Grow Your Pet Business with Tori Mistick

Tori Mistick
  • 4.9 (117)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

Grow Your Pet Business with Tori Mistick is a top-rated podcast for independent pet professionals who want to build sustainable, profitable businesses without burnout. Hosted by Tori Mistick, digital marketing educator and founder of Wear Wag Repeat, the show draws on more than 15 years of experience helping pet businesses grow through content, email marketing, and long-term visibility strategies. With over 350 episodes and a 5-star rating, this podcast has featured interviews with founders of award-winning and multimillion-dollar pet brands. Currently, new episodes focus on practical advice from Tori's lived experience and observations about digital marketing and how it relates to your pet industry business. Grow Your Pet Business with Tori Mistick is a Wear Wag Repeat production. If you like learning from Tori, you may also enjoy Dog Enrichment with Tori Mistick, a limited-series podcast exploring the science of dog enrichment and practical ways pet parents can put it into action.

  1. JAN 21

    Top 3 Marketing Trends for Your Pet Business in 2026 (Stand Out From AI)

    Ready to grow your pet business in 2026? In this short, actionable episode, Tori Mistick is breaking down three marketing trends petpreneurs need to pay attention to right now... especially if you want to stand out in a world full of AI-generated content! You'll learn why live streaming is one of the few truly AI-proof marketing tools, how video podcasting boosts discovery on YouTube and Spotify, and why getting clear on your "why" builds stronger community, trust, and long-term growth. If you're a pet business owner who wants to stay visible, relevant, and human in 2026, this episode is for you. In this episode, I cover: Why live streaming builds trust (and why AI can't compete) How to start live streaming without overcomplicating it Why video podcasts are exploding on YouTube and Spotify Tools I use to record professional video podcasts from home How leading with your "why" creates superfans and loyalty Tools I reference: eCamm Live Wear Wag Repeat Society Vault

    13 min

  2. JAN 9

    A Fresh Start to the Year: New Podcast Name, Same Mission

    Wondering where I've been on this podcast feed? I'm back today with a quick check-in and some exciting updates. In this short episode, I share what I've been working on lately. Mainly, launching my limited-series podcast Dog Enrichment with Tori Mistick, a deep dive into the science behind enrichment, and how reconnecting with my "why" led to new opportunities in my business. You'll also hear why this podcast is getting a refreshed name — it's now called Grow Your Pet Business with Tori Mistick — and what you can expect from future bite-sized episodes focused on what's actually working to grow a pet business right now. If you're a petpreneur looking for clarity, direction, and practical lessons from real experience, you're in the right place. What's covered in this episode: Where I've been and why this podcast went quiet for a few months The launch of Dog Enrichment with Tori Mistick New opportunities that came from leaning into expertise Why this podcast is evolving (and what the new name means) What's coming next for pet business owners in 2026 New short, practical episodes are on the way. Make sure to follow the show so you don't miss what's next. TIMESTAMPS 00:00 Welcome back + why the podcast paused 01:15 What I've been working on: Dog Enrichment with Tori Mistick 02:05 The science behind dog enrichment (and why it matters) 03:35 Honoring Lucy and reconnecting with my "why" 04:45 Opportunities that followed leaning into expertise 05:45 What's next for this podcast 06:40 New name: Grow Your Pet Business with Tori Mistick 07:40 Decluttering and streamlining after years in business 08:35 How this show supports petpreneurs moving forward 09:35 Final thoughts + what's coming next Listen to my other podcast: Dog Enrichment with Tori Mistick is available on Apple Podcasts, Spotify, and YouTube. Get Access to the Wear Wag Repeat Society VAULT: https://wearwagrepeat.com/society

    10 min

  3. 08/06/2025

    3 Launch Trends You Need to Try Before 2026

    If you've ever launched something for your pet business and heard nothing but crickets, you're not alone! I'm sharing three launch strategies that are actually working in 2025. These are based on what I'm seeing work in real time, not just in my own business, but in the petpreneur community too. You'll hear why old launch tactics just aren't cutting it anymore, and how to warm up your audience, use micro launches, and tell your story across multiple platforms to get better results without burning out. I also share an update about the new podcast I'm launching for pet parents on October 1st. It's a big shift, and it's deeply meaningful to me. If you want more support for your next launch, join us inside Wear Wag Repeat Society: https://wearwagrepeat.com/society

    20 min

  4. 07/23/2025

    Life After Lucy: Reconnecting with the Mission of Wear Wag Repeat

    After an unexpected break, I'm back on the mic with a deeply personal update. In this solo episode, I'm sharing why I've been away from the podcast—and what's ahead for Wear Wag Repeat. Losing my sweet Lucy earlier this summer reshaped everything for me. So I'm opening up about that experience, what it taught me, and how it's inspired me to return to my original mission: helping pet parents live their best life with their dogs. I'm also giving you a look at what's next for the podcast, why I'm adjusting my content balance, and how I'll continue supporting petpreneurs—just in a more aligned way. Get 1:1 and community support for your pet business in Wear Wag Repeat Society.

    18 min

  5. 05/14/2025

    Are You Wasting Time? My Exact Batching Workflow: Part 1

    Wondering how to batch your content and save time in your pet business? In this episode, I'm sharing the exact systems and tech setup I use to record and edit 4 podcast episodes in just one sitting! Plus, more ideas for content you could be batching BEYOND social media. This is part 1 of my mini-series all about automating and batching for petpreneurs. Whether you're creating podcasts, email newsletters, or affiliate content — there's a smarter way to do it, and I'm showing you how. You'll learn: ✔ How I use Google Docs + AI like ChatGPT to plan my content ✔ The affordable tools I use for podcast + YouTube recording ✔ A peek into my exact batching workflow (updated for 2025) ✔ How I repurpose my transcript into optimized content ✔ Why affiliate marketing should be part of your business strategy 🎉 Try Wear Wag Repeat Society for just $24 → wearwagrepeat.com/society 🎁 BONUS: Streamline your business with my new freebie, the System Sprint Workbook: wearwagrepeat.com/systems TOOLS DISCUSSED: Castmagic*: https://www.castmagic.io/?via=tori Kit*: https://partners.convertkit.com/rea1u... Wear Wag Repeat Society: https://wearwagrepeat.com/society *denotes affiliate links Timestamped Overview 00:00 – Why I Batch Content (Lucy's cancer story 💕)  01:09 – A Time-Saving Mindset Shift 02:16 – How I Batch Podcast Episodes 03:13 – Systems Beat Overwhelm 04:46 – How My Setup Has Evolved in 2025 06:12 – My Outline + Script Method 07:56 – My Current Recording Setup 09:18 – Editing Tips + What I Use 10:49 – Using CastMagic for Transcripts 11:46 – Generating Titles, Descriptions, and Thumbnails 13:58 – YouTube vs Audio Hosting 15:57 – Batching Email Newsletters (Kit Tips!) 17:11 – Making Recurring Income with Affiliates 18:58 – Seasonal Content You Can Reuse 20:58 – Join the Society for More Support!

    22 min

  6. 05/07/2025

    A Simple System to Make Instagram Work For Your Pet Business in 2025

    Feeling overwhelmed by Instagram in 2025? In this episode, I share a simple batching strategy that will save you HOURS of time and finally make social media work for you... not the other way around. This is based on my real experience coming out of social media management retirement for a client this year! Imagine sitting down just once a month to create all your Instagram posts — no more daily scrambling. I walk you through a realistic, repeatable batching system tailored for petpreneurs who want more time with their pups and less stress online. In this episode, you'll learn: ✔️ How batching can totally transform your relationship with social media ✔️ Tools and tricks to make IG content creation fast and fun ✔️ Why planning posts ahead is the key to growth in 2025 🎉 Try the Wear Wag Repeat Society for just $24 → wearwagrepeat.com/society

    20 min

  7. 04/29/2025

    Automate These 3 Things In Your Pet Business TODAY

    Feeling overwhelmed by all the to-dos in your pet business? In this episode Tori Mistick walks you through 3 simple automations that'll save you HOURS each week — and help you grow your pet business. Ask yourself, "how easy can it be?"  From crafting a strategic email welcome sequence, to sending automatic customer reminders, and scheduling your social media content like a pro — these tips will make your biz run smoother, so you can spend more time doing what you love (like snuggling your pup). 💡 In this episode, you'll learn: ✔️ Why every petpreneur needs a welcome email series and how setting one up will save you time  ✔️ How prep emails can reduce confusion and give your customers a better experience ✔️ How to reclaim your time with scheduled social media posts (yeah, we're doing that again!) 🎁 BONUS: Get my free "3X Your Email Subscribers" Workshop: wearwagrepeat.com/emailworkshop 🎉 Try the Wear Wag Repeat Society for just $24 (PRICE GOES UP JUNE 1) → wearwagrepeat.com/society Let's make running your pet biz easy & fun again!

    17 min

  8. 04/23/2025

    This Pet Biz Community is a Game-Changer!

    Wondering what it's really like inside the Wear Wag Repeat Society? In this behind-the-scenes tour, I'll show you exactly what happens when you join my petpreneur community. From one-on-one coaching calls ☕️ to weekly Voxer office hours 📲, monthly implementation calls 💻, and promotional member spotlights 🌟 — this Society isn't just a membership, it's a movement.  You'll get access to: ✔ Personalized support for your pet business ✔ Our deep resource library full of marketing lessons, templates & swipe files ✔ Monthly coaching and hot seat brainstorming calls ✔ Weekly feedback during office hours ✔ Opportunities to promote your biz to my 40K+ followers! 🛎 Don't wait! Membership price increases on June 1st — join now and lock in your rate: wearwagrepeat.com/society 🐾 Ready to grow your email list? Grab my FREE Fetch 3X Subscribers Workshop and learn how to triple your email list with simple tweaks! → wearwagrepeat.com/emailworkshop

    21 min
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4.9
out of 5
117 Ratings

About

Grow Your Pet Business with Tori Mistick is a top-rated podcast for independent pet professionals who want to build sustainable, profitable businesses without burnout. Hosted by Tori Mistick, digital marketing educator and founder of Wear Wag Repeat, the show draws on more than 15 years of experience helping pet businesses grow through content, email marketing, and long-term visibility strategies. With over 350 episodes and a 5-star rating, this podcast has featured interviews with founders of award-winning and multimillion-dollar pet brands. Currently, new episodes focus on practical advice from Tori's lived experience and observations about digital marketing and how it relates to your pet industry business. Grow Your Pet Business with Tori Mistick is a Wear Wag Repeat production. If you like learning from Tori, you may also enjoy Dog Enrichment with Tori Mistick, a limited-series podcast exploring the science of dog enrichment and practical ways pet parents can put it into action.

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