Shopify Across the Pond

Blend Commerce
  • 5.0 (1)
  • ENTREPRENEURSHIP

We're a podcast for Shopify brands that are riding the waves of eCommerce growth. From marketing to hiring, to apps to funding, we're here to bring you inspiration, support and growth as a Shopify brand. Lovingly created by Blend Commerce, and proudly sponsored by Klaviyo.

  1. Growing a brand from £6m to £50m with data

    06/06/2023

    Growing a brand from £6m to £50m with data

    Specifically, Oliver discusses: Why the eCommerce 'data hype' hasn't even kicked off yet.Which data points were used as a the Managing Director of a global brandWhat he misses and doesn't miss about being a retailer.ROAS (a little debate) and attribution and how they impact on retailersTo connect with Oliver, click here. To find out more about Sweet Analytics, click here.

    41 min
  2. How can brands maximise value from customer data across multi channel?

    05/09/2023

    How can brands maximise value from customer data across multi channel?

    Specifically, Phill discusses: The value of customer data  - the real insightCustomer Data Platforms  - what are they and who needs oneDesign vs. Deployment - what's the debate and why?To find out more about PAASE, click here. To connect with Phill on Linkedin, click here.

    36 min
  3. How DTC-first brands can use retail marketplaces to improve acquisition costs

    04/18/2023

    How DTC-first brands can use retail marketplaces to improve acquisition costs

    Specifically, Jamie discussses: Dr. Squatch's history and how our view on marketplaces has changed over timeTheir advertising strategy on Amazon, how that fits in with their overall marketing mix, and the tests they've run to confirm/validate thatTrends that she's seeing in the marketplace/online retail space.To connect with Jamie directly, click here.

    36 min
  4. Why email deliverability is harming your bottom line

    04/12/2023

    Why email deliverability is harming your bottom line

    Specifically, they discuss: Some practical number on deliverabilityWhy it shouldn't be neglectedHow automations can affect deliverability.To connect with Israa, click here. To get Israa's deliverability guide, click here.

    38 min
  5. Sustainability, eCommerce and its impact?

    03/30/2023

    Sustainability, eCommerce and its impact?

    Specifically, Rhona discusses: Why brands get sweaty palms when it comes to sustainabilityWhat is sustainable and what isn't.Does more sustainability mean less profitability?To find out more about Rhona's upcoming workshops, click here. To connect on Linkedin, click here.

    42 min
  6. Can live shopping really work in the west?

    03/22/2023

    Can live shopping really work in the west?

    Specifically, Guillaume discusses: The real numbers on live shoppingSocial media vs on-store live shoppingShoppable content To find out more about LiveMeUp click here Mention Shopify Across the Pond to get a 2 month free trial.

    29 min
  7. How can you use profitability analysis to grow your business in the right direction

    03/14/2023

    How can you use profitability analysis to grow your business in the right direction

    Specifically, Lucy and Adam discuss How Lucy moved from banking to eCommerceHer big profit epiphany in 2022Why she went big on wholesaleThe numbers that really matter when it come s Her plans for 2023To find out more about Bare Kind, click here To connect with Lucy, click here

    38 min
  8. How to significantly grow your email list using the power of social media ads

    02/21/2023

    How to significantly grow your email list using the power of social media ads

    Specifically, Laura discusses: Why there's a bad rep for ads now.The ways we need to change our thinking on adsHow she's getting success eCom brands and the ad types she's using.To find out more and connect with Laura, please see the links below: https://www.linkedin.com/in/laurahanlon-pinkleopard/ https://www.pinkleopard.co.uk/

    25 min
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About

We're a podcast for Shopify brands that are riding the waves of eCommerce growth. From marketing to hiring, to apps to funding, we're here to bring you inspiration, support and growth as a Shopify brand. Lovingly created by Blend Commerce, and proudly sponsored by Klaviyo.

Information

  • Creator
    Blend Commerce
  • Years Active
    2019 - 2023
  • Episodes
    108
  • Rating
    Clean
  • Copyright
    © Blend Commerce
  • Show Website
    Shopify Across the Pond