PPC Live The Podcast - The F*ck ups that led to Triumphs

Anu Adegbola
  • 5.0 (10)
  • MARKETING
  • UPDATED WEEKLY

On PPC Live The Podcast (formerly the PPCChat Roundup podcast), we shall be talking to guest who will share their f*ck ups that led to triumphs. From client selection fails to adding the wrong bids to setting Auto Apply Recommendations and everything in between. We shall share what the failure was and how we fully recovered, and set ourselves up for future success. 

  1. EP340 - Broken Pixels, Calm Leaders, and the PPC Comeback ft Amanda Farley

    1D AGO

    EP340 - Broken Pixels, Calm Leaders, and the PPC Comeback ft Amanda Farley

    In this episode of PPC Live, Amanda Friedt (Farley), CMO of Aimclear, shares her journey in marketing, discussing the importance of integrated marketing, lessons learned from mistakes, and the evolving landscape of PPC. She emphasizes the significance of collaboration, data hygiene, and adapting to AI advancements while providing insights on leadership and handling mistakes in a team environment. Amanda encourages marketers to embrace testing and innovation as they navigate the challenges of 2026 and beyond. Takeaways Amanda emphasizes the importance of integrated marketing.She shares her journey of overcoming imposter syndrome.Mistakes are opportunities for learning and growth.Collaboration is key in navigating PPC challenges.Data hygiene is crucial for effective marketing campaigns.AI is changing consumer behavior and marketing strategies.Leaders should create a safe space for discussing mistakes.Testing and innovation are essential for success in marketing.Understanding the consumer journey is vital for PPC success.Community support can significantly impact marketing efforts. Chapters 00:00 Introduction and Background 04:12 Lessons Learned from Mistakes 07:10 Navigating Challenges in PPC Marketing 10:09 The Importance of Data and Collaboration 13:24 Adapting to AI and Changing Consumer Behavior 16:04 Leadership and Handling Mistakes 19:11 Advice for 2026 and Future Trends 22:10 Final Thoughts and Fun Question 38:00 Outro.mp3 Find Amanda on on ⁠LinkedIn⁠ PPC Live The Podcast features weekly conversations with paid search experts sharing their experiences, challenges, and triumphs in the ever-changing digital marketing landscape. Upcoming: ⁠⁠⁠⁠⁠⁠⁠⁠⁠PPC Live event⁠⁠⁠⁠⁠⁠⁠⁠⁠, February 5th, 2026 at StrategiQ's London offices (where Dragon's Den was filmed!) featuring Google Ads script master Nils Rooijmans. Join our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Whatsapp group Subscribe to our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Newsletter

    38 min
  2. EP339 - Why Client Fit Matters More Than Growth ft Kirk Williams

    JAN 28

    EP339 - Why Client Fit Matters More Than Growth ft Kirk Williams

    In this episode of PPC Live The Podcast, Kirk Williams discusses the importance of identifying client fit in the PPC industry. He shares insights on recognizing red flags in client relationships, the significance of mutual respect, and the role of expectations in performance. Kirk emphasizes the need for a thorough discovery process to ask the right questions and ensure a good fit between agencies and clients. He also highlights the importance of long-term strategies for maintaining healthy client relationships and avoiding common pitfalls in the industry. Takeaways Taking on clients that aren't a good fit can be emotionally taxing.Identifying red flags early can save time and resources.Mutual respect between agency and client is crucial.Expectations around PPC performance must be aligned.The discovery process is key to understanding client needs.Asking the right questions can reveal underlying issues.Long-term strategies are essential for agency success.PPC should work in tandem with other marketing channels.Building trust in the early stages of a client relationship is vital.Avoiding clients who don't respect your value is important. Chapters 00:00 Introduction and Background 03:00 Identifying Client Fit Issues 06:08 Red Flags in Client Relationships 09:01 The Importance of Mutual Respect 12:01 Expectations and Performance in PPC 14:54 Discovery Process and Client Questions 18:01 Long-term Strategies for Client Relationships 20:58 Final Thoughts and Industry Insights Find Kirk on LinkedIn PPC Live The Podcast features weekly conversations with paid search experts sharing their experiences, challenges, and triumphs in the ever-changing digital marketing landscape. Upcoming: ⁠⁠⁠⁠⁠⁠⁠⁠PPC Live event⁠⁠⁠⁠⁠⁠⁠⁠, February 5th, 2026 at StrategiQ's London offices (where Dragon's Den was filmed!) featuring Google Ads script master Nils Rooijmans. Follow us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Whatsapp group - https://bit.ly/pluwhatsapp Subscribe to our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Newsletter - https://ppc.live/newsletter-sign-up/

    38 min
  3. EP338 - The URL Mistake That Killed Black Friday ft Nick Handley

    JAN 21

    EP338 - The URL Mistake That Killed Black Friday ft Nick Handley

    In this episode of PPC Live The Podcast, host Anu Adegbola welcomes Nick Handley, a seasoned digital marketer and co-host of the Prompted podcast. They discuss Nick's journey in the PPC industry, including a significant early career mistake involving a URL change that led to the disapproval of ads during a crucial Black Friday campaign. Nick shares how he learned the importance of attention to detail and the value of having a supportive team, particularly highlighting the role of his colleague Max in helping him navigate the crisis. The conversation also touches on the evolving landscape of digital marketing, the integration of AI, and the importance of maintaining mental health in a high-pressure environment. Takeaways Mistakes are part of the learning process.Always double-check your work, especially in high-stakes situations.Having a supportive team can make a significant difference in overcoming challenges.AI should complement, not replace, foundational skills in marketing.Mental health is crucial in the fast-paced world of digital marketing. Chapters 00:00 Introduction to Nick Handley 05:51 Nick's Early Career Mistake 12:56 Learning from Mistakes and Accountability 18:18 Implementing Guardrails in PPC 25:00 Mental Health in Digital Marketing 30:34 Common Mistakes in Budget Management 32:56 The Role of AI in Marketing 37:11 The Importance of Vulnerability in Leadership 40:22 Closing Thoughts and Movie Title Follow Nick on LinkedIn Links spoken about - https://aistudio.google.com/appshttps://platform.openai.com/chat/edit?models=gpt-5&optimize=true PPC Live The Podcast features weekly conversations with paid search experts sharing their experiences, challenges, and triumphs in the ever-changing digital marketing landscape. Upcoming: ⁠⁠⁠⁠⁠⁠⁠PPC Live event⁠⁠⁠⁠⁠⁠⁠, February 5th, 2026 at StrategiQ's London offices (where Dragon's Den was filmed!) featuring Google Ads script master Nils Rooijmans. Follow us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Whatsapp group - https://bit.ly/pluwhatsapp Subscribe to our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Newsletter - https://ppc.live/newsletter-sign-up/

    45 min
  4. EP337 - The PPC Decision That Cost More Than Performance ft Amy Hebdon

    JAN 14

    EP337 - The PPC Decision That Cost More Than Performance ft Amy Hebdon

    In this episode of PPC Live The Podcast, Anu Adegbola interviews Amy, a seasoned paid search expert, discussing her experiences and lessons learned from mistakes in the industry. They explore the importance of stakeholder management, accountability, and the role of AI in digital marketing. Amy shares insights on common mistakes in PPC campaigns and emphasizes the need for a strategic approach over mere tactical execution. The conversation also touches on future trends in Google Ads and the significance of maintaining relationships in the industry. Takeaways Everyone makes mistakes and it doesn't define you.It's important to consider your stakeholders in decision-making.Focus on relationships, not just the account.AI can produce answers that feel right but may be wrong.Tactics should support a larger strategy in digital marketing.Check-ins are essential when subcontracting work.The results from paid search can feel magical but require strategy.You need to justify burning bridges in professional relationships.Being accountable is crucial for team dynamics.Future trends in Google Ads will continue to evolve, focusing on efficiency. Chapters 00:00 Introduction and Background 03:00 The Importance of Stakeholder Management 06:04 Learning from Mistakes in Paid Search 09:54 Accountability and Team Dynamics 12:55 The Role of AI in Paid Search 20:00 Common Mistakes in Digital Marketing 24:02 Future Trends in Google Ads 28:59 Final Thoughts and Advice Follow Amy on LinkedIn PPC Live The Podcast features weekly conversations with paid search experts sharing their experiences, challenges, and triumphs in the ever-changing digital marketing landscape. Upcoming: ⁠⁠⁠⁠⁠⁠PPC Live event⁠⁠⁠⁠⁠⁠, February 5th, 2026 at StrategiQ's London offices (where Dragon's Den was filmed!) featuring Google Ads script master Nils Rooijmans. Follow us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Whatsapp group - https://bit.ly/pluwhatsapp Subscribe to our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Newsletter - https://ppc.live/newsletter-sign-up/

    40 min
  5. EP336 Getting Fired, Getting Better: A PPC Redemption Story ft Anthony Higman

    JAN 7

    EP336 Getting Fired, Getting Better: A PPC Redemption Story ft Anthony Higman

    In this episode of PPC Live The Podcast, Anu Adegbola interviews Anthony Higman, CEO of AdSquire, who shares his journey in the world of paid search, the mistakes he's made, and the lessons learned along the way. Anthony discusses the importance of building trust with clients, navigating client relationships, and the significance of agency consistency. He emphasizes the need for professionals to find the right fit in their careers and the importance of allowing mistakes as a part of the learning process. The conversation also touches on the role of AI in PPC and predictions for its future in advertising. Takeaways: Establishing trust with clients is crucial for success.Mistakes in PPC are inevitable and can lead to growth.It's important to protect clients from scams while being open to new ideas.Finding the right fit in a job is essential for happiness.Agency consistency in managing accounts is key to success.Allowing team members to make mistakes fosters a learning environment.AI is becoming increasingly integrated into PPC strategies.Communication is vital in client-agency relationships.Understanding the fundamentals of PPC is essential for success.Every mistake can lead to valuable lessons and future success. Chapters 00:00 Introduction to Anthony Higman 02:30 Anthony's Journey in Digital Marketing 05:35 The Importance of Learning from Mistakes 06:07 Building Trust with Clients 10:52 Navigating Client Relationships and Scams 12:25 The Challenge of Client Education 15:15 Agency Dynamics and Competition 19:38 Lessons from a Past Job Experience 23:53 Navigating Client Relationships and Agency Dynamics 27:28 Finding the Right Fit: Employer-Employee Alignment 29:50 Learning from Mistakes: The Value of F-ups 33:35 Creating a Culture of Learning from Mistakes 35:49 AI in Advertising: Opportunities and Pitfalls 41:39 The Future of AI in Google Ads Follow Anthony on LinkedIn and Twitter PPC Live The Podcast features weekly conversations with paid search experts sharing their experiences, challenges, and triumphs in the ever-changing digital marketing landscape. Upcoming: ⁠⁠⁠⁠⁠PPC Live event⁠⁠⁠⁠⁠, February 5th, 2026 at StrategiQ's London offices (where Dragon's Den was filmed!) featuring Google Ads script master Nils Rooijmans. Follow us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Whatsapp group - https://bit.ly/pluwhatsapp Subscribe to our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Newsletter - https://ppc.live/newsletter-sign-up/

    49 min
  6. EP335 - The PPC Restructure That Tanked Performance ft Nadia Mursal

    12/17/2025

    EP335 - The PPC Restructure That Tanked Performance ft Nadia Mursal

    Summary In this episode of the PPC Live podcast, host Anu Adegbola speaks with Nadia Mursal about the importance of learning from mistakes in the digital marketing industry. They discuss Nadia's personal experiences with account restructuring, the significance of strong client relationships, and the role of management in fostering a supportive team culture. The conversation highlights common mistakes in PPC, particularly around tracking performance, and offers practical advice for handling errors effectively. Nadia emphasizes the need for open communication and collaboration within teams, ultimately advocating for a positive work environment that encourages growth and learning. Takeaway: Takeaways Mistakes are opportunities for learning and growth.Building strong client relationships is crucial for success.Management should foster a supportive environment for team members.Tracking performance is essential for effective PPC campaigns.Open communication can prevent issues from escalating.Treat team members with respect and understanding.Encourage a culture of collaboration and knowledge sharing.Mistakes should be approached as a team effort, not individual blame.A positive work culture leads to better performance and loyalty.Always be open to feedback and continuous improvement. Chapters 00:00 Introduction to Nadia Mursal and PPC Live 02:57 Nadia's Journey in Digital Marketing 05:58 Learning from Mistakes in Digital Marketing 08:50 Client Relationships and Accountability 11:40 The Role of Managers in Mistake Management 14:39 Creating a Supportive Team Culture 17:44 Innovative Approaches to Team Development 21:04 Navigating Client Expectations and Mistakes 23:59 Embracing Mistakes as Learning Opportunities 25:32 Common Industry Mistakes: The Importance of Tracking 30:51 Creating a Supportive Team Culture 35:45 Treating People with Respect and Understanding 43:29 Outro.mp3 Follow Nadia on LinkedIn PPC Live The Podcast features weekly conversations with paid search experts sharing their experiences, challenges, and triumphs in the ever-changing digital marketing landscape. Upcoming: ⁠⁠⁠⁠PPC Live event⁠⁠⁠⁠, February 5th, 2026 at StrategiQ's London offices (where Dragon's Den was filmed!) featuring Google Ads script master Nils Rooijmans. Follow us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Whatsapp group - https://bit.ly/pluwhatsapp Subscribe to our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Newsletter - https://ppc.live/newsletter-sign-up/

    44 min
  7. EP334 - When Location Targeting Goes Rogue ft Sophie Fell

    12/10/2025

    EP334 - When Location Targeting Goes Rogue ft Sophie Fell

    Summary In this episode of PPC Live The Podcast , host Anu Adegbola speaks with PPC expert Sophie Fell about her significant mistake involving location targeting in a campaign. They discuss the importance of double-checking campaign settings, effective client communication when mistakes happen, and the common pitfalls in PPC campaigns. Sophie emphasizes the need for humility and continuous learning in the fast-evolving PPC landscape, as well as fostering a culture of experimentation and learning within teams. The conversation also touches on the role of AI in PPC and the importance of maintaining fundamental practices even when using advanced tools like Performance Max. Takeaways Always double-check your campaign settings before launching.Client communication is crucial when mistakes happen.Learning from mistakes is part of growth in PPC.AI tools like Performance Max require fundamental knowledge.Fostering a culture of learning helps teams innovate.Mistakes can lead to valuable lessons and improvements.PPC practitioners must stay updated with industry changes.Humility is essential in the ever-evolving PPC landscape.Encourage team members to experiment and learn from failures.Everyone in the industry makes mistakes, and that's okay. Chapters 00:00 Introduction to Sophie Fell and Her Journey 04:05 The Campaign F-Up: A Lesson Learned 07:15 Client Reactions and Handling Mistakes 10:05 Post-Mortem: Analyzing the Error 13:08 Advice for Handling Campaign Mistakes 16:01 Final Takeaways and Best Practices 18:57 The Role of AI in Advertising 23:07 Embracing Failures and Learning 28:48 Creating a Culture of Accountability and Growth 35:13 Outro.mp3 Follow Sophie on LinkedIn Subscribe to Nils' ⁠newsletter ⁠ PPC Live The Podcast features weekly conversations with paid search experts sharing their experiences, challenges, and triumphs in the ever-changing digital marketing landscape. Upcoming: ⁠⁠⁠PPC Live event⁠⁠⁠, February 5th, 2026 at StrategiQ's London offices (where Dragon's Den was filmed!) featuring Google Ads script master Nils Rooijmans. Follow us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Whatsapp group - https://bit.ly/pluwhatsapp Subscribe to our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Newsletter - https://ppc.live/newsletter-sign-up/

    35 min
  8. EP333 - When Consent Mode Kills Conversions ft Nils Rooijmans

    12/03/2025

    EP333 - When Consent Mode Kills Conversions ft Nils Rooijmans

    In this episode of PPC Live The Podcastt, host Anu Adegbola interviews PPC expert Nils Rooijmans, who shares his experiences with mistakes in Google Ads management. Nils discusses the importance of monitoring alerts from Google, the significance of proper onboarding for new clients, and the necessity of conversion tracking. He emphasizes the value of communication with clients during crises and the need for a culture of learning from mistakes in the PPC industry. The conversation also touches on common pitfalls in PPC management and strategies for effective campaign management. Takeaways Even experts make mistakes in PPC management.Ignoring Google alerts can lead to significant issues.Proper onboarding is crucial for new clients.Root cause analysis helps prevent future mistakes.Communication with clients is key during crises.Conversion tracking is essential for successful campaigns.Monitoring ad spend during peak times is critical.Double counting conversions can inflate performance metrics.Creating a culture of learning from mistakes is important.Always be testing and adapting strategies. Chapters 00:00 Introduction to Nils and His Expertise 06:38 The Digital Nomad Lifestyle 10:37 Mistakes in PPC Management 15:36 Client Relationships and Accountability 20:19 Fixing Issues and Learning from Mistakes 20:38 Navigating Google Ads Challenges 22:33 Crisis Management and Client Communication 24:35 Learning from Mistakes: Root Cause Analysis 25:00 The Importance of Conversion Tracking 26:00 Common Mistakes in PPC Management 29:51 The Role of Mistakes in Growth 31:03 Fostering a Culture of Learning 33:20 The Future of PPC: Adapting to Change Follow Nils on LinkedIn Subscribe to Nils' newsletter PPC Live The Podcast features weekly conversations with paid search experts sharing their experiences, challenges, and triumphs in the ever-changing digital marketing landscape. Upcoming: ⁠⁠PPC Live event⁠⁠, February 5th, 2026 at StrategiQ's London offices (where Dragon's Den was filmed!) featuring Google Ads script master Nils Rooijmans. Follow us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Whatsapp group - https://bit.ly/pluwhatsapp Subscribe to our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Newsletter - https://ppc.live/newsletter-sign-up/

    42 min
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About

On PPC Live The Podcast (formerly the PPCChat Roundup podcast), we shall be talking to guest who will share their f*ck ups that led to triumphs. From client selection fails to adding the wrong bids to setting Auto Apply Recommendations and everything in between. We shall share what the failure was and how we fully recovered, and set ourselves up for future success. 

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