The Podcast Why

My Podcast Guy

I help podcasters reconnect with the deeper purpose behind their show, so they can make clear decisions, create from a grounded place, and keep going long past the initial excitement. You didn’t start your podcast to hear your own voice or chase another algorithm. But somewhere along the way, the episodes got harder to make, the ideas stopped flowing, and the doubts started getting louder: “What should I talk about next?” “Does this show even matter?” “Why can’t I stay consistent?” If you’ve ever felt stuck, inconsistent, or quietly guilty about your podcast, The Podcast Why is for you. This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp OP3 - https://op3.dev/privacy

  1. 1d ago

    Creative Cycle Seasons Every Podcaster Encounters

    How Podcasting Creative Cycle Seasons Shape Your Journey and Sustain Your WhyIf you’ve ever noticed that your podcasting journey isn’t a straight line. For example, some months are easier and more inspiring than others. You’re not alone. These are the natural rhythms every long-term podcaster experiences: from the energetic Planting season, into the steady Growth phase, through the rewarding Harvest, and finally, the essential season of Rest. Understanding and embracing these predictable creative cycle seasons is the key to sustaining your podcast. Not by ignoring the ups and downs, but by working with them. Let’s reconnect with your deeper podcast “why” and discover how to keep showing up with clarity and confidence, no matter which season you’re in. Subscribe to get my latest content in My Podcast Guy Newsletter Here are three key takeaways: Podcast energy ebbs and flows naturally. Don’t mistake low-energy periods for failure—they’re a normal and valuable part of the process, not a reason to quit or feel guilty.Recognize the four podcasting creative cycle seasons: Planting (high excitement, new ideas)Growing (consistency and diligence)Harvest (seeing results, like growth or feedback)Rest (intentional pauses—plan them!) Align your actions to your current season. Whether you need consistency, patience, or a strategic rest, honoring your podcast’s current season keeps you in the game for years—not months. FAQ's What are the four natural creative cycle seasons of podcasting according to Brett Johnson, My Podcast Guy? The four natural podcasting seasons discussed are planting, growing, harvesting, and rest. Each season represents a different phase in the creative process, from high-energy beginnings to important periods of reflection and rejuvenation. How can podcasters use seasonal rhythms to avoid burnout and stay consistent? Podcasters can use seasonal rhythms by identifying their current season and adjusting their approach accordingly—embracing consistency during growing phases, planning intentional rest, and making the most of harvest periods—thus preventing burnout and supporting long-term sustainability. Why do many podcasters misinterpret low-energy periods, and what mindset does Brett Johnson, My Podcast Guy, recommend? Many podcasters see low-energy periods as signs of failure, but Brett Johnson, My Podcast Guy, encourages recognizing these as normal seasons. He recommends working with these natural rhythms instead of against them, allowing for intentional pauses and adjustments rather than guilt or forced effort. You can book a clarity call with me—just head over to My Podcast Guy and look for the Book A Clarity Call link. We’ll talk through where you’re stuck, what your real why might be, and how to build your podcast around it. Connect with me on LinkedIn Podcasting is a MARATHON, not a sprint. Be patient, take action, and apply yourself. Let’s talk about what podcasting can do for your business in the next 12-months. Whether you’re B2C or B2B, we can create a content marketing strategy that will work for you. Connect with me if you would like to talk more about this. My calendar is available on my Circle 270 Media® Podcast Consultants business website. Brett Johnson is the owner and lead consultant at Circle 270 Media® Podcast Consultants. With over 35+ years of experience in Marketing, Content Creation, Audio Production/Recording, and Broadcasting, the podcast consultants at Circle 270 Media® strategically bring these strengths together for their business Podcast clients. Email us at podcasts@circle270media.com to set up a time to talk more about your new or established business podcast. Recorded at 511 Studios - Columbus, OH (and you can too!) https://creativecommons.org/licenses/by-nd/4.0/ Music from #Uppbeat - https://uppbeat.io/t/all-good-folks/make-it-happen - License code: T0ZIBWWXBX3NLCVB Copyright 2026 My Podcast Guy This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp OP3 - https://op3.dev/privacy

  2. Jul 13

    Why Comparison Culture Threatens Your Podcast’s Purpose

    Protecting Your Podcast Why from the Trap of Comparison CultureThis episode is all about protecting your purpose as a podcaster from the trap of comparison culture. With so many shows out there and an endless stream of shiny metrics on social media, it’s easy to start doubting your impact or measuring your success with someone else’s ruler. Let's focus on why generic goals leave you vulnerable to comparison, and how anchoring your podcast in a clear, personal why can help you reconnect with your real reason for showing up. Learn practical advice for resisting the pull of outside benchmarks, celebrating your unique audience, and staying grounded in a mission that matters to you alone. If you’ve ever felt stuck on the comparison treadmill or questioned whether your show is working, this episode is for you. Subscribe to get my latest content in My Podcast Guy Newsletter Here are three takeaways for podcasters and creators: Comparison hands you the wrong ruler: Someone else’s download numbers or viral moments don’t measure the value you bring to your audience.A specific “why” makes you comparison-proof: When your purpose is personal and clear, there’s no leaderboard. Only you can do what you do for your audience in your own voice.Stay in your lane: Serving your people and playing your game is the only scoreboard that matters. Focus on your unique contribution and reconnect with your deeper motivation. FAQ's What is the comparison trap in podcasting, and why is it a problem? The comparison trap in podcasting is when hosts measure their show's success against others' visible metrics, like downloads or reviews, rather than their own specific goals. This often leads to doubt and dissatisfaction, even when their podcast is serving its intended audience well 00:55 01:35. How can podcasters protect their "podcast why" from comparison culture? Podcasters can protect their "podcast why" by focusing on their unique goals and defining a purpose that only applies to their show, instead of comparing numbers with others. Coming back to a clear, specific why and measuring progress against that standard helps maintain confidence and motivation 03:11 03:48. Why is having a specific podcast why better than a vague one? Having a specific podcast why is better than a vague one because it makes the show immune to unfair comparisons and keeps motivation strong. A unique, clearly defined purpose means there's no leaderboard, so success is measured on your own terms and for your specific audience 03:18 03:48. You can book a clarity call with me—just head over to My Podcast Guy and look for the Book A Clarity Call link. We’ll talk through where you’re stuck, what your real why might be, and how to build your podcast around it. Connect with me on LinkedIn Podcasting is a MARATHON, not a sprint. Be patient, take action, and apply yourself. Let’s talk about what podcasting can do for your business in the next 12-months. Whether you’re B2C or B2B, we can create a content marketing strategy that will work for you. Connect with me if you would like to talk more about this. My calendar is available on my Circle 270 Media® Podcast Consultants business website. Brett Johnson is the owner and lead consultant at Circle 270 Media® Podcast Consultants. With over 35+ years of experience in Marketing, Content Creation, Audio Production/Recording, and Broadcasting, the podcast consultants at Circle 270 Media® strategically bring these strengths together for their business Podcast clients. Email us at podcasts@circle270media.com to set up a time to talk more about your new or established business podcast. Recorded at 511 Studios - Columbus, OH (and you can too!) https://creativecommons.org/licenses/by-nd/4.0/ Music from #Uppbeat - https://uppbeat.io/t/all-good-folks/make-it-happen - License code: T0ZIBWWXBX3NLCVB Copyright 2026 My Podcast Guy This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp OP3 - https://op3.dev/privacy

  3. Jul 6

    When Your Podcast Why Evolves

    How to Evolve Your Podcast Why and Stay Motivated for the Long GameWhat happens when your podcast’s “why” begins to evolve? Maybe you started your show on a mission, but now you’re feeling restless, uninspired, or even envious of other creators. That’s not failure—it’s growth. Your deeper reason for podcasting is allowed to change, and noticing those subtle shifts is key to staying motivated over the long run. Learn the real signs your "podcast why" is updating itself, how to recognize and honor those changes, and why treating your why as a living, breathing thing keeps your show relevant, for both you and your audience. If you’ve been podcasting for a while and wonder how to sustain your passion, this episode is for you. Subscribe to get my latest content in My Podcast Guy Newsletter Here are three key takeaways for every long-game podcaster: Your “why” will evolve—and that’s growth, not failure. The core reason behind your show will shift as you do. The important part is to notice when it’s happening, not judge yourself for it.Recognize the signals. Low-grade resistance before hitting record? Restlessness with your topic? Envy of other shows? These are signs your podcast’s purpose is updating itself.Treat it like an update, not a replacement. Revisit your original why. Ask which parts still ring true, what’s stale, and what’s missing—then revise, honoring how far you’ve come. FAQ's How can I tell if my "podcast why" is evolving? Signals that your podcast "why" is evolving include low-grade resistance before recording, restlessness with your topic, or envying other shows that resonate more with you, as described by Brett Johnson at 02:10. These subtle feelings often indicate your motivation is changing and that it's time to reassess your purpose. What steps should I take when my podcast's purpose starts to shift? When your podcast purpose starts to shift, Brett Johnson recommends honestly reviewing your original why statement, identifying what still feels true or stale, and revising it rather than starting from scratch (03:32). Then, use your updated "podcast why" to review upcoming episodes and adjust your content or framing if needed to ensure alignment. Why is it important to revisit and update my "podcast why" over time? Revisit and update your podcast "why" because it's a living thing that grows with you, ensuring ongoing relevance and clarity (04:11). Brett Johnson explains that honoring this evolution prevents burnout and keeps both you and your listeners engaged for the long run. You can book a clarity call with me—just head over to My Podcast Guy and look for the Book A Clarity Call link. We’ll talk through where you’re stuck, what your real why might be, and how to build your podcast around it. Connect with me on LinkedIn Podcasting is a MARATHON, not a sprint. Be patient, take action, and apply yourself. Let’s talk about what podcasting can do for your business in the next 12-months. Whether you’re B2C or B2B, we can create a content marketing strategy that will work for you. Connect with me if you would like to talk more about this. My calendar is available on my Circle 270 Media® Podcast Consultants business website. Brett Johnson is the owner and lead consultant at Circle 270 Media® Podcast Consultants. With over 35+ years of experience in Marketing, Content Creation, Audio Production/Recording, and Broadcasting, the podcast consultants at Circle 270 Media® strategically bring these strengths together for their business Podcast clients. Email us at podcasts@circle270media.com to set up a time to talk more about your new or established business podcast. Recorded at 511 Studios - Columbus, OH (and you can too!) Music from #Uppbeat - https://uppbeat.io/t/all-good-folks/make-it-happen - License code: T0ZIBWWXBX3NLCVB https://creativecommons.org/licenses/by-nd/4.0/ Copyright 2026 My Podcast Guy This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp OP3 - https://op3.dev/privacy

  4. Jun 29

    Is Your Podcast Earning Its Keep?

    Are You Getting Real Value from Your Podcast?Episode IntroductionOver the course of this season, we’ve talked about what it means to treat your podcast not just as a creative outlet, but as a true business asset. We’ve looked at shifting your mindset, zeroing in on the specific business problem your show is meant to solve, and homing in on the metrics that really matter. We’ve also discussed how your podcast can serve as a bridge to your email list, the power of intentional episode planning, and the importance of systems that help you avoid burnout. And now, at the close of this season, we’re bringing everything together by asking the most important question I pose to every client, at least once a year: Is your podcast earning its keep? I’ll guide you through a direct, honest audit of your podcast’s performance. We’ll start by revisiting your business problem statement—does your content still address it, or has your show drifted off course? We’ll pull up the two or three key metrics you’ve been tracking to see if you’re heading in the right direction. We’ll examine the bridge between your show and your email list to see if your calls to action are turning listeners into subscribers. And finally, we’ll list the concrete business results your podcast has delivered in the past six months, from warmer leads to better conversions and stronger authority. This isn’t about making you feel bad—it’s about finding clarity. Because that’s what separates podcasters who grow from those who keep grinding without results. Whether your audit reveals reasons to celebrate or opportunities for recalibration, both outcomes are valuable. Remember, your podcast has the potential to be one of the most powerful tools in your business—if it’s built with intention, solves a meaningful problem, and connects authentically with your audience. Subscribe to get my latest content in My Podcast Guy Newsletter Here are 3 key takeaways for every podcaster: Run an honest audit: Hold your podcast up to the goals you’ve set and measure against the business problem it exists to solve. Has your show drifted from its original purpose, or is it staying aligned?Track what matters: Identify the 2-3 metrics that matter most for your business (not just downloads!) and review their trends regularly. If you haven’t started tracking, set your baseline now.Connect the dots: Evaluate if your podcast is actively driving business outcomes—new subscribers, warmer leads, better sales conversions, increased authority. Does your investment of time and energy pay off? Your podcast can be your most powerful business tool—if it’s built with intention and clarity. You can book a clarity call with me—just head over to My Podcast Guy and look for the Book A Clarity Call link. We’ll talk through where you’re stuck, what your real why might be, and how to build your podcast around it. Connect with me on LinkedIn Podcasting is a MARATHON, not a sprint. Be patient, take action, and apply yourself. Let’s talk about what podcasting can do for your business in the next 12-months. Whether you’re B2C or B2B, we can create a content marketing strategy that will work for you. Connect with me if you would like to talk more about this. My calendar is available on my Circle 270 Media® Podcast Consultants business website. Brett Johnson is the owner and lead consultant at Circle 270 Media® Podcast Consultants. With over 35+ years of experience in Marketing, Content Creation, Audio Production/Recording, and Broadcasting, the podcast consultants at Circle 270 Media® strategically bring these strengths together for their business Podcast clients. Email us at podcasts@circle270media.com to set up a time to talk more about your new or established business podcast. https://creativecommons.org/licenses/by-nd/4.0/ Music from #Uppbeat - https://uppbeat.io/t/all-good-folks/make-it-happen - License code: T0ZIBWWXBX3NLCVB Copyright 2026 My Podcast Guy This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp OP3 - https://op3.dev/privacy

  5. Jun 22

    Stop Podcast Burnout by Organizing Your Workflow

    Small Systems That Prevent Burnout and Build ConsistencyIntroductionIf you’ve ever found yourself exhausted, behind schedule, or just plain overwhelmed by all the moving parts of making a podcast, you’re not alone. In fact, burnout is incredibly common in podcasting. But here’s the real secret: burnout rarely comes from loving your craft too much or from losing sight of your purpose. More often, it’s the weight of all the unorganized details. The episodes that always feel like you’re starting from scratch, the last-minute scramble for topics, the production chaos. It all ends up draining your creative energy. I’ll share the core systems that the most consistent and successful podcasters use to avoid burnout and keep their show fun, sustainable, and rewarding. We’ll cover the art of batching episodes to transform recording from a weekly hurdle to a focused, energizing session; how to create a running topic bank so you’re never staring at a blank page when it’s time to plan; why a simple production checklist can save you countless hours of confusion and repetition; and, maybe most importantly, how scheduling breaks can actually help you stay consistent long-term. If you want to build a podcast that energizes you rather than exhausts you, one that grows with your life and your business instead of competing against them, this episode is for you. Subscribe to get my latest content in My Podcast Guy Newsletter Here’s what I’ve seen make the biggest difference for consistent, sustainable podcasting: Batch your recordings: Knock out a few episodes in one session to avoid the weekly scramble and actually start looking forward to recording days.Build a topic bank: Keep a running list of episode ideas to draw from—no more last-minute panic or settling for “whatever you can think of.”Create a production checklist: Outline, record, edit, show notes, publish, promote—write it down and follow it. Automation beats anxiety every time. Small improvements, done consistently, transform your show (and make sure it keeps giving back more than it takes). You can book a clarity call with me—just head over to My Podcast Guy and look for the Book A Clarity Call link. We’ll talk through where you’re stuck, what your real why might be, and how to build your podcast around it. Connect with me on LinkedIn Podcasting is a MARATHON, not a sprint. Be patient, take action, and apply yourself. Let’s talk about what podcasting can do for your business in the next 12-months. Whether you’re B2C or B2B, we can create a content marketing strategy that will work for you. Connect with me if you would like to talk more about this. My calendar is available on my Circle 270 Media® Podcast Consultants business website. Brett Johnson is the owner and lead consultant at Circle 270 Media® Podcast Consultants. With over 35+ years of experience in Marketing, Content Creation, Audio Production/Recording, and Broadcasting, the podcast consultants at Circle 270 Media® strategically bring these strengths together for their business Podcast clients. Email us at podcasts@circle270media.com to set up a time to talk more about your new or established business podcast. Recorded at 511 Studios - Columbus, OH (and you can too!) Music from #Uppbeat - https://uppbeat.io/t/all-good-folks/make-it-happen - License code: T0ZIBWWXBX3NLCVB https://creativecommons.org/licenses/by-nd/4.0/ Copyright 2026 My Podcast Guy This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp OP3 - https://op3.dev/privacy

  6. Jun 15

    Planning Podcast Episodes That Build Momentum and Direction

    Mapping Your Next 10 Podcast Episodes for SuccessToday’s episode is about why most podcasters simply plan episodes—choosing a topic and hitting record—while few take the extra step of planning with clear intention. What’s the difference? Planning with intent means you start by asking: What do I want my listener to think, feel, or do differently after hearing this episode? Over the past decade, working with podcasters, I’ve seen that those who use their episode calendar as a strategic tool—where every episode has a clear job—not only continue growing, but build real momentum and direction. I’ll walk you through a simple four-category framework for episode planning: education episodes that build understanding, objection-handling episodes that address doubts, reassurance episodes that deepen trust, and invitation episodes with clear calls to action. We’ll talk about how mapping your next ten episodes with these roles in mind can reveal gaps in your approach and help create a cohesive, purposeful listener journey. If you’re ready to move your podcast from a collection of topics to a true business asset—one that educates, persuades, reassures, and invites—listen to this episode. It’s all about bringing clarity and confidence back into your show, and making your episode planning work for you and your audience. Subscribe to get my latest content in My Podcast Guy Newsletter Here are three key takeaways for your next episode planning session: Start with the Listener’s Outcome: Before hitting record, decide what you want your listener to think, feel, or do differently after the episode. Build from that outcome backward.Assign Every Episode a Purpose: Use a simple framework: education (build expertise), objection handling (address hesitations), reassurance (deepen trust), and invitation (move listeners to action).Map Out & Review Your Next 10 Episodes: For each, note the topic, listener outcome, and category. Does your plan tell a coherent story, serve listeners at all stages, and lead them somewhere? A purposeful episode calendar can turn your podcast from a collection of content into a business asset. You can book a clarity call with me—just head over to My Podcast Guy and look for the Book A Clarity Call link. We’ll talk through where you’re stuck, what your real why might be, and how to build your podcast around it. Connect with me on LinkedIn Podcasting is a MARATHON, not a sprint. Be patient, take action, and apply yourself. Let’s talk about what podcasting can do for your business in the next 12-months. Whether you’re B2C or B2B, we can create a content marketing strategy that will work for you. Connect with me if you would like to talk more about this. My calendar is available on my Circle 270 Media® Podcast Consultants business website. Brett Johnson is the owner and lead consultant at Circle 270 Media® Podcast Consultants. With over 35+ years of experience in Marketing, Content Creation, Audio Production/Recording, and Broadcasting, the podcast consultants at Circle 270 Media® strategically bring these strengths together for their business Podcast clients. Email us at podcasts@circle270media.com to set up a time to talk more about your new or established business podcast. Recorded at 511 Studios - Columbus, OH (and you can too!) Music from #Uppbeat - https://uppbeat.io/t/all-good-folks/make-it-happen - License code: T0ZIBWWXBX3NLCVB https://creativecommons.org/licenses/by-nd/4.0/ This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp OP3 - https://op3.dev/privacy

  7. Jun 8

    Why Your Podcast Needs a Bridge to Your Email List

    Building the Bridge Between Your Podcast and Email List for Deeper EngagementToday’s episode tackles a mistake many podcasters make: treating their show like an island, disconnected from the rest of their business. Despite the hard work you've put into building episodes and growing an audience, are you finding that it doesn’t translate into clients or revenue? The missing link is often a bridge—specifically, connecting your podcast to your email list. In this episode, you’ll discover why email remains the most powerful, conversion-ready channel you have, and how a deliberate call to action can turn fleeting moments of trust into lasting relationships. Find out how to ensure your podcast not only grabs attention but keeps it—transforming listeners into engaged subscribers who are ready to take the next step with you. Subscribe to get my latest content in My Podcast Guy Newsletter Here are three key takeaways to make your podcast work harder for you: Don’t let moments of trust slip away. Listeners connect with you in real-time, but unless you give them a clear, simple next step (like joining your email list), that connection is lost.Craft a genuine invitation. Your call to action should be specific, low friction, and genuinely valuable—think a targeted free resource, a short email series, or a newsletter that deepens the conversation.Consistency > Perfection. A consistent, relevant call to action in every episode builds the bridge your show needs; perfection can wait, but showing up can’t. Ready to transform your podcast from an island into a thriving ecosystem? Make your CTA count, nurture your email list, and turn listeners into loyal fans and clients. You can book a clarity call with me—just head over to My Podcast Guy and look for the Book A Clarity Call link. We’ll talk through where you’re stuck, what your real why might be, and how to build your podcast around it. Connect with me on LinkedIn Podcasting is a MARATHON, not a sprint. Be patient, take action, and apply yourself. Let’s talk about what podcasting can do for your business in the next 12-months. Whether you’re B2C or B2B, we can create a content marketing strategy that will work for you. Connect with me if you would like to talk more about this. My calendar is available on my Circle 270 Media® Podcast Consultants business website. Brett Johnson is the owner and lead consultant at Circle 270 Media® Podcast Consultants. With over 35+ years of experience in Marketing, Content Creation, Audio Production/Recording, and Broadcasting, the podcast consultants at Circle 270 Media® strategically bring these strengths together for their business Podcast clients. Email us at podcasts@circle270media.com to set up a time to talk more about your new or established business podcast. Recorded at 511 Studios - Columbus, OH (and you can too!) Music from #Uppbeat - https://uppbeat.io/t/all-good-folks/make-it-happen - License code: T0ZIBWWXBX3NLCVB https://creativecommons.org/licenses/by-nd/4.0/ Copyright 2026 My Podcast Guy This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp OP3 - https://op3.dev/privacy

  8. Jun 1

    The Only Podcast Metrics That Matter for Your Business

    Why Downloads Don’t Tell You If Your Podcast WorksMost podcasters are obsessed with download numbers, but are those metrics really telling you if your show is working for your business? In this episode, I will explore why downloads are just data points—and what you should actually be tracking to measure your podcast’s real impact. From email list growth and listener-to-lead conversions to the quality of referrals and your audience's true engagement, I'll walk you through the metrics that can help you show up with clarity, confidence, and real results. If you want your podcast to serve as a true business asset instead of a vanity project, this episode is for you. Subscribe to get my latest content in My Podcast Guy Newsletter Three key takeaways as you rethink your podcast metrics: Track email list growth tied to your podcast. The right call-to-action brings the right listeners into your circle—measure how many actually take that step.Measure listener-to-lead conversion. Don’t just count listens, count the real conversations—ask every inbound lead how they found you, and you might be surprised how many say, “I heard you on your podcast.”Pay attention to episode completion rates. Platforms like Spotify and Apple reveal where listeners drop off; if they’re sticking with you to the end, your message is landing, and trust is building. You don’t need a complex system. You need honest answers about whether your podcast is earning its space in your business. Pick 2-3 metrics that answer your why for doing the show, track them for 90 days, and let the data guide your next moves. Looking for clarity about your show’s real purpose? Let’s connect. You can book a clarity call with me—just head over to My Podcast Guy and look for the Book A Clarity Call link. We’ll talk through where you’re stuck, what your real why might be, and how to build your podcast around it. Connect with me on LinkedIn Podcasting is a MARATHON, not a sprint. Be patient, take action, and apply yourself. Let’s talk about what podcasting can do for your business in the next 12-months. Whether you’re B2C or B2B, we can create a content marketing strategy that will work for you. Connect with me if you would like to talk more about this. My calendar is available on my Circle 270 Media® Podcast Consultants business website. Brett Johnson is the owner and lead consultant at Circle 270 Media® Podcast Consultants. With over 35+ years of experience in Marketing, Content Creation, Audio Production/Recording, and Broadcasting, the podcast consultants at Circle 270 Media® strategically bring these strengths together for their business Podcast clients. Email us at podcasts@circle270media.com to set up a time to talk more about your new or established business podcast. Recorded at 511 Studios - Columbus, OH (and you can too!) Music from #Uppbeat - https://uppbeat.io/t/all-good-folks/make-it-happen - License code: T0ZIBWWXBX3NLCVB https://creativecommons.org/licenses/by-nd/4.0/ Copyright 2026 My Podcast Guy This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp OP3 - https://op3.dev/privacy

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About

I help podcasters reconnect with the deeper purpose behind their show, so they can make clear decisions, create from a grounded place, and keep going long past the initial excitement. You didn’t start your podcast to hear your own voice or chase another algorithm. But somewhere along the way, the episodes got harder to make, the ideas stopped flowing, and the doubts started getting louder: “What should I talk about next?” “Does this show even matter?” “Why can’t I stay consistent?” If you’ve ever felt stuck, inconsistent, or quietly guilty about your podcast, The Podcast Why is for you. This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp OP3 - https://op3.dev/privacy