In this episode of ChoinqueCast, host Jim Emerick sits down with guests Brad Newbury, President & CEO of the National Medical Education & Training Center, fire captain, paramedic, and first responder, and Kiera Newbury, about CPR readiness, EMS education, and the ripple effect created when a life is saved. The conversation covers Brad’s path into fire and EMS, Kiera’s early immersion in emergency medicine, the stories behind The Saved Effect, and what listeners can learn about being trained, ready, and willing to act in an emergency. Brad brings decades of fire service, paramedic, and EMS education experience, including building a hybrid paramedic program and opening a paramedic school. Kiera adds the perspective of someone raised inside that education environment, CPR-certified at eight, later becoming an EMT, working in a Boston level one trauma center emergency room, studying psychology and writing, and helping shape the message of The Saved Effect around practical action and human impact. Expect to Learn: How CPR and choking training can bridge the critical minutes before EMS arrives and help protect life during emergencies.Why understanding physiology at the cellular level changes how paramedics evaluate drugs, procedures, and resuscitation.How Brad used hybrid online education to widen access for people who could not attend traditional paramedic programs.The ripple effect a saved life can have on families, communities, and future actions long after the emergency ends.Why curiosity and persistence helped Kiera turn early EMS exposure into CPR certification, EMT training, and coauthoring The Saved Effect.How first responder decision-making can inform business continuity, crisis leadership, and recovery after disasters. Episode Breakdown with Timestamps: [00:00] – Teaser[01:07] – Welcome & Introduction to the ChoinqueCast with Team Newbury (Brad & Kiera)[03:46] – The Gap in EMS Education: Pathophysiology and Cellular-Level Understanding[07:32] – Going All In: Liquidating Assets and Taking a Big Swing[12:32] – The Last Chapter: The First Time Doing CPR on a Human[18:32] – Madeline's Story: The Eight-Year-Old Who Choked and Was Saved[26:32] – The Unlikely Reunion: Saving "Uncle Frank" and Meeting at the Firehouse[33:02] – The Metaphor: Throwing a Pebble in the Pond (The Ripple Effect)[40:02] – From Selling the Business to Getting It Back: A 2014 Private Equity Story[42:02] – Crisis Leadership: The Fireground, the Basement, and Business Continuity[47:32] – Kiera's Future: Spreading the Message Beyond the Book[49:32] – Call to Action: Pre-Order "The Saved Effect" and Get Free Gifts[51:56] – Closing Remarks: Be Inspired, Get Trained, and Be Willing to Act 🔗 Connect with the Guest, Brad Newbury: 👉 LinkedIn: https://www.linkedin.com/in/brad-newbury/ 👉 Facebook: https://www.facebook.com/brad.newbury 👉 Instagram: https://www.instagram.com/bradnewbury/ 👉 Company’s LinkedIn: https://www.linkedin.com/company/national-medical-education-and-training-center/ 👉 Company’s Website: https://linktr.ee/nmetc 🔗 Connect with the Guest, Kiera Newbury: 👉 LinkedIn: https://www.linkedin.com/in/kiera-newbury/ 🔗 Book The Saved Effect 👉 Website: https://thesavedeffect.com/ 👉 TikTok: https://www.tiktok.com/@thesavedeffect?_r=1&_t=ZS-98C3NhKhpQr 🔗 Connect with the Host, Jim Emerick: 👉 LinkedIn: https://www.linkedin.com/in/jimemerick/ 🔗 More from Choinque: 👉 Website: https://www.choinque.com/blog 👉 Facebook: https://facebook.com/918903204639744 👉 Instagram: https://instagram.com/choinquecast 👉 TikTok: https://www.tiktok.com/@choinque 👉 X: https://x.com/choinque 👉 Email: iamgood@choinque.com 🔗 More about Leadership Courses: 👉 Schedule: https://www.academyleadership.com/Emerick/ 🔗 Follow the Podcasts: 👉 Apple Podcasts: https://podcasts.apple.com/us/podcast/choinquecast/id1290927745 👉 Spotify: https://open.spotify.com/show/56oY3glVaoTXmmcWWGQGry?si=69f1cd525a5d4be5 👉 YouTube: https://www.youtube.com/channel/UCAA4czS4aI7V5g3i2Sd4bUQ