The Business of Thinking Big

Lianne Kim
  • 5.0 (13)
  • Entrepreneurship
  • Updated Weekly

The Business of Thinking Big Podcast is hosted by business coach and founder of Mamas & Co., Lianne Kim. In this podcast we talk all things business mindset, strategy and hustle. So, if you're looking to grow your revenue, serve more dream clients and create amazing new possibilities, then you my friend are in the right place!

  1. 6d ago

    5 Content Types Every Business Needs

    Are you posting consistently on social media but not seeing the results you hoped for? In this solo episode of The Business of Thinking Big, Lianne Kim breaks down the five essential types of content every entrepreneur should be creating to attract new followers, build trust, and convert their audience into paying clients. Rather than posting randomly or chasing every trend, Lianne shares a simple content strategy built around the customer journey. She explains how each type of content serves a specific purpose—from grabbing attention and establishing credibility to guiding potential clients through your marketing funnel. She also shares a bonus content category that helps audiences connect with the person behind the brand while keeping your content authentic and engaging. In this episode, you'll learn: The five types of content every business owner should createHow to attract new followers without sounding salesyWays to position yourself as an expert in your nicheHow to build credibility through everyday business momentsThe importance of creating content that moves people through your sales funnelWhen and how to promote your services without overwhelming your audienceWhy showcasing your personality helps people connect with your brandWhether you're building a coaching business, service-based company, or personal brand, this episode will help you create content with more intention and better results. Timestamps:‌ ‌ 00:00 – Why most entrepreneurs struggle with social media content 01:00 – The purpose behind every piece of content 02:00 – Understanding your content funnel 04:00 – Content Type #1: Get attention and attract new followers 07:00 – Content Type #2: Show people what you know 09:00 – Content Type #3: Build credibility and authority 12:00 – Simple ways to showcase speaking opportunities and expertise 15:00 – Content Type #4: Move people further down your funnel 17:00 – Promoting workshops, webinars, and free trainings 20:00 – Content Type #5: Promote your services strategically 23:00 – How to talk about your offers without sounding salesy 26:00 – Why promotional posts often receive less engagement 28:00 – Bonus Content Type: Let your personality shine 30:00 – Why audiences connect with the human behind the brand 32:00 – Finding the right balance in your content mix 33:00 – Creating a simple content schedule that works 34:00 – Test, tweak, and find what works for your audience 35:00 – Final recap and content creation encouragement — ‌Connect with me:   Facebook: https://www.facebook.com/liannekimcoach   Instagram: @liannekimcoach Join the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: https://www.mamasandco.com  Instagram: @mamasandco Podcasting support: https://theultimatecreative.com

  2. Jul 30

    Learning to Trust Ourselves

    Have you ever found yourself overthinking every decision in your business, wondering if you're making the "right" choice, or feeling weighed down by everyone else's opinions? In this solo episode of The Business of Thinking Big, Lianne Kim explores why trusting your intuition is one of the most valuable leadership skills entrepreneurs can develop. She explains why business owners, especially mom entrepreneurs, often experience decision fatigue, self-doubt, and mental overwhelm, and shares a personal story about a four-week "self-judgment detox" that dramatically quieted the mental chatter. Lianne also introduces her simple four-step framework for making confident decisions that align with your values and vision instead of fear or outside expectations. In this episode, you'll learn: Why entrepreneurs struggle to trust their instinctsHow self-judgment and outside opinions cloud decision-makingThe benefits of doing a "mental chatter detox"A four-step framework for making clear, confident decisionsHow trusting your gut becomes easier with practiceWhether you're making a major business decision, navigating motherhood, or simply looking for more confidence as a leader, this episode will help you reconnect with your intuition and lead with greater clarity. Timestamps:‌ ‌ 00:00 – Why trusting your gut matters as an entrepreneur 02:00 – Why business owners face constant decision fatigue 04:00 – The added pressure of entrepreneurship and motherhood 06:00 – How other people's opinions influence your decisions 08:00 – Recognizing the voices that aren't your own 09:00 – The beginning of Lianne's self-judgment detox 10:00 – Removing sources of mental noise and comparison 13:00 – What happened during each week of the detox 16:00 – Why less mental chatter leads to better intuition 18:00 – Reconnecting with yourself through journaling 20:00 – Trusting your gut is a lifelong leadership skill 21:00 – Why making more decisions builds confidence 23:00 – Introducing the four-step decision-making framework 24:00 – Step 1: Get quiet before making decisions 25:00 – Step 2: Weigh your options with intention 28:00 – Step 3: Ask yourself what feels right 30:00 – Step 4: Decide and implement quickly 33:00 – Why decisive leaders create momentum 34:00 – Leading through life's unexpected challenges 35:00 – Building a business based on your values 37:00 – Recap of the four-step formula 38:00 – Final encouragement to trust yourself — ‌Connect with me:   Facebook: https://www.facebook.com/liannekimcoach   Instagram: @liannekimcoach Join the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: https://www.mamasandco.com  Instagram: @mamasandco Podcasting support: https://theultimatecreative.com

  3. Jul 23

    Become a more Confident Salesperson with Jenny Misener

    What if confidence in sales doesn’t come naturally — but is something you build through practice? In this episode of The Business of Thinking Big, Lianne Kim sits down with author and writing coach Jenny Meisner to talk about her journey from ghostwriter to coach, and the mindset shifts that helped her grow her business with more confidence and clarity. Jenny shares how she overcame self-doubt, learned to sell intentionally instead of “by accident,” and stepped outside her comfort zone to start showing up consistently online. Together, they unpack the power of repetition, visibility, webinars, and belief in yourself when building a coaching business. This honest conversation is packed with valuable insights for entrepreneurs who want to strengthen their confidence, improve their sales skills, and finally stop hiding behind perfectionism. In this episode, you’ll learn: Why confidence comes from action, not perfectionThe mindset shift from done-for-you services to coachingHow webinars can generate leads and sales opportunitiesWhy video content helps build trust fasterThe importance of practicing sales conversationsHow belief in yourself impacts business growthWhy consistency matters more than having everything polishedThe power of staying focused instead of chasing every new ideaTimestamps:‌ ‌ 00:00 – Introducing Jenny Meisner and her coaching business 03:00 – Jenny’s journey into writing and publishing 05:00 – Why she pivoted into coaching 08:00 – The shift from ghostwriting to coaching 10:00 – Building confidence in sales and marketing 11:00 – Showing up on social media through video 15:00 – Why imperfect content works better 18:00 – Using webinars to attract ideal clients 22:00 – Qualifying leads through connection and engagement 24:00 – “Selling by accident” and improving sales calls 26:00 – Practicing sales conversations and overcoming discomfort 29:00 – How confidence is built through repetition 31:00 – Belief, mindset, and entrepreneurship 33:00 – Jenny’s sales wins and client growth 35:00 – Playing the long game in business 37:00 – Final advice for entrepreneurs building confidence 39:00 – Where to connect with Jenny Links mentioned: Website: jennymaus.com Instagram: @jennywritingcoach — ‌Connect with me:   Facebook: https://www.facebook.com/liannekimcoach   Instagram: @liannekimcoach Join the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: https://www.mamasandco.com  Instagram: @mamasandco Podcasting support: https://theultimatecreative.com

  4. Jul 16

    Scale your Business with a Team

    What if the biggest thing holding your business back is trying to do everything yourself? In this episode of The Business of Thinking Big, Lianne Kim shares her honest journey from solopreneur to CEO and breaks down what it really looks like to build a supportive, aligned team. Lianne explains why so many entrepreneurs get stuck doing tasks that drain their energy — and how hiring the right people can help you scale your business, experience more joy, and make a greater impact. She also shares the mindset shifts that helped her move out of “doing all the things” and into true leadership, along with practical advice on hiring, delegation, and finding team members who genuinely believe in your mission. Whether you’re thinking about hiring your first VA or growing a larger team, this episode offers valuable insights on building a business that doesn’t rely entirely on you. In this episode, you’ll learn: Why many entrepreneurs resist building a teamThe difference between being the architect vs. the bricklayer in your businessHow team support helps you scale sustainablyWhy leadership is a skill you can learnThe three key qualities Lianne looks for when hiringHow the right team creates more joy and freedomWhy mission-aligned people matter more than just technical skillsResources and podcast episodes to help you grow as a leaderTimestamps: 00:00 – Why building a team matters 03:00 – The role of AI and modern business teams 05:00 – The signs you need support in your business 07:00 – The “architect vs. bricklayer” analogy 10:00 – Why visionary leaders need strong support 12:00 – Recommended books for leadership and team-building 14:00 – How teams help businesses scale 15:00 – Creating more joy through delegation 17:00 – The connection between team and impact 18:00 – Why leadership is a learnable skill 20:00 – The mindset shift from doing to leading 21:00 – Delegating vs. true leadership 24:00 – The three qualities Lianne looks for in team members 27:00 – Why mission alignment matters 30:00 – Client examples of scaling through team support 39:00 – Final thoughts on leadership and growth 41:00 – How to work with Lianne Links mentioned: Connect with me: Facebook: https://www.facebook.com/liannekimcoach Instagram: @liannekimcoach Join the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: https://www.mamasandco.com Instagram: @mamasandco — ‌Connect with me:   Facebook: https://www.facebook.com/liannekimcoach   Instagram: @liannekimcoach Join the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: https://www.mamasandco.com  Instagram: @mamasandco Podcasting support: https://theultimatecreative.com

  5. Jul 9

    Quick Tip: Sales Vs. Marketing

    Why does marketing feel so heavy for so many entrepreneurs? In this quick tip episode of The Business of Thinking Big, Lianne Kim breaks down the key difference between marketing and sales — and why understanding the two can completely change the way you show up online. Lianne explains why marketing isn’t about convincing people to buy immediately, but rather about helping potential clients get to know you, trust you, and understand how you can help. She also shares how strong marketing naturally makes sales conversations easier, lighter, and more effective. If you’ve ever felt uncomfortable promoting yourself online or worried about sounding “salesy,” this episode will help you reframe your approach and simplify your process. In this episode, you’ll learn: The real difference between marketing and salesWhy your marketing shouldn’t feel pushy or perfectHow to warm up potential clients before sellingWhy discovery calls become easier with strong marketingThe role trust plays in converting clientsHow great client results fuel future sales and referralsWhy serving clients well is the key to long-term growth Timestamps:‌ ‌ 00:00 – Why marketing feels heavy for entrepreneurs 02:00 – The difference between sales and marketing 03:00 – Why marketing is like dating 05:00 – The biggest mistake people make in marketing 06:00 – What should happen in a sales conversation 08:00 – Why strong marketing makes sales easier 10:00 – Reframing marketing as education 11:00 – Creating urgency without being pushy 12:00 – Why client results matter for future sales 13:00 – How testimonials become marketing tools 14:00 – The connection between confidence and serving clients well Links mentioned:  Connect with me: Facebook: https://www.facebook.com/liannekimcoach Instagram: @liannekimcoach Join the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: https://www.mamasandco.com Instagram: @mamasandco — ‌Connect with me:   Facebook: https://www.facebook.com/liannekimcoach   Instagram: @liannekimcoach Join the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: https://www.mamasandco.com  Instagram: @mamasandco Podcasting support: https://theultimatecreative.com

  6. Jul 2

    Create a Raving Fan Client base

    What turns a casual customer into a lifelong supporter of your business? In this solo episode of The Business of Thinking Big, Lianne Kim shares the strategies that helped her build a thriving community over the last 12 years — one fueled largely by word-of-mouth marketing, loyal members, and genuine connection. Lianne breaks down what it really means to create “raving fans” and why customer loyalty goes far beyond making a single sale. From repeat buyers and glowing testimonials to referrals and long-term community relationships, she explains the key behaviors that help businesses grow sustainably. She also shares the three things every business owner should focus on if they want clients to stay, succeed, and spread the word: Making people feel specialMaking people feel supportedMaking people feel successfulWhether you run a coaching business, membership, service-based company, or online brand, this episode offers simple but powerful ways to deepen customer loyalty and create an experience people can’t stop talking about. Timestamps:‌ ‌ 00:00 – Building a community of raving fans 02:00 – What makes someone a true raving fan 04:00 – The four R’s of customer loyalty 08:00 – Why repeat customers matter more than new leads 10:00 – Making customers feel special from day one 12:00 – Personal touches that create lasting loyalty 14:00 – How community creates support and connection 16:00 – The power of accountability and networking 18:00 – Why celebrating wins builds momentum 20:00 – Helping clients feel successful 21:00 – Ignoring haters and staying focused 22:00 – Handling difficult community members 24:00 – Why building with a team matters 26:00 – Final thoughts on creating loyal customers Links mentioned: Connect with me: Facebook: https://www.facebook.com/liannekimcoach Instagram: @liannekimcoach Join the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: https://www.mamasandco.com Instagram: @mamasandco — ‌Connect with me:   Facebook: https://www.facebook.com/liannekimcoach   Instagram: @liannekimcoach Join the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: https://www.mamasandco.com  Instagram: @mamasandco Podcasting support: https://theultimatecreative.com

  7. Jun 25

    The Importance of Play with Hassan Haidar

    What if the missing piece in your business growth isn’t working harder — but getting outside more? In this episode of The Business of Thinking Big, Lianne sits down with wellness entrepreneur and Day Trips founder Hassan Haidar for a fascinating conversation about nature, nervous system regulation, creativity, and why modern entrepreneurs are more overstimulated than ever. Hassan shares how the pandemic inspired him to start curating adventure-filled day trips outside Toronto — and why experiences like hiking, cold plunging, breathwork, and even simply sitting by water can dramatically improve focus, creativity, and mental clarity. Together, they explore: Why entrepreneurs are experiencing burnout and “brain rot”The connection between overstimulation, cortisol, and creativityHow novelty and adventure help reset the brainWhy play is essential for adults — not just kidsThe growing demand for real-life, phone-free experiencesHow nature helps entrepreneurs reconnect to themselves and othersThis episode is both a wake-up call and an invitation: to unplug, get outside, and remember what it feels like to truly be present. Timestamps:‌ ‌ 00:00 — Introducing Hassan Haidar and the story behind Day Trips 03:00 — Hassan's journey into breathwork, cold exposure, and wellness 05:00 – Why adults need play and adventure too 07:00 – The benefits of nature for entrepreneurs and busy professionals 08:00 – How panoramic views naturally reduce stress and cortisol 10:00 – The hidden impact of screens on our nervous systems 12:00 – Why modern life leaves us overstimulated 14:00 – Nature, ADHD, and the power of presence 15:00 – How hiking activates creativity and problem-solving 17:00 – Nature as a deep clean for the mind 19:00 – Forced presence, flow states, and creativity 21:00 – Why novelty is essential for happiness and growth 23:00 – Feeling stuck, burned out, or trapped in a routine 25:00 – The lessons nature teaches about surrender and resilience 27:00 – Reconnecting with nature in an AI-driven world 29:00 – Why entrepreneurs need novelty as much as stability 31:00 – The rise of in-person experiences and digital fatigue 34:00 – Will phone-free experiences become the future? 36:00 – Social media, connection, and the next generation 39:00 – Hidden gems and outdoor adventures around Ontario 44:00 – Building community through shared experiences 47:00 – What makes Day Trips different 48:00 – Hassan's advice for anyone feeling drained, overwhelmed, or disconnected 49:00 – Where to connect with Hassan and Day Trips Links mentioned: Daytrips Toronto Instagram: @daytripsto Daytrips Toronto TikTok: @daytripsto Daytrips Website: Daytrips Toronto Wim Hof Method: Wim Hof Method Body Blitz Spa: Body Blitz Spa — ‌Connect with me:   Facebook: https://www.facebook.com/liannekimcoach   Instagram: @liannekimcoach Join the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: https://www.mamasandco.com  Instagram: @mamasandco Podcasting support: https://theultimatecreative.com

  8. Jun 18

    Systems For Success

    Feeling frustrated in your business? That might actually be a good thing. In this episode, Lianne Kim unpacks the power of systems and why the moments that feel the most draining, repetitive, or chaotic are often pointing you directly toward what needs to be streamlined in your business. From invoicing and email marketing to project management and content creation, Lianne shares real examples of how her own systems evolved over the years — and how creating better systems allowed her to spend more time in her zone of genius instead of getting stuck in the weeds. Whether you’re still doing everything manually or starting to build a team, this episode will help you identify the bottlenecks in your business and begin creating systems that support more ease, efficiency, and joy. In‌ ‌this‌ ‌episode,‌ ‌you’ll discover:‌ Why frustration is often a sign that a better system is neededHow to identify the tasks that are draining your energy and slowing you downThe difference between having a system and having an effective systemReal examples of how Lianne evolved her systems for invoicing, client communication, project management, and online coursesWhy you don’t need to know how to do everything yourselfHow to use community, team members, and experts to help streamline your businessQuestions to ask yourself when evaluating or upgrading your systemsWhy creating efficiencies leads to more freedom, flow, and joy as an entrepreneur Timestamps:‌ ‌ 00:00 – Why frustration in business is often a sign you need better systems 02:00 – The tasks entrepreneurs secretly dread doing 03:00 – How systems create more space for your zone of genius 05:00 – Identifying where you’re feeling bogged down in your business 08:00 – Lianne’s early invoicing system (and why it stopped working) 10:00 – Upgrading from manual systems to Wave and QuickBooks 14:00 – E-commerce systems, websites, and knowing when to upgrade 16:00 – Why Lianne moved her courses and memberships to Kajabi 18:00 – Email marketing systems and the evolution from Gmail to ActiveCampaign 24:00 – Content creation systems, batching, and scheduling tools 27:00 – Questions to ask when building or improving systems 28:00 – How team members can help identify and implement better systems 29:00 – Choosing a project management platform and using free trials wisely 32:00 – The key systems every entrepreneur eventually needs 33:00 – Start with the biggest pain point first — ‌Connect with me:   Facebook: https://www.facebook.com/liannekimcoach   Instagram: @liannekimcoach Join the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: https://www.mamasandco.com  Instagram: @mamasandco Podcasting support: https://theultimatecreative.com

See All (411)

5
out of 5
13 Ratings

About

The Business of Thinking Big Podcast is hosted by business coach and founder of Mamas & Co., Lianne Kim. In this podcast we talk all things business mindset, strategy and hustle. So, if you're looking to grow your revenue, serve more dream clients and create amazing new possibilities, then you my friend are in the right place!

Information

  • Creator
    Lianne Kim
  • Years Active
    2019 - 2026
  • Episodes
    411
  • Rating
    Clean
  • Copyright
    © 2026 The Business of Thinking Big
  • Show Website
    The Business of Thinking Big

You Might Also Like