion.” - James Swanwick“In 30 years, we’ll see alcohol the same way we see cigarettes.” - James Swanwick“Most of our problems have simple roots we often ignore.” - Alex Quin“It's wild how hard we fight to keep things that hurt us.” - Alex Quin Connect with James: Website: https://alcoholfreelifestyle.comInstagram: @jamesswanwickBook: Clear – Available on Amazon Connect With the Podcast Host Alex Quin: Instagram: (https://www.instagram.com/alexquin) Twitter: (https://twitter.com/mralexquin) LinkedIn: (https://www.linkedin.com/in/mralexquin) Website: (https://alexquin.com) TikTok: (https://www.tiktok.com/@mralexquin) Our Community Instagram:(https://www.instagram.com/hustleinspireshustle) Twitter: (https://twitter.com/HustleInspires) LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle) Website: (https://hustleinspireshustle.com) *This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.* See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    41 分钟
  4. 7月21日

    Diplo: Building a Wellness Movement Through Music - #192

    In this brand spotlight, Alex Quin explores how Diplo, the world-renowned DJ and producer, created a unique blend of fitness and music with Diplo’s Run Club. Starting in Miami after a spontaneous half marathon, the idea grew into a multi-city wellness experience where Diplo both runs a 5K and performs a post-race DJ set. This episode breaks down the branding strategy, community engagement, and logistical challenges behind this innovative concept. Episode Outline [00:00] Intro to the show and episode format [00:52] Diplo’s background and the birth of Diplo’s Run Club [02:12] 2024 San Francisco debut: 11,000 runners, 14,000 partygoers [03:07] Expansion to 8 cities in 2025–2026 season [03:40] Miami 2026 event preview at Bayfront Park [04:01] 3 brand pillars: authenticity, experience-driven marketing, purposeful scaling [05:22] Challenges: balancing celeb image with runner credibility & managing city-wide events [06:14] Wrap-up and final thoughts Wisdom Nuggets Diplo doesn’t just slap his name on the brand—he runs every race. This personal involvement makes the brand feel real to both fans and serious runners. The Run Club is more than a 5K. It's an immersive event with music, recovery booths, and media-friendly moments—marketing built into the experience. Scaling wasn’t rushed. Diplo partnered with wellness brands and event experts like PlusOne, Mascot Sports, and Wasserman to keep the mission clear while expanding. Balancing Diplo’s celebrity persona with the expectations of authentic runners is tricky. Success lies in walking both lines without alienating either group. The blend of music, movement, and shared post-run celebration creates a lasting impression that fuels loyalty and word-of-mouth. Power Quotes: “Diplo’s Run Club expanded to eight major cities in a single season.” – Alex Quin “Scaling with purpose means aligning with the right partners from the start.” – Alex Quin Connect With Diplo Run Club : Website: (https://diplosrunclub.com/) Connect With the Podcast Host Alex Quin: Instagram: (https://www.instagram.com/alexquin) Twitter: (https://twitter.com/mralexquin) LinkedIn: (https://www.linkedin.com/in/mralexquin) Website: (https://alexquin.com) TikTok: (https://www.tiktok.com/@mralexquin) Our Community Instagram:(https://www.instagram.com/hustleinspireshustle) Twitter: (https://twitter.com/HustleInspires) LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle) Website: (https://hustleinspireshustle.com) *This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.* See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    3 分钟
  5. Yvan Jacqueline: Inside Initio & Parfum de Marly's Global Growth - #191

    7月14日

    Yvan Jacqueline: Inside Initio & Parfum de Marly's Global Growth - #191

    In this episode of Hustle Inspires Hustle, host Alex Quin sits down with Yvan Jacqueline, President of the Americas for Parfums de Marly and Initio Parfums Privés. They unpack the world of luxury fragrance branding, retail strategy, and the power of genuine customer connections. From starting in hypermarkets to leading two top-tier fragrance brands carried in major department stores like Nordstrom, Saks Fifth Avenue, and Bloomingdale's, Yvan shares how purpose, risk-taking, and people-first values fueled his career. You’ll also hear about groundbreaking products like functional fragrances and their revolutionary scent diffuser system, all rooted in science, innovation, and unmatched customer experience. Episode Outline [00:00] Intro: Meet Yvan Jacqueline, President of Parfums de Marly & Initio [02:20] Moving to the U.S. to build brand presence [05:45] How Parfums de Marly became #1 at Nordstrom [07:50] Yvan’s career shift from hypermarkets to luxury fragrance [13:15] The importance of doing every job with pride and integrity [18:05] Traveling to build global fragrance presence [23:00] In-store experiences vs. online fragrance marketing [27:00] Initio’s unique approach to functional fragrance [33:30] Customer trust, education, and staying true to brand DNA [38:40] Packaging innovation and detail in luxury marketing [44:10] Organic TikTok impact and connecting with Gen Z [51:00] Closing thoughts on values, leadership, and being remembered Wisdom Nuggets Lead with Purpose: Yvan emphasizes the importance of doing your work with pride and ethics, no matter your current role. You never know which connection will shape your future. Listen to Your Customers: True growth happens when brands remain open to feedback. Yvan's team excels because they prioritize listening and adapting to customer needs. Packaging is Experience: Luxury goes beyond product—it’s about the total experience, from unboxing to scent memory. Details matter in high-end branding. Risk the Right Way: Leaving a secure CEO position to join a then-small brand took guts. But trusting your instincts, when paired with strategic vision, can lead to massive success. Stay Accessible, Stay Human: Whether speaking with celebrities or 12-year-olds, Yvan believes in genuine human connection—something even the best marketing can’t replace. Power Quotes: "People think fragrance is for others, but it’s about how you feel." - Alex Quin "Perfume has a powerful emotional connection—it’s not just a scent." - Yvan Jacqueline "Great sales happen when clients talk about the product at home." - Yvan Jacqueline Connect With Yvan: Instagram: (https://www.instagram.com/yvanjacqueline) Linkedin (https://www.linkedin.com/in/yvan-jacqueline-8b672173/) Connect With the Podcast Host Alex Quin: Instagram: (https://www.instagram.com/alexquin) Twitter: (https://twitter.com/mralexquin) LinkedIn: (https://www.linkedin.com/in/mralexquin) Website: (https://alexquin.com) TikTok: (https://www.tiktok.com/@mralexquin) Our Community Instagram:(https://www.instagram.com/hustleinspireshustle) Twitter: (https://twitter.com/HustleInspires) LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle) Website: (https://hustleinspireshustle.com) *This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    50 分钟
  6. De La Ghetto: Collaborations That Shape Culture - #190

    7月7日

    De La Ghetto: Collaborations That Shape Culture - #190

    In this episode of Hustle Inspires Hustle, Alex Quin spotlights Latin music powerhouse De La Ghetto, breaking down how he’s built a lasting brand through strategic collaborations, genre fluidity, and sharp media instincts. From his memorable verse on Bad Bunny’s “Acho PR” to his calculated hiatus and comeback, De La Ghetto reveals how he treats each release as a full campaign—balancing creativity with business acumen. He shares insights on staying grounded, leveraging authenticity, and aligning visuals and timing to elevate his presence. This episode offers valuable lessons in branding, consistency, and navigating the evolving music landscape with intention. Episode Outline [00:00] Alex Quin introduces the Spotlight Series and De La Ghetto's impact [01:14] The story behind the “Acho PR” feature with Bad Bunny [02:30] In-studio chemistry, process, and quick turnaround [03:06] On Bad Bunny's humility and longstanding connection [04:23] Dela’s genre versatility and global music collaborations [05:15] Strategic brand focus and return to solo projects [05:43] How De La Ghetto wants to be remembered [06:00+] Final thoughts on branding, strategy, and artistic identity Wisdom Nuggets Versatility Wins: De La Ghetto’s identity as “El Mas Versati” isn’t just a nickname—it’s his strategic advantage. Crossing genres and languages keeps him relevant and adaptable in a changing music scene. Every Release Is a Campaign: From visuals to timing, Dela treats each song drop like a full-scale brand launch. Musicians can learn from his emphasis on storytelling and media alignment. Stay Real Off-Camera: Authenticity breeds connection. Dela and Alex highlight how consistency off-camera builds trust and strengthens fan relationships. Strategic Collabs, Not Just Features: His work with major artists isn’t random—it's planned to grow his brand reach and appeal. It’s not about stacking names; it's about making the right moves. Reignite When It’s Time: After a period of helping others, Dela’s October 2024 pivot to focus on his own music is a reminder that stepping back doesn't mean you're out—it can be setup for a strong return. Power Quotes: “I come from the gutter, from the gully.” - De La Ghetto “Be good, but don’t be a fool.”- De La Ghetto Connect With De La Ghetto : Instagram: (https://www.instagram.com/delaghetto) Youtube (https://www.youtube.com/channel/UCRp097cJIVS-cQ_GuZWQkJg) Connect With the Podcast Host Alex Quin: Instagram: (https://www.instagram.com/alexquin) Twitter: (https://twitter.com/mralexquin) LinkedIn: (https://www.linkedin.com/in/mralexquin) Website: (https://alexquin.com) TikTok: (https://www.tiktok.com/@mralexquin) Our Community Instagram:(https://www.instagram.com/hustleinspireshustle) Twitter: (https://twitter.com/HustleInspires) LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle) Website: (https://hustleinspireshustle.com) *This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.* See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    7 分钟
  7. Mikael Hamaoui: Pagani Residences & the Future of Luxury Living - #189

    6月30日

    Mikael Hamaoui: Pagani Residences & the Future of Luxury Living - #189

    In this episode, Alex Quin sits down with Mikael Hamaoui, founder of Riviera Horizons and one of the visionaries behind Pagani Residences—a groundbreaking collaboration with the Pagani family that merges ultra-luxury living with cutting-edge design. Known globally for crafting some of the most exclusive hypercars on the planet, Pagani Automobili is synonymous with performance, craftsmanship, and Italian artistry. Mikael shares how this legacy of precision and innovation is now being translated into elite real estate. He opens up about the concept and creative process behind the project, the collaboration with the Pagani brand, and how his background in luxury event design shapes unforgettable living experiences. The conversation also explores the business challenges and triumphs of building at the top tier of the luxury market. Episode Outline [00:00:03] Alex Quin welcomes listeners to the show [00:01:40] Mikael’s background and the origins of Riviera Horizons [00:04:50] Early influences and the leap from design to events [00:08:10] Conceptualizing Pagani Residences with the Pagani family [00:11:25] What makes Pagani Residences a new standard in luxury [00:14:00] Lessons learned from working in high-pressure luxury markets [00:17:30] How Riviera Horizons blends creativity with operational execution [00:21:00] The long-term vision for Pagani Residences and future projects [00:24:20] Advice for creatives and founders entering luxury markets [00:27:00] Final thoughts from Mikael and closing by Alex Quin Wisdom Nuggets Design with Emotion: Mikael emphasizes that true luxury isn’t about flash—it’s about how a space makes you feel. Emotional design creates lasting impact. Collaborate with Legacy: Working with the Pagani family brought decades of design excellence into a new space. Aligning with iconic brands elevates your own. Translate Creativity Across Fields: From events to real estate, Mikael applies the same principles of storytelling and precision. Creative skills can scale across industries. Build a Brand on Trust: Pagani Residences reflects years of trust between Mikael and his collaborators. Relationships, not just vision, drive long-term projects. Lead with Vision, Adapt with Skill: Balancing big-picture goals with real-world constraints is key. Mikael shows that strong leadership means being visionary and flexible. Power Quotes: “You can’t fake luxury—it has to be felt in every detail.” - Mikael Hamaoui “We wanted Pagani Residences to feel like a sculpture you live in.” - Mikael Hamaoui Connect With Mikael : Pagani Residences Instagram: (https://www.instagram.com/paganiresidences) Pagani Residences Website (https://paganiresidences.com/) Riviera Horizons Website (https://rivierahorizons.com/) Connect With the Podcast Host Alex Quin: Instagram: (https://www.instagram.com/alexquin) Twitter: (https://twitter.com/mralexquin) LinkedIn: (https://www.linkedin.com/in/mralexquin) Website: (https://alexquin.com) TikTok: (https://www.tiktok.com/@mralexquin) Our Community Instagram:(https://www.instagram.com/hustleinspireshustle) Twitter: (https://twitter.com/HustleInspires) LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle) Website: (https://hustleinspireshustle.com) *This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    32 分钟
  8. Alicia Grande: How Grande Cosmetics Hit $100M+ in Sales - #188

    6月23日

    Alicia Grande: How Grande Cosmetics Hit $100M+ in Sales - #188

    In this episode, Alex Quin sits down with Alicia Grande, founder and CEO of Grande Cosmetics—a beauty powerhouse known for its iconic GrandeLASH-MD serum. Alicia shares how she turned a single product into a $100 million+ brand without outside investors. From grassroots trade shows to landing shelf space at retailers like Sephora, Ulta, and beyond, she breaks down the branding, grit, and customer obsession that fueled her success. Alicia also opens up about the challenges of scaling while staying authentic in a competitive industry. Episode Outline [00:00:03] Introduction and welcome by Alex Quin [00:01:45] Alicia's media background and shift to beauty [00:04:12] The creation of GrandeLASH-MD [00:07:00] Leveraging trade shows for grassroots marketing [00:09:30] The power of before-and-after images [00:12:20] Early business struggles and breakthroughs [00:15:05] Building credibility in the beauty industry [00:17:40] Scaling with Sephora and e-commerce growth [00:21:10] Staying innovative and customer-focused [00:24:30] Key challenges and advice for entrepreneurs [00:27:45] Alex Quin's final thoughts and wrap-up Wisdom Nuggets Start Where You Are: Alicia leveraged her radio background to connect authentically with potential customers at trade shows. Your current skills can translate into unexpected successes. Proof Sells Products: Real customer results, showcased through authentic before-and-after photos, helped build trust and credibility. Visual evidence trumps flashy ads. Bootstrapping Builds Grit: Without outside investment, Alicia learned to be scrappy and disciplined. She emphasizes the strength that comes from doing more with less. Evolve With Feedback: Customer feedback directly informed product development at Grande Cosmetics. Listening isn't just polite—it's profitable. Growth Requires Risk: Alicia took major steps by expanding into Sephora and doubling down on e-commerce. Calculated risks are often the bridge to the next level. Power Quotes: “I started with one product and a passion for helping women feel beautiful.” - Alicia Grande “Don’t rush into partnerships. Vet them like your brand depends on it—because it does.” - Alicia Grande Connect With Alicia : Instagram: (https://www.instagram.com/ceoaliciagrande) Grande Cosmetics Instagram: (https://www.instagram.com/grandecosmetics/) Website (https://grandecosmetics.com/) Connect With the Podcast Host Alex Quin: Instagram: (https://www.instagram.com/alexquin) Twitter: (https://twitter.com/mralexquin) LinkedIn: (https://www.linkedin.com/in/mralexquin) Website: (https://alexquin.com) TikTok: (https://www.tiktok.com/@mralexquin) Our Community Instagram:(https://www.instagram.com/hustleinspireshustle) Twitter: (https://twitter.com/HustleInspires) LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle) Website: (https://hustleinspireshustle.com) *This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.* See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    40 分钟
4.8
共 5 分
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关于

A podcast for entrepreneurs and those who hustle Elevate your entrepreneurial game with actionable advice and inspiring interviews from high-level entrepreneurs, business owners, and overall badasses in the game. Join our host, Alex Quin, as we make navigating the Entrepreneurial Journey a little bit easier with real-life stories and lessons from guests like Tony Robbins, Nicky Jam, Andy Frisella, Randi Zuckerberg, Grant Cardone, Chris Voss, and Neil Patel to name a few. Whether you're just starting out or experienced in the know-how, our podcast is made to empower your drive, fuel your grind, and inspire your hustle. Globally trending in over 95 countries, see why we’re the podcast everyone is talking about.

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