Wings of Inspired Business

Melinda Wittstock
  • 4.9 (148)
  • ENTREPRENEURSHIP
  • UPDATED BIWEEKLY

Women entrepreneurs are changing the game of business, stepping into our authentic feminine power and growing consciousness to start and scale great companies. Listen to Wings to learn from women who've "been there, built that" with 7, 8 and 9-figure businesses, even billion dollar Unicorns. You'll learn how to manifest the mindset, mojo and money to create, grow and scale a business aligned with what makes your heart sing. Wings is hosted by Melinda Wittstock, a 4-time serial entrepreneur, tech visionary and award-winning journalist. Melinda focuses where personal and business growth meet, her insightful interviews with inspiring female founders and businesswomen providing actionable tips to help listeners to real and tangible results. These innovators, influencers, and investors all share their success secrets, epiphanies, and practical advice on how to get the confidence, connections and capital so you too manifest the success of your dreams in life and in business.

  1. 4D AGO

    Overcome Roadblocks: Executive Coach Annie Yatch on Transforming Trauma into Entrepreneurial Success

    Annie Yatch is a serial entrepreneur and a transformational executive coach who works with founders, CEOs, and high-performing leaders who have mastered strategy and execution but still feel capped, exhausted, or disconnected. Building on her unique background as a counterterrorism analyst, Annie developed the ability to identify invisible threats before they cause visible damage—a skill she now applies to leadership, helping executives uncover subconscious patterns, nervous system overload, and relational instability that silently impact decision-making, authority, and revenue growth. After building multiple businesses herself while navigating extreme personal stress, Annie discovered that leadership breakdowns aren't caused by lack of strategy—but by instability in the operator. Founder of ReinventionXO, Annie helps leaders regulate their nervous systems, remove internal bottlenecks, and lead with clarity, authority, and sustainable energy—so success works not just in business, but in life. 🔑Key Takeaways🔑 🧠💡 Our Subconscious Runs the Show: Did you know that the very challenges and trauma you experienced as a child may be running the show in your adult business decisions? Learn why our so-called "superpowers" as founders often have roots in childhood moments where we learned to cope, control, or keep the peace. These patterns can propel us—but they can also keep us stuck. 🔥🤝 From Counterterrorism to Coaching: Hear how Annie's experience uncovering threats with the Defense Intelligence Agency now helps entrepreneurs identify—and eliminate—self-sabotaging patterns. 💰 📈 The TRUTH About Revenue Ceilings: Your current business "set point" (no matter if that's $300k or $20 million) is often an unconscious limit that ties directly back to deeply held beliefs about worth, value, or even "not surpassing" a parent's success. Rapid Rewiring with Huna: Annie introduces us to the Hawaiian tradition of Huna, an efficient neuro-emotional process that helps you break old patterns, release limiting beliefs, and operate from your authentic self. Take note: Your trauma patterns are not just yours—they show up in your team, your company culture, and the way you lead. 👩‍🔬🚀 Women Entrepreneurs & Survivor Leadership: Why many female founders get stuck in "over-masculinized" leadership, why people pleasing and imposter syndrome are so common, and how to break free by investing in your authentic self. 🎙️Subscribe to Wings and get the full Show Notes at https://bit.ly/Wings980 More about Annie at ReinventionXO  https://reinventionxo.com/

    48 min

  2. APR 28

    Hope & Humanity in the AI Age: Entrepreneur and Investor Tallulah Le Merle on Conscious Capital and Aligned AI

    Tallulah Le Merle, a global thought leader in AI, leads AI investment strategy for Fifth Era & Blockchain Coinvestors, the asset management company focused on exponential technologies with a portfolio spanning 1,500+ startups (including 80+ unicorns like Chainalysis, Coinbase, Kraken, Opensea and Tether). On a mission to ensure business leaders drive AI innovation that is deeply human, conscious, and connected, Tallulah "Case for Hope in the Age of AI" keynote in San Francisco and the UK Parliament in London will soon debut as a book. A fractional COO with experience leading large-scale transformation for FTSE-100 firms, she helps companies scale with rigorous strategy and operational expertise to ensure they don't lose sight of culture, integrity and wellbeing. 🔑Key Takeaways🔑 🌟🤖 The Case for Hope (Not Hype!): Why "hope" isn't just wishful thinking—it's an imperative in the face of rapid AI innovation. Learn why conscious intention is vital, because if we only focus on dystopian outcomes, we risk building them.  🛠️🤝 Navigating Risks and Regulation: Why global cooperation is needed to create AI guardrails that enable and incentivize transparency, ethical use and development, and the inclusion of diverse voices, and how women can and must make their voices heard. ❤️💰 Conscious Capital and Building with Soul: Learn how venture capital is capable of driving positive change, and why founders should be able to convincingly answer, "how does what you're building create a flourishing human future?" Ethics, values and humanity must be at the core. ✨🌱 AI as a Democratizer and Human Flourishing: Despite the challenges, AI can help democratize access and empower communities—whether it's connecting people around dogs, improving mental health tools, or assisting entrepreneurs to scale ethically. The best ideas come from those who truly understand human needs, not just tech insiders. 💡🧠 The Uniquely Human Advantage: AI will never have a soul or true embodiment. Now more than ever, our collective, somatic, and ecological intelligences are assets. This tech should allow us to spend more time in real-life community, creativity, and connection. 🎙️Subscribe to Wings and get the full Show Notes at https://bit.ly/Wings979 🔗 More about Tallulah at tallulahlamerle.com

    47 min

  3. APR 21

    Revolutionizing Online Fitness: How Amanda Tress Scaled a Digital Franchise Model

    Amanda Tress is the founder and CEO of FASTer Way to Fat Loss, one of the fastest-growing digital fitness and nutrition companies in the U.S. Founded in 2016, FASTer Way delivers a science-backed, sustainable approach combining intermittent fasting, whole-food nutrition, carb cycling, and strategic workouts. Under Amanda's leadership, the brand has grown into a multimillion-dollar company with thousands of certified coaches and over 564,000 clients worldwide. 🔑Key Takeaways🔑 💡🤖 Human + Tech = Real Results: How Amanda's unique "digital franchise" model gives certified coaches top-tier education certification, robust marketing, a proven tech platform, and community support. This combo empowers trainers to focus on what they do best—coaching—while earning meaningful income. 🌍❤️ Community & Personalization are Game-Changers: Why real human connection—masterminds, community events, and pop-up workouts—plus AI-powered personalization is the unbeatable combo to custom-craft effective nutrition and workouts. ⚡️🚀 Disrupting with Generosity and Innovation: Learn how Faster Way pays out a 75% commission to coaches (far above industry standards), and why generosity pays multi-million-dollar dividends. 🔥🛠️The Ozempic Effect—and Why Muscle STILL Matters: How the rise of GLP-1 drugs like Ozempic, Zepbound, and Wegovy are reshaping the wellness landscape, why it's vital to maintain muscle mass with extra protein and weight training. 🎙️Subscribe to Wings and get the full Show Notes at https://bit.ly/Wings978 More about Amanda at Faster Way to Fat Loss Learn about Certifications: Join the Next Cohort Waitlist

    43 min

  4. APR 14

    Flower Shop to Finance: Wealth Architect Clare Baukham on Mastering Money, Mindset and Art as an Asset

    Clare Baukham is a Global Wealth Architect, alternative investment curator, and creator of The Billionaire Woman platform. An award-winning financial advisor, she expanded into media as the executive producer of multiple TV series centered on wealth, power, and business. Clare has built her empire around one core truth: wealth is identity, structure, and seduction. Raised in a household where even fruit in winter felt luxurious, she did not inherit wealth; she engineered it through clarity, devotion, and radical self-belief. Today, she guides visionary women and men into a new era of prosperity, one that begins in the mind and is expressed through elegant financial architecture and a generational legacy. Clare's work dissolves fear around money and replaces it with discernment, power, and embodied wealth identity. She doesn't just talk about money; she opens the portal to it. 🔑Key Takeaways🔑 ✨💵 Quiet Wealth in Volatile Times: Learn how to protect assets and move money out of the markets during global uncertainty. Plus, why old ideas about 'safe' assets no longer work in a new world, and why art is a recession-proof (even fractional) investment.  🔥❤️Authenticity in Business and Life: Why it's vital to embrace your true self in a world saturated with AI and filters. Clare says it's never been a better time for genuine, unfiltered content—and using genuine authenticity as your competitive advantage. 🦄💪 The Power of Reinvention: Clare's story is a testament to lifelong reinvention, especially for women juggling roles as daughters, wives, mothers, and entrepreneurs. She emphasizes that fulfillment comes not from chasing money, but from solving problems and serving others with passion. 💡💰 Alternative Assets & Fine Art Investing: Clare lifts the veil on art as an asset class, explaining how even non-billionaires can invest with as little as $25,000. She talks about the advantages, returns, and insider strategies that make art investment a powerful wealth builder. 🧠✨ Mindset is Everything: How a few tweaks to your subconscious wiring can make all the difference in growing true wealth. Clare shares how she helped one client go from $100mm to $1 billion just by changing her inner limiting beliefs. 🎙️Subscribe to Wings and get the full Show Notes at https://bit.ly/Wings977 More about Clare at clearwealthgroup.com, clearartreserve.com, or on Instagram at @clairebaucham.

    59 min

  5. APR 7

    AI and Human Belonging: Multipreneur Teju Owoye on Growing Brands in Community

    Teju Owoye is a serial entrepreneur, author, and wellness innovator. She began her entrepreneurial journey by founding The Sulte Group, a growth marketing agency serving celebrity clients like Def Leppard and Ice Cube and top B2B SaaS companies alike. After facing her own health challenges, she launched Clean Rebellion, a clean beauty brand voted the Best Multi-Use Body Wash by Byrdie two years in a row. Today, she leads WellZest, a platform that connects individuals to holistic health providers and wellness experiences worldwide. Teju is also the author of The Audacity Journal, a guided workbook for ambitious women reclaiming purpose, confidence, and joy in their next chapter. She also hosts the WellZest podcast. 🔑Key Takeaways🔑 🤖 🚀 How AI Is Reshaping Marketing: Learn how to leverage cutting edge AI tools to automate outbound marketing—freeing up more time for what really matters: authentic, human connection. From personalized video outreach to automating LinkedIn campaigns and cold outreach, Teju shares her stack (SendSpark, Expandi, SmartLead, Lindy, HeyGen and more) and proves that tech and authenticity can work hand in hand. ✨ 🤝 Return to Real Connection: In a digital-first world, the magic value of in-person and small group gatherings is growing. Learn ways to combine "experiences" with automation, and why meaningful connection (even direct mail and handwritten notes!) moves the needle far more than endless email drips. 🌟 🌱 From Eczema to a D2C Beauty Brand: How Teju launched Clean Rebellion from her own kitchen. What started with a crockpot and organic olive oil turned into an Amazon launch, and now—with expansion into products for active women—her brand is taking off. 📝 🎯 The Power of Problem Journaling: By noting everyday "stuck moments," Teju shares how she creates business opportunities that solve REAL needs. From her SALT Group agency to her wellness ventures, each business sprouted from a pain point she personally experienced. And much more… 🎙️Subscribe to Wings and get the full Show Notes at https://bit.ly/Wings976 More about Teju at Sulte.io, WellZest and Clean Rebellion sulte.io and wellzest.com and cleanrebellion.com

    48 min

  6. MAR 31

    Digital Ethics: Entrepreneur Madeleine Lambert on How Originality AI Ensures Integrity in a World of AI-Generated Content

    Madeleine Lambert is a co-founder of Originality.ai, a platform that provides a toolset to help content marketers, writers and publishers navigate the world of generative AI so they can publish with integrity. The company, which launched one week before ChatGPT, also specializes in AI detection technology, with solutions that help defend copyright, detect plagiarism, and beyond. Madeleine was also the co-founder of the marketing company Content Refined which was sold in 2022. 🔑Key Takeaways🔑 📝✨Transparency & Integrity Matter More Than Ever: With the boom in AI-generated content, learn why it's important to use tools to detect AI involvement, plagiarism, and even fact-check information to maintain trust and credibility—plus the importance of transparency and responsible use, especially in academia and journalism. 🚀 🛠️ Navigating the Challenges of Innovation: Building solutions at the cutting edge comes with unique hurdles—from balancing ethical concerns to transparent communication about accuracy and the responsible use of AI detection tools. 🇨🇦 🤟 Canada's Leadership in Ethical AI: With its roots in Canada, Originality.AI stands out for its strong commitment to data privacy and security—an increasingly important advantage for international clients worried about data protection, plus why Canada is setting a different standard from the 'move fast and break things' approach elsewhere. 🎙️Subscribe to Wings and get the full Show Notes at https://bit.ly/Wings975 More about Madeleine at Originality.AI originality.ai

    33 min

  7. MAR 24

    Value-Based Healthcare: Entrepreneur Shannon Decker on Innovating Access and Building A Healthier Future

    Dr. Shannon Decker is the Founder and CEO of VBC One, a consulting firm that partners with physician groups, health plans and vendors to optimize value-based care performance. With over 25 years of experience, including 17 in risk adjustment, quality and Medicare, she brings deep expertise in healthcare strategy, analytics, and operations. A published author and national speaker, Dr. Decker currently serves as a RISE fellow and on the faculty at Capella University. 🔑Key Takeaways🔑 💪❤️Proactive, Value-Based Healthcare: Learn about the shift in healthcare from a reactive "sickness" model to a proactive, preventative value-based care approach, and why this not only improves patient outcomes but also offers opportunities for innovation—especially as the industry rapidly changes. 🤔 🚀 Turning Challenges Into Opportunity: How a layoff became a launching pad for Dr. Shannon Decker, and why when doors close, it's a signal to bring your vision, expertise and unique approach to make an entrepreneurial leap. ✨💡 Embracing Innovation Amid Change: The American healthcare industry is in flux, from new government regulations to the rise of AI and startups innovating in access and personalization. Learn how these changes signal growth opportunities—plus strategy and insights on how small and midsize health plans and provider groups navigating the shift to proactive care can best operate. 🤝 🌱 The Power of Visibility and Relationships: How to build a successful business from your previous contacts and professional networks, and why podcasts and relationship building at conferences can work miracles for finding and keeping clients. "Never burn bridges," says Dr. Shannon, and continually share your expertise with the world. 🙏 🦄 Grace in Entrepreneurship: How to allow yourself grace when transitioning from a structured employee role to running your own business, plus the secrets of resilience, why you need to expect the unexpected, adapt to new tempos, and remember that not everything has to go as planned to be right. 🎙️Subscribe to Wings and get the full Show Notes at https://bit.ly/Wings974 More about Shannon at VBC One https://vbcone.com/

    40 min

  8. MAR 17

    PR From AI to Blockchain: Entrepreneur Victoria Vaughan on How Tech Startups Can Build Influence and Secure Funding

    Victoria Vaughan, an award-winning business leader and communication strategist, is the founder of B612, a New York–based PR agency serving high-growth technology companies. B612 clients are featured in top tier outlets such as NYT, WSJ, TechCrunch, Wired and have raised over $100m in funding in 2025. With over a decade in tech communications, Victoria previously served as CEO of the top-tier Web3 media company Cointelegraph, directly managing media strategy and operations. She was named a Best Business Owner by NYX awards'25. 🔑Key Takeaways🔑 🤖 💖 AI for PR: Learn how AI can help your business monitor trends and spot newsjacking opportunities faster than ever—while avoiding the "over-automation" trap. "Human connection now is even more important," says Victoria, so avoid AI-generated emails and use AI instead for research and targeting, then switch to genuine, human connection for pitching journalists.  💡 🚀 Stand Out in a Noisy World: With tech giants dominating headlines, scrappy emerging tech companies can get noticed by offering authentic, data-driven stories and strong points of view. Focus on building your thought leadership with compelling narratives that highlight your expertise and unique market insights.  🎯🌍 Niche is the New Mainstream: Why the most effective PR moves isn't always chasing a big outlet—it's finding the right outlet. Newsletters and Substack's are on the rise, often delivering better, more targeted results than traditional media because those audiences are loyal and deeply engaged. 🔥🛠️Build Relationships That Last: Why the gold standard in PR remains relationships—getting to know journalists, engaging with their work well before you pitch, and offering expertise proactively (even when there's nothing in it for you). It's a long game, but it pays off in trust and coverage when you need it most. 🎙️Subscribe to Wings and get the full Show Notes at https://bit.ly/Wings973 More about Victoria at b612pr.com

    39 min
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4.9
out of 5
148 Ratings

About

Women entrepreneurs are changing the game of business, stepping into our authentic feminine power and growing consciousness to start and scale great companies. Listen to Wings to learn from women who've "been there, built that" with 7, 8 and 9-figure businesses, even billion dollar Unicorns. You'll learn how to manifest the mindset, mojo and money to create, grow and scale a business aligned with what makes your heart sing. Wings is hosted by Melinda Wittstock, a 4-time serial entrepreneur, tech visionary and award-winning journalist. Melinda focuses where personal and business growth meet, her insightful interviews with inspiring female founders and businesswomen providing actionable tips to help listeners to real and tangible results. These innovators, influencers, and investors all share their success secrets, epiphanies, and practical advice on how to get the confidence, connections and capital so you too manifest the success of your dreams in life and in business.

Information

  • Creator
    Melinda Wittstock
  • Years Active
    2017 - 2026
  • Episodes
    984
  • Rating
    Clean
  • Copyright
    © Wings Media LLC 2019
  • Show Website
    Wings of Inspired Business