The Disruptive Voice

Harvard Business School
The Disruptive Voice

The Disruptive Voice explores the frameworks of Disruptive Innovation across a wide range of industries and circumstances. Guests include academics, researchers, and practitioners who have been taught and inspired by the late Clayton Christensen.

  1. 01/09/2024

    120. Butterfly's Digital Revolution In Ultrasound: A Conversation with Darius Shahida

    Five years ago, Darius Shahida, a member of the HBS Class of 2019, joined us in the podcast studio to discuss how Butterfly Network, a disruptive startup where he was employed as Chief Growth Officer, was working to revolutionize the ultrasound industry. Now, as the company's Chief Strategy Officer and Chief Business Development Officer, he joins his former BSSE professor, Derek van Bever, to reflect on Butterfly Network's entrepreneurial journey over the last half decade. Since Darius was last on the podcast, the company has gone public; has successfully commercialized the world's first semiconductor-based, whole-body, single-probe digital ultrasound device; has introduced its second generation device, Butterfly iQ+, along with new advances on the AI and software side of the business; and Butterfly has significantly expanded its market of users, with a presence in over 100 countries through commercial sales or global health deployments. In this conversation, Darius highlights these developments and also reflects on how the BSSE frameworks have helped to inform the company's emergent strategy over the years. As a hybrid disruptor - both a low end and a new market disruption - Butterfly Network's growth is fascinating to observe. Listen to learn about the company's enabling technology and disruptive business model, the promise of artificial intelligence, the different types of Butterfly customers (and the ramifications of that for strategy, particularly when competing against non-consumption), the company's vision for the future of ultrasound, and more!

    35 min
  2. 10/10/2023

    116. Four Companies Creating a Market for Solar Energy in Nigeria: A Conversation with Efosa Ojomo and Sandy Sanchez

    Last June, Efosa Ojomo and Sandy Sanchez were on the podcast to discuss the process of market creation - discovery, distribution, and democratization - and specifically, as it applied to the creation of a market for solar energy in Nigeria. In this new episode, they return to the recording studio to share with us specific examples of four companies that are getting it right. SunFi, co-founded by HBS alumnus Tomiwa Igun, highlights successful employment of an emergent rather than deliberate strategy; Steamaco illustrates benefits drawn from a clear understanding of customers' Jobs To Be Done; Husk Power Systems exemplifies the strength of pull (as opposed to push) strategies in emerging markets; and Auxano is a company now firmly in the midst of the important distribution phase of the market creation process. There are lessons to be learned from all four of these examples, businesses that to-date have been successful in addressing barriers to market creation in the energy sector in Nigeria. In this conversation, Efosa and Sandy reflect on these learnings. Of further note is that, for listeners wanting to learn more, the duo have also recently published a paper entitled, Accelerating The Adoption of Solar Energy in Nigeria: A Market-Creation Strategy. As Efosa says, “People don’t want solar. People want progress.” With this in mind, real advancements can be made towards reaching the last stage of the market creation process - democratization, and in this case democratizing access to electricity in Nigeria and beyond.

    33 min
  3. 09/19/2023

    115. Build The Life You Want: A Conversation with Arthur Brooks and Karen Dillon

    Arthur Brooks teaches a popular course at Harvard Business School called “Leadership and Happiness.” One important underpinning of the course is that science can help us to better understand what will actually make us happier – and Arthur has worked hard to incorporate these concepts into his own life. Recently, he teamed up with Oprah Winfrey to write "Build The Life You Want: The Art and Science of Getting Happier." In those pages, they consider a number of thought-provoking questions, including “How can we mobilize our lives toward greater happiness? How do we translate ideas about happiness into action? And how do we take control of our present and our future?” In this episode, Arthur joins host Karen Dillon – co-author with Clayton Christensen of “How Will You Measure Your Life?” – to dive into these questions. Throughout this wide-ranging conversation, he considers common misconceptions about happiness, the importance of emotional self-management, and how we can all change our habits to truly become happier. Relatedly, they discuss strategies that can be employed to become more metacognitive, the four pillars of happiness, and the neurochemical cascade of falling in love, to name but a few of the many conversation highlights. Arthur also reflects on the fact that so much of the knowledge that is shared in “Build The Life You Want” is practical and yet relatively unknown. Listen to learn more about both the art and science of becoming happier!

    46 min
  4. 08/29/2023

    114. The Role of Senior Executives in Leading New Growth Initiatives: A Conversation with Robyn Bolton

    The Business Model Framework draws an important distinction between a company's Priorities (that is, its Value Proposition and Profit Formula) and its Capabilities. Regarding the latter, which are more effective drivers of corporate innovation – Processes or Resources? The answer to this question, of course, depends on an organization's circumstances and strategic goals. Specifically, in circumstances where companies are pursuing growth via sustaining opportunities, a company's Processes are key. However, in circumstances where companies are pursuing potentially disruptive opportunities, their Resources - and particularly senior leadership - are crucial. In this episode, Robyn Bolton brings these concepts to life through the stories of two companies working to build disruptive growth engines, highlighting the actions of senior executives at each firm, one of which was ultimately successful while the other faltered and failed in these attempts. In conversation with host Katie Zandbergen, Robyn shares insights on several topics related to the role of senior leaders, including the necessity of standing astride the interfaces of mainstream and disruptive growth businesses; the ability to sense when circumstances are changing; the importance of adjusting metrics and incentives to create space for employees to spot disruptive opportunities; and the need (and challenge) to act when business is good rather than during difficult times. As Robyn points out, if you want different results, then you need to do things differently - and this often means tackling the difficult task of setting aside processes that drive sustaining innovation, at least in some parts of the business, and leaning more on a company's resources, including its senior leadership, to play a crucial role in the management of disruptive growth initiatives.

    31 min
  5. 08/08/2023

    113. The Capitalist's Dilemma: A Conversation with Derek van Bever

    "In our view, the crux of the problem is that investments in different types of innovation affect economies (and companies) in very different ways – but are evaluated using the same (flawed) metrics. Specifically, financial markets – and companies themselves – use assessment metrics that make innovations that eliminate jobs more attractive than those that create jobs.” This quote comes from the 2014 HBR article that Clayton Christensen and Derek van Bever co-authored, entitled The Capitalist’s Dilemma. As you’ll hear in this conversation, the article is as relevant today as it was when it was first published nearly a decade ago. In this episode – originally recorded as part of Aidan McCullen’s three month series on The Innovation Show dedicated to Clay’s life and work - Derek joins Aidan to discuss a number of topics related to the article's main theme, that being the assertion that “the tools we use to guide our investments are blind to the best opportunities for creating new jobs and new markets.” For instance, Derek considers how our behavior, in interacting with metrics, can often lead to unfortunate consequences; the pull of established markets; the different types of innovation (performance-improving, efficiency, and market-creating) and their respective impacts on growth; the scarcity of long-term investors; and the challenges faced by corporate innovators, to cite but a few examples. Also discussed are potential solutions to the capitalist's dilemma, along with the observation that if people understand the dilemma, they are then better equipped to respond to the challenges that it presents.

    47 min
4.5
out of 5
42 Ratings

About

The Disruptive Voice explores the frameworks of Disruptive Innovation across a wide range of industries and circumstances. Guests include academics, researchers, and practitioners who have been taught and inspired by the late Clayton Christensen.

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