Simple Pin Podcast: Simple ways to boost your business using Pinterest

Kate Ahl

The Simple Pin Podcast delivers weekly Pinterest marketing tips, updates, and stories of how business owners are finding success on the platform. Every Wednesday a new show airs to showcase how this powerful platform is helping millions of small business owners acheive their goals of sales and lead gen. Simple Pin Media delivers weekly Pinterest marketing advice using data-driven results. Keep it simple, be authentic, and pin with purpose. Learn more at simplepinmedia.com

  1. APR 22 ·  BONUS

    Kate's Take: Quick thoughts on Pinterest marketing #8

    My two guiding principles right now in business – where is the money flowing and where do people need transformational wins – big or small. I started out in 2010 with Facebook and the boom of affiliates. Coupon clicks, prints, and it basically feeling like the wild wild west of the internet. The joke in the 2010’s is you could basically print money. A lot of people got rich off courses, affiliates, and the easy money.  It’s harder now. Algorithms, discovery is more difficult and neither ads nor organic work 100% of the time. You have to stay curious, open to new pathways, and agile.  That’s tough in this market when you’re burned out. I was on threads the other day, and the amount of posts from people feeling like they couldn’t do one more thing was abundant. It made me sad. I’ve been there before and in that season, and only one thing helped me.  What’s the one thing I can do right now (big or small) that will put me in the path of the money flow and support people with wins? Sometimes that meant writing an email to those in a particular industry. Sometimes it meant connecting with someone. Sometimes it meant creating a new Pinterest image for a post. Other times it meant sitting back to do a little dreaming.  Leaving my consistent workplace for a coffee shop, corner of a hotel lobby, or something different to jog ideas.  Q2 is tough on Pinterest. It feels like there is no movement. If you’re in the US, you just paid a crap ton of taxes, and you’re feeling the itch of summer, but it’s not quite there yet.  I would leave you with one question today – what’s one thing that you can do to position yourself in the flow of commerce within your industry and connect with someone or a group of people that just need help and support.  —------- Here are some helpful links from the podcast: 🗒️To get full show notes, visit Simple Pin Media and click on articles.  🗞️Make sure you grab our newsletter – Pinterest Made Simple 📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.  🎬 New to Pinterest → get started here with 4 videos!  Other helpful links: Simple Pin Insiders Simple Pin Shop Our YouTube channel – tons of Pinterest tutorials DM us on Instagram

    6 min
  2. MAR 25 ·  BONUS

    Kate's Take: Quick thoughts on Pinterest marketing #6 – everything is fine

    Someone said to me recently that I might be putting on a happy face but Pinterest is going down. First, I would say, that might be a fair assessment as I always like to see the good. AND I have an entire community following me to understand how to view and navigate the platform. I take that very seriously so making sure i”m neither overly optimistic nor pessimistic.  Let me address where I’m at. I think Pinterest has changed drastically in 2026 and I’ve not been shy about saying that. Maybe some people haven’t heard me mention it but I did a webinar last month where I talked about what was the same and what was different.  I think slop has invaded the platform and while Pinterest has made some attempts, it’s not enough yet. That’s hard to watch. Users still like the platform but some are becoming more exhausted with it daily.  It’s shifted more to products and for some of our product sellers they are crushing it – both organic and paid ads. We had a 90 ROAS on one of our ads clients campaigns. That’s incredible.  Elliot Investments just put $1 billion into Pinterest which makes me a little nervous. If you’ve watched the massive changes on Southwest airlines and wondered who made those changes, look no further than Elliot. They won’t do anything sudden but it’s something to watch for sure over the next 2 years.  Where does this leave content creators? In a tough spot. But do I think all hope is lost? No. But I do think each business owner has to benchmark their goals, progress, time, and investment just like they would any other platform.  I think the entire internet has had a massive overhaul since 2022 when Chat GPT was introduced and we’re all still trying to figure it out.  My team and I are talking daily about trying new things. We’re investigating, testing, going deep on Reddit threads, looking for articles and working to make the platform work for our clients in the best way we can.  Do we nail it every time? Certainly not and I will be the first to say that it’s so frustrating to not be able to win for our clients. We care about their businesses just like we care about SPM.  To those who want my deep thoughts on Pinterest, thoughtful discussions, and to be with other business owners who are troubleshooting Pinterest where it’s at, join me in SPM insiders. This group has incredible ideas and we’re all committed to finding ways to make it work. Just $9/month and you get a call with me monthly. I think it’s worth testing it out just for 1 month to see that I’m not all sunshine and roses about Pinterest all the time.  —------- Here are some helpful links from the podcast: 🗒️To get full show notes, visit Simple Pin Media and click on articles.  🗞️Make sure you grab our newsletter – Pinterest Made Simple 📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.  🎬 New to Pinterest → get started here with 4 videos!  Other helpful links: Simple Pin Insiders Simple Pin Shop Our YouTube channel – tons of Pinterest tutorials

    5 min
  3. MAR 18

    She Quiet Quit Her Blog

    Rachel Farnsworth started 2026 with an announcement that she was “quiet quitting” blogging. Not because she didn’t want to invest in the community that she had built over the last 10  years, but because she wanted to invest more. Learn why she changed course and what 2026 holds for her.  Intro - Call to Action:  You know, one of the questions I get asked most often is: "Kate, how do I actually make Pinterest work for my business without spending hours every single day on it?" And here's the truth - Pinterest is one of the most powerful cold-traffic platforms out there for creators and shop owners. But it requires a consistent strategy, fresh content, and staying on top of all the platform changes. And let's be honest... most of us don't have time for that. That's exactly why we created our Pinterest management services at Simple Pin Media. For over twelve years, we've been managing Pinterest accounts for clients - from bloggers and content creators to course creators and ecommerce businesses. We handle everything: the strategy, the pin creation, the scheduling, the analytics, the optimization, and Ads. And here's what sets us apart: we're constantly learning, strategizing, and pivoting our approach based on what's actually working on Pinterest right now. When the platform changes, we adapt immediately - and all of our clients benefit from that expertise. If you're tired of Pinterest being on your never-ending to-do list, or you've tried DIY-ing it and just aren't seeing the results you want, we can help. Head to simplepinmedia.com to learn more about our management services and see if we're a good fit. That's simplepinmedia.com. Connect with Rachel at Stay at Home Chef —------- Here are some helpful links from the podcast: 🗒️To get full show notes, visit Simple Pin Media and click on articles.  🗞️Make sure you grab our newsletter – Pinterest Made Simple 📌 Looking to hire the best Pinterest marketing team? Here is a list of the services we offer. Book a discovery call with our team.  🎬 New to Pinterest → get started here with 4 videos!  Other helpful links: Simple Pin Insiders Simple Pin Shop Our YouTube channel – tons of Pinterest tutorials DM us on Instagram

    55 min
4.9
out of 5
459 Ratings

About

The Simple Pin Podcast delivers weekly Pinterest marketing tips, updates, and stories of how business owners are finding success on the platform. Every Wednesday a new show airs to showcase how this powerful platform is helping millions of small business owners acheive their goals of sales and lead gen. Simple Pin Media delivers weekly Pinterest marketing advice using data-driven results. Keep it simple, be authentic, and pin with purpose. Learn more at simplepinmedia.com

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