Advisorist Podcast Advisorist

Michael Levin interviews Scott Poposki, the author of ‘Camera Focus: WhatPhotography Teaches About Business, Life, and Success’. Scott created a verysuccessful business around photography and marketing. In this podcast, he shared a lotof ideas and practices about hyper-focusing, measuring back, and most importantly,selling experiences.
In this episode,
“You will create a great experience and that's what people want. Enjoy of an experience that we're delivering.” – Scott Poposki
Have that such hyper-focus and understanding that measure back
Be confident and make a difference
Offer something unique
Create a great experience for people
Let people share and broadcast their experience
Contact Scott Poposki - 
Website: www.camerafocus.com or www.photosinaminute.com
 
Michael Levin is a versatile and talented columnist, author, distance runner, and musical performer who has ghostwritten more than 700 books ranging from finance and entrepreneurship to health care and technology.

Jane Atkinson is the author of four best seller books including ‘The Wealthy Speaker2.0’, ‘The Epic Keynote’, and ‘The Wealthy Speaker Daily Success Planner’. She’s alsoone of the top business managers for speakers establishing the famous, ‘WealthSpeaker University’. In this podcast, she shared a lot of tips and advice for emergingspeakers and for people who are just getting started.
In this episode,
“You stand in front of 500 people, and now you're having richer, deeper conversations with a lot of people who may then want to use your services.” – Jane Atkinson
Explore the benefits of becoming a speaker
Have richer and deeper conversations with people
Have a clear path and process
Develop your selling superpower
Go out and make your own opportunities
Contact Jane Atkinson - 
Website: www.speakerlauncher.com
 
Michael Levin is a versatile and talented columnist, author, distance runner, and musical performer who has ghostwritten more than 700 books ranging from finance and entrepreneurship to health care and technology.

Michael Levin and Joe Marich highlight the importance of hiring marketers and advertisers. Joe Marich, one of the top publicists in the media industry and Marich Media Inc., shared a lot of best practices and current challenges present in the marketing and business world.
In this episode,
“You need somebody, a professional, to help you get your message out about yourproduct or service because you might not know what you're doing.” – Joe Marich
Have a good topic of interest for your desired content
Consider a local angle
Have a clear message, it cannot be self-serving
Make sure to have three major points
Invest in hiring good advertisers and marketers
Contact Joe Marich - 
Email: joemarich@marichmedia.comWebsite: www.marichmedia.com
 
Michael Levin is a versatile and talented columnist, author, distance runner, and musical performer who has ghostwritten more than 700 books ranging from finance and entrepreneurship to health care and technology.

Michael Levin and Richard Manders had an insightful discussion on different currentmarketing strategies. With his background as a co-founder of Freescale CoachingSystems, Richard shared innovative and relevant practices based on actualexperiences and various sources. He also gave a lot of pointers for those who are newto business.
In this episode,
“I think the first part of the marketing question is being really clear about who the corecustomer is, and what is the value you're bringing to them.” – Richard Manders
Seek guidance
Build a good structure for your business
Be clear about your core customers and the value you will be providing
Learn from the experiences of other experts in the field 
Contact Richard - 
Website: www.freescalecoaching.com
 
Michael Levin is a versatile and talented columnist, author, distance runner, and musical performer who has ghostwritten more than 700 books ranging from finance and entrepreneurship to health care and technology.

Michael Levin interviewed the Founder and CEO of NextLevel Practice, Gary Kadi. GaryKadi shared a lot of his best and most relevant practices in his business. He highlightedthe beauty of analytics as a very helpful tool in scaling and maintaining possible trendsand issues in business.
“Adopt the new methodology because if not, you're going to stay archaic, and if you don't communicate the way millennials want to be communicated to, you're not going to adopt new patients and certainly not adopt new team members.” – Gary Kadi
Adopt new methodologies
Learn from scaling moments
Know and analyze your marketplace
Be known, own, and be great at one thing
Invest in business analytics
Crucial takeaways:
Learn from consultants and adopt new innovations. With the help of consultantsand new practices, you would be able to scale. Learn from these scalingmoments.
According to Gary, you must adopt the new methodology to effectivelycommunicate with new clients and new team members.
Create happy teams that implement sustainable results.
For your business to stand out, you have to be known, and be great at one thing.It can streamline and focus your marketing.
You can greatly benefit from analytics. This would help you predict and examinepossible trends and issues in your business.
Contact Gary - Email: gary@nextlevelpractice.comWebsite: www.nextlevelpractice.com
Michael Levin is a versatile and talented columnist, author, distance runner, and musical performer who has ghostwritten more than 700 books ranging from finance and entrepreneurship to health care and technology.

“Getting those positive reviews and driving people to your Amazon (online) page isreally where you as an author will see the most success, to begin with.” – Sara Stratton
Aim for POSITIVE REVIEWS
Choose and expand your MARKET
Producing a book requires both PROFESSIONAL and PERSONAL processes
Use your product as your BUSINESS CARD
In this episode, 
Start your business by getting the clients’ positive reviews. From there, you must work on maintenance.
Sara Stratton recommends focusing on a market you already know. They can be yourfriends, your family, your neighbor, your colleagues, or anyone you can talk to. You can get them to Amazon and ask them to leave an honest nonpaid review.
Don't be shy. Post on various social media sites, find a group, find a hashtag, andhashtag your product.
You can use your book or your product as sort of like a business card. Send the bookout to your prospective clients, and show them who you are, and what your business is all about.
Producing a book requires both professional and personal processes. Treat the process as a creative practice and make it a bit personal so you would effectively get your message across.
 
Sara's story is inspirational. It also serves as a useful blueprint for anyone with a message or knowledge who wants to share it but doesn’t know where to start.
[Sara Stratton www.redwooddigitalpublishing.com Phone: (949) 829-BOOK (2665) Instagram: redwoodpublishing]
 
Michael Levin is a versatile and talented columnist, author, distance runner, and musical performer who has ghostwritten more than 700 books ranging from finance and entrepreneurship to health care and technology.