Targeted Lead Generation - Helping you discover and find the best lead generation tools and techniques for your business

Manny Nowak

Targeted Lead Generation means finding the best lead generation methods and techniques for your business. We introduce you to the experts and they teach you on the show. If you are struggling and need more leads, you have come to the right place.

  1. 5D AGO

    194 Build Successful Relationships Through Networking That Generates Revenue with Sarah Hubbard

    Sarah, provided practical advice on networking in the mortgage and other industries, emphasizing the importance of clear communication, tailored interactions, and consistent follow-up through her MAPP framework. Sarah discusses her upcoming book on networking, which focuses on the MAPP framework (Mindset and Intention, Authentic Presence, Precise Messaging, and Purposeful Follow-through) and incorporates AI tools to enhance preparation for business interactions. Sarah, an East Coast native and former college athlete, transitioned from a potential career in physical therapy to mortgage financing after facing challenges in pursuing a doctorate. She founded the International Networker, an organization that helps entrepreneurs build meaningful relationships and scale their businesses. Sarah emphasizes the importance of adding value to networking partners and tailoring interactions to individual personalities. Her MAPP framework, enhanced by AI, aims to streamline preparation and foster genuine connections. Sarah discussed challenges clients face in navigating mortgage information and networking. She emphasized educating clients to make informed decisions and finding the right networking groups that align with their goals and energy levels. Sarah recommended starting with local chambers of commerce and suggested joining groups where members are further along in their careers for better networking opportunities. She advised attending meetings twice to assess fit and leaving inspired. Sarah shared her approach to networking in the mortgage industry, emphasizing collaboration and openness despite challenging market conditions. She highlighted the importance of clear communication, avoiding overcomplicated language, and tailoring requests to specific individuals rather than using broad terms. Sarah also stressed the significance of meaningful follow-ups, suggesting alternative ways to engage with contacts that go beyond generic messages. Sarah shared her MAPP framework for networking success, which includes mindset and intention, authentic presence, precise messaging, and purposeful follow-through. She emphasized the importance of preparation, sharing personal stories to build trust, and crafting specific asks rather than broad ones. Sarah also discussed the importance of follow-up and maintaining relationships through consistent communication. Manny complemented Sarah on her ability to share personal information and noted that her advice would be valuable to listeners.    Contact Data: Website: https://sarah-hubbard.com/ Instagram @sarahannflann Linked In: https://www.linkedin.com/in/sarah-hubbard-flannery/

    39 min
  2. JAN 20

    193 Mastering Your Poker Face in Video Meetings

    In this episode of the Targeted Lead Generation Podcast, Coach Manny Nowak discussed the importance of mastering facial expressions during video calls to maintain professionalism and avoid misunderstandings. He explains how facial expressions can convey emotions unintentionally and impact group dynamics, decision-making, and personal credibility. Manny provided tips on how to control facial expressions, including self-awareness, practice, mindfulness techniques, and strategic pauses. He emphasized that controlling expressions is not about hiding emotions but managing responses for effective communication. Manny encouraged listeners to prioritize mastering their expressions and consider it an essential skill for video meetings. Summary Mastering Facial Expressions in Video Calls Manny introduces the episode of the Targeted Lead Generation Podcast, discussing the importance of mastering facial expressions during video calls. He explains how video calls can reveal more about others than in-person interactions, highlighting the need for control over facial expressions. Manny encourages listeners to connect with him through his website for further engagement. Mastering Professional Facial Expressions Manny discusses the importance of controlling facial expressions in professional settings, particularly during video meetings, to avoid misunderstandings and maintain credibility. He emphasizes that facial expressions can sometimes contradict verbal communication and strain relationships, advocating for the use of a "poker face" in professional interactions. Non-Verbal Cues in Virtual Meetings Manny discussed how facial expressions and body language during video calls can significantly impact team dynamics and the reception of ideas. He highlighted how frowns, eye rolls, smirks, lack of eye contact, and tense expressions can convey skepticism, disapproval, or disbelief, potentially influencing others' perceptions and stifling open dialogue. Manny emphasized the importance of maintaining trust and fostering a collaborative environment, noting that these non-verbal cues can create tension and fear, especially in sensitive discussions like budget constraints or layoffs. Sales Training and Expression Control Manny discussed the importance of controlling facial expressions in meetings to avoid misunderstandings and conflicts. He then promoted a sales training program he offers, emphasizing its interactive nature and the crucial role of prospecting in sales success. Manny encouraged listeners to contact him for more information about the training program. Mastering the Poker Face Technique Manny discussed techniques for mastering a poker face, emphasizing self-awareness through recording past meetings and seeking honest feedback from colleagues. He suggested practicing neutral expressions by watching controversial videos and using mindfulness techniques to stay present during meetings. Manny also advised role-playing with a friend and incorporating deep breathing exercises to manage emotions effectively. Strategic Pauses in Meetings Manny discussed the importance of strategic pauses and managing facial expressions in meetings, emphasizing that while a pause can help control reactions, it can also be manipulated by others. He highlighted the need for emotional intelligence and suggested maintaining a "poker face" to manage responses effectively without hiding emotions. Manny stressed that the goal is to manage expressions for better communication and outlined the importance of having an action plan moving forward. Mastering Facial Expressions in Video Meetings Manny emphasized the importance of mastering facial expressions during video meetings, encouraging listeners to practice with a colleague for mutual feedback and accountability. He noted that turning off cameras is becoming less acceptable, and advised watching oneself in calls to understand and improve expressions. Manny concluded by thanking the audience and encouraging them to subscribe and share their thoughts, while also expressing gratitude to the sponsor, Coach Manny Sales Training.

    19 min
  3. 191 Stop, Listen, Lead and Close More Business

    JAN 13

    191 Stop, Listen, Lead and Close More Business

    In this episode of the Targeted Lead Generation Podcast, Coach Manny discusses the importance of listening skills in business and personal interactions. He shares insights from his book "Stop, Listen, and Lead" and emphasized the value of genuine interest, maintaining eye contact, and embracing silence during conversations. Manny provides practical exercises to help listeners improve their listening skills, including counting to ten before responding and practicing note-taking without formulating immediate responses. He also addresses the "itchy pants syndrome" - the urge to interrupt others - and encouraged listeners to catch and redirect this impulse. Through personal anecdotes and examples, Manny demonstrates how effective listening can lead to better business outcomes, deeper relationships, and personal growth. Manny@mannynowak.com Coachmanny.com Book Avaliable on Amazon https://tinyurl.com/3x9jcvkt   Super Listening for Leadership Success Manny discussed the importance of listening in business and personal life, quoting Stephen Covey that people often listen to reply rather than understand. He shared a story about a school incident where miscommunication led to 2,550 students receiving false detention notices, emphasizing how better listening could have prevented the situation. Manny introduced his book "Stop, Listen, and Lead" and outlined the first key to becoming a super listener: being genuinely interested. Enhancing Genuine Listening Skills Manny discussed the importance of genuine interest in listening, drawing from Dale Carnegie's principles. He emphasized that successful listeners are fully present and engaged, using eye contact, nodding, and other positive cues to show genuine interest. Manny encouraged participants to reflect on their own listening habits and suggested a simple exercise to improve their listening skills moving forward. Enhancing Active Listening Techniques Manny shared techniques for improving listening skills, emphasizing the importance of note-taking, maintaining eye contact, and practicing mindfulness during conversations. He encouraged participants to focus entirely on the person they are speaking with, comparing it to a surgeon's concentration during an operation. Manny advised keeping a log of experiences to reflect on and learn from, stating that practice is essential for mastering these skills. Active Listening and Personal Reflection Manny discussed the importance of personal reflection and active listening, sharing his experience of transforming his listening skills during Marine Corps boot camp. He emphasized the value of truly hearing others and the impact it can have on relationships and success. Manny also introduced the concept of "being quiet" and using silence effectively in conversations, quoting Albert Hubbard's insight about the significance of understanding silence. Strategic Use of Silence in Sales Manny discussed the importance of allowing silence in sales conversations, explaining that people often talk too soon and miss opportunities by rushing to fill silence. He shared examples of how silence can be used strategically, such as in negotiations and dating scenarios, and emphasized that giving others time to think can lead to better outcomes. Manny noted that many people view silence as taboo, but he suggested that allowing silence can reveal important information and help close deals. Embracing Silence in Conversations Manny discussed the importance of embracing silence in conversations, particularly in sales contexts, to encourage people to share more information. He suggested trying a simple exercise of leaving silence during conversations with a spouse, partner, or friend, and noted that people often fill silence to avoid discomfort. Manny emphasized that allowing silence can lead to richer conversations and provide valuable insights, as people may share more than intended when given the space to reflect. The Power of Silence in Communication Manny discussed the importance of silence in communication, explaining that it can lead to valuable insights and help close deals. He encouraged listeners to practice counting to ten before responding to questions, noting that this often leads to the other person providing information. Manny shared a personal experience where a four-second pause after a pitch led to a client discussing financial data, demonstrating the power of silence in gathering information. Embracing Silence in Communication Manny discussed the importance of embracing silence in communication, explaining that it can lead to better learning and business outcomes. He shared personal experiences where clients unexpectedly made decisions during silent moments. Manny encouraged listeners to practice remaining quiet during conversations, documenting their experiences and noting any feelings of anxiety. He emphasized that patience is key and that often, valuable information follows periods of silence. Silence as a Sales Strategy Jessica, a seasoned sales representative, faced a challenge during a meeting with a potential client, David, who was hesitant about upgrading their CRM system due to cost and implementation concerns. Despite feeling the pressure to fill the silence, Jessica recalled a training lesson and chose to remain quiet, allowing the silence to linger. This decision helped David process the information, and he gradually became more receptive to the benefits of the upgrade. Empowering Clients Through Listening Manny shared a story about Jessica's successful sales approach, where she used silence and active listening to help David overcome his concerns about a new training system. Through careful questioning and allowing space for thought, Jessica helped David realize the benefits of the system himself, leading to his decision to sign the contract. The story illustrates how effective listening and silence can empower clients to reach their own conclusions, resulting in successful outcomes. Enhancing Listening for Leadership Manny discussed the importance of effective listening in team and client interactions, referencing his book "Stop. Listen. and Lead" and offering a half-day seminar on listening skills. He introduced the concept of "Itchy Pants Syndrome," which describes the urge to immediately respond to questions or situations, and emphasized the value of patience in uncovering hidden secrets. Manny encouraged attendees to apply these lessons to improve their professional interactions. Active Listening: Key to Success Manny discussed the importance of active listening in team discussions and sales interactions. He explained that when people start formulating responses, they stop listening effectively, which can lead to missed opportunities and poor decision-making. Manny shared a story about a project manager who failed to listen to her team's feedback, resulting in project delays. He suggested exercises to help people overcome the tendency to interrupt and focus on listening instead. Enhancing Active Listening Techniques Manny discussed strategies for improving listening skills, emphasizing the importance of recognizing and redirecting the "itchy pants syndrome" - the urge to interrupt while someone else is speaking. He advised writing a note to oneself when this happens and focusing on active note-taking during conversations without planning responses. Manny also highlighted the value of allowing silence after someone finishes speaking and encouraged patience until the speaker indicates they are done. Active Listening: A Business Opportunity Manny discussed the importance of active listening and shared a personal story about a missed business opportunity due to interrupting a client and failing to understand their priorities. He encouraged listeners to practice active listening techniques and offered resources, including an audio version of the podcast and a book, for further learning. Manny concluded by inviting feedback and encouraging listeners to subscribe and share their thoughts.

    39 min
  4. JAN 6

    191 - Why Can't You Close Business Consistently

    Manny introduced the Targeted Lead Generation Podcast and discussed strategies for addressing inconsistent business closures in sales, emphasizing the importance of focusing on unique value propositions rather than being intimidated by competition. He shared personal experiences and stories from colleagues to illustrate how persistence, creativity, and personalized approaches can overcome internal struggles and external fears in sales. Manny highlighted the significance of consistent follow-up relationships and flexible sales cycles, encouraging listeners to embrace creative strategies while maintaining commitment to their sales processes. Sales Consistency and Lead Generation Manny introduces the Targeted Lead Generation Podcast and discusses the topic of inconsistent business closures in sales. He explores potential reasons for this issue and outlines a proven approach to help sales professionals succeed. Manny also mentions his website and the podcast's sponsor, Covert Leadership Training. Overcoming Sales Fear Through Value Manny shared a story about a sales colleague, Tom, who felt overwhelmed by competition and compared it to being a goldfish in a shark tank. After encouraging Tom to conduct a survey with existing customers, he discovered that customers valued his personalized service and felt valued, which made them loyal despite competitors offering lower prices. Manny emphasized that internal struggles can be overshadowed by external fears, and the key to success is focusing on one's unique value proposition rather than being intimidated by competition. Creative Sales Solutions for Prospects Manny shared a story about a sales trainee named Sarah who consistently claimed her prospects lacked funds, leading to a lightbulb moment when Manny suggested offering payment plans and subscriptions as creative solutions. Manny emphasized that salespeople should never assume lack of funds is a barrier, drawing from his experience with Brian Tracy, and encouraged attendees to explore innovative approaches to sales. Sales Consistency and Persistence Strategies Manny emphasized the importance of consistency in follow-up relationships for sales professionals, stating that the real issue often lies in a lack of persistence when dealing with qualified prospects. He shared personal experiences from various industries, including real estate and car sales, to illustrate how maintaining consistent contact with prospects can lead to successful sales over time. Manny also highlighted the patience required in sales cycles, which can vary significantly depending on the industry, and shared a story about closing a deal after 14 months of consistent follow-up with a Fortune 1000 company. Creative Sales Cycle Strategies Manny discussed the importance of flexibility in sales cycles, noting that while some deals may take 18 months, others can close more quickly. He emphasized the need for creative follow-up strategies to maintain engagement with prospects, including regular check-ins, personalized voicemails, and the use of humor. Manny shared a story about his colleague Jason, who used a creative approach by recording a custom song to pitch his services to a difficult-to-reach client, ultimately securing the deal through humor and uniqueness. Creative Sales Follow-up Strategies Manny shared a creative sales strategy involving Linda, who reconnected with a potential client by visiting their favorite coffee shop and leaving a personalized gift card with a coffee-themed joke, which successfully revived the conversation. Manny emphasized the importance of personalization and persistence in follow-ups, encouraging listeners to embrace creative approaches while staying committed to their sales processes. He concluded by thanking the audience and sponsor, expressing Targeted Lead Generation's commitment to helping build successful sales careers.   Manny@mannynowak.com https://covertleadershiptraining.com/ http://coachmanny.com/

    22 min
  5. 12/09/2025

    189 - Reflection on 2025 – A Key to Success

    Manny discussed the importance of reflection in achieving success, drawing from John Maxwell's teachings. He emphasized that before setting goals for the coming year, it is crucial to take time to reflect on accomplishments from the past year, as this practice can lead to greater success in the future. Manny planned to walk through the reflection process, highlighting its significance and benefits. Reflection for Personal Growth Manny discussed the importance of reflection in evaluating one's accomplishments and experiences. He emphasized the need to pause and assess progress regularly, not just daily but also monthly, quarterly, and yearly. Manny highlighted reflection as a powerful tool for learning lessons and gaining insight, using an athlete's post-game evaluation as an example. Leadership Reflection for Growth Manny discussed the importance of reflection in leadership and organization growth, drawing parallels to how athletes and coaches analyze performance to improve. He emphasized that leaders should take time to review and reflect on their actions and decisions, just like coaches study game films to identify areas for improvement. Manny stressed that reflection is a valuable tool across all aspects of an organization and encouraged attendees to embrace this practice for personal and organizational development. Year-End Reflection and Goal Setting Manny discussed the importance of reflecting on accomplishments and setbacks at the end of the year. He emphasized the need to celebrate wins, no matter how small, and to acknowledge both successes and failures. Manny suggested using this reflection process to identify areas for improvement and set goals for the future. Sales Strategy Reflection and Improvement Manny discussed the importance of reflecting on sales strategies to improve performance. He suggested creating a list of what went well and what didn't in past deals to avoid repeating mistakes. Manny emphasized the need for organizations to focus on increasing sales before addressing other financial aspects. He also highlighted the importance of personal customer interactions and tailored solutions in building loyalty and driving growth. Maximizing Sales and Retention Strategies Manny discussed strategies for improving sales and customer retention, emphasizing the importance of focusing on the 20% of activities that yield the most results. He highlighted referrals as a key source of business and encouraged examining customer loss to identify areas for improvement. Manny also stressed the need to address customer departure reasons to enhance retention rates. Leadership and Financial Strategy Insights Manny discussed the importance of reflection and how it led to regaining two major customers. He emphasized the need to assess leadership teams, identifying strengths and weaknesses, and suggested leadership training as a solution. Manny also stressed the critical role of cash in business, urging a review of successful financial strategies. Cash Management and Leadership Transition Manny shared a story about a financial expert who transformed their organization from relying on credit to becoming cash-based, highlighting the importance of reflecting on and addressing cash management issues. Manny then promoted Covert Leadership Training, emphasizing its role in helping organizations adapt to new leadership styles and transition from authoritative to servant leadership. Reflection for Pattern Recognition Manny discussed the importance of reflection in identifying patterns, behaviors, and outcomes, both desired and undesired. He encouraged participants to set aside time for personal and team reflection exercises, suggesting journaling and using sticky notes for collaboration. Manny emphasized the value of conducting after-action reviews to enhance organizational success and project management. Reflective Project Management Insights Manny shared his experience with project management at Boeing and emphasized the importance of regular reflection, comparing it to how football teams analyze their performance after every game. He encouraged listeners to take 5 minutes daily or weekly to reflect on what went well and what didn't, and to use these reflections to improve and build their businesses. Manny mentioned that he reviews his annual reflections to recall important details and will discuss this process further in a future episode. Daily Reflection for Success Manny emphasized the importance of reflection as a daily practice and a tool for success, highlighting its benefits for leadership, decision-making, and organizational effectiveness. He encouraged listeners to incorporate reflection into their routines to enhance performance and improve the bottom line. Manny concluded by expressing gratitude for the audience's participation. Reflect for Success, Connect with Us Manny discussed the importance of reflection before planning for the next year, emphasizing that it sets individuals up for success. He encouraged listeners to subscribe to the podcast, share their reflections, and connect with Covert Leadership Training for further assistance. Manny provided various contact options, including his email and phone number, and expressed hope that the episode was helpful. Manny@mannynowak.com http://coachmanny.com/ https://covertleadershiptraining.com/   Next steps 1.    Set aside time over the next few days to do reflection exercise for the past year 2.    Write down reflections in a journal format 3.    Conduct team reflection sessions using stickies on the wall 4.    Implement daily 5-minute reflection practice at the end of each workday 5.    Share reflections with Manny via email at manny@mannynawak.com

    21 min
  6. 12/02/2025

    188 Servant Leadership overview

    Manny introduces the Targeted Lead Generation Podcast, focusing on Sales, Finance, and Leadership (SFL) strategies to enhance workplace culture and drive success. He discusses the concept of servant leadership, a powerful approach reshaping organizations, and mentions the show's host and sponsor, the Servant Leadership Company. Manny emphasizes the importance of improving employee satisfaction and retention in today's business world, highlighting servant leadership as a key strategy for achieving these goals. Servant Leadership Principles and Empathy Manny discussed the principles of servant leadership, emphasizing its focus on serving and supporting team members rather than maintaining authoritative control. He highlighted empathy as a key characteristic, explaining how active listening and understanding team perspectives build trust and foster a positive work environment. Manny also stressed the importance of providing necessary resources and support to help team members succeed, noting that effective leadership involves equipping employees with the tools they need to exceed expectations. Servant Leadership and Team Success Manny shared a story about a CEO who refused to invest in a new CRM system despite knowing it was necessary, resulting in the loss of an entire new sales team. He emphasized that servant leadership requires providing the right tools to employees and building a collaborative community, where individual success is tied to team success. Manny also stressed the importance of having a clear and achievable vision that aligns team goals and motivates employees to work towards a shared purpose. Servant Leadership Principles and Training Manny discussed the principles of servant leadership, emphasizing the importance of walking the talk and focusing on team success rather than individual achievements. He highlighted the benefits of adopting a servant leadership approach, such as improved team cohesion and organizational success. Manny also introduced and promoted Covert Leadership Training, an organization that offers resources and training in servant leadership, encouraging attendees to visit their website for further information. Servant Leadership: Benefits and Examples Manny discussed the benefits of servant leadership, emphasizing its ability to enhance employee engagement, increase productivity, and foster a strong organizational culture. He used examples from Southwest Airlines, TD Industries, and The Container Store to illustrate how empowering employees with both responsibility and authority leads to higher job satisfaction, lower turnover rates, and revenue growth. Manny stressed the importance of open communication and taking action based on employee feedback to drive productivity and maintain a culture where leaders and employees work collaboratively towards common goals. Servant Leadership Principles Overview Manny discussed the principles of servant leadership, emphasizing the importance of empowering teams, encouraging decision-making at all levels, fostering open communication, investing in development, and cultivating a people-first culture. He highlighted the need for leaders to demonstrate trust and create a safe space for employees to voice concerns. Manny also mentioned his book "Make a Decision, Will You Please?" and encouraged listeners to learn more about servant leadership by connecting with him at covertleadershiptraining.com or contacting him directly. Connect with Convert Leadership training and set up a discovery call today. https://calendly.com/mannynowakcalendar/covert-leadership-30-minute-introduction Manny Nowak 856 364 5867 Manny@mannynowak.com www.coachmanny.com

    26 min
4.3
out of 5
12 Ratings

About

Targeted Lead Generation means finding the best lead generation methods and techniques for your business. We introduce you to the experts and they teach you on the show. If you are struggling and need more leads, you have come to the right place.