Marketing Strategy Academy with Jen Vazquez

Jen Vazquez | Pinterest Manager, Marketing Strategist + Brand Photographer

🎙️ Hey there, solopreneurs and small businesses with tiny but mighty teams! Ready to level up your business? Welcome to the podcast where fierce female service providers get the inside scoop on strategic marketing that actually works. Join Jen as she shares the real deal, drops some serious marketing wisdom, and serves up Pinterest tips hotter than your morning coffee. We dive deep into everything from Pinterest mastery to SEO secrets, email marketing strategies that convert, and harnessing the power of AI. Plus, we’re all about repurposing content so you can maximize your efforts across every platform without burning out. We’ll also guide you through smart marketing workflows designed to help you work smarter, not harder, so you can get back to doing what you love. And it’s not just about the strategies—we’re bringing in mindset and organization experts to help you break through roadblocks, get organized, and take action with confidence. Tune in weekly for solo episodes and guest chats with marketing pros who’ve cracked the code and are here to help you do the same. Follow @marketingstrategyacademypod + @jenvazquezmedia on IG to engage with us!

  1. 4D AGO

    329 | You're Pinning Consistently But Getting Zero Clicks? Here's Why (And the 5 Fixes That Actually Work)

    Send us Fan Mail You're doing everything "right" on Pinterest - pinning consistently, setting up boards, writing descriptions - but you're still getting almost no website clicks. Sound familiar? Here's the thing: it's probably not Pinterest, and it's probably not your content either. After being on Pinterest since 2009 as a Pinterest Pioneer, I've seen this pattern over and over. There are five specific problems that cause click issues, and once you know what they are, they're actually pretty simple to fix. In this episode, we cover:  Why decent impressions but zero clicks is a packaging problem, not a content problem The difference between browse keywords and buyer keywords (and why this matters) How to write pin titles that actually promise an outcome instead of just labeling content Why your pin design might be getting lost in the scroll What happens after the click and why your landing page strategy matters more than you think The Pinterest timeline reality check - why month two is when most people quit right before it worksIf you've been consistent for less than four months, keep going. If it's been six months of real consistency and you're still seeing zero clicks, something structural needs to change. ALL LINKS MENTIONED: https://jenvazquez.com/why-your-pinterest-isnt-getting-clicks/ Support the show Here are some free things I've got coming up: Pinterest Audits LIVE on YouTube. Want your account audited?  May 22, 2026 Masterclass live Free Pinterest Masterclass🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.

    9 min
  2. MAR 31

    323 | Pinterest Spring 2026 Trend Report: What It Means for Your Marketing (and How to Use It)

    Send us Fan Mail Pinterest just dropped their Spring 2026 Trend Report, and if you're a service provider wondering what to create, pin, or blog about this season, this is the episode you need. I'm breaking down all four major trends from the report, backed by real search data from over 600 million Pinterest users. We're talking micro-makeovers (up 415%), comfort food over spring detoxes (eggplant parm is up 785%, and I'm here for it), tiny sanctuaries and intentional connection, and why spring cleaning is basically the new self-care. But I'm not just listing trends. I'm showing you exactly how to use each one in YOUR marketing, no matter what kind of service provider you are. Whether you're a photographer, coach, designer, or creative, you'll walk away knowing which keywords to use, what content to create, and how to position your offers so they match what people are already searching for on Pinterest right now. If you've been wondering what to pin this spring, this episode is your cheat sheet. See all the links mentioned  The Climb with Cherie Clonan The Climb is a podcast for people building something meaningful and finding their..Listen on: Apple Podcasts   Spotify Support the show Here are some free things I've got coming up: Pinterest Audits LIVE on YouTube. Want your account audited?  May 22, 2026 Masterclass live Free Pinterest Masterclass🔔 Subscribe to the Marketing Strategy Academy Podcast for a treasure trove of insights from industry experts and visionaries in the marketing industry, all hosted by Jen Vazquez.

    27 min
5
out of 5
54 Ratings

About

🎙️ Hey there, solopreneurs and small businesses with tiny but mighty teams! Ready to level up your business? Welcome to the podcast where fierce female service providers get the inside scoop on strategic marketing that actually works. Join Jen as she shares the real deal, drops some serious marketing wisdom, and serves up Pinterest tips hotter than your morning coffee. We dive deep into everything from Pinterest mastery to SEO secrets, email marketing strategies that convert, and harnessing the power of AI. Plus, we’re all about repurposing content so you can maximize your efforts across every platform without burning out. We’ll also guide you through smart marketing workflows designed to help you work smarter, not harder, so you can get back to doing what you love. And it’s not just about the strategies—we’re bringing in mindset and organization experts to help you break through roadblocks, get organized, and take action with confidence. Tune in weekly for solo episodes and guest chats with marketing pros who’ve cracked the code and are here to help you do the same. Follow @marketingstrategyacademypod + @jenvazquezmedia on IG to engage with us!

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